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Tonni Limbong
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Editorial Address
http://ejournal.ust.ac.id/index.php/JIMB_ekonomi/about/editorialTeam
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Sumatera utara
INDONESIA
Jurnal Manajemen dan Bisnis
ISSN : 14120593     EISSN : 26857294     DOI : 10.54367
Core Subject : Economy,
Jurnal Manajemen dan Bisnis (JMB), p-ISSN : 1412-0593, e-ISSN : 2685-7294, bertujuan untuk menyebarluaskan hasil penelitian di bidang ilmu manajemen dan bisnis seperti Manajemen Sumber Daya,Manajemen Keuangan, Manajemen Sistem Informasi, Manajemen Bisnis, Organisasi dan Tata Kelola serta bidang lainnya dalam Rumpun Ilmu Ekonomi Manajemen kepada para akademisi, praktisi, mahasiswa, dan pihak lain yang berminat. JMB menerima kiriman artikel yang ditulis dalam bahasa Indonesia atau bahasa Inggris. Penulis artikel harus menyatakan bahwa artikel yang dikirim ke JMB adalah belum pernah dikirim atau dipublikasikan dalam jurnal yang lain.
Articles 19 Documents
Search results for , issue "Volume 24 No. 1 Tahun 2024" : 19 Documents clear
PENGARUH KUALITAS PRODUK DAN HARGA TERHADAP MINAT BELI LAPTOP ASUS PADA MAHASISWA FAKULTAS EKONOMI DAN ILMU SOSIAL UNIVERSITAS SARI MUTIARA INDONESIA Haloho, Elizabeth; Ginting, Maretta; Sirait, Ronnie Togar Mulia; Pasaribu, Eva Solita
Jurnal Manajemen dan Bisnis Volume 24 No. 1 Tahun 2024
Publisher : UNIKA Santo Thomas

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Abstract

The aim of this research is to determine and analyze product quality and price, which have a positive and significant effect, either partially or simultaneously, on the interest in purchasing Asus laptops among students at the Faculty of Economics and Social Sciences, Sari Mutiara University, Indonesia. The research method used is a quantitative descriptive research method. The population in this study were consumers, totaling 375 students using Asus laptops. The technique for determining the sample in this research used Simple Random Sampling with a sample size of 100 respondents using the Slovin approach. The data measurement scale in this study uses a Likert scale. The data analysis techniques used are instrument testing, classical assumption testing, multiple linear regression analysis, hypothesis testing and coefficient of determination testing (R2). The results of the research show that (1) the Product Quality variable has a positive and significant effect on buying interest, (2) the Product Quality Variable has a positive and significant effect on buying interest, and (3) the Product Quality and Price variables have a simultaneous positive and significant effect on buying interest .
PENGARUH KEMITRAAN DAN MANAJEMEN PENGETAHUAN TERHADAP KEUNGGULAN BERSAINGUNIVERSITAS KATOLIK SANTO THOMAS MEDAN Purba, Saut; Haloho, Elizabeth; Harefa, Hilda Syaf’aini
Jurnal Manajemen dan Bisnis Volume 24 No. 1 Tahun 2024
Publisher : UNIKA Santo Thomas

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This research aims to determine the influence of partnerships and knowledge management, both partially and simultaneously, on the competitive advantage of Santo Thomas Catholic University, Medan. The population in this study was 6,540 active students for the 2022/2023 academic year. The sample in the study was 98 respondents using the Simple Random Sampling technique. The analytical methods used are instrument tests, classical assumption tests, hypothesis tests, coefficient of determination tests and multiple linear regression analysis. The research results show (1) Based on the Partial Test (t Test) partnership has a positive and significant effect on the competitive advantage of Santo Thomas Catholic University Medan, (2) Based on the Partial Test (t Test) knowledge management has a positive and significant effect on the competitive advantage of Santo Thomas Catholic University Medan, and (3) Based on the Simultaneous Test (F Test) of partnership and knowledge management simultaneously competitive advantage of Santo Thomas Catholic University Medan
PENGARUH SERVICE DIFFERENTIATION DAN REPUTASI TERHADAP KEUNGGULAN BERSAING UNIVERSITAS KATOLIK SANTO THOMAS MEDAN Sipahutar, Robinson; Haloho, Elizabeth; Darus, Prabudi
Jurnal Manajemen dan Bisnis Volume 24 No. 1 Tahun 2024
Publisher : UNIKA Santo Thomas

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Abstract

This research aims to determine the influence of differential service and good reputation partially and simultaneously on the competitive advantage of Santo Thomas Catholic University, Medan. The population in this study was 6,540 active students for the 2022/2023 academic year. The sample in the study was 98 respondents using the Simple Random Sampling technique. The analytical methods used are instrument tests, classical assumption tests, hypothesis tests, coefficient of determination tests and multiple linear regression analysis. The research results show (1) Based on the Partial Test (t Test) Service differentiation has a positive and significant effect on the competitive advantage of Santo Thomas Catholic University Medan, (2) Based on the Partial Test (t Test) reputation has a positive and significant effect on the competitive advantage of Santo Thomas Catholic University Medan, and (3) Based on Simultaneous Test (F Test) Service differentiation and reputation simultaneously competitive advantage Santo Thomas Catholic University Medan.
APAKAH KARAKTERISTIK INDIVIDU DAN BEBAN FINANSIAL BERKONTRIBUSI PADA MASALAH KESEHATAN? BUKTI DARI INDONESIA Manalu, Gibson; Adi, Sri Utami; Sayidah, Nur
Jurnal Manajemen dan Bisnis Volume 24 No. 1 Tahun 2024
Publisher : UNIKA Santo Thomas

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Abstract

Coronary Heart Disease (CHD) poses a significant health concern in West Java, Indonesia, necessitating earnest attention in terms of prevention and management strategies. In this study, we conducted a comprehensive analysis of 300 CHD patients in West Java to identify factors contributing to the prevalence of this condition. Our findings reveal that several factors exert a notable influence on CHD prevalence in this region. Primarily, accommodation costs have been identified as a major risk factor, with an increase in housing expenses correlating positively with a rise in CHD cases. This indicates that financial hardships, particularly related to housing, can have a profound impact on cardiovascular health in West Java. Additionally, income level plays a significant role, with individuals earning higher incomes tending to have an elevated risk of CHD. Age is also a crucial factor, with older individuals exhibiting a higher propensity for CHD. Smoking habits have emerged as a significant risk factor as well. These results underscore the need for targeted attention towards economic issues and lifestyle factors in CHD prevention efforts in West Java. The implications point towards the necessity for policies supporting access to affordable housing, more effective anti-smoking campaigns, and heightened public awareness about the risk factors associated with CHD. With a deeper understanding of these factors, it is hoped that more efficacious measures can be implemented to alleviate the CHD burden in West Java.
ANALISIS PENGARUH KEPEMIMPINAN VISIONER, KOMPETENSI DAN STRES KERJA TERHADAP PRODUKTIVITIAS KERJA KARYAWAN PADA PT. ALFO CITRA ABADI MEDAN Simbolon, Sahat
Jurnal Manajemen dan Bisnis Volume 24 No. 1 Tahun 2024
Publisher : UNIKA Santo Thomas

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This research aims to explore the influence of visionary leadership, competence, and work stress on employee productivity at PT. Alfo Citra Abadi Medan. The study involves 107 employees selected through simple random sampling from a total population of 147 in the production division. Data was collected using a questionnaire and analyzed through various tests, including validity, reliability, descriptive analysis, multicollinearity, heteroscedasticity, Glejser, normality, multiple linear analysis, linear correlation coefficient, partial hypothesis (t-test), simultaneous hypothesis (F-test), and determination coefficient calculation. Descriptive analysis results indicate that visionary leadership, competence, and work stress at PT. Alfo Citra Abadi Medan are considered satisfactory. Partial analysis reveals positive and significant influences of visionary leadership and competence on employee productivity, while work stress negatively and significantly affects productivity. Simultaneously, visionary leadership, competence, and work stress collectively have a positive and significant impact on employee productivity, explaining 41.5% of the variation, with the remaining 58.5% influenced by unexamined variables like motivation and work environment.
ANALISIS PENGARUH GAYA KEPEMIMPINAN, LINGKUNGAN KERJA DAN KOMPENSASI TERHADAP KINERJA KARYAWAN PADA PT. MENARA ABADI PERSADA MEDAN Simbolon, Dwi Maria
Jurnal Manajemen dan Bisnis Volume 24 No. 1 Tahun 2024
Publisher : UNIKA Santo Thomas

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This study explores the impact of leadership style, working environment, and compensation on employee performance at PT. Menara Abadi Persada Medan. Using a descriptive and quantitative approach with 76 employees as respondents, the research employs questionnaires to collect data. Analysis involves validity and reliability tests, descriptive analysis, normality test, heteroscedasticity test, multicollinearity test, multiple linear regression analysis, multiple linear correlation coefficient test, t-test for partial hypothesis, F-test for simultaneous hypothesis, and determination coefficient calculation. Results show that leadership style, working environment, and employee performance are very good, while compensation is good. Partial analysis indicates a positive and significant influence of leadership style, working environment, and compensation on employee performance. Simultaneously, these factors collectively contribute 92.5% to enhance employee performance, with 7.5% influenced by unexamined variables like work commitment, discipline, job satisfaction, and others.
FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUTUSAN MAHASISWA BARU TA 2023/2024 MEMILIH PROGRAM STUDI MANAJEMEN PADA FAKULTAS EKONOMI DAN BISNIS UNIVERSITAS KATOLIK SANTO THOMAS MEDAN Tamba, Darwis; Sitanggang, Abdonsius
Jurnal Manajemen dan Bisnis Volume 24 No. 1 Tahun 2024
Publisher : UNIKA Santo Thomas

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Abstract

This research aims to analyze factors affecting new students' decisions in selecting the Management Study Program at the Faculty of Economics and Business, Universitas Katolik Santo Thomas, for the Academic Year 2023/2024. The study, involving 187 new students, employs questionnaires and interviews, with factor analysis used for data analysis. Key factors influencing decisions include accreditation status, image perception, parental influence, availability of student dormitories, fee absence, faculty members' education level, reputation, educator friendliness, and family recommendations. The study recommends adding variables for a comprehensive understanding of factors influencing students, providing insights for improving higher education management. Future research should consider expanding the respondent pool during each admission cycle.
PENGARUH KOMPENSASI, KEPEMIMPINAN, DAN LINGKUNGAN KERJA TERHADAP KEPUASAN KERJA KARYAWAN PADA KOPERASI SIMPAN PINJAM (KSP) KARYA MURNI BINJAI Sinaga, Ria Veronica; Tarigan, Imanuel
Jurnal Manajemen dan Bisnis Volume 24 No. 1 Tahun 2024
Publisher : UNIKA Santo Thomas

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This research aims to evaluate the influence of compensation, leadership, and work environment on employee job satisfaction at the Cooperative Savings and Loan (KSP) Karya Murni Binjai. With a sample size of 64 individuals, data was collected through questionnaires and interviews, then analyzed using multiple linear regression. The results indicate that compensation, leadership, and the work environment simultaneously have a positive and significant impact on job satisfaction, with an f-value of 22.446 (F-table = 2.31). Partially, compensation (t-value = 3.986), leadership (t-value = 3.716), and the work environment (t-value = 2.035) also show significant effects (t-table = 1.661). A correlation coefficient (r) of 0.745 suggests a strong relationship, and a coefficient of determination (R Square) of 0.555 indicates that these variables can explain 55.5% of job satisfaction variability.Based on these findings, it is recommended to evaluate compensation policies, including reviewing salary levels and incentives, and implementing recognition programs to enhance employee motivation. Leadership training, supportive leadership styles, and mentoring can strengthen the supervisor-subordinate relationship. Evaluating workplace factors, such as improving lighting, temperature, and facilities, and promoting an inclusive work culture, is essential. Providing space for employee input can also enhance overall workplace conditions.
PENGARUH CITRA MEREK, KEPERCAYAAN MEREK DAN KESADARAN MEREK TERHADAP LOYALITAS MEREK TEH BOTOL SOSRO Simangunsong, Elisabeth; Bangun, Kristina
Jurnal Manajemen dan Bisnis Volume 24 No. 1 Tahun 2024
Publisher : UNIKA Santo Thomas

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This study aims to evaluate the partial and simultaneous effects of brand image, brand trust, and brand awareness on brand loyalty for "The Botol Sosro" using a sample of 96 respondents. Data were collected through questionnaires and documentation, and analyzed using multiple linear regression. The research findings indicate that brand image (CM), brand trust (KM), and brand awareness (KesM) have a positive impact on brand loyalty for "The Botol Sosro". Brand trust holds a more significant influence compared to other variables. The t-test results show that CM = 2.236 with a significance of 0.028, KM = 2.675 with a significance of 0.009, and KesM = 2.110 with a significance of 0.038. With a 5% margin of error, Ho is rejected, and H1 is accepted, indicating that all three variables significantly and positively influence brand loyalty. The F-test reveals an F value of 25.407 with a significance of 0.000, confirming that collectively, brand image, brand trust, and brand awareness have a positive and significant impact on the loyalty of Botol Sosro tea. The correlation coefficient (r) of 0.818 indicates a very strong relationship between brand loyalty and brand image, brand trust, and brand awareness. The coefficient of determination (r2) of 0.669 signifies that these three independent variables can explain 66.9% of the variation in brand loyalty, leaving 33.1% explained by other factors. To strengthen brand image, brand trust, and brand awareness, consistency in visual elements and brand messaging across all communication channels is crucial. Building consumer trust through transparency, consistent communication, and ensuring that products or services meet or exceed expectations will enhance a positive reputation and customer trust.

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