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QAULAN: Journal of Islamic Communication
Published by Institut Agama Islam Negeri Ponorogo
ISSN : 27469816     EISSN : 27469808     DOI : https://doi.org/10.21154/qaulan
Core Subject : Religion, Humanities, Education, Social,
Religion Humanities Languange, Linguistic, Communication & Media Social Sciences Other
Qaulan: Journal of Islamic Communication is a journal that focuses on research and critical concepts about Islamic communication, preaching and the media. Scope jurnal Qaulan meliputi hasil penelitian dan gagasan konseptual Islam tentang Komunikasi kelompok Komunikasi massa Komunikasi interpersonal Dakwah Klasik dan Kontemporer Media Dakwah digital dan non digital Manuskrip komunikasi dan dakwah Tafsir teks-teks agama tentang komunikasi dan dakwah Pemikiran tokoh tentang komunikasi dan penyebaran ajaran
Arjuna Subject : -
Articles 98 Documents
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ISLAMIC PUBLIC RELATIONS THROUGH CSR: PHILANTHROPIC PRACTICES AND ICSR FRAMEWORK IN ISLAMIC BANKS OF BANGLADESH Md. Shahidul Haque; Jamilah Ahmad
QAULAN: Journal of Islamic Communication Vol. 6 No. 2 (2025): Qaulan: Journal of Islamic Communication
Publisher : UIN Kiai Ageng Muhammad Besari Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21154/qaulan.v6i2.12352

Abstract

Corporate Social Responsibility (CSR) of Islamic banks has a significant impact on developing customer awareness and promoting Islamic banking products and services. Islamic banks of Bangladesh are highly motivated to practice Islamic CSR as Islam encourages to ensure welfare for everyone. This study got special attention on Philanthropic CSR. Two main objectives guided the study: to analyse the Philanthropic CSR activities of Islamic banks of Bangladesh, and to propose a framework of ICSR in the Islamic banking industry. A qualitative in-depth interview was conducted with sixteen informants, including eight Heads of public relations and eight members of the Shariah secretariat of eight full-fledged Islamic banks of Bangladesh. The informants were selected using the purposive sampling. The data were collected using a semi-structured interview questionnaire. Following the six stages of thematic analysis, the researchers analyzed the data. The results show that these banks emphasize ICSR activities, particularly, philanthropic CSR by Islamic, humanitarian, educational, and Ummah building services to develop and maintain a strong relationship with their internal and external publics. The study proposes a framework for ICSR. The application of the proposed ICSR framework can contribute to CSR and Islamic banking academia, industry, and Muslim Ummah.
THE SYNERGY OF RHETORIC AND PUBLIC SPEAKING IN CONTEMPORARY ISLAMIC DA'WAH Mia Fitriah Elkarimah
QAULAN: Journal of Islamic Communication Vol. 7 No. 1 (2026): Qaulan: Journal of Islamic Communication
Publisher : UIN Kiai Ageng Muhammad Besari Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21154/qaulan.v7i1.11946

Abstract

da'wah, arguing that mastery of both competencies is essential for effective, ethical, and impactful religious communication. This research is a literature study employing a qualitative approach through conceptual analysis, drawing exclusively on primary and secondary written sources, including classical rhetorical texts, Qur'anic foundations, and peer-reviewed journal articles, rather than on field observation or empirical data collection. This methodological position was deliberately chosen to enable theoretical synthesis across classical rhetoric, Islamic communication studies, and digital media scholarship. The study integrates classical rhetorical principles, logos, ethos, and pathos with the Islamic communicative foundations of hikmah, mau'izhah hasanah, and jidal bil-latif as articulated in Surah An-Nahl (16:125). The central argument is that rhetoric functions as "strategy," governing message design, structure, and ethical grounding, while public speaking operates as "execution," the practical delivery of that message before an audience. Findings demonstrate that their integration is essential for producing da'i who are intellectually persuasive, emotionally resonant, and socially transformative. Illustrative case analyses of four prominent Indonesian preachers, Ustadz Abdul Somad, Ustadz Adi Hidayat, Gus Baha, and Ustadz Hanan Attaki, reveal how differentiated rhetorical styles operate across scholarly, emotional, and digital registers. The study further highlights that in the digital era, challenges such as shortened attention spans and information overload demand rhetorical recalibration toward concise, multimodal, and contextually sensitive messaging. The findings affirm that integrating rhetoric and public speaking within da'wah training is urgently needed to sustain the relevance and transformative impact of Islamic communication in contemporary society.
ISLAMIC COMMUNICATION FROM A CRITICAL PERSPECTIVE: POWER RELATIONS, DISCOURSE, AND RELIGIOUS AUTHORITY Muhammad Obie
QAULAN: Journal of Islamic Communication Vol. 7 No. 1 (2026): Qaulan: Journal of Islamic Communication
Publisher : UIN Kiai Ageng Muhammad Besari Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21154/qaulan.v7i1.13624

Abstract

This study analyzes Islamic communication from a critical perspective by examining the relationships among power, discourse production, and the construction of religious authority in the digital era. This study employs a qualitative approach, integrating Critical Discourse Analysis (CDA) with a sociological perspective on communication. The empirical data consist of 12 digital da’wah content items collected from YouTube, Instagram, and Spotify podcasts published between January and March 2025. Data were collected through document analysis of verbal transcripts, captions, audience interactions, and non-participant observation of communication practices in digital religious spaces. Data analysis follows Fairclough’s three-dimensional framework, including textual analysis, discursive practice, and social practice. The findings reveal that Islamic communication in digital spaces functions not merely as a medium for transmitting religious messages, but also as a contested arena where actors negotiate symbolic power and construct religious legitimacy. The study further demonstrates that digital media reconfigures religious authority from institution-based legitimacy to audience-driven, algorithmically mediated authority. Theoretically, this study contributes to Islamic communication studies by integrating discourse, power, and digital religious authority into a critical analytical framework.
GAYA BAHASA DAKWAH DI INSTAGRAM PADA KOMUNITAS PEMUDA HIJRAH Hazna Fairuz Sabilla
QAULAN: Journal of Islamic Communication Vol. 7 No. 1 (2026): Qaulan: Journal of Islamic Communication
Publisher : UIN Kiai Ageng Muhammad Besari Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21154/qaulan.v7i1.13665

Abstract

Abstract: This study aims to analyze the style of da’wah discourse on Instagram within the Shift Pemuda Hijrah Bandung community, specifically through the official account @pemuda_hijrah_org. The research background stems from the shift from traditional da’wah to digital da’wah, which better suits the characteristics of urban youth. The method used is a qualitative, interpretive approach grounded in netnography, involving intensive digital observation of the account’s activities in March and April 2026, with the Ramadan period serving as the primary unit of analysis. The research findings indicate that the language style of da’wah on Instagram is characterized by the use of popular vocabulary, slang, and persuasive-horizontal narratives that foster a sense of closeness with the audience. Additionally, integrating text with aesthetically pleasing visuals demonstrates efforts to strengthen engagement and foster a new, more inclusive religious identity relevant to digital popular culture. The study’s conclusion affirms that the success of the Shift Pemuda Hijrah community’s da’wah lies in the precision of its communicative accommodation strategies, which connect theological messages with the psychological and social needs of urban youth, thereby positioning da’wah within a contemporary creative lifestyle.
INTERCULTURAL COMMUNICATION AND THE EXISTENCE OF JAMAICAN CULTURE “NAMOY BUDAYA” IN THE DIGITAL SPHERE M. Ibnu Naufal Maskuri; Fitri Yanti; Ade Nur Istiani; Nadya Amalia Nasution; Hamdan Daulay
QAULAN: Journal of Islamic Communication Vol. 7 No. 1 (2026): Qaulan: Journal of Islamic Communication
Publisher : UIN Kiai Ageng Muhammad Besari Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21154/qaulan.v7i1.13727

Abstract

Abstract: This study aims to analyze the form of intercultural communication that occurs through the digital work "Namoy Budaya" in its representation of Jamaican culture in the digital space. As a musician and DJ who blends elements of electronic music with Jamaican cultural values such as freedom, peace, and solidarity, 'Namoy Budaya" is a true example of cross-cultural communication practices in the era of digital globalization. The approach of this research is qualitative descriptive with in-depth interview techniques on "Namoy Budaya" as cultural communicators and some of their active followers as message recipients. Analysis was also carried out on digital content on social media to understand communication strategies and forms of cultural adaptation displayed. The results of the study indicate that “Namoy Budaya” employs three main intercultural communication strategies in the digital environment: the use of reggae music as a medium of cultural adaptation, visual symbols inspired by Jamaican identity combined with local Indonesian elements, and interactive digital narratives through social media engagement. The study also found that followers interpret “Namoy Budaya” as a representation of cultural hybridity, freedom of expression, and an alternative medium for global cultural education. These findings demonstrate how digital media facilitates the negotiation of global and local cultural identities in contemporary intercultural communication. This research confirms that intercultural communication in the digital space is not just an exchange of symbols, but also a creative process of building understanding and harmony between global and local cultures.
RELIGIOUS MODERATION AND TRANSFORMATION: GUS IQDAM IN STRENGTHENING TOLERANCE AND PEACE AMONG DIVERSE YOUTH Siswoyo Aris Munandar
QAULAN: Journal of Islamic Communication Vol. 7 No. 1 (2026): Qaulan: Journal of Islamic Communication
Publisher : UIN Kiai Ageng Muhammad Besari Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21154/qaulan.v7i1.10609

Abstract

Gus Iqdam is one of the most influential young religious figures among Indonesian youth, particularly through his active engagement on social media platforms. His contextual and communicative preaching style has drawn widespread attention and made him a frequently invited speaker at public and religious forums. This study aims to examine the role and preaching strategies of Gus Iqdam in disseminating inclusive and adaptive Islamic messages in the digital era. The main focus is on how he creatively uses social media and communication strategies to engage younger audiences, including those who have previously been distant from religious practices. Using a netnographic and phenomenological approach, this research explores how Gus Iqdam successfully builds rapport with groups that are often overlooked by conventional religious outreach, such as individuals with prior experiences of socially deviant behavior or those from non-Muslim backgrounds. The findings indicate that his success lies in his ability to convey religious values empathetically and in ways that resonate with the lived realities of contemporary youth. This study contributes to a deeper understanding of effective media-based da'wah strategies in a pluralistic, digital society, enriching the discourse on culturally and inclusively oriented Islamic preaching in Indonesia.
KOMUNIKASI ISLAM DAN FUNGSI KELUARGA PADA POLA ASUH KENABIAN UNTUK MENGUATKAN KETAHANAN KELUARGA Miftahul Jannah; Muhammad Ali Najich
QAULAN: Journal of Islamic Communication Vol. 7 No. 1 (2026): Qaulan: Journal of Islamic Communication
Publisher : UIN Kiai Ageng Muhammad Besari Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21154/qaulan.v7i1.13074

Abstract

This study examines the integration of Islamic communication, family functions, and Prophetic Parenting as a strategy to strengthen the resilience of Muslim families in the digital era. This study uses the Systematic Literature Review (SLR) method, guided by PRISMA 2020, to analyze 70 scientific articles selected through identification, screening, feasibility assessment, and inclusion, and then analyzed using a thematic approach. The findings show that the digital age, characterized by information overload, high screen time, and social media fatigue, disrupts communication quality, emotional stability, and family functioning. Islamic communication based on qaulan sadidan, ma'rufan, layyinan, and maysuran significantly increases family interaction and emotional attachment, while reducing digital communication conflicts. The integration of these values into the family's religious, educational, affective, protective, social, and recreational functions strengthens cohesion, a sense of security, and spiritual internalization. Prophetic Parenting through habituation (ta'wid), wise counsel (maw'izah), and compassion (rahmah) has proven to be effective in forming an adaptive and harmonious family. Overall, families that practice Islamic communication within the framework of Prophetic Parenting show better ability to manage digital media, internalize Islamic values, and maintain emotional and spiritual balance.
PERSONAL BRANDING OF ISLAMIC PREACHERS IN DIGITAL DA'WAH: IMAGE, INTENTION, AND ADAB Abdul Zuhri Pauzi; Abdul Hamid; Badrah Uyuni
QAULAN: Journal of Islamic Communication Vol. 7 No. 1 (2026): Qaulan: Journal of Islamic Communication
Publisher : UIN Kiai Ageng Muhammad Besari Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21154/qaulan.v7i1.13828

Abstract

The development of digital media has transformed the way Islamic preachers preach, build relationships with audiences, and establish religious authority in the digital public sphere. This situation has prompted some religious preachers to develop personal branding as a communication strategy for preaching on social media, while also sparking debate about the relationship between image, intention, and the manners of preachers from an Islamic perspective. This study aims to analyze the transformation of the role of Islamic preachers through personal branding, using the preachers' images, intentions, and manners as an analytical framework. The study used a descriptive qualitative approach, with data collection methods including observation, in-depth interviews, and documentation of digital preaching activities. Data were analyzed using the Miles and Huberman model, focusing on data reduction, data presentation, and drawing conclusions. The results show that personal branding plays a significant role in shaping preachers' image and the audience's trust in digital preaching. However, personal branding can also shift the orientation of preaching towards popularity if not accompanied by sincere intentions. This study found that the balance between image, intention, and manners of preachers is an important factor in maintaining the integrity and quality of Islamic preaching in the digital space.

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