Nusantara Science and Technology Proceedings
NST Proceeding supports regional research communities to globalise their findings in Science and Technology by providing an open access, online platform in line with international publishing standards and indexing scholarly conference proceedings. The current emphasis of the NST Proceeding includes (but is not limited to) the following areas: Life Science, Mathematics, Eductation, Social Science, Medicinal Science and etc. All conference papers published on the NST Proceeding are fully Open Access. Open Access publications are freely and permanently available online to any reader, anywhere in the world without subscription to the publications in which these articles are published. Unrestricted use, distribution, and reproduction in any medium are permitted, provided the author/editor is properly attributed. NST Proceeding will provide high-quality peer review by scientific comittee and proofreading service by native speaker to make sure the language quality. We are the best in rapid publication processes for the open access content, maximum visibility and all-time availability for the published articles, citation tracking and indexing in a variety of databases.
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<![CDATA[Creative Economy-Based Cultural Tourism Through Sustainable Tourism in Kampung Batik Okra Surabaya ]]>
<![CDATA[Azhar, Ratih Mukti]]>;
<![CDATA[Rosyanti, Daisy Marthina]]>;
<![CDATA[Evanthi, Ayundha]]>;
<![CDATA[Hardi, Ilham]]>;
<![CDATA[Aulia A., Shabrina]]>
<![CDATA[ Nusantara Science and Technology Proceedings 8th International Seminar of Research Month 2023 ]]>
Publisher : <![CDATA[Future Science ]]>
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DOI: 10.11594/nstp.2024.4141
<![CDATA[The emerging tourist spot of Kampung Batik Okra Surabaya requires assistance for its development. Specifically, the community seeks support in enhancing the village's image as a tourist destination and leveraging social media for promotional purposes. Our team aims to facilitate this development by providing expertise on e-branding strategies to bolster the village's presence and appeal to a broader tourist audience. Additionally, we aim to enhance their social media proficiency and create product catalogs to better understand production capabilities and market demands. Through these efforts, aim to establish Kampung Batik Okra as a compelling tourist destination, emphasizing its uniqueness, beauty, authenticity, and sustainability. Our objectives include improving the village's branding through catalog and pamphlet creation, thus increasing its visibility and attractiveness to visitors. The objectives of this initiative are as follows: (1) Enhancing the visibility of Batik Okra Surabaya village through the creation of catalogs and pamphlets, as well as providing training in photography and videography for promotional purposes. Additionally, strengthening the village's presence through e-branding strategies utilizing social media platforms. (2) Facilitating knowledge transfer regarding the effective use of social media for promoting tourism in Kampung Batik Okra Surabaya. The anticipated outputs of these efforts include: (1) Improved branding through an e-branding approach capable of reaching a wider audience of tourists. (2) Enhanced proficiency in utilizing social media platforms for tourism promotion.]]>
<![CDATA[Segunung Goes Digital: Application of Virtual Tour to Kampung Adat Segunung ]]>
<![CDATA[Alawi, A. Muammar]]>;
<![CDATA[Setiyowati, Arin]]>;
<![CDATA[Nuryananda, Praja Firdaus]]>
<![CDATA[ Nusantara Science and Technology Proceedings 8th International Seminar of Research Month 2023 ]]>
Publisher : <![CDATA[Future Science ]]>
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DOI: 10.11594/nstp.2024.4142
<![CDATA[Kampung Adat Segunung, is one of the fostered areas and the partners of the Faculty of Social and Political Sciences UPN "Veteran" Jawa Timur since 2022. The condition of Kampung Adat Segunung which has become a popular tourism destination in Jombang regency requires that village tourism must also be managed properly. Therefore, it is necessary to prepare adequate tourism infrastructure and superstructure. In this article the author has formulated two main problems, namely 1) the threat of urbanization by Segunung youths, and 1) the existence of a technological gap from the village government and the people of Kampung Adat Segunung with the development of information technology. As one of the community service activities, the author uses two methods, they are a) asset-based community development (ABCD) as a method of social approach to the community and b) virtual tour production with a soft skills approach. The community service activities in the Kampung Adat Segunung produce virtual tour technology that can be used as a medium for disseminating tourism information on the Kampung Adat Segunung to the wider community.]]>
<![CDATA[Strengthening Eco-Literacy at the Darul Musthofa Islamic Boarding School, Karanganyar, Central Java ]]>
<![CDATA[Faroqi, Asif]]>;
<![CDATA[Sayoko, Brahmantyo Luqman]]>;
<![CDATA[Habib, Galuh Tsani Sanjaya]]>
<![CDATA[ Nusantara Science and Technology Proceedings 8th International Seminar of Research Month 2023 ]]>
Publisher : <![CDATA[Future Science ]]>
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DOI: 10.11594/nstp.2024.4143
<![CDATA[The Islamic Boarding School Innovation Real Work Lecture (KKN) is a program where students participating in real work lectures carry out community service at Islamic boarding schools. The situation analysis formulated two main problems at the Darul Musthofa Islamic boarding school related to increasing eco-literacy. Eco-literacy covers various fields, including eco-education, eco-healthy, eco-collaboration, and so on. This boarding school innovation real work lecture program is carried out using several methods, namely: collecting and analyzing potential data as well as problems, ICT and Hydroponics training, as well as socialization on sorting organic and non-organic waste and how to process it. This real work lecture activity produced outputs including community service modules, video works and documentation, mass media publications, and publication of community service journals.]]>
<![CDATA[Empowering Putra Mangun Jaya F. C. with Data Analysis from Mangunjaya Watch ]]>
<![CDATA[Suryanto, Tri Lathif Mardi]]>;
<![CDATA[Wibowo, Nur Cahyo]]>;
<![CDATA[Nuryananda, Praja Firdaus]]>
<![CDATA[ Nusantara Science and Technology Proceedings 8th International Seminar of Research Month 2023 ]]>
Publisher : <![CDATA[Future Science ]]>
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DOI: 10.11594/nstp.2024.4144
<![CDATA[Football is one of the most popular sports in Indonesia. The love of Indonesians for football can be seen from the many soccer clubs throughout Indonesia, ranging from clubs at the national level to clubs at the local level in every city and village, one of which is the Putra Mangun Jaya Football Club. Putra Mangun Jaya Football Club is a football team located in Kediri Regency, East Java, led by Mr. Suharyoko as the Main Director. This article summarizes the authors' activities in conducting market research on data needs for the Putra Mangun Jaya amateur football club and describes how Putra Mangun Jaya collaborated with the authors to become one of the regional amateur clubs that has data analysis as a basis for player development and policy making. The author has developed the Mangunjaya Watch digital application, which is a watch technology that can be used by football players at Putra Mangun Jaya to detect the players' physical endurance or what is called a performance record player. This technology also has the potential to make Putra Mangun Jaya branded as the only regional amateur club with digital data-based analysis. It is hoped that this will provide encouragement to Putra Mangun Jaya to develop further.]]>
<![CDATA[Application of Experiential Marketing as Brand Insight Development ]]>
<![CDATA[Mandasari, Virginia]]>;
<![CDATA[Hariyana, Nanik]]>;
<![CDATA[Naufal, Ilham]]>
<![CDATA[ Nusantara Science and Technology Proceedings 8th International Seminar of Research Month 2023 ]]>
Publisher : <![CDATA[Future Science ]]>
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DOI: 10.11594/nstp.2024.4145
<![CDATA[Branding has become a very popular approach to managing and driving the development of products or services. To make the process more efficient, it is necessary to define the brand base correctly. One of the key elements in defining brand insight is consumer insight, which has recently become increasingly popular. The main prerequisite for the importance of consumer insight is dynamic changes in consumer needs and behavior, which determine their decisions. Customers not only judge products and services based on their quality but also through marketing strategies. Marketing strategies can be carried out aggressively through an experiential approach and an emotional approach to customers. Simultaneously, the author shows the strategic meaning of consumer insight in the process of forming brand insight to find the right branding according to the desired target market.]]>
<![CDATA[The Pentahelix Strategy for Addressing Radicalism and Terrorism Issue in Surabaya ]]>
<![CDATA[Wibowo, Prihandono]]>;
<![CDATA[Hapsari, Renitha Dwi]]>;
<![CDATA[Ascha, Muchammad Chasif]]>
<![CDATA[ Nusantara Science and Technology Proceedings 8th International Seminar of Research Month 2023 ]]>
Publisher : <![CDATA[Future Science ]]>
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DOI: 10.11594/nstp.2024.4146
<![CDATA[Over the past few decades, Surabaya has maintained a reputation as a city with a high level of safety. The capital of East Java Province is devoid of any socio-political upheaval. During the 2000s, some major cities, including Jakarta and Bali, saw a wave of terrorism. However, it is noteworthy that the city under consideration, often called the "city of heroes," did not see comparable tragedies during this period. In the year 2018, Surabaya encountered a terrorist occurrence. The phenomena of radicalism and terrorism are intricate and multifaceted, necessitating the involvement of multiple stakeholders for their resolution. The Surabaya municipal government emphasizes fostering collaboration among various stakeholders to ensure stability. Nevertheless, the provincial capital of Jawa Timur continues to experience many occurrences, such as the recent surge in terrorist apprehensions in Surabaya and the prevailing existence of extremist factions. Evidence suggests the presence of radical movements within the city of Surabaya. The primary objective of this study is to examine the implementation of cross-sectoral collaboration in addressing issues related to radicalism and terrorism within the urban context of Surabaya. This research aims to provide valuable insights for the Surabaya city government and relevant stakeholders regarding the issue of radicalism and terrorism in Surabaya to inform policy decisions. Within the framework of radicalism and terrorism, it is vital to explore how cross-sector collaboration in the urban setting of Surabaya addresses this phenomenon. This study uses the Penthaelix cooperation framework to analyze the dynamics of collaboration among various stakeholders in Surabaya City in their efforts to combat radicalism and terrorism. The researchers successfully identified eight key informants representing each stakeholder cluster. Through conducting research and engaging in interviews, valuable insights were gathered regarding the patterns of cooperation that emerged and the problems encountered.]]>
<![CDATA[Analysis of Tourism Management: Optimization of Resources and Asset Management of Gubuk Klakah Tourism Village ]]>
<![CDATA[Alawi, A. Muammar]]>;
<![CDATA[Mawardi, Alfiandi Imam]]>;
<![CDATA[Wahyuni]]>
<![CDATA[ Nusantara Science and Technology Proceedings 8th International Seminar of Research Month 2023 ]]>
Publisher : <![CDATA[Future Science ]]>
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DOI: 10.11594/nstp.2024.4147
<![CDATA[Gubuk Klakah Village as one of the developing tourism villages in Malang Regency still has difficulties in managing and utilizing the BUMDes institution to optimize the increase of BUMDes PAD in Gubuk Klakah Village, namely a) human resource management that is still not optimal because the majority of BUMDes administrators are board members in other village tourism institutions so that there is overlapping in authority and division of tasks and b) there is still an unhealthy tourism organization culture such as distrust between members and financial smuggling for personal interests. Based on this background, the proposing team took three problem formulations, namely a) regarding the status quo of BUMDes management, b) the perception of the government and other institutional members towards BUMDes performance, and c) strategies to improve the performance of BUMDes Shack Klakah. The theories and concepts used in this research are change leadership, social perception theory, and asset-based community development. This research will be conducted in three stages, namely the preparation stage, the field study implementation stage, and the evaluation stage. The results of the discussion regarding Human Assets, Social Assets, Natural and Physical Assets, and Financial Assets, can be concluded that BUMDes Amanah Tourism Business Unit of Gubugklakah Village is reorganizing policies and bylaws. BUMDes Amanah Tourism Business Unit has optimized Natural and Physical Assets by packaging these assets into innovative and creative tour packages to attract tourist visits.]]>
<![CDATA[Design and Implementation of a Database and RBAC for Scientific and Competency Mapping Web-based Information System for Lecturers at UPN “Veteran” Jawa Timur ]]>
<![CDATA[Fahrudin, Tresna Maulana]]>;
<![CDATA[Al Makruf, Achmad Yusuf]]>
<![CDATA[ Nusantara Science and Technology Proceedings 8th International Seminar of Research Month 2023 ]]>
Publisher : <![CDATA[Future Science ]]>
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DOI: 10.11594/nstp.2024.4148
<![CDATA[Scientific and competency mapping web-based information system aims to address several relevant issues within the context of the Tri Dharma framework in higher education, specifically at UPN "Veteran" Jawa Timur. One of the primary issues is how to review and evaluate the implementation of Tri Dharma, especially in the areas of Education and Teaching, Research, Community Service, and publications, in alignment with the parent-subfields of study and competencies mapping in each study program. Therefore, the research proposes to create an innovative solution that can review and evaluate the alignment of implementation of Tri Dharma in higher education. The research developed a database and Role Base Access Control (RBAC) for web-based information system that lecturers can input education and teaching, research, community service activities, and publications based on the available academic fields, while also helping to identify lecturer expertise according to the knowledge mapping in their respective study programs through a visualization dashboard. The development plan for this application begins with the planning phase, including analyze the system's business processes to understand the system needs of users, designing the necessary features, completing master data such as a list of parent field of study and subfield of study for each study program. This is essential for obtaining an initial understanding of the data structure for the database design. After the database design has been completed, the next step is to implement the database design into an actual database structure using MySQL and then proceed with the development of the web-based application. The system was designed to generate curriculum vitae and visualization in the spider chart to make it easier for the user to understand their scientific and competencies.]]>
<![CDATA[Business Model Inovation of Batik Kembang Turi Sidoarjo: A Lesson from the Pandemics ]]>
<![CDATA[Azhar, Ratih Mukti]]>;
<![CDATA[Evanthi, Ayundha]]>;
<![CDATA[Syarifudin, Adinda Rahmawati]]>;
<![CDATA[Ratri, Lintang Mutiara]]>
<![CDATA[ Nusantara Science and Technology Proceedings 8th International Seminar of Research Month 2023 ]]>
Publisher : <![CDATA[Future Science ]]>
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DOI: 10.11594/nstp.2024.4149
<![CDATA[The recovery of the national economy after the COVID-19 pandemic is inseparable from the important role of MSMEs as a pillar of economic support. Its existence contributes to the gross domestic product by 61.97%. This phenomenon significantly affects the MSME business and triggers each business actor in this field to continue to develop their business, including Batik Kembang Turi Sidoarjo, which is one of the business actors that raises the potential of Batik as one of the local wisdom in Sidoarjo. This study was conducted to determine the description of business model innovation in Batik Kembang Turi Sidoarjo in facing the pandemic crisis. This research uses a qualitative approach to analyze information and obtain factual findings to understand these conditions through information on Business Model Innovation in MSMEs. The results show that BMI changes in Batik Kembang Turi Sidoarjo which refer to the Concept of BMI Conceptual Model Magnitude are in Quadrant Type 4 where high novelty and high complexity of changes in the elements of the business model. Changes in services where Batik Kembang Turi began to change their services to the tourism sector arose due to changes in consumer segments and value propositions radically changing the infrastructure system due to the extreme impact of the pandemic on their business and environment.]]>
<![CDATA[Branding the Surabaya Wonorejo Mangrove Botanical Garden Tourism, Through Social Media Video Content ]]>
<![CDATA[Setiawan, Bayu]]>;
<![CDATA[Tutiasri, Ririn Puspita]]>;
<![CDATA[Pradana, Jimmy Putra]]>
<![CDATA[ Nusantara Science and Technology Proceedings 8th International Seminar of Research Month 2023 ]]>
Publisher : <![CDATA[Future Science ]]>
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DOI: 10.11594/nstp.2024.4150
<![CDATA[Tourism Branding is an activity to introduce a tourist spot to the public. One of the tourism branding activities is by creating advertising videos that are packaged attractively, so that they can attract people to visit. Many tourist attractions are empty of visitors after the Covid-19 pandemic, because there is a ban on gathering in certain places. This makes many tourist attractions empty of visitors, one of which is the Surabaya Wonorejo mangrove botanical garden. Community Service Activities, UPN Serves carries out branding activities for the people of Surabaya. Reintroduce the public that the city of Surabaya has natural tourist attractions, which can be visited either with family or with friends. This community service activity was carried out by Citivity Academy lecturers from communication science and visual communication design together with students. In the activities carried out to introduce the Surabaya Wonorejo mangrove botanical garden tourism by creating video content which was uploaded on social media. The aim of creating this video content is to promote Surabaya mangrove tourism to the public. When creating video content, it promotes what facilities are available there, apart from providing alternative entertainment venues that are comfortable, cheap and close by. The video content was acted out by students, as an invitation to teenagers to take a nature holiday at the Surabaya Wonorejo mangrove botanical garden.]]>
