BIMA : Journal of Business and Innovation Management
Fokus jurnal ini adalah publikasi bidang - bidang penelitian dalam ilmu manajemen seperti manajemen keuangan, manajemen pemasaran, manajemen sumber daya manusia, manajemen operasi, dan bisnis. Scopenya tidak terbatas pada bidang - bidang tersebut namun segala bidang - bidang ilmu yang relevan dengan bidang ilmu manajemen dapat dipublikasi dalam jurnal ini.
Articles
146 Documents
<![CDATA[Pengaruh Brand Awareness dan Perceived Value Terhadap Kepuasan Pelanggan Pengguna Simpati (Studi Kasus Pada Pengunjung PT. Koperasi Telkomsel Cabang Jombang) ]]>
<![CDATA[Kholisa Tifany Ekaputri]]>;
<![CDATA[Tri Sudarwanto]]>
<![CDATA[ BIMA : Journal of Business and Innovation Management Vol. 3 No. 2 (2021): February ]]>
Publisher : <![CDATA[Prodi Manajemen Fakultas Ekonomi Universitas Hasyim Asy'ari Tebuireng Jombang ]]>
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DOI: 10.33752/bima.v3i2.354
<![CDATA[This study aims to determine the effect of brand awareness and perceived value oncustomer satisfaction of Simpati users. The method used in this research is quantitativeresearch methods. In this study data collection using a questionnaire and sampling asmany as 100 people who were visiting at PT. Telkomsel Cooperative Branch of Jombang.The results showed that: (1) Brand awareness has a partial effect on customersatisfaction of Simpati users, (2) Perceived value has a partial effect on customersatisfaction of Simpati users, (3) Brand awareness and perceived value have asimultaneous effect on customer satisfaction of Simpati users]]>
<![CDATA[Pengaruh Dimensi Kualitas Pelayanan Terhadap Minat Servis Pada Bengkel AHASS Setia Kawan Kandangan Kediri ]]>
<![CDATA[Rani Suzika]]>;
<![CDATA[Tri Sudarwanto]]>;
<![CDATA[Rohmad Prio Santoso]]>
<![CDATA[ BIMA : Journal of Business and Innovation Management Vol. 4 No. 1 (2021): October ]]>
Publisher : <![CDATA[Prodi Manajemen Fakultas Ekonomi Universitas Hasyim Asy'ari Tebuireng Jombang ]]>
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DOI: 10.33752/bima.v4i1.265
<![CDATA[This purpose of this study was determine the effect of variables from the dimensions of service quality on interest in service at AHASS Setia Kawan Kandangan Kediri Workshop. The method used in this research is quantitative method. Population 600. The sample size is90 respondents. The analysis method is multiple linear regression. Hypothesis testing through statistical tests, namely t test (partial) and F test (simultaneous). The results conclude that the physical evidence variable tangibles affected the interset in servicing the AHASS Setia Kawan Kandangan Kedir Workshop of 2.286 with a significant 0.025. The Reliability variable has a partially effect on service interest in the loyal AHASS Workshop Kawan Kandangan Kediri of 2.600 with a significant 0.011. Responsiveness variable partially influenced the service interest in the AHASS Setia workhsop Kawan Kandangan Kediri of 2,388 with a significant 0.019. Assurance variable partially influences service interest in AHASS Setia Kawan Kandangan Kediri workshop of 2.352 with significant 0.021. Emphaty variable has partial effect on service interest in AHASS Setia Kawan Kandangan Kediri Workshop of 3.598 with a significant 0.001. The variables of phsysical evidence tangibles, realibility, responsives, assuarance, emphaty variables influence simultaneously ti service interest in the workshop of AHASS Setia Kawan Kandangan Kediri of 16,271 with a significant 0.000. Keywords: Tangible; Realibility; Responsiveness; Assurance; Emphaty; Service Interest]]>
<![CDATA[Pengaruh Work Life Balance Dan Brunout Terhadap Produktivitas Kerja Karyawan PT. Indomarco Adi Prima Surabaya ]]>
<![CDATA[Febriani Selvia Devi Safitri]]>;
<![CDATA[Agus Frianto]]>
<![CDATA[ BIMA : Journal of Business and Innovation Management Vol. 4 No. 1 (2021): October ]]>
Publisher : <![CDATA[Prodi Manajemen Fakultas Ekonomi Universitas Hasyim Asy'ari Tebuireng Jombang ]]>
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DOI: 10.33752/bima.v4i1.492
<![CDATA[The purpose of this study was to examine and analyze effect of work life balance and burnout on the work productivity of the employees of PT. Indomarco Adi Prima Surabaya. The sample used in this study is the entire population of 60 employees. The data collection technique was carried out by observing, distributing questionnaires, and conducting interviews with several respondents. The analysis technique in this study is multiple linear analysis with the SPSS version 23 program. The findings in this study are that work life balance has a positive and significant effect on work productivity, and burnout has a negative and insignificant effect on work productivity. The suggestion that can be put forward in this research is that PT. Indomarco Adi Prima Surabaya can be able to maintain policies that can facilitate the employees in increasing work life balance and trying not to make employees experience higher burnout. Keywords: Burnout; Work Life Balance; Work Productivity]]>
<![CDATA[Pengaruh Pelatihan Kerja dan Beban Kerja terhadap Produktivitas Kerja Pegawai Pada Rumah Sakit Ibu dan Anak XYZ Jombang ]]>
<![CDATA[Nilna Muna Putri]]>;
<![CDATA[Agus Frianto]]>
<![CDATA[ BIMA : Journal of Business and Innovation Management Vol. 4 No. 1 (2021): October ]]>
Publisher : <![CDATA[Prodi Manajemen Fakultas Ekonomi Universitas Hasyim Asy'ari Tebuireng Jombang ]]>
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DOI: 10.33752/bima.v4i1.281
<![CDATA[This research aims to determine: The influence work training and work overload on work productivity employees medic at hospital mother and child xyz Jombang. This resarch is a aprroach asosiatif resarch with quantitative research. The population in this study were whole permanent medic employees hospital mother and child xyz jombang. The sampling technique uses saturated sampling with a total sample of 76 employees. Data collection techniques using a quesstionnaire tha has been tested for validity and reliability. The classic assumption test includes the normality test, the multicollinearity test, the heteroscedasticity test, the autocorrelation test and the collinearity test. Multiple linear regression analysis to test and prove the research hypothesis. The result of the t-test (partial)showed that the work training (X1) had a positive and significant effect on work productivity employees (Y) and the work overload (X2) had a positive significant effect on work productivity employees (Y). The result of the F test (simultaneous) showed that the work productivity (X1) and work overload (X2) as a whole had simultaneous and significant effect on work productivity (Y).Keywords: Work Training; Work Overload; Work Productivity]]>
<![CDATA[Pengaruh Harga, Lokasi dan Fasilitas Terhadap Keputusan Berkunjung (Studi Pada Pengunjung Tempat Wisata Bale Tani) ]]>
<![CDATA[Sibro Amrizi]]>;
<![CDATA[Tri Sudarwanto]]>
<![CDATA[ BIMA : Journal of Business and Innovation Management Vol. 4 No. 1 (2021): October ]]>
Publisher : <![CDATA[Prodi Manajemen Fakultas Ekonomi Universitas Hasyim Asy'ari Tebuireng Jombang ]]>
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DOI: 10.33752/bima.v4i1.295
<![CDATA[Bale tani tourist attraction has approximately 130 visitors per day on holidays the number of visitors can reach approximately 200 visitors every day.The population in this study were all tourist visitors at the Bale Tani Jombang tourist attraction. The sample was determined by accidental sampling technique, the sample size was determined based on the Sugiono formula obtained by 52 respondents. Data collection methods used questionnaires and documentation.The conclusion from this research is that it can be seen that the value of the R Square adjuster = 0.642, it can be said that the change in variable Y (the decision to visit) is 64.2% due to the variable price, location and facilities, while the remaining 35.8% is caused by other factors outside these variables. The suggestion that can be given is that Bale Tani Jombang can provide a policy for price adjustments so that visitors can enjoy existing facilities, Bale Tani Jombang also does not have public facilities such as an ATM machine and inadequate access to the tourist attraction Bale Tani Jombang.Keywords: Price; Location; Facilities; Visitor Decisions]]>
<![CDATA[Pengaruh Penempatan Kerja dan Beban Kerja Terhadap Prestasi Kerja Karyawan Pada Batu Night Spectacular: Study Literatur ]]>
<![CDATA[Wildan Muhammad]]>;
<![CDATA[Agus Frianto]]>
<![CDATA[ BIMA : Journal of Business and Innovation Management Vol. 4 No. 1 (2021): October ]]>
Publisher : <![CDATA[Prodi Manajemen Fakultas Ekonomi Universitas Hasyim Asy'ari Tebuireng Jombang ]]>
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DOI: 10.33752/bima.v4i1.325
<![CDATA[The discussion about employees as a source of driving the business needed in the correct and effective service of tourism activities is often ignored and has a negative impact on the company. Conversely, according to Dea et al (2016) good human resource management can improve the quality and achievement of employees which have a positive impact on the development and profits of the company. Employee work performance as one of the values and controls of human resources is a complex value possessed by employees that can be influenced by various things which can increase employee performance and can reduce the value of employee work performance which can harm the company. This study aims to determine the effect of employee placement on employee work performance, the workload on employee work performance, and employee placement and workload on employee work performance that occurs in the majority of companies with empirical study research validity journals from 2015 to 2020. The literature study is based on 20 empirical studies from national and international journals. Data was collected using search engine methods. The results showed that overall through the journals analyzed on average it states that direct employee placement has a significant positive effect on employee work performance, the direct workload has a significant positive effect on employee work performance, and employee placement and workload simultaneously have an effect. significantly positive on employee performance.Keywords: Employee Placement; Employee Work Performance; Human Resources; Workload]]>
<![CDATA[Pengaruh Person Organization Fit dan Person Job Fit Terhadap Kinerja Karyawan Pada Kopontren MBS Water Suci Manyar Gresik ]]>
<![CDATA[Mohammad Fa'iqur Rifqi]]>;
<![CDATA[Lilis Sugi Rahayu Ningsih]]>
<![CDATA[ BIMA : Journal of Business and Innovation Management Vol. 4 No. 2 (2022): Februari ]]>
Publisher : <![CDATA[Prodi Manajemen Fakultas Ekonomi Universitas Hasyim Asy'ari Tebuireng Jombang ]]>
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DOI: 10.33752/bima.v4i2.292
<![CDATA[This study aims to determine the effect of Person Organization Fit and Person Job Fit on Employee Performance in the Kopontren MBS Water Suci Gresik. This type of research used in this research is quantitative with associative analysis. The sampling technique used was a simple random sampling technique with a sample size of 40 Kopontren MBS Water Suci Gresik employees. This study uses data collection techniques using questionnaires, interviews, documentation and observation. In analyzing data using statistical methods using validity and reliability, classic assumption tests, and hypothesis testing with multiple linear regression formula. The results showed that, (1) Person Organization Fit Influenced Employee Performance in the Kopontren MBS Water. (2) Person Job Fit has a Significant Effect on Employee Performance in MBS Water Co-Controllers. (3) Person Organization Fit and Person Job Fit Have Simultaneous Effect on Employee Performance in the Kopontren MBS Water. Keywords: Person Organization Fit; Person Job Fit; Employee Performance]]>
<![CDATA[Pengaruh Bauran Pemasaran Ritel Terhadap Minat Beli Konsumen (Studi Kasus Pada Santri Mart Tebuireng Jombang) ]]>
<![CDATA[Hanin Hanifah]]>;
<![CDATA[Tri Sudarwanto]]>
<![CDATA[ BIMA : Journal of Business and Innovation Management Vol. 4 No. 2 (2022): Februari ]]>
Publisher : <![CDATA[Prodi Manajemen Fakultas Ekonomi Universitas Hasyim Asy'ari Tebuireng Jombang ]]>
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DOI: 10.33752/bima.v4i2.300
<![CDATA[This study aims to determine the influence of retail baseline marketing toward consumer interest in Santri Mart Tebuireng. This type of the study is verification or quantitative study. The populations in this study were 70 respondents. The number of the samples were 70 respondents by using multiple resresi linear analysis. This study was used descriptive quantitative and statistical analysis which was to determine direct and indirect relationship between the retail baseline marketing variable. The result derived from location variables affect toward consumer interest directly. Product variables affect toward consumer interest directly. Price variables affect toward consumer interest directly. Promotion variables affect toward consumer interest directly. Atmosphere variables affect toward consumer interest directly. And retail service variables affect toward consumer interest directly to the Santri Mart Tebuireng. Keywords: Location; Product; Price; Promotion; Atmosphere; Retail Service Consumer Interest]]>
<![CDATA[Pengaruh Komunikasi Internal dan Kemampuan Sumber Daya Manusia Terhadap Efektivitas Kerja Pegawai PG Modjopanggoong Tulungagung ]]>
<![CDATA[Nurdyansah Romadon]]>
<![CDATA[ BIMA : Journal of Business and Innovation Management Vol. 4 No. 2 (2022): Februari ]]>
Publisher : <![CDATA[Prodi Manajemen Fakultas Ekonomi Universitas Hasyim Asy'ari Tebuireng Jombang ]]>
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DOI: 10.33752/bima.v4i2.324
<![CDATA[This study aims to find out how much influence the Internal Communication and Human Resources Ability on the Work Effectiveness of PG Modjopanggoong Tulungagung employees. The benefits of this research can increase employee awareness about the importance of communication within the company and the ability of human resources to improve employee effectiveness. This research method uses quantitative methods using a causal approach or cause and effect using questionnaires, interviews and direct observation on the object of research. This research was conducted at PG Modjopanggoong Tulungagung jl. Kawi, Cuwini Sidorejo, Kauman subdistrict, Tulungagung Regency. The results of this study indicate that (1) Internal communication partially influences the work effectiveness of PG Modjopanggoong Tulungagung employees, (2) The ability of Human Resources partially influences the work effectiveness of PG Modjopanggoong Tulungagung Employees, (3) Internal Communication and Human Resource Capability have influence simultaneously on the Work Effectiveness of PG Modjopanggoong Tulungagung Employees. Keywords: Internal Communication; Human Resource Capability; Work Effectiveness]]>
<![CDATA[Pengaruh Kepuasan Kerja dan Motivasi Kerja Terhadap Produktivitas Kerja Karyawan Di Wisata Cafe Sawah Pujon Kidul ]]>
<![CDATA[Sihabussina]]>
<![CDATA[ BIMA : Journal of Business and Innovation Management Vol. 4 No. 2 (2022): Februari ]]>
Publisher : <![CDATA[Prodi Manajemen Fakultas Ekonomi Universitas Hasyim Asy'ari Tebuireng Jombang ]]>
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DOI: 10.33752/bima.v4i2.326
<![CDATA[The research was conducted to determine the effect of the variables studied, namely job satisfaction and work motivation on employee work productivity in the Pujon Kidul rice field café tour. Quantitative method is a method used with the causality approach. The object of this research is employees, amounting to 90 people. As for processing the data, researchers used various kinds of tests, namely validity, reliability, classical assumptions, and hypotheses. Based on the test results, partially the variables X1 and X2 have a significant positive effect on employee work productivity, both simultaneously and the variable X has a significant positive effect on variable Y in the study. Keywords: Job Satisfaction; Work Motivation; Work Productivity]]>
