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STRATEGI PROMOSI DESTINASI WISATA YOGYAKARTA DALAM AKUN INSTRAGRAM @thepotraitjogja Yogyanti, Devita Widyaningtyas; Atiqah, Annisaa Nurul
Kepariwisataan: Jurnal Ilmiah Vol. 13 No. 03 (2019): Kepariwisataan: Jurnal Ilmiah
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat Sekolah Tinggi Pariwisata Ambarrukmo Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47256/kepariwisataan.v13i03.33

This research is a study that took @thepotraitjogja instagram account as the research object. This research focuses on how instagram @thepotraitjogja accounts promote the city of Yogyakarta to tourism. The method used in this research is descriptive qualitative method. The results of the study it is known that instagram accounts @theportraitjogja image use a variety of language styles in their caption to influence readers' feelings. The feeling that you want to cause is a feeling of love and missing to Yogyakarta. Therefore, through the style of the language used, the instagram seeks to bring the image of a lover who is warm, charming and longed for in the city of Yogyakarta. The emotional closeness that is expected to be difficult after reaching the image is expected to strengthen the readers' desire to come to visit the city of Yogyakarta, just like coming to visit a lover. There are three styles of language used to bring up the image, among others: (1) comparative language style consisting of litotes, personification, metaphor, hypocorism, hyperbole, allegari and simile language styles, (2) affirmation language style consisting of language style repitition, parallelism and silepsis; and (3) the opposing language style consisting of the pardox language style. Keywords : promotion strategy, language style, tourism destination

ANALISIS SINONIMI TIGA LEKSEM PENANDA WAKTU DALAM BAHASA JEPANG Yogyanti, Devita Widyaningtyas
Kajian Linguistik dan Sastra Vol 4, No 2 (2019)
Publisher : Universitas Muhammadiyah Surakarta

This article discusses the semantics, of three Japanese time signifiers, namely toki, sai, and atatte. Those lexemes are synonymous. However, in particular context, they are not interchangeable. This research aims to (1) find the meaning of those three lexemes, (2) to investigate the difference among those three, and (3) to describe why those lexemes appear in Japanese vocabulary. The meaning component is analyzed using interview and reference studies method. After that, meaning component of those lexeme is analyzed using substitution method to find the difference. The result of this research is that those three lexemes have the same sense as lexeme that related to time. In addition, those three lexemes have common component that are jikoku (when or time) and formality. Yet, in other contexts those lexemes are not interchangeable because each lexeme has supplement component that becomes its characteristic. This supplement component causes those three lexemes to be not interchangeable in some particular contexts. The needs of special meaning of those three lexemes in a sentence causing those lexemes exist in Japanese vocabulary.Keywords: Japanese, time signifier, toki, sai, atatte, synonymÂ Â Â Â Â Â Â Â Â Â Â

Metode Pembelajaran Kosakata bagi Pembelajar Bahasa Jepang: Dari Grammar-Translation ke Contextual Vocabulary Acquisition Kharismawati, Mery; Yogyanti, Devita Widyaningtyas; Hasanah, Ummul
Journal of Japanese Language Education and Linguistics Vol 5, No 1 (2021): Februari
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jjlel.v5i1.10534

Penguasaan kosa kata merupakan hal yang penting dalam pembelajaran bahasa. Berdasarkan observasi dan wawancara, metode pembelajaran kosakata siswa angkatan 2018 di program studi D3 Bahasa Jepang, Sekolah Vokasi, Unversitas Gadjah Mada, menggunakan metode grammar-translation. Siswa juga diperkenalkan pada pemerolehan kosa kata dalam konteks (Contextual Vocabulary Acquisition/CVA). Untuk membandingkan efektivitas metode-metode tersebut, dilakukan eksperimen yang melibatkan 18 siswa. Siswa dibagi dalam 2 kelompok. Kelompok 1 menggunakan metode grammar-translation konvensional, dan kelompok 2 menggunakan metode yang sama, namun diberi intervensi berupa pembelajaran kosa kata visual menggunakan aplikasi Kahoot!. Siswa diminta menebak kosa kata target dalam bentuk soal kata-per kata di tahap 1, dan menerjemahkan kalimat yang mengandung kosa kata target.Â Hasil analisis menunjukkan kelompok pengguna Kahoot! menunjukkan hasil lebih baik. Uniknya, pada kedua kelompok, terdapat siswa yang menunjukkan penerapan CVA. Siswa berhasil menebak kosa kata target dalam tes tahap 2, setelah memahami hal-hal yang berkaitan dengan kosa kata tersebut berdasarkan prior knowledge mereka. Kesimpulan dari penelitian ini adalah bahwa pembelajaran kosa-kata sebaiknya mengkombinasikan metode-metode yang sudah ada, agar siswa mendapat petunjuk lengkap mulai dari tataran morfologis hingga visual sehingga mereka dapat menginternalisasi suatu kosa kata dengan sempurna.

KEIGO DAN MUDHA KRAMA : RAGAM HORMAT PADA MASYARAKAT JEPANG DAN JAWA Devita Widyaningtyas Yogyanti; Mery Kharismawati
Jurnal Pariwisata Vol 8, No 2 (2021): Jurnal Pariwisata
Publisher : LPPM Universitas Bina Sarana Informatika

ABSTRAKPenelitian ini adalah penelitian kualitiatif mengenai perbandingan budaya. Dalam hal ini, bentuk budaya yang dibandingkan adalah ragam bahasa hormat dalam Bahasa Jawa dan Jepang. Penelitian bertujuan untuk membandingkan dan mengetahui peranan ragam hormat dalam generasi muda di Jawa dan Jepang. Dari hasil penelitian diketahui bahwa ragam hormat dalam bahasa Jawa dan Jepang terdiri dari beberapa tingkatan bahasa. Tingkatan ragam hormat dalam bahasa Jepang adalah Sonkeigo, Kenjoogo dan Teineigo sedangkan dalam tingkatan ragam hormat dalam bahasa Jawa adalah Mudha Krama yang terbentuk dari Krama Inggil, Krama Andhap dan Krama. Dalam bahasa Jepang ragam hormat direalisasikan menggunakan leksem serta bentuk sintaktis, sedangkan dalam bahasa Jawa direalisasikan dengan leksem dan afiks. Pada perkembangannya bahasa Jawa semakin jarang digunakan di masyarakat Jawa karena fungsi basa krama telah digantikan oleh bahasa nasional, yaitu bahasa Indonesia, sehingga tidak ada kepentingan bagi generasi muda untuk menguasainya. Hal ini berbeda dengan keigo, yang hingga saat ini masih aktif digunakan dan dipelajari generasi muda Jepang yang ingin sukses dalam berkarir dan berkehidupan sosial. Kata kunci : keigo, mudha krama, ragam hormat, perbandingan ABSTRACTThis research is qualitative research about cultural comparison. The cultures being compared are Javanese and Japanese language honorific forms. The aims of this research are to compare and examine the roles of honorific form in the Javanese and Japanese young generations. The result shows that honorific forms in Javanese and Japanese consist of language levels. Sonkeigo, Kenjoogo, Teineigo are the variety of honorific forms (Keigo) in Japanese, while in Javanese the variety of honorific forms is indicated by Mudha Krama which has 3 variants, Krama Inggil, krama Andhap, and krama. In Japanese, the honorific style is realized using lexemes and syntactic forms, while in Javanese it is defined by lexemes and affixes. In its development, the Javanese language is become rarely used in Javanese society because the basic manner function has been replaced by the national language (Bahasa Indonesia. So there is no urgency for the young generation to master it. This is different from Keigo, which is actively used and studied by the recent Japanese generation who want to be successful in their careers and social life.Keywords: keigo, mudha krama, honorific form, comparation

Strategi Pengembangan Kesenian Sarumawashi (Topeng Monyet) Sebagai Aset Pariwisata Jepang Devita Widyaningtyas Yogyanti - AKPAR BSI Yogyakarta
Khasanah Ilmu - Jurnal Pariwisata Dan Budaya Vol 8, No 1 (2017): Jurnal Khasanah Ilmu - Maret 2017
Publisher : Universitas Bina Sarana Informatika

Abstract - This research focuses on the factors of sarumawashi development. It is a cultural research which views the factors as the activator towards cultural complex in the form of environment, ideology, institution and economy which influence the development of sarumawashi. This research has three objectives; the first is to describe sarumawashi history in Japan, the second is to figure out the factors which make sarumawashi became tourism asset in Japan, and the third is to describe the strategies which are used by Japanese government to develop sarumawashi . The analysis in this research is done using three approaches, which are historical approach, evolutionary approach and functional approach. The result of this research shows that sarumawashi which has been existing since thousand years ago in Japan has historical values that can not be separated from Japanese society’s socio-cultural, which are related to believing system and Japanese class system. Further more, there are two factors influencing the development of sarumawashi, which are internal factor and external factor. The internal factor is sarumawashi actors’ attempt to maintain sarumawashi, while the external factor is the Japanese government’s support through human rights policy and cultural policy. The internal factor creates intimacy between sarumawashi and Japanese people, while the external factor can activate cultural complex in the form of environment, ideology, institution, and economy. Those cultural components are then collaborated with the sarumawashi actors’ cultural activity, then they create a complete working system which supports the development of sarumawashi so it can survive until today and became one of Japanese tourism asset. Keywords: Sarumawashi, traditional art, development strategy, tourism asset Abstrak – Penelitian terhadap faktor-faktor yang mempengaruhi perkembangan kesenian sarumawashi ini merupakan suatu penelitian budaya yang memandang faktor-faktor tersebut sebagai penggerak kompleks kultural yang berupa lingkungan, ideologi, institusi dan ekonomi yang berpengaruh terhadap perkembangan sarumawashi. Penelitian ini memiliki tiga tujuan. Pertama, menguraikan sejarah sarumawashi di Jepang, kedua, memaparkan faktor-faktor yang membuat sarumawashi bisa menjadi aset pariwisata Jepang dan ketiga, mendeskripsikan strategi pemerintah Jepang untuk mengembangkan sarumawashi menjadi aset wisata di Jepang. Analisis dalam penelitian ini dilakukan dengan menggunakan tiga pendekatan, yaitu pendekatan historis, pendekatan evolusioner dan pendekatan fungsional. Dari hasil penelitian ini dapat diketahui bahwa sarumawashi yang telah ada sejak ribuan tahun lalu di Jepang mempunyai nilai historis yang tidak dapat dipisahkan dari sosio-kultural masyarakat Jepang, yakni meyangkut sistem kepercayaan dan menyangkut sistem masyarakat hirarkial. Selanjutnya, terdapat dua faktor yang mempengaruhi perkembangan kesenian sarumawashi, yaitu faktor internal dan faktor eksternal. Faktor internal berupa usaha mandiri para pelaku sarumawashi untuk mempertahankan sarumawashi, sedangkan faktor eksternal berupa dukungan pemerintah Jepang yang diwujudkan melalui kebijakan HAM dan kebijakan budaya. Faktor internal menciptakan jalinan keakraban antara sarumawashi dan masyarakat Jepang, sedangan faktor eksternal dapat menggerakkan kompleks kultural yang berupa lingkungan, ideologi, institusi, dan ekonomi. Komponen-komponen budaya tersebut kemudian bersinergi dengan aktivitas budaya pelaku sarumawashi dan menciptakan suatu sistem kerja yang utuh yang mendukung perkembangan kesenian sarumawashi sehingga dapat terus bertahan hingga dewasa ini hingga bisa menjadi salah satu aset pariwisata Jepang. Kata Kunci: Sarumawashi, kesenian tradisional, strategi pengembangan, aset wisata

Mengatasi Dampak Negatif Voluntourism Dalam Komunitas Lokal (Studi Kasus Lembaga Kursus Bahasa Jepang Bunka Kenkyuukai Yogyakarta, Indonesia) Devita Widyaningtyas Yogyanti; Emmita Devi Hari Putri; Citra Unik Mayasari; Atun Yulianto; M. Fathurrahman Nurul Hakim
Khasanah Ilmu - Jurnal Pariwisata Dan Budaya Vol 12, No 1 (2021): Jurnal Khasanah Ilmu - Maret 2021
Publisher : Universitas Bina Sarana Informatika

Abstrak Penelitian ini merupakan penelitian kualitatif mengenai dampak negatif yang ditimbulkan program voluntourism dalam bidang pendidikan di Bunka Kenkyuukai, sebuah lembaga kursus Bahasa Jepang dan Indonesia di Yogyakarta, yang merupakan destinasi program voluntourism dari agen wisata Jepang. Beberapa efek negatif yang ditimbulkan seperti tidak terpenuhinya kebutuhan Bunka Kenkyuukai, terhambatnya proses belajar mengajar dan gagalnya proses pertukaran lintas budaya yang berguna bagi pendidikan siswa disebabkan karena Bunka Kenkyuukai sebagai local host community tidak memiliki control terhadap jalannya program. Penelitian ini dilakukan dengan melakukan sejumlah observasi dan wawancara kepada direktur, staff, guru dan siswa di Bunka Kenkyuukai mengenai jalannya program voluntourism. Hasil dari penelitian ini berupa saran yang dapat dilakukan oleh Bunka Kenkyuukai untuk mengambil control terhadap jalannya program, agar program tersebut dapat memberikan manfaat sebagaimana mestinya. Saran yang diusulkan dalam penelitian ini adalah dengan melakukan serangkaian manajemen internal mulai dari manajemen strategi, manajemen marketing, manajemen operational hingga manajemen finansial. Dengan melakukan perubahan dalam hal manajemen diharapkan program voluntourism di Bunka Kenkyuukai dapat memberikan manfaaat tidak hanya bagi perkembangan pendidikan siswa tetapi juga bagi kelangsungan bisnis Bunka Kenkyuukai. Kata Kunci : Budaya, Program, Voluntourism Taking the Host Community’s Control Back Towards Negatif Impact of Voluntourism. Case Study in Japanese Language Course Bunka Kenkyuukai, Yogyakarta Indonesia. Abstract This research is qualitative research about how to maximize benefit and reduce the negative impacts of voluntourism in Japanese Language Course Bunka Kenkyuukai in Yogyakarta. Some negative impacts that obstructed Bunka Kenkyuukai’s course activities happened because Bunka Kenkyuukai as a localhost community did not have any control in running of voluntourism program. This research was done by doing some observations and interviews with the director, staff, teachers, and students in Bunka Kenkyuukai. The result of this research is a piece of advice that can be done to take control of running the program, so the program can provide more benefits. The proposed suggestion in this research by doing some internal management start from strategy management with adjusting the voluntourism program to the Bunka Kenkyuukai’s purpose, marketing management by making the program as marketing material, operational marketing by redesign the running of voluntourism program, up to financial management by making projections of income and expenditure items related to the voluntourism program. By doing so, the voluntourism program is expected to provide more benefits to Bunka Kyenkyuukai not only in student’s progress but also business continuity of Bunka Kenkyuukai. Keywords : Culture. Programme, Voluntourism

IDIOM ‘SARU’ SEBAGAI REFLEKSI KONSEP PEMIKIRAN MASYARAKAT JEPANG TERHADAP MONYET Devita Widyaningtyas Yogyanti
IZUMI Vol 7, No 2 (2018)
Publisher : Universitas Diponegoro

(Title: Idiom ‘Saru’ as a Reflection of Japanese People Thinking Concept Towards Monkey ). This research is an anthropological linguistic study that is conducted by examining the idioms that use the word "saru" (monkey) as the object of study. This study aims at analyzing the basic concepts of people's thought about the word "saru" (monkey) through the use of its idioms. The researcher collected the data of the idioms that use the word "saru" through literature studies that cover the literature containing Japanese idioms and interviews of Japanese people living in Yogyakarta. The focus of this research is the correlation between literal meaning and metaphorical meaning in idioms that contain the word "saru". The correlation of the meaning is traced using a diachronic perspective to see the concept of Japanese people's thought towards monkeys. According to the results of the study, the researcher found 11 idioms that use the word "saru", namely Sansaru, Sarugi, Sarugutsuwa, Sarushibari, Sarutsunagi, Sarujie, Sarugashikoshi, Sarumane, Sarushibai, Saruboo, and Saruni. From the relationship between the literal meaning and the metaphorical meaning of the 11 idioms, the result shows that Japanese people have 3 concepts towards monkey, which are as a holy and sacred animal, as an animal that possesses the magical power to make something quiet, and as an animal resembling the human being.

Professional Japanese Tour Guides and Its Implications on Japanese Teaching Development for Tourism Students Devita Widyaningtyas Yogyanti; Angela Bayu Pertama Sari; Dwi Iswahyuni
IZUMI Vol 9, No 1 (2020)
Publisher : Universitas Diponegoro

In line with the significance of appropriate Japanese learning methods and materials for tourism students, this study investigates how Japanese tour guides in Indonesia learn Japanese. This study aimed to find out some factors which influenced the process of Japanese tour guides’ second language acquisition and the integration of those factors into Japanese teaching. This study was a qualitative study with ethnography method approach. Interviews and observation were employed in this study as the research instruments in which 12 Japanese tour guides became the research objects. The findings showed that two main factors influenced the process of Japanese tour guides’ second language acquisition, namely intrinsic factors and extrinsic factors. Intrinsic factors were the factors which emerged within the tour guides themselves that affected the success of the language acquisition such as age, motivations, personality, aptitudes and the attitudes towards the Japanese language. Meanwhile, the extrinsic factors encompassed learning styles and teaching method that determined the success of language acquisition. Furthermore, the integration of those factors into the Japanese teaching generated some focuses on the teaching process, which were speaking fluently and interacting easily. Speaking fluently put more emphasis on the fluency rather than grammar mastery, while interacting easily was related to the implementation of intercultural language teaching.

ANALISIS SINONIMI TIGA LEKSEM PENANDA WAKTU DALAM BAHASA JEPANG Devita Widyaningtyas Yogyanti
Kajian Linguistik dan Sastra Vol 4, No 2 (2019)
Publisher : Universitas Muhammadiyah Surakarta

This article discusses the semantics, of three Japanese time signifiers, namely toki, sai, and atatte. Those lexemes are synonymous. However, in particular context, they are not interchangeable. This research aims to (1) find the meaning of those three lexemes, (2) to investigate the difference among those three, and (3) to describe why those lexemes appear in Japanese vocabulary. The meaning component is analyzed using interview and reference studies method. After that, meaning component of those lexeme is analyzed using substitution method to find the difference. The result of this research is that those three lexemes have the same sense as lexeme that related to time. In addition, those three lexemes have common component that are jikoku (when or time) and formality. Yet, in other contexts those lexemes are not interchangeable because each lexeme has supplement component that becomes its characteristic. This supplement component causes those three lexemes to be not interchangeable in some particular contexts. The needs of special meaning of those three lexemes in a sentence causing those lexemes exist in Japanese vocabulary.Keywords: Japanese, time signifier, toki, sai, atatte, synonym

STRATEGI PROMOSI DESTINASI WISATA YOGYAKARTA DALAM AKUN INSTAGRAM @thepotraitjogja Devita Widyaningtyas Yogyanti; Annisaa Nurul Atiqah
Kepariwisataan: Jurnal Ilmiah Vol 13, No 3 (2019): Kepariwisataan: Jurnal Ilmiah
Publisher : Sekolah Tinggi Pariwisata Ambarrukmo Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar

This research is a study that took @thepotraitjogja instagram account as the research object. This research focuses on how instagram @thepotraitjogja accounts promote the city of Yogyakarta to tourism. The method used in this research is descriptive qualitative method. The results of the study it is known that instagram accounts @theportraitjogja image use a variety of language styles in their caption to influence readers' feelings. The feeling that you want to cause is a feeling of love and missing to Yogyakarta. Therefore, through the style of the language used, the instagram seeks to bring the image of a lover who is warm, charming and longed for in the city of Yogyakarta. The emotional closeness that is expected to be difficult after reaching the image is expected to strengthen the readers' desire to come to visit the city of Yogyakarta, just like coming to visit a lover. There are three styles of language used to bring up the image, among others: (1) comparative language style consisting of litotes, personification, metaphor, hypocorism, hyperbole, allegari and simile language styles, (2) affirmation language style consisting of language style repitition, parallelism and silepsis; and (3) the opposing language style consisting of the pardox language style.Keywords: promotion strategy, language style, tourism destination

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