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All Journal Jurnal Manajemen dan Bisnis Jurnal Manajemen dan Bisnis Jurnal Riset Akuntansi dan Keuangan Jurnal Manajemen dan Bisnis KUKIMA :Kumpulan Karya Ilmiah Manajemen
Darwis Tamba, Darwis
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences Other

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FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUASAN NASABAH PADA PT. BANK RAKYAT INDONESIA (PERSERO) Tbk. CABANG TALUN KENAS DELITUA Tarigan, Eka S.; Tamba, Darwis
Jurnal Manajemen dan Bisnis Vol 14, No 1 (2014)
Publisher : Universitas Katolik Santo Thomas SU

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Penelitian ini bertujuan untuk mengetahui faktor yang paling dominan mempengaruhi kepuasan nasabah pada PT. Bank Rakyat Indonesia (Persero), Tbk Talun Kenas. Populasi penelitian adalah seluruh nasabah Britama dan Simpedes pada PT Bank Rakyat Indonesia (Persero) Tbk, Talun Kenas tahun 2013 sebanyak 2.050 orang. Sampel penelitian diambil 115 orang. Data yang dibutuhkan dikumpulkan melalui kuesioner. Teknik analisis data yang digunakan adalah analisis faktor. Dari hasil penelitian dan pembahasan diperoleh faktor dominan yang mempengaruhi kepuasan nasabah adalah fasilitas ATM, jaminan simpanan nasabah, kecepatan pelayanan nasabah, kebanggaan menjadi nasabah, kemudahan penarikan tunai, keramahan pegawai, lokasi strategis, biaya administrasi kartu ATM dan suku bunga tabungan. Dari kesembilan faktor tersebut, yang paling dominan mempengaruhi kepuasan nasabah adalah fasilitas ATM.
PELAYANAN KASSA DENGAN PENDEKATAN ANALISIS SISTEM ANTRIAN PADA PT. CARREFOUR CITRA GARDEN MEDAN Tamba, Darwis
Jurnal Manajemen dan Bisnis Vol 12 No. 1 Tahun 2012
Publisher : UNIKA Santo Thomas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54367/jmb.v12i1.51

Abstract

PT. Carrefour Citra Garden Medan engaged in the retail market various products, such as fresh, bazaar, textile, and grocery applane. The number of customers who shop from January to December 2010 fluctuates every month and long lines occurred in August when the feast of Eid al-Fitr and December when the Christmas and New Year's Eve. From the description, formulated the following research problem: "Why is the gap between the queuing system raises expectations with actual service time at the PT. Carrefour Citra Garden Field ".The research objective was to determine and analyze the queuing system on PT. Carrefour Citra Garden Medan. Benefits of the research is to provide information material to the company in the form of advice regarding the analysis of queuing systems. The study population is the number of customers of PT. Carrefour Citra Garden Field from 2009 until 2010. The samples taken months from January to December 2010. Required data are collected through observation and documentation techniques. Data analysis technique used is descriptive method. From the results of the discussion was concluded that the long queues at the PT. Carrefour Citra Garden Medan often occur on Saturday at 17.00 pm - 20.00 pm, and on a Sunday or holiday queues at 12.00 am - 14.00 pm and at 17.00 pm - 20.00 pm. Standard service time for each customer at the PT. Carrefour Citra Garden Medan maximum of 1 minute, yet customers have to wait up to 20 minutes at the feast of Eid al-Fitr and Christmas Day at 9 minutes. Customer arrival rate at PT. Carrefour Citra Garden Medan is not constant, the time required to serve every customer is different, Kassa served on a first come, first served basis and unlimited customer population. The probability of unemployed workers pads reach 4%. The number of customers in the queuing system at 43 people. The probability of the whole staff busy pads reach 94.91%. Customer in the queue system to 33 people. The time spent waiting and served customers to reach 26 minutes. Time spent waiting for customers to be served up to 20 minutes. This shows that the waiting time to be served is still too high. Suggestions are given for consideration to the management company is the best, firms pay more attention to the system queue by adding pads officers to serve customers at the time of school entry, the feast of Eid al-Fitr and Christmas celebrations and other holidays to reduce the long queues . To avoid the presence of officers who are unemployed pads, the company should provide to an officer other duties such as checking and making gauze packing.
PENGARUH BRAND IMAGE PELANGGAN TELKOMSEL TERHADAP KEPUTUSAN PEMBELIAN (Studi Kasus: Mahasiswa Fakultas Ekonomi Unika Santo Thomas SU) Sitepu, Silvia R.; Tamba, Darwis
Jurnal Manajemen dan Bisnis Vol 13 No. 1 Tahun 2013
Publisher : UNIKA Santo Thomas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54367/jmb.v13i1.65

Abstract

The purpose of research to determine the effect of brand image components consisting of image makers, user image and product image provider Telkomsel customers on purchasing decisions and to determine the components of the brand image is the image makers, user image and product image provider Telkomsel subscribers Which has more influence on purchasing decision. The population of this study were all students of the Faculty of Economics, University of St. Thomas Catholic North Sumatra. Samples were taken 96 people. Data collection techniques used by questionnaire and data analysis technique used is multiple linear regression equation. Based on the results of research and discussion shows that the component brand image consisting of a variable image-makers, the user's image and product image provider Telkomsel subscribers simultaneously significant effect on consumer purchasing decisions. Partially indicates that the component brand image consisting of a variable image-makers, the user's image and product image provider Telkomsel subscribers partially significant effect on purchasing decisions students of the Faculty of Economics, University of St. Thomas Catholic North Sumatra.
FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUASAN NASABAH PADA PT. BANK RAKYAT INDONESIA (PERSERO) Tbk. CABANG TALUN KENAS DELITUA Tarigan, Eka S; Tamba, Darwis
Jurnal Manajemen dan Bisnis Vol 14 No. 1 Tahun 2014
Publisher : UNIKA Santo Thomas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54367/jmb.v14i1.84

Abstract

Penelitian ini bertujuan untuk mengetahui faktor yang paling dominan mempengaruhi kepuasan nasabah pada PT. Bank Rakyat Indonesia (Persero), Tbk Talun Kenas. Populasi penelitian adalah seluruh nasabah Britama dan Simpedes pada PT Bank Rakyat Indonesia (Persero) Tbk, Talun Kenas tahun 2013 sebanyak 2.050 orang. Sampel penelitian diambil 115 orang. Data yang dibutuhkan dikumpulkan melalui kuesioner. Teknik analisis data yang digunakan adalah analisis faktor. Dari hasil penelitian dan pembahasan diperoleh faktor dominan yang mempengaruhi kepuasan nasabah adalah fasilitas ATM, jaminan simpanan nasabah, kecepatan pelayanan nasabah, kebanggaan menjadi nasabah, kemudahan penarikan tunai, keramahan pegawai, lokasi strategis, biaya administrasi kartu ATM dan suku bunga tabungan. Dari kesembilan faktor tersebut, yang paling dominan mempengaruhi kepuasan nasabah adalah fasilitas ATM
PENGARUH FAKTOR BUDAYA, SOSIAL, PRIBADI DAN PSIKOLOGI TERHADAP KEPUTUSAN MEMBELI DI INDOMARET ( Studi Kasus Pada Mahasiswa Fakultas Ekonomi Universitas Katolik Santo Thomas Sumatera Utara ) Tamba, Darwis
Jurnal Manajemen dan Bisnis Vol 17 No. 1 Tahun 2017
Publisher : UNIKA Santo Thomas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54367/jmb.v17i1.136

Abstract

The aim of this research, analyze the influence of cultural, social, personal and psychology of the buying decisions in Indomaret and analyzes of the four variables: cultural, social, personal and psychological variables which are the most dominant influence on buying decisions in Indomaret. Benefits study provides empirical evidence about the influence of cultural, social, personal and psychological on purchase decisions in Indomaret, provide knowledge to the public about cultural, social, personal and psychology of the buying decisions in Indomaret and contribute to the academic community about the importance of knowing the effect of factors cultural, social, personal and psychological on purchase decisions. The study population across the Faculty of Economics of the Catholic University of Santo Thomas North Sumatra ever shopped at Indomaret district of Medan Selayang while the study sample sebahagian the population can be considered representative. The total sample of 100 respondents, the type of data used primary and secondary data and data collection tools through questioner and documentation. Data analysis tool used regression. The results showed the multiple linear regression equation: KM = 3.503 + 0,122FBu 0,016FSo + + + 0,337FPsi 0,246FPri. The equation shows that cultural factors, social factors, individual factors, and psychological factors have a positive influence on the purchase decision will be positive. By F test, showing that the test results simultaneously (Test F) note the value F = 15.672 significance of 0.000
APLIKASI THEORY OF PLANNED BEHAVIOR UNTUK MEMPREDIKSI PERILAKU MAHASISWA MEMBELI LAPTOP LENOVO (Studi Kasus: Mahasiswa FE- Unika Santo Thomas SU) Tamba, Darwis
Jurnal Manajemen dan Bisnis Vol 17 No. 2 Tahun 2017
Publisher : UNIKA Santo Thomas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54367/jmb.v17i2.411

Abstract

The purpose of this study to analyze the application of theory of planned behavior to predict student behavior to buy Lenovo laptops. Benefits This study provides input to other researchers in conducting further research on the same topic and add insight and knowledge of researchers in the field of consumer behavior, especially about the application of theory of planned behavior to predict student behavior to buy a laptop lenovo. Total sample 96 respondents, data collection method through questioner and documentation, Descriptive analysis technique. The results showed based on the observed variables that: Attitudes, subjective norms and control behaviors felt by students FE Unika St. Thomas SU on average gives a positive influence on the behavior to buy branded Lenovo laptops. This is in line with the behavioral interest equation = BI = 0.44Ab + 0.16SN + 0.40PC. That is, the behavior of FE Unika St. Thomas SU to buy larger brand Lenovo laptops is influenced by attitudes of 0.44 (44%) than perceived behavioral controls of 0.40 (40% and subjective norms 0.16 (16%)). attributes that students place to win competition and preferably, laptop manufacturers increase the influence of subjective norms and perceived behavioral control by offering various benefits to consumers
PENGARUH SIKAP, NORMA SUBYEKTIF DAN KONTROL PERILAKU YANG DIRASAKAN TERHADAP MINAT BERWIRAUSAHA DENGAN PENDEKATAN THEORY OF PLANNED BEHAVIOUR (Studi Kasus Pada Mahasiswa Fakultas Ekonomi Unika Santo Thomas Medan) Simanihuruk, Peran; Tamba, Darwis; Sagala, Roslinda
Jurnal Manajemen dan Bisnis Vol 21 No. 1 Tahun 2021
Publisher : UNIKA Santo Thomas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54367/jmb.v21i1.1189

Abstract

The research objective was to analyze the influence of attitudes, subjective norms and perceived behavioral control on student interest in entrepreneurship. The number of samples was 96 students using questionnaire data collection methods and documentation and analysis techniques for the application of the Theory Of Planned Behavior model. The results showed that B »BI = 0.443Ab + 0.299SN + 0.257 PBC with w1 = 0.443 or 44.3%, w2 = 0.299 or 29.9% and W3 = 0.257 or 25.7%. This means that attitudes, subjective norms and perceived behavioral control have a positive effect on interest in entrepreneurship. However, what is more influential on the interest in entrepreneurship is the attitude then subjective norms. To further increase student interest in entrepreneurship, it is better if you need to increase the number of SKS in Entrepreneurship courses and make various training to create products, how to determine the cost of products, how to sell / market products, how to promote products and distribute them to increase student insight so that entrepreneurial interest will be formed his mind. With this, students who have graduated are not merely job seekers but as job creators.
FAKTOR - FAKTOR YANG MEMPENGARUHI MINAT MAHASISWA BERWIRAUSAHA PADA MASA PANDEMI COVID 19 ( Studi Kasus : Mahasiswa Program Studi Manajemen Fakultas Ekonomi Universitas Katolik Santo Thomas Medan ) Tamba, Darwis; Sagala, Roslinda; Ritonga, Sinar
Jurnal Manajemen dan Bisnis Vol 21 No. 2 Tahun 2021
Publisher : UNIKA Santo Thomas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54367/jmb.v21i2.1415

Abstract

The purpose of this study is to analyze what factors dominantly influence student interest in entrepreneurship during the COVID-19 pandemic. Benefits of the study, to determine the dominant factors influencing student interest in entrepreneurship during the COVID-19 pandemic. The population is all students majoring in management who have taken entrepreneurship courses while the sample size is 125 students, data collection methods are through questionnaires, documentation and interviews, data analysis methods with factor analysis. The results showed that the characteristics of the respondents based on the education level of the dominant parents were high school, the occupation of the parents was dominant farmers and the income of the parents was more dominant 3.1 million - 4 million. Based on 25 (twenty five) factors, it turns out that all factors can be grouped into 8 (eight) which are the dominant factors, namely: The first factor consists of: Parents' work, Able to find opportunities, Has access to capital, Encouragement from parents, Ability to see opportunities and Entrepreneurial field practice, Second Factor consists of: Able to do business alone, Able to plan activities, Able to create opportunities, Maintain prestige, Have an entrepreneurial mentality and be able to determine business direction, Third Factor consists of: Parents' mindset, Parents' education and your encouragement, the fourth factor consists of: very high profits, the fifth factor consists of: leadership skills, able to see the future and self-confidence, the sixth factor consists of: independent effort and unyielding attitude, the seventh factor consists of: business confidence developing and self-confidence and Factor Eight consists of: Income prospect n High and Income cannot be measured. Based on the results of the study, it is better to increase environmental factors regarding sibling encouragement, because siblings are the closest environment to influence, so it is effective to increase interest in entrepreneurship and parents' mindsets, emotionally affect someone so that, if the parents have an entrepreneurial spirit embedded in them. it will affect their children. Entrepreneurship courses that have been applied in the curriculum should be applied to the concepts of more applicable theories. With the application of entrepreneurship that students learn, they will be encouraged to become job creators, not job seekers.
PENGARUH BAURAN PEMASARAN JASA TERHADAP KEPUASAN NASABAH IMPLIKASINYA PADA STRATEGI PEMASARAN PADA PT. BANK PERKREDITAN RAKYAT (BPR) PIJER PODI KEKELENGEN CABANG MEDAN Tamba, Darwis; Purba, Betniar
Jurnal Manajemen dan Bisnis Volume 22 No. 1 Tahun 2022
Publisher : UNIKA Santo Thomas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54367/jmb.v22i1.1739

Abstract

The purpose of this study is to analyze the effect of the service marketing mix which includes product, price, place and promotion, process, people, and physical evidence on customer satisfaction. . The purpose of this study is expected to be able to overcome problems regarding the marketing mix of services which include product (product), price (price), place (place) and promotion (promotion), process (process), people (people), and physical evidence (physical evidence). its effect on customer satisfaction. The research method with a sample of 96 customers, questionnaire data collection techniques and documentation and analysis techniques with multiple linear regression. Based on the results of the study, the multiple linear regression equations are: Y = 4.200 + 0.359X1 + 0.433X2 + 0.261 X3 + 0.321X4 + 0.274X5 + 0.353X6 + 0.345X7. This means that product, price, place, promotion, process, people and physical evidence variables have a positive effect on customer satisfaction and the price dimension has a greater influence on customer satisfaction compared to product, people, physical evidence, process, promotion and place dimensions. The results of the F test show that the variables of product, price, place, promotion, process, people and physical evidence have a simultaneous and significant effect on customer satisfaction, this can be seen from the Fcount which is 25,047 then H0 is rejected and H1 is accepted. The results of the t-test, show that the variables of product, price, place, promotion, process, people and physical evidence have a partial and significant effect on customer satisfaction, then H0 is rejected and H1 is accepted. The value of the determinant coefficient (R Square) = 0.669 means that customer satisfaction can be explained by the service marketing mix (product, price, place, promotion, process, people and physical evidence) of 66.9% while 33.1% is explained by other factors that not described in this study such as safety and convenience. o increase customer satisfaction at BPR Pijer Podi Kekelengen Medan, it is better to make adjustments to those offered by competitors so that they continue to exist in the future
ANALISIS PERBANDINGAN MINAT BERWIRAUSAHA DAN BEKERJA SEBAGAI KARYAWAN DI MASA PANDEMI COVID-19: (Studi Kasus : Alumni Tahun 2020/2021 Fakultas Ekonomi Unika Santo Thomas Medan) Tamba, Darwis; Sipahutar, Robinson; Purba, Antonius M.
Jurnal Manajemen dan Bisnis Volume 22 No. 2 Tahun 2022
Publisher : UNIKA Santo Thomas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54367/jmb.v22i2.2136

Abstract

The purpose of this study is to compare interest in entrepreneurship and working as an employee during the Covid-19 pandemic. The population is all alumni of the Faculty of Economics, Unika Santo Thomas, Medan. A sample of 96 respondents, data collection techniques using questionnaires, documentation and interviews, data analysis techniques referring to Miles & Huberman (1992: 16) with three flow of activities that occur simultaneously, namely: data reduction, data presentation, conclusion drawing/verification. The results showed that interest in entrepreneurship during the Covid-19 pandemic among alumni of the Faculty of Economics, Unika Santo Thomas, Medan, was higher, namely 56 respondents compared to interest in working as an employee during the Covid-19 pandemic, which was 40 respondents. The reason respondents chose to be interested in entrepreneurship is because during the Covid-19 pandemic, many companies have reduced the number of employees or terminated their employment relationship. With entrepreneurship, they will open up new job opportunities for people affected by Covid-19. And they also want to be free to manage their own work. The reason respondents chose interest in working as an employee is because by working as an employee they will get a steady income every month. Even though during the Covid-19 pandemic, many companies or agencies have reduced the number of employees, the respondents will remain firm in their stance and will be more active in preparing themselves to compete in the world of work. To conduct a comparative analysis of interest in entrepreneurship and working as an employee during the COVID-19 pandemic, an in-depth evaluation should be carried out by adding an indicator of questions about the reasons for alumni to become entrepreneurs and work as employees and increase the number of respondents observed.
Co-Authors Eka S. Tarigan, Eka S. Parhusip, Poltak T. Purba, Antonius M Purba, Antonius M. Purba, Betniar Sagala, Roslinda Sidabutar, Ruth Natalia D. Roitona Simangunsong, Elisabeth Simanihuruk, Peran Sinaga, Ria Veronica Sinaga, Risna Tarida Sinar Ritonga Sipahutar, Robinson Sitanggang, Abdonsius Sitepu, Silvia R. Sitorus, Putri Dwi Ana Tarigan, Eka S Tarigan, Immanuael Yan Christin Br. Sembiring