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Journal of Management and Entrepreneurship Research
Published by Universitas Islam Nahdlatul Ulama Jepara
ISSN : 27231658     EISSN : 27231666     DOI : https://doi.org/10.34001/jmer.2020.12.01.2
Core Subject : Economy, Science, Social,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
JMER: Journal of Management and Entrepreneurship Research (p-ISSN: 2723-1658; e-ISSN: 2723-1666) provides a venue for high quality manuscripts dealing with management and entrepreneurship in its broadest sense. The editorial board encourages manuscripts that are international in scope; however, readers can also find papers investigating domestic issues with global relevance. JMER is published by Universitas Islam Nahdlatul Ulama Jepara (Unisnu Jepara). JMER starts publication in June 2020. This journal is published biannually (June and December). The aim of the journal is to facilitate dissemination of contemporary research in the field of business management and entrepreneurship. The scope of this journal includes empirical and theoretical articles related to the business strategy, management, human resource management, organizational behavior, marketing, supply chain management, finance, corporate governance, economics, entrepreneurship, knowledge management, and innovation.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 7 Documents
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Search results for , issue "Vol. 6 No. 1 (2025)" : 7 Documents clear
Awareness of Consumer: Consumer Purchase Intention and Purchase Behavior towards Halal Products Rahmi, Devi Yulia; Alwi, Fikri; Lita, Ratni Prima; Mardiah, Fatma Poni
Journal of Management and Entrepreneurship Research Vol. 6 No. 1 (2025)
Publisher : Universitas Islam Nahdlatul Ulama Jepara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34001/jmer.2025.6.06.1-60

Abstract

Objective: The study aims to examine the effect of halal awareness, halal logo, religiosity, and price on consumers' intention to buy food products with a halal logo. This study also examines the effect of purchase intention on consumer purchase behaviour of food products with the halal logo Research Design & Methods: This study uses a quantitative method with 200 respondents who consume food products with the halal logo in West Sumatra. Data were analyzed using the PLS-SEM (Partial Least Square-Structural Equational Modeling) method. Findings: The results of the study show that the halal logo, religiosity, and price are significant for purchase intention. No significant effect was found on halal awareness and attitude towards purchase intention. Moreover, the study's results show that purchase intention significantly affects purchase behaviour. Implications and Recommendations: This research implies that consumers of food products labelled halal consider the halal logo on a product before consuming it, so food producers must try to sell products that have a halal logo Contribution & Value Added: This study addresses the existing literature by modifying the research model regarding the purchase behaviour of halal products. In practical, companies in the halal food industry should focus on maintaining and enhancing product quality, obtaining halal certification, and establishing a trusted halal label to foster consumer purchase intention and behavior.
Analysis of Stock Market Reactions to the Israel-Palestine Conflict: Case Study on Energy Sector Stocks in Indonesia Tetuko, Fitroh Agung Dimas; Matoati, Rindang; Viana, Eka Dasra; Mutasowifin, Ali
Journal of Management and Entrepreneurship Research Vol. 6 No. 1 (2025)
Publisher : Universitas Islam Nahdlatul Ulama Jepara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34001/jmer.2025.6.06.1-57

Abstract

Objective: This study examines the impact of the Israel-Palestine conflict, specifically the Hamas attack on Israel on October 7, 2023, on Indonesia’s energy sector stocks. Research Design & Methods: Using an event study methodology, the research analyzes abnormal returns, security return variability, and trading volume activity of 66 energy companies listed on the Indonesia Stock Exchange. The analysis employs mean difference tests conducted in Eviews 13. Findings: The results reveal significant differences in abnormal returns before and after the event, indicating market sensitivity to geopolitical risks. However, no substantial changes in security return variability or trading volume activity are observed, reflecting market stability overall. Practical Implications: This study underscores the need for investors to implement risk management strategies and diversify portfolios to mitigate the impacts of geopolitical events. Contribution & Value Added: This research highlights the importance of company fundamentals and portfolio diversification in investment decisions by demonstrating a limited correlation between geopolitical events and stock trading volumes.
E-Marketplace Brand Equity: A Study on Generational Cohort Asmara, Yan Enggal; Nugraha, Albert Kriestian Novi Adhi
Journal of Management and Entrepreneurship Research Vol. 6 No. 1 (2025)
Publisher : Universitas Islam Nahdlatul Ulama Jepara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34001/jmer.2025.6.06.1-56

Abstract

Objective: This study examines generational differences in e-marketplace brand equity (eMBE) across Generation Y and Z, and compares the platforms Tokopedia and Shopee. Research Design & Methods: A quantitative approach was employed through surveys, in which respondents assessed the dimensions of eMBE by filling out a self-administered questionnaire. This study utilized quota sampling and ANOVA tests for data analysis. Findings: Significant differences were observed in emotional connection and trust between generations, with Generation Z rating emotional connection higher than Generation Y. Trust differences arose from varying perceptions of risk, with Generation Y expressing greater concern. In terms of platform comparisons, differences in online experience, trust, and fulfillment were noted, with Tokopedia receiving higher ratings despite its smaller market share. No significant differences were found in responsive service nature or green dedication across generations or platforms. Implications and Recommendations: The findings indicate that emotional connection is a key factor for Generation Z, while Generation Y places more emphasis on trust. Tokopedia’s superior ratings in online experience and fulfillment suggest it holds potential to challenge Shopee’s market leadership. Both platforms should enhance responsiveness and emphasize green initiatives to align with consumer concerns. Social Implications: This study promotes eMBE as a tool to encourage better services and sustainable practices. Contribution & Value Added: This research provides insights into the role of generational and platform-specific factors in shaping eMBE. It offers strategic guidance for e-marketplaces to refine their customer engagement and trust-building approaches.
Reward Distribution Strategies towards Ensuring Industry 4.0 Performance in Banking Industry: A Correlate and Effect Issa, Omolabi; Ishola, Abdulrasaq Ajadi; Amosa, Jimoh Rafiu; Balogun, Ebenezer Oluwadamilare
Journal of Management and Entrepreneurship Research Vol. 6 No. 1 (2025)
Publisher : Universitas Islam Nahdlatul Ulama Jepara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34001/jmer.2025.6.06.1-61

Abstract

Objective: This study examines reward distribution strategies and industry 4.0 performance in Nigeria banking industry. Research Design & Methods: The study used survey research design with a population of 157 staffs of Access Bank PLC branches in Ilorin metropolis of which 113 samples were drawn, administered structured questionnaires, and analysed using correlation and regression through SPSS v23. Findings: The result indicated that there is a strong positive relationship between reward distribution strategies and industry 4.0 performance through performance-based reward, skill-based reward, merit-based reward, and team-based reward on industry 4.0 performance, and reward distribution strategies has significant effect on industry 4.0 performance of banks. Theoretical Implication: The agency theory helps to prove that aligning the interests of managers with the goals of embracing technological advancements can help banks to encourage managers to invest time, effort, and resources into exploring and implementing innovative solutions. Implications & Recommendations: The study concluded that reward distribution strategies have significant effect on industry 4.0 performance of Access Bank. It thus recommended that Access Bank in Ilorin metropolis focus on implementing effective reward distribution strategies to improve their industry 4.0 performance. More importantly, the bank should give attention to Merit-Based Reward and Skill-Based Reward as they have a stronger relationship with Industry 4.0 Performance. Contribution & Value Added: Aligning rewards with emerging trends in Industry 4.0 has been a huge challenge for organizations. Thus, this study advances understand on how organisations can effectively align their reward system to stimulate performance in the organisation.
Overcoming Barriers to Digital Payment: Insights from QRIS Adoption in Rural West Sulawesi Purbowo, Gunawan; Trinugroho, Irwan
Journal of Management and Entrepreneurship Research Vol. 6 No. 1 (2025)
Publisher : Universitas Islam Nahdlatul Ulama Jepara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34001/jmer.2025.6.06.1-58

Abstract

Objective: We examine the key factors influencing QRIS adoption in rural West Sulawesi, focusing on access to information, infrastructure availability, user perceptions, and financial literacy. Research Design & Methods: We applied a quantitative approach using Partial Least Squares Structural Equation Modeling (PLS-SEM) to analyze survey data from 410 respondents. Constructs were based on the Technology Acceptance Model (TAM) and Unified Theory of Acceptance and Use of Technology (UTAUT). Findings: We found that QRIS adoption is significantly influenced by access to information, infrastructure, and user perceptions. While financial literacy does not have a significant direct effect. Among the control variables, age and education show significant positive relationships with adoption, whereas gender and spending levels have no direct impact. Implications and Recommendations: Improving ICT infrastructure and promoting targeted information campaigns can enhance QRIS adoption. Policymakers should leverage community leaders and educational programs to build trust and positive perceptions, while focusing on younger and educated demographics to act as digital ambassadors. Contribution & Value Added: Our research highlights the critical role of infrastructure, social influence, and user perceptions over financial literacy in driving digital payment adoption, providing actionable insights for enhancing financial inclusion in rural contexts.
Religiosity and Green Entrepreneurship Motivation: The Role of Commitment to Environment Maisaroh, Maisaroh; Trisanty, Aidha; Darmawan, Arief
Journal of Management and Entrepreneurship Research Vol. 6 No. 1 (2025)
Publisher : Universitas Islam Nahdlatul Ulama Jepara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34001/jmer.2025.6.06.1-59

Abstract

Objective: This quantitative study investigates the key predictors of motivation for green entrepreneurship. Research Design & Methods: Religiosity is identified as an independent variable, green entrepreneurship motivation as the dependent variable, while commitment to environment is the mediating variable. The sampling method was purposive random sampling from 160 SME Leaders in Yogyakarta. Data analysis used SEM PLS. Findings: The findings showed that all hypotheses are supported. Religiosity positively impacts green entrepreneurship motivation and commitment to environment, while commitment to environment positively impacts green entrepreneurship motivation. Besides that, the connection between religiosity and green entrepreneurship motivation is mediated by commitment to environment. Implications and Recommendations: The result suggests that religiosity directly affects both the drive to engage in green entrepreneurship and the commitment to environmental responsibility; the commitment to the environment serves as a key mediator, amplifying the overall motivation. A limitation of this study is its cross-sectional design, which restricts the ability to generalize the results. Therefore, future research could focus on testing the model with a larger sample and exploring religious motivation as a distinct predictor of green entrepreneurship motivation. Contribution & Value Added: Conceptually, this research contributes to existing model antecedents of green entrepreneurship motivation that have rarely been studied before, and highlights the roles of religiosity and commitment to environment. Practically, this finding opens up opportunities for policymakers to develop programs that can help MSME actors leverage their religious motivation to create more sustainable businesses.
Loyalty to Heritage Sites Based on Experience Theory Wahyudi, Lilik; Trisanty, Aidha
Journal of Management and Entrepreneurship Research Vol. 6 No. 1 (2025)
Publisher : Universitas Islam Nahdlatul Ulama Jepara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34001/jmer.2025.6.06.1-62

Abstract

Objective: This study examines loyalty to heritage sites through the lens of experience theory, bridging gaps in the literature on tourism, marketing, psychology, and cultural studies. Research Design & Methods: This study adopts a quantitative research design aimed at examining the relationship between visitor experience, brand image, brand trust, and brand loyalty in the context of heritage tourism. Data were collected through an online and offline structured questionnaire distributed to individuals who had recently visited a heritage site. A total of 490 valid responses were obtained. Findings: These findings confirm that visitor experiences shape loyalty in heritage tourism, with emotional engagement, local cultural authenticity, and novelty emerging as key factors. Implications and Recommendations: Practically, this study provides strategic insights for heritage site managers to balance economic benefits with cultural preservation while promoting sustainable tourism practices. This research aligns with global trends in experience-based tourism and post-pandemic recovery strategies, where trust and satisfaction play a crucial role. Beyond contributing to academic discourse, this study also offers strategic guidance for managing heritage sites to enhance visitor loyalty. Contribution & Value Added: By emphasizing the importance of experience quality and loyalty dimensions in the context of heritage tourism, this research expands the theoretical framework while addressing practical needs in the tourism industry.

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