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JBMR: Journal of Business and Management Review
Published by Profesional Muda Cendekia
ISSN : -     EISSN : 27231097     DOI : 10.47153/jbmr
Core Subject : Economy, Science, Social,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
Journal of Business and Management Review applies theory developed from business research to actual business situations. Recognizing the intricate relationships between the many areas of business activity, JBMR examines a wide variety of business decisions, processes and activities within the actual business setting. Theoretical and empirical advances in buyer behavior, finance, organizational theory and behavior, marketing, risk and insurance and international business are evaluated on a regular basis. Published for executives, researchers and scholars alike, the Journal aids the application of empirical research to practical situations and theoretical findings to the reality of the business world.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 5 Documents
 1 
Search results for , issue "Vol. 2 No. 12 (2021): (Issue-December)" : 5 Documents clear
Measuring Quality Determinants of Financial Statements Widya Andelina; Aprih Santoso
Journal of Business and Management Review Vol. 2 No. 12 (2021): (Issue-December)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr212.2082021

Abstract

The research aims to study the impact of the role of internal audit, the application of regional accounting systems, and human resource competencies on the quality of financial statements. A sample of 141 employees according to the purposive sampling method and by distributing questionnaires. It turned out that the questionnaire returned was only from 138 employees. Data analyzed through moderate regression analysis (MRA) from the SPSS program. The results of the study stated that the role of internal audit has a negative impact on the quality of financial statements, the application of regional accounting systems and human resource competencies have a positive impact on the quality of financial statements
The Mediating Entrepreneurial Self-efficacy Between Entrepreneurship Education, Need For Achievement, and Creativity on Entrepreneurial Intention Fauzan Lubada; Djoko Dwi Kusumojanto; Aniek Indrawati
Journal of Business and Management Review Vol. 2 No. 12 (2021): (Issue-December)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr212.2602021

Abstract

Everyone has the same opportunity to succeed by setting up a business. Through entrepreneurial intentions, it is hoped that someone can develop their potential to open a business. This study aims to determine whether entrepreneurial intentions can be influenced by entrepreneurship education, the need for achievement, creativity, and entrepreneurial self-efficacy in students of the Faculty of Economics, State University of Malang because entrepreneurial intentions are an important factor that can make someone want to set up a business.. This research is a quantitative approach using path analysis. The results showed that entrepreneurial intentions can be influenced by entrepreneurship education, achievement needs, creativity, and self-efficacy. In addition, entrepreneurial self-efficacy can act as a mediation between entrepreneurship education, achievement needs, creativity to entrepreneurial intentions.
The Impact Of The Covid-19 Pandemic On Interest In Entrepreneurs Based On Digital Business In MSME Moh Yasir; Heri Pratikto; Puji Handayati
Journal of Business and Management Review Vol. 2 No. 12 (2021): (Issue-December)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr212.2682021

Abstract

At the beginning of 2020, there was a global attack that caused almost the whole world including Indonesia to be shocked by the virus, namely Covid-19. The impact of the Covid-19 pandemic has caused the Indonesian economy to weaken, many entrepreneurs suffered massive losses due to the Covid-19 pandemic. One of the MSMEs affected is MSME processing apples in Bumiaji Village, Batu City, with the Covid-19 pandemic, MSME processingapples are trying to adapt to the situation by utilizing digital-based businesses. The methodological approach used in this research is a qualitative method using case studies. Data were collected using in-depth interviews by going through the process of data collection, data reduction, data presentation and conclusions. The data analysis technique was the researcher's data analysis technique using the Semiotic data analysis technique. The subject of this research is the head of MSMEs and several other MSMEs. This study found that MSMEs processingapples in Bumiaji Village suffered huge losses and there was one MSME that went out of business because their capital was forfeited. However, with the Covid-19 pandemic, MSMEs processingApples in Bumiaji Village did not stay silent, but MSMEs in Bumiaji Village made changes to their sales strategy by utilizing online business using digital businesses that they understood. With the experience they learn about digital-based business. Even though MSME owners have weaknesses in human resources which result in them not being able to maximize their sales strategy. With these limitations, MSME owners have a high interest in doing digital-based business.
The Effect of Brand Experience, Brand Personality and Brand Trust on Brand Loyalty Howardi Visza Adha; Wiry Utami
Journal of Business and Management Review Vol. 2 No. 12 (2021): (Issue-December)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr212.2962021

Abstract

This study conducted to determine the effect of brand experience, brand personality and brand trust on brand loyalty. This study is an explanatory research. The method used in this study is a quantitative method using survey methods. The total sample in this study was 150 respondents with the technique of taking with the method of purposive sampling. Primary data in this research is obtained from questionnaires distributed to respondents, while secondary data is data related to the object of research presented by other parties. Data analysis techniques in this study using simple regression analysis. The result of the research shows that: (1) brand experience has positive effect on brand personality, (2) brand experience has positive effect on brand trust, (3) brand personality positive effect on brand loyalty, (4) Brand trust has positive effect on brand loyalty (5) Brand experience has positive effect on brand loyalty.
The Influence Of Marketing Communications On Loyalty Through Satisfaction Ahmad Fadli; Fiqrida Amalia; Emma Novirsari; Ratih Amelia; Muhammad Fathoni
Journal of Business and Management Review Vol. 2 No. 12 (2021): (Issue-December)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr212.2982021

Abstract

The main objective of this study is to determine the role of satisfaction in mediating marketing communications on visitor loyalty in Lake Toba. The target population and sample in this study were the visitors to Lake Toba who were selected by accidental sampling as many as 125 people. Path analysis in this study was chosen to see the direct and indirect role of satisfaction in mediating marketing communications on loyalty. The results of study 1) direct marketing communication has a positive and significant effect on visitor satisfaction at Lake Toba, 2) directly marketing communication does not affect visitor loyalty in Lake Toba. 3) Satisfaction directly has a positive and significant effect on visitor satisfaction at Lake Toba. 4) indirectly, satisfaction has a role in mediating marketing communication on visitor loyalty in Lake Toba

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