Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan
Journal of Economics, Management, Accounting and Finance is an online journal with full reference (double-blind peer review) and open access for academics, researchers, postgraduate students, early career researchers and university students, published by ADM Publisher Bengkulu, Indonesia.Jurnal Emak is a periodical publication (four times a year) in January, April, July and October. The main objective is to disseminate scientific articles in the fields of economics, management, accounting and finance. The language used in this journal is Indonesian or English. Without reducing the scientific weight, this journal accepts contributions of writings that have never been published in other print media and accepts advertisements.
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<![CDATA[The Effect Of Management Information System On The Work Effectiveness Of ASN At BPKAD, Bengkulu City ]]>
<![CDATA[Apriana]]>;
<![CDATA[Siswanto]]>;
<![CDATA[Ermy Wijaya]]>
<![CDATA[ Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 2 No. 1 (2021): JANUARI ]]>
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DOI: 10.53697/emak.v2i1.31
<![CDATA[This study aims to determine the effect of management information systems on the work effectiveness of ASN at BPKAD Bengkulu City. The results showed that there was an influence of management information systems on the work effectiveness of ASN BPKAD Bengkulu City, with the test results obtained t count > t table (12.837 > 2.002) with The regression equation Y = 16.84 + 0.53X means that for every 1 unit increase in the value of the management information system variable, the ASN work effectiveness variable will increase by 0.53 at the Bengkulu City BPKAD. The value of the correlation coefficient (r) of 0.63 indicates that there is a strong influence between the management information system on the work effectiveness of ASN BPKAD Bengkulu City because it is in the interval 0.60-0.799. The Coefficient of Determination (KD) value of 40.1% means that the contribution of management information systems to the work effectiveness of ASN BPKAD Bengkulu City is 40.1% and 59.9% is influenced by other variables not examined.]]>
<![CDATA[Regional Income Analysis Of Tourism Sector In Kaur District ]]>
<![CDATA[Eko Ariadi]]>;
<![CDATA[Ahmad Soleh]]>;
<![CDATA[Ida Ayu Made Er M.G]]>
<![CDATA[ Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 2 No. 1 (2021): JANUARI ]]>
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<![CDATA[This study aims to analyze the regional revenue of the tourism sector in Kaur Regency. This research problem is limited to the regional revenue analysis of the tourism sector in Kaur Regency based on the factors that affect the increase in the tourism industry according to Yoeti (2014: 89) which consists of the number of tourists and the number of hotel occupancy against PAD of the tourism sector in Kaur Regency in 2015 - 2019. Data collection was done using documentation and analysis methods with multiple linear regression analysis, test of determination and hypothesis testing. From the calculation of the multiple linear regression equation that Y = 170.508 + 3,340X1 + 9,447X2, because the direction of the regression shows a positive value, it means that the number of tourists and the number of hotel occupancy have a positive effect on Regional Original Income (PAD). The coefficient of determination is 0.829, which means that changes in the independent variables are able to explain the dependent variable at 82.9%, while the remaining 17.1% is explained by other factors outside the independent variables used in this study. Based on the test results with the t test, all independent variables have a small significant value of 0.05, it means that partially there is an effect on the number of tourists and the number of hotel occupancy on Locally-Generated Revenue (PAD) in Kaur Regency. Based on the results of hypothesis testing with the F test, the hypothesis is made that the number of tourists and the number of hotel occupancy affects the Regional Original Income (PAD) in Kaur Regency. The results of statistical calculations show a significance value of 0.05.]]>
<![CDATA[The Effect Of Location, Availability Of Products And Prices On Purchase Decisions At Nipis Tani Shop Bengkulu Selatan ]]>
<![CDATA[Aprian]]>;
<![CDATA[Ida Anggriani]]>;
<![CDATA[Ida Ayu Made Er Meytha Gayatri]]>
<![CDATA[ Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 2 No. 1 (2021): JANUARI ]]>
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<![CDATA[The purpose of this study was to determine the effect of location, product availability and price on purchasing decisions at Air Nipis Tani Shop, South Bengkulu Regency. The population and sample in this research are 75 people. The sampling technique uses accidental sampling, which is a sampling technique carried out with respondents who happen to be present or available. The data is processed in the form of numerical data (numbers) using a Likert scale. Data collection methods in this study were questionnaires and literature study. Data is processed using SPSS for Windows version 20.0. Methods of data analysis using quantitative methods, namely by using multiple linear regression analysis. The results of the study with multiple linear regression analysis (Y = a + β₁X₁ + β₂X₂ + β3X3 + e) prove that the variables of location, product availability and price have a significant influence on purchasing decision variables at the Nipis Tani Air Store, South Bengkulu Regency. The biggest significant influence on purchasing decisions at the Nipis Tani Water Store is the location variable with a standard beta coefficient of 5.213 followed by the product availability variable with a beta coefficient of 4.645, then the beta coefficient price variable of 3.055, then location, product availability and price with a value The significance of Fcount is 30.753. From the results of this analysis, it can be concluded that location is the dominant factor that has the greatest influence on the tendency of purchasing decisions at the Air Nipis Tani Shop, South Bengkulu Regency.]]>
<![CDATA[Marketing Strategy In PT. Raflesia Ocean Logistics Bengkulu City ]]>
<![CDATA[Eddlyn Jervis]]>;
<![CDATA[Sulisti Afriani]]>;
<![CDATA[Eska Prima Monique Damarsiwi]]>
<![CDATA[ Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 2 No. 1 (2021): JANUARI ]]>
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<![CDATA[This research aims to find out marketing strategy at PT. Raflesia Ocean Logistics City of Bengkulu. This research was conducted using SWOT analysis method (Strength, Weakness, Opportunity, Threats). SWOT analysis is the identification of various factors systematically to formulate the right strategy for a company. From the results of the research shows the strength (Strenght) owned by PT. Raflesia Ocean Logistics Bengkulu city is 23.29. While weakness (Weaknesses) 10.55, so quadrant Internal Factor Analysis Strategy (IFAS) is 23.29-10.55 = 12.74. Opportunities of the strategy are 24.87, for threats as much as 13.57, so the quadrant of EFAS (Exsternal Factor Analysis Strategy) is 24.87-13.57=11.12 so that the position is in quadrant I in the SWOT analysis diagram. Companies should implement strategies that can support aggressive growth policies such as maintaining services and company performance, improving the quality of human resources by providing job training, and expanding the market such as adding cooperation links with planning new targets.]]>
<![CDATA[Analysis Of Factors Affecting Job Satisfaction Of State Civil Servants At The Regional Financial Agency Of Kaur Regency ]]>
<![CDATA[Hodiah Apriani]]>;
<![CDATA[Ida Anggriani]]>;
<![CDATA[Yanto Effendi]]>
<![CDATA[ Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 2 No. 1 (2021): JANUARI ]]>
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<![CDATA[The purpose of this study is to determine the factors that affect job satisfaction of State Civil Servants at the Regional Finance Agency of Kaur Regency. Results of the study showed that the results of the t test were the need fulfillment variable (X1), the discrepancies variable (X2), the value attainment variable (X3), the equity variable (X4), the genetic component variable, component (X5) partially does not have a significant effect on job satisfaction of state civil servants (Y) at the Regional Finance Agency of Kaur Regency. results of the F simultaneously or together have a significant effect on job satisfaction of state civil servants.]]>
<![CDATA[Analysis Of Factors Affecting Purchase Decisions At National Scale Services And Local Kaur District ]]>
<![CDATA[Irlis Suanto]]>;
<![CDATA[Neri Susanti]]>;
<![CDATA[Eska Prima Monique]]>
<![CDATA[ Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 2 No. 1 (2021): JANUARI ]]>
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<![CDATA[The purpose of this study was to determine the factors that influence purchasing decisions at the National and Local Scale Supermarkets of Kaur Regency. The sample in this research is 95 consumers. The sampling technique used saturated samples, namely by using the entire study population as the research sample. Methods of data analysis using quantitative methods, namely by using multiple linear regression analysis. The results prove that social class, price, promotion, service quality and location variables have a significant influence on the dependent variable, namely purchasing decisions at the national and local scale supermarkets of Kaur Regency, and promotion has no effect on purchasing decisions on the local scale of Kaur Regency.]]>
<![CDATA[The Effect Of Service Quality And Trust On Customer Satisfaction At Bank Bengkulu Girimulya Support Branch ]]>
<![CDATA[M. Andres Saputra]]>;
<![CDATA[Sulisti Afriani]]>;
<![CDATA[Zahrah Indah Ferina]]>
<![CDATA[ Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 2 No. 1 (2021): JANUARI ]]>
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<![CDATA[The purpose of this study is to determine the effect of service quality and trust on customer satisfaction at Bank Bengkulu, Girimulya Sub-Branch. The sample in this study was 96 Tabunganku customers at Bank Bengkulu, Girimulya Sub-Branch. Data collection was carried out using a questionnaire and the analysis method by multiple linear regression, test of determination and hypothesis testing. The results of the regression analysis show Y = 11.647 + 0.320X1 + 0.425 X2, this illustrates a positive direction of regression, meaning that there is a positive influence between X1 (service quality) and X2 (trust) on customer satisfaction (Y). This means that if the variables of service quality and trust increase, it will increase customer satisfaction. The coefficient of determination is 0.416. This means that X1 (service quality) and X2 (trust) affect customer satisfaction (Y) by 41.6%, while the remaining 58.4% is influenced by other variables not examined in this study. The results of the t test at the 0.05 significance level explain that partially the variables of service quality and trust have a significant influence on the customer satisfaction variable of Bank Bengkulu, Girimulya Sub-Branch. The results of the F test at the 0.05 significance level explain that the variables of service quality and trust have a simultaneous (joint) influence on customer satisfaction at Bank Bengkulu, Girimulya Sub-Branch.]]>
<![CDATA[Efficiency Analysis Of Shrimp Cultivation In Kaur District (Case Study Of South Kaur District) ]]>
<![CDATA[Ondi Fernando]]>;
<![CDATA[Karona Cahya Susena]]>;
<![CDATA[Herlin]]>
<![CDATA[ Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 2 No. 1 (2021): JANUARI ]]>
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<![CDATA[The purpose of this study is to determine the partial and simultaneous influence of the area of ponds, seedlings, feed, medicines, and labor on the efficiency of shrimp farming in Kaur Regency.Type of quantitative descriptive research. Purposive sampling method using saturated sampling method and data analysis method used is multiple linear regression analysis method with SPSS.The results of this study are the value of R Square (Detremination) of 0.17. Variable area of pond does not affect the efficiency of vannamei shrimp aquaculture in South Kaur Sub District shown with a significant value (0.763)> level of significance (α = 0.05). Seed variable did not affect the efficiency of vannamei shrimp farming in South Kaur Sub District indicated by a significant value (0.977)> of the level of significance (α = 0.05). Variable feed did not affect the efficiency of vannamei shrimp farming in South Kaur Sub District indicated by a significant value (0.958)> level of significance (α = 0.05). Drug variables did not affect the efficiency of vannamei shrimp farming in South Kaur Sub District is indicated by a significant value (0.651)> level of significance (α = 0.05). Labor variable does not affect the efficiency of vannamei shrimp farming in South Kaur Sub District significant value (0.778)> level of significance (α = 0, 05). Simultaneously or together variables of pool area, seedlings, feed, medicine, and labor have no influence on the efficiency of vannamei shrimp farming in South Kaur Sub District indicated by a significant value of 0.994> level of significance (α = 0.05 ).]]>
<![CDATA[The Effect Of Competitor Advertising And Product Quality On Brand Switching Of Smartphone Users On Borju Cell Counter, Kaur District ]]>
<![CDATA[Medi Oktafianus]]>;
<![CDATA[Neri Susanti]]>;
<![CDATA[Mimi Kurnia Ningsih]]>
<![CDATA[ Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 2 No. 1 (2021): JANUARI ]]>
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<![CDATA[The purpose of this study was to determine the effect of competitor advertisements and product quality on brand switching of smartphone users at the Kaur Regency Cell Borju Cell Counter. The sample in this study was 92 consumers who moved the smartphone brand to the Kaur Regency Borju Cell Counter. Data collection using a questionnaire and the method of analysis used is multiple linear regression, test of determination and hypothesis testing. The results of regression analysis show Y = 8.363 + 0.310X1 + 0.502 X2 + e. This illustrates a positive direction of regression, meaning that there is a positive influence between X1 (competitor advertisement) and X2 (product quality) on brand shift (Y). The coefficient of determination of the Adjust R square is 0.483. This means that X1 (competitor advertisement), X2 (product quality), has a contribution to brand shift (Y) by 48.3% while the remaining 51.7% is influenced by other variables not examined in this study. Competitor advertisements have a positive and significant effect on brand switching on customers of the Kaur Regency Borju Cell Counter. This illustrates that the increasing number of competitor's advertisements will increase the occurrence of brand switching. Product quality shows a positive and significant effect on brand switching on customers of the Kaur Regency Borju Cell Counter. This illustrates that the increasing quality of the product will increase the occurrence of brand switching. Based on the results of simultaneous hypothesis testing, it can be seen that together competitor advertisements and product quality have a positive and significant effect on brand switching on customers of Kaur Regency Bourge Cell Counter.]]>
<![CDATA[Marketing Strategy Of Ayiak Nelengau Food Hotel In Bengkulu Selatan ]]>
<![CDATA[Arius Mariono]]>;
<![CDATA[Sri Handayani]]>;
<![CDATA[Yesi Indian Ariska]]>
<![CDATA[ Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 2 No. 1 (2021): JANUARI ]]>
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<![CDATA[Research type which is used in this research proposal is quantitative research with descriptive approach. Analysis method which [is] used in this research is method analyse SWOT (strength, weaknesses, opportunity, threats). obtained datas of research hasail will be analysed by strength, its weakness, its opportunity, and its threat to applying of strategy marketing of Maisonette Eat Ayiak Nelengau. Pursuant to result of analysis of SWOT above obtained that in Internal matrix show strength factor and weakness have totally of score 2,50. This matter of indication that effort from Maisonette of ayiak nelengau reside in internal on course which so strength. Hereinafter, in matrix of ekternal indicate that opportunity factor and threat have totally of score 3,98. This matter of indication that effort from Maisonette of ayiak nelengau earn existing opportunity merespon by remarkable and avoid threat residing in his industrial market. As for strategy able to be recommended by at maisonette of ayiak nelengau is to improve marketing strategy through media social by following progress of technology and also major the quality of product seen purchasing power and also request of consumer.]]>
