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INDONESIA
Journal of Business and Management
Published by Institut Teknologi Bandung
ISSN : 22523898     EISSN : 22523308     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
Journal of Business and Management (JBM)is an online journal that is published three times a year. It publishes research papers that give rigorous theoretical and practical insight of business and managament. JBM aims to provide a forum for the dissemination of theory application and research in all areas of business and management, including but are not limited to marketing, business strategy, decision science and decision-making, strategic negotiation, finance, business risk, knowledge management, human capital management, technology management, entrepreneurship, and others relevant subjects. It is intended for researchers, students, business practitioners, and entrepreneurs to publish their ideas and experiences, and share their knowledge on business and management issues.
Arjuna Subject : -
Articles 793 Documents
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Understanding working from home (wfh) behavior of employees in jakarta during the covid-19 outbreak Tobing, Martha Aprina; Hendarman, Achmad Fajar
Journal of Business and Management Vol 9, No 2 (2020)
Publisher : Journal of Business and Management

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Abstract

Abstract. The COVID-19 outbreak made a new trend in the world of work which is Working from Home (WFH). Despite the companies’ readiness, employers were taking the risk to start WFH including Indonesian companies. WFH practices changed the working environment which affects the workers’ working behavior. This research aims to understand the working environment changes and the working behavior while practicing WFH due to the pandemic. In this study, the researcher conducted in-depth interviews with 10 Indonesian workers in Jakarta from various background to explore the elements of working environment and their working behavior during WFH. Researcher used the Qualitative Coding analyzing the findings. The result shows that there are five significant working environment changes such as; work procedure, compensation adjustment, supervisor support, workspace and HR employee support program. Hence, there are five dimension of working behavior that was found from the Indonesia workers during the WFH; personal discipline, personal resilience, personal effort, social awareness, and coordination and team collaboration. There are two recommendation provided such as; employers should create a structured work system for WFH, and a New Normal Policy based on the Government’s regulation.Keywords: Working from Home, COVID-19 Outbreak, Working Behavior, Working Environment,Qualitative Approach
Food hubs for the sustainable short food supply chain in west java Putri, Rezki Ananda; Handayati, Yuanita
Journal of Business and Management Vol 9, No 2 (2020)
Publisher : Journal of Business and Management

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Abstract: This study aims to propose a feasible concept of Food Hubs that can be implemented in West Java for the sustainable short food supply chain and to determine significant differences of value chain of food hub and the existing value chain that implemented in West Java. After analyzing the value chain and mapping the value chain on the existing conditions of the food supply chain in West Java and the supply chain for food hubs, the result is that there is a significant difference between the two chains and the role of food hubs can increase the value of the existing food supply chain in West Java which can assessed by the quality, locality, and sustainability of the supply chain.Keywords: agriculture, food hubs, value chain management, short food supply chain.
Comparison between formal feedback and informal feedback to increase member engagement in student organization Damayanti, Ika Melia; Pangestu, Aria Bayu
Journal of Business and Management Vol 9, No 2 (2020)
Publisher : Journal of Business and Management

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Abstract. In Institut Teknologi Bandung, there are various student organizations, and most of them are in the form of a nonprofit organization. Since a nonprofit organization does not generate profit, there is no compensation and benefit system in the organization to retain the member such as salary. All of the members work voluntarily. It affects the engagement of members, as the members’ motivation could be decreasing due to the absence of compensation that motivates them. Thus, the organization could experience a human resource shortage issue. Strategic communication is a tool for increasing group engagement in the community. In student organizations, intensive communication in management level conducted by the feedback session, which is given by the head of department to their staff. This research aims to find out whether feedback could be a solution to solve member engagement issue in organization X. This research used a qualitative method with framework analysis method. Data collected with semi-structured interviews and observation among management levels that used formal or informal feedback. The result of this research shows that informal feedback implementation is more influential to increase engagement in student organization.Keywords: Formal Feedback, Informal Feedback, Member Engagement, Student Organization
Exploring the relationship between user experience, engagement, and post watching behavior in interactive movie across different age group Trisnahadi, Nabila Nurshaina Aisha; Windasari, Nila Armelia
Journal of Business and Management Vol 9, No 2 (2020)
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Abstract. Interactivity is an emerging concept used in many aspects, including entertainment media. Recently, people are thrilled by the novel concept of interactive movies. Interactive movie combines the concept of video gaming with storyline of a movie. Along the story, audience are given some ptions to decide what the characters should do, therefore shaping the story as the audience’s wish, creating a new and exciting entertainment media. Apart from the interesting concept, the creation of interactive movie is very expensive. And due to the novelty of the interactive movie concept, there is limited studies on this topic. Therefore, this research aims to discover the audiences’ experience, engagement, post watching behavior, and how it correlates with each other. This research is using experiments and quantitative approach with Netflix interactive movies as the object for the research due to the popularity of the platform in Indonesia. The data was gathered from different age groups and analyzed using multiple linear regression and analysis of variances. This study found that audiences’ experience on all age groups are similar, with the best interactive movie experience derived from teenagers category. The relationship between experience, engagement, and post watching behavior results are different across age groups. Netflix was suggested to emphasize the emotional stance to captivate audiences, and creating a more fun and engaging system to develop better post watching behavior.Keywords: Interactive Movie; Age Groups; User Experience; User Engagement; Post Behavior; Netflix.
How Agile Methods are Used and the Impact it has on Video Game Development (An Exploratory Study of PT. Agate International) Kusumawardani, Farah Almira; Yudoko, Gatot
Journal of Business and Management Vol 9, No 2 (2020)
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Abstract. Agile methods are used more frequently in video game development which is a new yet promising creative economy sector that is developing in Indonesia. While it has many similarities to software engineering, video game development has its own set of challenges unique to it. However, the systematic use and impact of Agile in game development is largely undocumented. This research aims to provide an understanding of this issue specifically in PT. Agate International, one of the largest and most successful video game studios based in Indonesia, by doing a qualitative exploratory study of the Studio through the use of interviews and studying other documentary evidences by thestudio. The findings of this research show that PT. Agate International mainly uses Scrum (sometimes combined with Semi-Waterfall), Kanban, and Scrumban, matching the needs of the project it is used for, whereas some XP practices are used implicitly and is also adjusted to the type of project under way. The main positive impacts of Agile is on communication, facilitating the finding and change of features, improves quality of the game, on managing the scope of the project, as well as indirectly towards productivity of the development team.Keywords: Video game development, Scrum, XP, Agile methods and practices
Analysis of channel integration quality on channel attributes towards customer purchase preference fore coffee Indonesia Ramadhan, Mohammad Nugraha; Nasution, Reza Ashari
Journal of Business and Management Vol 9, No 2 (2020)
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Abstract. Customer demand on purchase experience across all integrated channel has driven retailer industries, especially food and beverage retailers to make a technological advancement of channel integration through omnichannel retailing to remain competitive. Channel-service configuration, and channel integration quality is the main aspects regarding the customer engagement of the omnichannel strategy. However, development of omnichannel practice on the food and beverage retailing industries drives customer confusion to choose their channel preference regarding the purchase stage. Despite the new seamless customer experience given, omnichannel practice has a big cost to develop it. This research aimed to analyse the key driver regarding the channel attributes, and impact of customer experience towards customer channel purchase preference of Fore Coffee Indonesia by identifying the key drivers that affect the perceived quality, price, and convenience. The data of this research is obtained using an online questionnaire through 200 respondents and further be analysed using SEM-PLS. This research findings based on the data analysis shows that channel attributes and channel experience have a positive relationship towards channel purchase preference. Channel experience has the highest impact influencing customer purchase preference on the omnichannel platform. This research findings are expected to provide a broader perspective to food and beverage retail industry that managed to make a technological advancement of omnichannel strategy, where channel attributes and channel experience should be considered to gain improvement for the company. Whereas, content consistency, process consistency, and breadth of channel-service choice also need to be maintained to achieve a consistent channel attributes among all available channel.Keywords: Omnichannel; Channel Choice Preferences; Integration Quality; Channel-service Configuration; Channel Experience; Channel Attributes
The determinants of financial literacy among chess athletes in indonesia and its relationship to financial behaviour Syaputra, Arifa Rizki; Damayanti, Sylviana Maya
Journal of Business and Management Vol 9, No 2 (2020)
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Abstract. Being an athlete is not just considered as a hobby, but for some people, it is a way of life, a profession. However, the athlete in Indonesia is faced by many uncertainties; there are many cases where athletes fall into poverty after retirement. This uncomfortable uncertainties condition stacked up with the uncertainness of financial crisis that could happen anytime. Hence, it is crucial for athletes to manage their finance well. Completely aware of this situation, this research aim to analyze athlete, especially chess athletes determinants of financial literacy and the relationship to financial behaviour. The study found out that chess athletes financial literacy level is considered low in all areas of financial literacy. Meanwhile, formal education, age, monthly income and monthly spending are significant variables towards financial literacy with formal education as the most significant variable. On the other hand, overall financial literacy has significant effects towards almost all seven financial behaviour variables. From the findings, it is important for government to rethink the way they literate society regarding financial management. Government can cooperate with related department such as OJK and national sports committee to implement improved financial literacy program.Keywords: financial literacy, financial behaviour, chess athlete, athlete.
The Study of Indonesian, Malaysian, and American Consumers' Purchase Decision towards Motorcycle Riding Gear. Case Study : Unionwell. Markandya, Almira; Aprilianty, Fitri
Journal of Business and Management Vol 9, No 2 (2020)
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Abstract. Motorcycle phenomenon has been occurs and increase in several countries including in Indonesia. With the start of motorcycle trends there is also a motorcycle riding gear trend. Motorcycle riding gear is a clothing and accessories that is used by motorcyclist. By the increase in motorcycle riding gear trend there will be an opportunity for motorcycle riding gear business. One of the popular motorcycle riding gear business in Indonesia is Unionwell, a brand that is establish in Indonesia and focus in motorcycle and vintage culture and clothing. Eventually, Unionwell develop new strategy which is expand its store to another countries which are Malaysia and US. There is obstacles that face by Unionwell because each country has different culture and it causes different consumer behaviour. In order to survive and expand in global market, Unionwell must know the consumer behaviour from these 3 countries. This study aims to determine the consumer purchase decision in Indonesia, Malaysia, US and the relationship between the cross-national consumer attitude and purchase decision to help Unionwell with the international marketing recommendation. This study adapted the model from the previous research about cross-cultural and men consumer behaviour. This research use quantitative approach through online survey method towards 200 respondent who already purchase motorcycle riding gear in Unionwell and analyzed by PLS-SEM and One Way MANOVA to assess the relationship between the factors and consumer purchase decision differences among 3 countries (Indonesia, Malaysia, and US). The result shows, attitude towards globalization significantly affected global openness and consumer ethnocentrism. Global openness significantly affected consumer ethnocentrism. Consumer ethnocentrism significantly affected COO image. COO image affectedbrand awareness. Moreover, social identity, self-esteem, culture value and lifestyle affected attitude towards products. Meanwhile, attitude towards product affected purchase decision. The implication of this research is to give insight about consumer attitude and buying behaviour towards motorcycle riding gear and to help Unionwell survive and expand in global market by give the international recommendation that can be implied.Keywords : Attitude, Buying Decision, Cross Culture, Motorcycle Riding Gear, Unionwell
Analyzing Factors Affecting Customer Experience of Jenius Digital Banking in Indonesia Cestlavie, Syfa; Nasution, Reza Ashari
Journal of Business and Management Vol 9, No 2 (2020)
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Indonesia sought opportunity in fintech and digitized financial development to improve access to financial services in Indonesia. Reflecting on one of the national banks in Indonesia, BTPN, that invented Jenius digital banking with its great customer experience, is successfully reaching 1,2 million users. Thus, there is an open opportunity for Indonesia to improve digitized financial development by enhancing the customer experience as the strategy. The research attempts to examine what is the most significant factor that affects positive customer experience in Jenius digital banking and the relationship of the accumulated experiences toward customer satisfaction and loyalty. Online questionnaire was conducted using Likert Scale designed for 229 respondents in Jakarta and Bandung with a purposive sampling method. The questionnaire was measured by SEM Analysis to explain the relationship between the exogenous and endogenous variables This study finds perceived value is the most significant factor of customer experience in Jenius digital banking. Another finding is the customer experience with accumulation of significant factors which are perceived value, convenience, service quality and employee-customer engagement positively affects customer satisfaction as well as customer satisfaction towards customer loyalty in Jenius digital banking. Keywords: Customer Experience, Customer Satisfaction, Customer Loyalty, Digital Banking, Perceived Value 
Redesigning Job Descriptions and Job Specifications to Reduce Employee Turnover in Teman Lama Coffee Shop Aprillia, Karina; Putranto, Nur Arief Rahmatsyah
Journal of Business and Management Vol 9, No 2 (2020)
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Abstract. Along with the changing trends that occur every year, this has an impact on people changing lifestyle. One form of this change is that coffee consumption has become a lifestyle of some communities which has led to the emergence of many coffee shops, one of which is Teman Lama. During their business development, Teman Lama experienced problems related to human resources. This indicated by the high employee turnover rate owned by the company. Based on preliminary study, it is known that the root of the problems experienced by Teman Lama lies in need to redesign the job analysis of each position consisting of job descriptions and job specifications. This is because employees often feel confused about doing their work and tend to do work outside their position which makes the burden they are carrying out exceeds what they are supposed to do. This happens because job analysis is not clear or even not owned by each position, thus triggering a constantly changing employee turnover rate. Therefore, this research helps Teman Lama to design job analysis that can solve their root problems. Teman Lama can also use job analysis into other human resource activities such as recruitment, performance appraisal, and compensation.Keywords: Job Analysis, Job Description, Job Specification, Employee turnover rate

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