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Wira Bharata
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INDONESIA
Jurnal Administrasi Bisnis FISIPOL UNMUL
Published by Universitas Mulawarman
ISSN : 23555408     EISSN : 23555416     DOI : -
Core Subject : Economy, Social,
Economics, Econometrics & Finance Social Sciences
Jurnal Administrasi Bisnis FISIPOL UNMUL is a journal that publishes current original research on business studies using an interdisciplinary perspective. This publication contains various scientific writings in the form of research results, theoretical and conceptual studies, practical applications from academics and business practitioners. The following are suggested areas of interest: Marketing Management Information System Human resources Entrepreneurship Operation Management Consumer Behavior Financial Strategic Management Taxation Corporate Governance Auditing Business Ethics Knowledge Management
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 205 Documents
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PENGARUH MOTIVASI DAN KOMPETENSI TERHADAP KINERJA KARYAWAN PADA PT TRINITY AUTO DI SAMARINDA Tika Rafid Syarifah
Jurnal Administrasi Bisnis Fisipol Unmul Vol 7, No 4 (2019): Jurnal Administrasi Bisnis
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54144/jadbis.v7i4.2752

Abstract

This study aims to test and analyze how much influence Motivation and Competence on Employee Performance at PT Trinity Auto in Samarinda. The research method used in this study was observation, interviews, questionnaires, and literature study using a Likert scale and the sample used was 63 samples. Data analysis tools used are validity test, reliability test, classic assumption test, multiple linear regression test. The results showed that motivation and competency simultaneously affect employee performance. From the results of the correlation test of 0.681 which has a strong relationship between the independent variable and the dependent variable. The results of the coefficient of determination test which among the independent variables have an effect of 68.1% while the rest are influenced by variables outside this study. From the results of this study concluded that the Competence that most influences on employee performance is seen from the results of the t test with a value of 6,055. These results can prove that competence at PT Trinity Auto has an influence on employee performance.
PENGARUH HARGA, KUALITAS PELAYANAN, DAN PROMOSI TERHADAP LOYALITAS PELANGGAN PADA PENGGUNA GO-RIDE DI KOTA SAMARINDA Rahmi Ariani Kartini
Jurnal Administrasi Bisnis Fisipol Unmul Vol 9, No 1 (2021): Jurnal Administrasi Bisnis
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54144/jadbis.v9i1.5042

Abstract

The internet is an information technology that is growing very rapidly because the internet has become a necessity and also provides convenience in everyday life, one of which is online transportation. Go-Ride is an online transportation service that uses the internet to make it easier for people to carry out activities safely and comfortably, so that consumers are loyal to the products offered.This study aims to determine the effect of price, service quality, and promotion on customer loyalty for Go-Ride users in Samarinda. Price (X1), Service Quality (X2), Promotion (X3) are used as independent variables while Customer Loyalty (Y) is the dependent variable. Primary data were obtained by conducting interviews with 100 respondents using a questionnaire. Data were analyzed using multiple linear regression analysis techniques with the help of statistical software SPSS version 20.The results of this study indicate that service quality and promotion partially have a significant effect on customer loyalty, while price does not partially have a significant effect on customer loyalty to Go-Ride users in Samarinda.
Pengaruh Rekrutmen Dan Penempatan Terhadap Kinerja Karyawan Pada CV. Yen's Delight di Samarinda Mudrikul Abror
Jurnal Administrasi Bisnis Fisipol Unmul Vol 8, No 2 (2020): Jurnal Administrasi Bisnis
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54144/jadbis.v8i2.3424

Abstract

Recruitment and placement is one of the keys to creating a professional Human Resources working in the company, as well as the selection of job placement places employee or prospective employee to make workers more efficient in carrying out their workload, and to enhance their skills and skills as a basis for running smooth tasks and assigns people rights and job titles to their interests and abilities. This study aimed to determine and analyze the impact of recruitment (X1) and placement (X2) on employee performance (Y) on CV. Yen's Delight in Samarinda. Primary data were obtained by interview 73 respondents using a questionnaire. Secondary data is obtained by conducting field observations. Data analysis using multiple regression techniques with a statistic software version of SPSS 22. The results show that the variables of recruitment consisting of basic hiring, recruitment resources, recruitment and placement consisting of education, work knowledge, experience, skills, quantity, quality, timeliness, attendance, supervisory cooperation ability influence employee performance. CV. Yen's Delight It is better to apply the recruitment method to further develop the recruitment method that has been applied to get more specific employee who are competent and apply good and correct placement methods so that the company pays more attention to the application of employee by follow their expertise and experience in their respective fields.
PENGARUH PROGRAM KESEHATAN dan KESELAMATAN KERJA (K3) TERHADAP PRODUKTIVITAS TENAGA KERA ( STUDI pada PT WIJAYA KARYA PROYEK PEMBANGUNAN JALAN TOL BALIKPAPAN-SAMARINDA SECTION 4) Dewi Selvinaningrum
Jurnal Administrasi Bisnis Fisipol Unmul Vol 8, No 4 (2020): Jurnal Administrasi Bisnis
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54144/jadbis.v8i4.4541

Abstract

This study aims to determine the significance of the effect of the occupational health and safety program (k3) on labor productivity at PT Wijaya Karya (study on the Balikpapan-samarinda toll road construction project section 4), as well as to find out and analyze the most influential effect on labor productivity at PT wijaya Karya (study on the balikpapan-samarinda toll road construction project section 4). The sampling technique used was probability sampling (simple random sampling). The number of samples used was 79 respondents. Primary data obtained by distributing questionnaires to the visitors. Secondary data obtained by conducting field observations. Data analysis using multiple linear regression techniques with the help of SPSS 22 statistical software. The results of this study are the variables of occupational health and work safety simultaneously and partially have a significant effect on labor productivity. And the most influential variable is work safety. High level of safety creates conditions that support comfort and excitement of work, so that human factors can be harmonized with the level of efficiency for the continuity of the work process.
IMPLEMENTASI PROGRAM KESELAMATAN DAN KESEHATAN KERJA TERHADAP PRODUKTIVITAS TENAGA KESEHATAN PADA RSUD dr. SAYIDIMAN MAGETAN Wahna Widhianingrum; Premi Wahyu Widyaningrum; Ranti Kurniasih
Jurnal Administrasi Bisnis Fisipol Unmul Vol 8, No 1 (2020): Jurnal Administrasi Bisnis
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54144/jadbis.v8i1.3302

Abstract

Abstract should The purpose of this study was to determine whether there is an influence of the application of occupational safety and health to the productivity of health staff at RSUD dr. Sayidiman Magetan. The data used in this study were obtained from a questionnaire (primary) and several observations and direct interviews with health staff at RSUD dr. Sayidiman Magetan. The analysis technique used is multiple regression analysis using the hypothesis test, namely the F test and the T test. This research will later be used as one of the scientific developments in the field of management, especially in the field of human resources. From this study it can be concluded based on statistical tests that overall occupational safety and health variables (simultaneous-F tests) have a positive effect on the productivity variables of health workers.
PENGARUH BAURAN PROMOSI TERHADAP KEPUTUSAN WISATAWAN UNTUK BERKUNJUNG KE DAYA TARIK WISATA LADAYA KUTAI KARTANEGARA Ria Rahim
Jurnal Administrasi Bisnis Fisipol Unmul Vol 8, No 4 (2020): Jurnal Administrasi Bisnis
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54144/jadbis.v8i4.3563

Abstract

This study aims to determine the variables consisting of advertising, public relations and direct marketing have a simultaneous and partial effect on the decision of tourists visiting Ladaya Tenggarong Kutai Kartanegara. This study used two variables, namely the promotion mix and the visiting decision. This type of research is quantitative, the population of 282,424 with a sample of 100. Data collection techniques: field research observations, interviews, questionnaires, and library research. Then the analysis technique used is linear regression using the test: validity test, reliability test, class assumption test, normality test, multicollinearity test, heteroscedasticity test, autocorrelation test, multiple linear analysis. The results obtained in this study are promotion mix variables consisting of advertising, public relations and direct selling simultaneously influence the decision to visit the tourist attraction of Ladaya Kutai Kartanegara. The promotional mix variable consisting of advertising, public relations and direct sales partially influences the tourist's decision to visit the Ladaya Kutai Kartanegara tourist attraction.
STRATEGI PENGEMBANGAN DESA WISATA SEBAGAI MODEL PEMBERDAYAAN MASYARAKAT DI DESA BUDAYA PAMPANG SAMARINDA UTARA Siti Nur Djubaedah
Jurnal Administrasi Bisnis Fisipol Unmul Vol 7, No 4 (2019): Jurnal Administrasi Bisnis
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54144/jadbis.v7i4.2754

Abstract

The background of this research is the existence of a strategy to develop a tourist village in Samarinda's Pampang Cultural Village which will have a good impact on the economy of Samarinda's Pampang Cultural Village community. The Pampang Cultural Village in Samarinda has been developed by the government and the local community as a tourist destination, so it is necessary to know the strategy of developing a tourism village in Samarinda's Pampang Cultural Village so that the human resources we have must be utilized properly and increase tourist arrivals. Grand Theory in this research is the principles of managing the development of tourism villages by Gumelar (2010), among others, utilizing the facilities and infrastructure of the local community, benefiting the local community, involving the local community, and implementing the development of rural tourism products. Data analysis techniques used are data collection, data reduction, data presentation, and drawing conclusions. The results showed that with the development of a tourism village development strategy in Samarinda's Pampang Cultural Village to further develop through the human resources that we have and can be managed properly, as well as providing an economic impact on the community of Pampang Cultural Village such as changes in the economic activities of its people who get additional income in activities tourism. From the results of the study it is suggested to the government in the development of tourism the government should build tourism education, and improve facilities and infrastructure as well as recreational facilities even better in the cultural objects of the Pampang Cultural Village in Samarinda.
Pengaruh Kualitas Pelayanan Terhadap Kepuasan Nasabah dan Loyalitas Nasabah Tabungan Britama Pada PT. Bank Rakyat Indonesia (Persero) Tbk Cabang Samarinda Poppy Alvianolita Sanistasya
Jurnal Administrasi Bisnis Fisipol Unmul Vol 8, No 3 (2020): Jurnal Administrasi Bisnis
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54144/jadbis.v8i3.3800

Abstract

This study aims to determine: (1) the effect of service quality on customer loyalty; (2) the effect of service quality on customer loyalty; (3) the effect of satisfaction on customer loyalty. The type of research (explanatory effect). Samples of 110 respondents of savings accounts in BRI branch Samarinda. This study uses survey methode and data collection methods using questionnaires. Analysis of data used path analysis. Results of the path analysis can be seen that: (1) service quality variable have a significant effect on customer satisfaction variable; (2) service quality variable have a significant influence on customer loyalty variable; (3) customer satisfaction variable do not have a significant effect on customer loyalty variable.
PENGARUH MODAL USAHA DAN SIKAP KEWIRAUSAHAAN TERHADAP PENDAPATAN USAHA KECIL (MIKRO) DI KAWASAN M. SAID SAMARINDA Rahmadiawati Devi
Jurnal Administrasi Bisnis Fisipol Unmul Vol 9, No 1 (2021): Jurnal Administrasi Bisnis
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54144/jadbis.v9i1.4768

Abstract

This study aims to determine and analyze the effect of business capital and entrepreneurial attitudes on the income of micro small businesses in M. Said Samarinda. The variables used in this study consisted of independent variables, namely variables of venture capital and entrepreneurial attitudes. While the dependent variable is business income. In this study using quantitative methods, namely definition, quantitative data measurement and objective statistics through scientific calculations derived from samples of traders in the M. Said Samarinda area. The data collection technique used was observation, questionnaires and literature writing. While the analytical tool used is multiple linear regression analysis. The research concludes that business capital (X_1) and entrepreneurial attitude (X_2) simultaneously have a significant effect on income (Y). The regression equation is Y = 0.507 + 1.237 X_1 + -0,364 X_2. The R value (correlation coefficient) obtained is 0.948 and the R Square value (coefficient of determination) is 0.899 or 89.9%. Overall hypothesis testing (F test) shows that the independent variables (independent) together have a significant effect on income. The results of the partial test (t-test) show that business capital has a significant effect on income, while entrepreneurial attitudes have no significant effect on income. The most influential variable is business capital.
ANALISIS PENERAPAN TOTAL QUALITY MANAGEMENT DALAM MENJAGA KUALITAS PRODUK AIR MINERAL DALAM KEMASAN MEREK SABINA PADA PT. SABINA TIRTA UTAMA SAMARINDA Filda Ramadani
Jurnal Administrasi Bisnis Fisipol Unmul Vol 8, No 2 (2020): Jurnal Administrasi Bisnis
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54144/jadbis.v8i2.3231

Abstract

This researcher is motivated by analyzing the application of Total Quality Management well in a in industrial company in maintaining the quality of the products produced at PT. Sabina Tirta Utama, Through the application of TQM it is expected that the company can provide satisfaction to customers with the result produced. The formulation of the problem in this study is divided two into: (1) Analyzing the application of TQM  in maintaining the quality of the products produced at PT. Sabina Tirta Utama. (2) Whether the quality produced is in accordance with standard SNI. This study ams to find out how the application of TQM at PT. Sabina Tirta Utama and to find out the quality the products produced at PT. Sabina Tirta Utama.Intense competition will require companies to provide quality product to consumers. But the company’s concern is not limited to the quality of the product produced, but also on aspeets of the process, human resources (HR) and the environment. PT. Sabina Tirta Utama is a company that produces bottled mineral water in Samarinda and faces competition in a business that is growing increasingly. One of the methods carried out by PT. Sabina Tirta Utamain order to remain competitive by implementing Total Quality Management (TQM) . through an obsession toward quality, teamwork, continus system improvement, education and training, unity of purpose, and employee involvement. TQM is a system to achive the goals of an organization, one of which is maintaining product quality.Based on the result of interviews and observations, implementation of TQM in maintaining the quality of bottled mineral water products at PT. Sabina Still has reject products every month and teamwork is still careless in packing. Then As the result quality of bottled mineral waterproduced by PT. Sabina Tirta Utama has met the standard.

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