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INDONESIA
The Indonesian Journal of Business Administration
Published by Institut Teknologi Bandung
ISSN : -     EISSN : -     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
The Indonesia Journal of Business Administration(IJBA) is a business journal that bridges the gap between business research and practice, evaluating and reporting on new research to help readers identify and understand significant trends in their fields. The IJBA seeks to publish papers relating to business, broadly defined. It publishes articles that address both theoretical and practical issues in the broad areas of Business Strategy and Marketing, People and Knowledge Management, Entrepreneurship and Technology Management, Decision Making and Strategic Negotiation, Operation and Performance Management, and Business Risk and Finance.Contributing academicians and researchers are encouraged to address a variety of concerns relating to all areas of business. We also encourage students to use an interdisciplinary approach to analyzing a topic, which often yields interesting and novel papers. The published articles provide valuable insight into matters of broad intellectual and practical concern to academicians and business professionals. The Journalis published three times a year: in April, July and October. The journal is mainly an outlet of MBA ITB students to publish their final project works, although it also accepts articles written by students at masters level from other institutions. A published paper is an honor that will be unambiguously beneficial for professional and academic careers, especially for those who want to attend graduate/professional schools. This means that papers written in relations to Accounting, Economics, Finance, Marketing, Management, Operations Management, Information Systems, Business Law, Corporate Ethics, and Public Policy all qualify for submission. Information on the journal format can be found in the journal's website. The number of pages must be at 10 pages. After published, the journal article will be available electronically at the journal's website. Print ISSN: 2252-3464; Online ISSN: 2252-9284
Arjuna Subject : -
Articles 1,144 Documents
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Reducing Coil Break Rejection At Hot Skin Pass Mill PT Krakatau Steel Mardiana, Dicky; Basri, Mursyid Hasan
The Indonesian Journal of Business Administration Vol 2, No 10 (2013)
Publisher : The Indonesian Journal of Business Administration

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Abstract

Coil break rejection at Hot Skin Pass Mill PT Krakatau Steel is a repetitive claim from consumer and target of quality objective is still out of target. Coil break is surface defect of hot rolled coil with appearance of surface looks some areas of small lines transverse to rolling direction, low contrast to surface white or black lines. Lower yielding point of the hot rolled coil tends to have coil break rejection. Hot Skin Pass Mill (HSPM) is dedicated to prevent coil break. Anti Coil Break is the equipment at the entry section of HSPM which has main function to prevent coil break. If this equipment works properly then coil break rejection on the surface of strip can be prevented. Engineering, operation, and organization category can influence the rejection. Engineering : Anti Coil Break parameter, inspection of equipment, and quality of strip inspection. Operation: Adjustment of Finishing Temperature-Coiling Temperature and operation parameter HSPM. Organization : Span of control too wide and organization alignment. Each factor will be analyzed by Root cause analysis find the root of problem. Each category of engineering, operation, and organization will be analyzed to recommend as implementation plan. Alternative solutions proposed are : improvement of equipment reliability, redesign Anti Coil Break Roll, implementation of Statistical Process Control, review Quality Product Level, empowerment of structures, and alignment of organization. Each alternative was evaluated to propose as implementation plan. Implementation plan consists of the mandatory plan or the highest priority of each category. Keywords : coil break, PT Krakatau Steel, hot rolled coil, yielding point, finishing temperature, coiling temperature.
Effective Implementation of Lean Manufacturing in PT Kalbe Farma Tbk Sulanjari, Prasti; Firman, Aries F
The Indonesian Journal of Business Administration Vol 1, No 1 (2012)
Publisher : The Indonesian Journal of Business Administration

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Abstract

Production costs are influenced by the high average value of inventory. Inventory which meant here are the inventory of materials, semi-finished materials inventory and finished product inventory. To cope with the amount of inventory that is high enough, PT Kalbe Farma Tbk implement lean manufacturing in order to obtain the production process that uses the minimum inventory. The purpose of this study was to determine the effectiveness of the implementation of lean manufacturing in PT Kalbe Farma Tbk and its impact. The study uses secondary data methodology which are lead time, the amount of work in process (WIP) and achievement rate. For three times the period of the determination of lead time and the amount of WIP, obtained trend that the lower lead time and WIP, the lower the amount of achievement rate. One cause that is dominant is the absence of a tablet and after visible roots of the problem is caused by unplanned breakdown. Appropriate to principles of Toyota Production System and Operational Excellence, the basis of the application of lean manufacturing is a system of production, including production machinery, need to be stable. According to Liker, when enginee often stops, management needs to think to implement Total Productive Maintenance (TPM). TPM involves all employees of all levels to maintain engine performance. Keywords : Lean Manufacturing, Lead Time, WIP, Achievement Rate, Total Productive Maintenance
Effectiveness Analysis Of Community Development Programs As A Form Of Social Mitigation Tools To Reduce Social Conflicts Asmara, Febrian Dama; Rudito, Bambang
The Indonesian Journal of Business Administration Vol 3, No 7 (2014)
Publisher : The Indonesian Journal of Business Administration

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Abstract. The interaction that occurs between oil and gas companies and local communities are closely related to the conflict. Conflicts often disturb the oil and gas company’s operations. Disturbances caused by conflict are not only affected the company but also will have an impact on the declining of state revenues due to the stop of production. As the second largest state revenue contribution after tax, the things that can disturb the operation of the upstream oil and gas will certainly affect the stability of the state economy. In order minimize those problems, mainly the social resistance which can lead to conflicts between the companies and the local communities, oil and gas companies implement the Community Development (CD) programs to mitigate social conflicts. This CD program is expected to effectively resolve social conflicts between companies and local communities in order to facilitate the upstream oil and gas operations. But it is necessary to study further to evaluate the relation between SR programs through the CD programs with social conflict mitigation. Therefore, by doing research on two (2) Production Sharing Contract Contractors (PSC Contractors) which are Medco E&P Rimau Asset and Joint Operating Body (JOB) Pertamina - Medco Tomori Sulawesi, this final project is expected to provide a comprehensive evaluation on the relation of SR programs through the CD programs with social conflict mitigation. The solutions from this final project are expected to give ideas on how the PSC Contractors should pay more attention to the implementation of CD programs as a form of social conflict mitigation. The results showed that the CD programs have relations with social conflicts mitigation, the role of the CD programs in social conflict mitigation is very important, and CD programs’ improvement effort to mitigate social conflicts is very high. However, CD programs implementation must have to follow the rules and norms. The control as well as the evaluation from the SKK Migas and PSC Contractors must be carried out to avoid the ineffective CD programs implementation which could leads into the failure of reaching the objectives. Recommendations from this final project are the adjustment of the CD programs implementation business process with the guidelines of ISO 26000: Guidance on Social Responsibility and implement the award ceremony as well as the appreciation of the Government of the Republic of Indonesia to companies from various industry sectors in the community development efforts. For internal PSC Contractors, the recommendations given are to implement systematic and continuous programs and education and provide training on related ISO 26000: Guidance on Social Responsibility to internal PSC Contractors. Keywords: ISO 26000: Guidance on Social Responsibility, Community Empowerment, Conflict
An Analysis of Property Development Projects: HIGH HILLS Setiabudi & DERMA JAYA Samudera Jaya Muktamar, Riri
The Indonesian Journal of Business Administration Vol 2, No 3 (2013)
Publisher : The Indonesian Journal of Business Administration

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Abstract

HIGH HILLS and DERMA JAYA as property developers need to relate the competitors’ project and condition of neighborhood (infrastructures and facilities), in determining market segmentation, and the way of to enhance their system by doing sort of analysis with several factors that shall be considered in conducting those analysis. This research combines the basic principles of project management, with strategic management and marketing management. It’s been conducted in a very simple way, but trustfully to be workable in property development sector. Even though there are numerous elements affecting a property development project, but this research will focus on the application of SWOT analysis in strategic management, 4Ps in marketing management and TQC in project management. Through process of observing neighborhood condition and analyzing competitor’s property development projects, author took a conclusion that mid-low customers are the most appropriate segment for DERMA JAYA’s project in Samudera Jaya, Bekasi Utara. Employees of a lot of industries in surrounding areas from supervisor to manager level are potential buyers for DERMA JAYA’s property products. Through process of observing neighborhood condition and analyzing competitor’s property development projects, author took a conclusion that mid-up to premium customers are the most appropriate segments for HIGH HILLS’ project in Sersan Bajuri, Bandung. Local people of Bandung and people from outside Bandung who have interest to own classy properties in North Bandung are very potential to be HIGH HILLS’ product buyers. In order to improve its system, DERMA JAYA and HIGH HILLS are recommended to create sort of standardized forms to control all steps of construction since the early constructing foundation to finishing process, in order to assure that all works are being done in accordance with company quality standards and government regulation. Another recommendation is to create a solid marketing team, in order to make sure that all products are feasibly marketed. Marketing team is to be actively involved in future development process. Their idea and opinion are to be taken as consideration in establishment of future marketing strategy. Keywords: SWOT Analysis, TQC Analysis, 4Ps Analysis.
Proposed Business Strategy to Strengthening Business of PT Tri Arjuna Ganesha (Case Study : Netizen Consultant) Saputra, Alvin Augusto; Nirwandi, Maryat
The Indonesian Journal of Business Administration Vol 4, No 11 (2015)
Publisher : The Indonesian Journal of Business Administration

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Abstract— Digital marketing become very popular these days. Most of people in the world now life in digital era. That phenomena can be seen from enormous internet user, social media user, and also smartphone user. Nowadays a lot of company trying to market their product or services using digital way because they see how powerful digital media. Internet users in Indonesia will grow rapidly to 123 million users by 2018 and in parallel with this growth, everything from e-commerce to online media to B2B applications will grow rapidly. Based on the long term plan of Netizen Consultant, Netizen Consultant calculate and decide they need to achieve their revenue target to develop and market the SaaS so the Sass will be fully ready on 2020. There is a huge gap between target revenue and actual revenue from Netizen Consultant’s financial report on 2014. Netizen Consultant management has a challenge to increasing their revenue so they can reach their long term target. The analysis was performed to the internal and external aspects of the Netizen Consultant. Internal analysis was done by using Value Chain analysis, resource analysis, and VRIO analysis. While external analysis was done by using PEST analysis, Porter's 5 Forces analysis, and Market analysis. Results of internal and external analyzes will be used to propose Directional strategy, and TOWS matrix to produce Functional strategy.Having obtained the strategy Functional, those strategies must be implemented in order to show significant changes. The result of the implementation plan will be use as guidence for Netizen Consultant in the implementation of the Functional strategy. Making the plan implementation is done by using the Balance Scorecard, financial projections until 2020, and action plans.Keywords: business strategy, company strategy, digital industry
Festival Citylink Brand Audit and Improvement Riswandi, Ridwan; Iskandar, Budi Permadi
The Indonesian Journal of Business Administration Vol 2, No 7 (2013)
Publisher : The Indonesian Journal of Business Administration

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Festival Citylink (FCL) is a shopping center that using concept mixed-use integration between shopping center, hotels and convention center located in South Bandung area. The problem that faces by Festival Citylink is low on brand equity performance, brand history and the intense of competition. Based on survey result in 2011, Festival Cityink has low in brand awareness, recall and response. The negative perception brand image from predecessor Mollis as shopping center before Festival Citylink. The intense competition among shopping center in Bandung that account for 30 shopping centers. This lead to low market share which reaches only 5% compare to competitors and the average of customer traffic reach only 11.000 visitor/day considered below the company target for 20.000 visitor/day. The conceptual framework is using Customer Based Brand Equity (Keller,2008). The brand audit is done by searching source brand equity from customer and company perspective. From company perspective to find the brand strategy committed by company and from customer perspective to know what customer perception about brand, product and service offered by company. The focus of this final project is to provide solution to increase brand equity Festival Citylink in the midst of competition. the internal and external analysis conduct to find the root cause of the problems. The result shows that there are three problems consist of (1) Brand element considered less effective in create strong, unique and favorable association and low brand performance. (2) The effectiveness and efficiency of integrated marketing communication. (3) Low service environment performance for shopping center.              Some recommendation proposed for increasing brand equity consists of the change and maintain brand element that supports for brand equity performance, propose target market and positioning, increase integration marketing communication and improve servicescape to get positive experience and image. Keywords: Shopping Center, CBBE, Brand Equity, Association, Festival Citylink
Strategic Management for An Entrepreneurial Venture (Case Study: Eternitea) Puspita, Indah; Larso, Dwi
The Indonesian Journal of Business Administration Vol 3, No 4 (2014)
Publisher : The Indonesian Journal of Business Administration

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Abstract. The competition in the RTD (Ready-To-Drink) milk tea currently in Indonesia is rapidly increasing. Until April 2013 Eternitea, an RTD milk tea company, has been growing, but in May 2013 the sales was decreased and not able to reach its target. The business issues of Eternitea are: (1) how to increase Eternitea sales to reach its target sales, and (2) how to develop Eternitea in order to survive and continue to grow in the long-term. The external and internal analyses, followed by SWOT analysis, are used to analyze the business situation. The roots of problems that are found are: (1) limited production capacity because of no employees and (2) no established strategic management processes. Strategic formulation is used to find and analyze the business solution. From EFAS and IFAS, the most appropriate business strategy to be implemented by Eternitea is a growth strategy, while considering the company’s external and internal strategic factors, the best competitive strategy is differentiation focus. Eternitea should focus to serve middle-to-higher-income potential customers and create differentiation through its product and distribution. There are three alternative growth strategies that will be implemented by Eternitea in order to survive and continue to grow in long-term: (1) product development for short-term, (2) market penetration for medium-term, and (3) market development for long-term. In conclusion, Eternitea should hire employees in the field of marketing and operation. Key words: Eternitea, Ready-To-Drink, Strategic Management
Transfer Pricing: A Case Study on PT XX Policy in Related Party Transactions Kurnadi, Jemmy; Secokusumo, Thomas H.
The Indonesian Journal of Business Administration Vol 1, No 10 (2012)
Publisher : The Indonesian Journal of Business Administration

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Transfer pricing has becoming a great fear among companies in Indonesia, especially when Indonesian Tax Office launched its significant initiatives back in 2009 / 2010, where it required companies which submitted their annual tax return to be attached with transfer pricing documentation for company’s related party transactions. Though it has be to admitted that related party transactions mostly used by multinational companies to set up the profit level at the maximum by utilizing different tax regimes of the countries where the companies domiciles. Focus of this final project are maintained on major related party transactions, which are: 1) sales, 2) management and technical assistance fee, 3) charge related to shared services performed by related party domiciled in Malaysia. This is in accordance with tax regulation recently issued in 2011, stating that only transactions > IDR10 billion that required transfer pricing analysis / documentation.The first result of the analysis showed that it will be financially advantageous for the Company to increase the sales price which will affect decrease in global tax expense. However, given the complexities of changing the sales contract with the shareholder, tax implication for Japan business unit, it is advised that the Company maintain its sales price at the current level. The second result is to recommend the Company to revise its transfer pricing method for its MTA fee to a cost based / cost plus method as it would give better rationale of the transaction for Indonesia Tax Office. The third result is to deny the proposal of setting up the shared service organization in Malaysia for Indonesia business unit as it is financially inefficient and making further complexity on the tax administration in Indonesia. Keywords: transfer price, related party transactions, transfer pricing, arm’s length transaction
The Assessment of Servant Leadership and Inovation in Aircraft Services Strategic Business Unit PT Dirgantara Indonesia Nugroho, Raden Cahyo Adhi; Wicaksono, Agung
The Indonesian Journal of Business Administration Vol 4, No 9 (2015)
Publisher : The Indonesian Journal of Business Administration

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Abstract.This thesis is conducted to measure servant leadership and novation in Aircraft Services Strategic Business Unit PT Dirgantara Indonesia. This analysis is conducted based on leader distrust and company performance phenomena. This research is a quantitative research with causal explanatory method. Based on the hypothesis testing results, it is proven that servant leadership has significance and positive influence on inovation in Aircraft Services Strategic Business Unit PT Dirgantara Indonesia. Managerial implications that can be done is management is expected to listen, be humble, more appreciate to the performance of employees, more accomodating any input, and more flexible in aligning activities in order to improve inovation thus at the end helps company to achieve its goals. Finally, high inovation is a reflection of companys good performance.Keywords: Servant leadership, Inovation, PT Dirgantara Indonesia.
The Future of LNG in Indonesia, Opportunity Analysis of Mini LNG Plant Murdani, Agung; Wicaksono, Agung
The Indonesian Journal of Business Administration Vol 4, No 5 (2015)
Publisher : The Indonesian Journal of Business Administration

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Abstract.The demand for oil in the world shows significant growth and it makes world oil reserves are being reduced time after time. Even though, there are increasing in world oil reserves, but the gap between world total oil consumption and world total oil production makes those increasing oil reserves become meaningless. There are growth in domestic energy demand and create imbalance of energy supply in Indonesia, like energy supply shortage that occurred in North Sumatra, causing the electricity crisis in Medan city and its surrounding areas. With the high price of diesel that used as an energy source for the generator at PLN also in medium and large industries, gas became one of the cheap new energy to replace oil-based energy. The purpose of this journal is to analyze the opportunity of mini LNG plant in Indonesia through maximizing gas potential by doing internal and external factors analysis that can affect the development of mini LNG plant and the future of LNG in Indonesia. So not only Indonesia will have national competitive advantage but also help the future of LNG in Indonesia. To get deeper understanding of information and focus on the issue about LNG, author used qualitative methodology or qualitative data collection. The advantage of this method is its capability to provide complex descriptions of people experiences that related to specific issue. This is generally done in interviews, open-ended questions, or focus groups. Even though LNG is a risky business but there was many example of mini LNG plant that success in the world like in Australia, Brazil, China, and USA. One similarity is all the mini LNG plant aimed to meet domestic energy demand. To ensure that mini LNG plant will become profitable there are several factors must be consider like location to build it, partners to collaborate, carefully in preparing financial plan, choosing right equipment and technology also employees. To make local companies more competitive, when building LNG infrastructure every LNG business players should focusing to buy materials from the local vendor or companies and reduce the dependency on foreign vendors. Risk in LNG plant can be reduce by giving right SOP or guidance, training or specialized training for the employee and have a good human resource management.Keyword: world oil reserves, LNG, mini LNG plant, national competitive advantage, future of LNG in Indonesia. 

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