cover
Contact Name
Karona Cahya Susena
Contact Email
admbengkulu5758@gmail.com
Phone
+6281541234500
Journal Mail Official
admbengkulu5758@gmail.com
Editorial Address
JL. Ratu Agung No. 4A, Anggut Bawah, Ratu Samban, Kota Bengkulu
Location
Kab. bantul,
Daerah istimewa yogyakarta
INDONESIA
Journal of Indonesian Management
ISSN : 28072405     EISSN : 2807212X     DOI : https://doi.org/10.53697/jim.v1i3
The Journal of Indonesian Management (JIM) covers various research approaches, namely: quantitative, qualitative and mixed methods. The Journal of Indonesian Management (JIM) focuses on various themes, topics and aspects of management, strategic management and entrepreneurship, including (but not limited to) the following topics: Human Resource Management, Financial management, Marketing Management, Strategic Management, Organizational behavior, Operation management, Change Management, Sharia Management, Knowledge Management Entrepreneurship, Electronic Business, Capital market.
Articles 54 Documents
Search results for , issue "Vol. 1 No. 4 (2021): December" : 54 Documents clear
The Effect of Promotion Through Utilization of Social Media Instagram Account @Bengkulu_Guitar on Guitar Purchase Decisions (At Bengkulu Guitar on Jalan Kalimantan, Kota Bengkulu) Al Iqsan Dwi Prajayu; Eti Arini
Journal of Indonesian Management (JIM) Vol. 1 No. 4 (2021): December
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (2684.976 KB) | DOI: 10.53697/jim.v1i4.277

Abstract

This study aims to determine the effect of promotion through the use of the Instagram account @bengkulu_gutar on the purchase decision of a guitar at Bengkulu Guitar on Jalan Kalimantan, Bengkulu City. The sample in this study were 99 consumers who made purchases of guitars at Bengkulu Guitar. The data collection technique used a questionnaire. The analysis technique used is simple linear regression, coefficient of determination and hypothesis testing. The results showed the results of linear regression with the equation Y = 25.939 + 0.482X. This means that if X (promotion through the use of social media Instagram) has increased by one unit, then Y (economic activity) will increase by 0.482 times. The coefficient of determination of the R square is 0.254. This means that promotion through the use of Instagram social media has an influence on purchasing decisions by 25.4% while the rest (100-25.4% = 74.6%) is influenced by other causal factors which were not examined in this study. Promotion through the use of social media Instagram has a significant effect on purchasing decisions (Y) at Bengkulu Guitar, this is evidenced by hypothesis testing which shows a significant value (sig α = 0.000 <0.05). This means that H_0 is rejected and H_a is accepted
The Effect of Service Quality, Product Quality, and Price on Customer Loyalty (Case Study on Robusta Coffee Customers Kec. Kepahiang Kab. Kepahiang) Ayu Puspita Sari; Eti Arini
Journal of Indonesian Management (JIM) Vol. 1 No. 4 (2021): December
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (3058.761 KB) | DOI: 10.53697/jim.v1i4.285

Abstract

The purpose of this study was to determine the effect simultaneously between Service Quality, Product Quality, and Price on Customer Loyalty in Robusta Coffee Shop, Kepahiang District, Kepahiang District. This study uses a research method using purposive sampling sample, data collection using research instruments, data analysis quantitatively. The population in this study were 95 customers at the Coffe Robusta shop, Kepahiang District, Kepahiang Regency. There are several data analysis techniques used in this research, including using instrument test, classical assumption test, respondent response analysis, multiple linear regression analysis, determinant coefficient, and hypothesis testing. From the results of the tests that have been done, it can be concluded that the variables of Service Quality (X1), Product Quality (X2) and Price (X3) have a partial or simultaneous effect on Customer Loyalty in the Robusta Coffee shop, Kepahiang District, Kepahiang District. From the results of multiple linear regression tests, the regression equation is obtained as follows: Y = 1.824 + 0.452 (X1) + 0.259 (X2) + 0.234 (X3).
The Effect of Location, Promotion, and Price Perception on Clothing Purchase Decisions (Case Study of My Subscriber Store) Bengkulu City Selvi Andika; Yulius Wahyu Setiadi
Journal of Indonesian Management (JIM) Vol. 1 No. 4 (2021): December
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (2658.454 KB) | DOI: 10.53697/jim.v1i4.286

Abstract

This study aims to analyze the effect of location, promotion, perceived price on purchasing decisions. This study uses purposive sampling. The sample in this study amounted to 50 respondents. The research method used is quantitative methods. The data collection instrument used a questionnaire. The independent variable is the purchasing decision variable and the dependent variable is location, promotion, and price perception at my favorite clothing store. In this study, the authors used data collection methods by means of observation, interviews and distributing questionnaires or questionnaires. The data that has been collected is processed using test instruments, analysis of respondents' responses, calcic assumption test, multiple linear regression analysis, coefficient of determination (R2) and hypothesis testing. The results showed that the variables of location, promotion, and price perception had a significant effect on the decision to buy clothes in a regular shop in the city of Bengkulu. The results of the t test for the location variable (X1) show the value of t_hit> t_ (α / 2) (3.371> 1.97882) and (sig α = 0.001 <0.050), the promotion variable (X2) shows the value of t_hit> t_ (α / 2 ) (6.352> 1.97882) and (sig α = 0.000 <0.050), the price perception variable (X3) shows the value of t_hit> t_ (α / 2) (3.371> 1.97882) and (sig α = 0.001 <0.050) . The results of the F test, the significant value of F, which is 0.000 less than 0.050 and Fcount is greater than Ftable, the value of Fcount> Ftable, namely (31.736> 1.65685) and (sig α = 0.000 <0.050). From the results of data processing, it can be concluded that all variables of location, promotion, and price perception simultaneously have a significant effect on the dependent variable, namely the purchase decision. Apart from that, from the results of the linear regression test, the equation for the regression is as follows: Y = 1.648 + 0.394 X1 + 0.266 X2 + 0.287X3.
The Effect of Human Resources Development (HRD), Work Discipline and Work Environment on Employee Performance at the Regional Office of the National Land Agency Bengkulu Province Weni Nopitasari; Karona Cahya Susena; Rina Trisna Yanti
Journal of Indonesian Management (JIM) Vol. 1 No. 4 (2021): December
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (2109.885 KB) | DOI: 10.53697/jim.v1i4.308

Abstract

The purpose of this study was to determine the effect of Human Resource Development (HR), work discipline and work environment on employee performance at the Regional Office of the National Land Agency of Bengkulu Province. The analytical methods used include validity test, homepage linear regression, coefficient of determination, hypothesis testing (t test and f test). The results of the study show a positive regression direction with the equation Y = 2.156+ 0.281X1 + 0.341X2 + 0.323X3 with a positive regression direction, meaning that if the Development of Human Resources, Work Discipline and Work Environment has increased, the performance will also increase. a significant influence on the performance of the Regional Office of the National Land Agency of Bengkulu Province, this is evidenced by a significant value of 0.002 which is smaller than 0.05. Work Discipline has a significant effect on performance at the Regional Office of the National Land Agency of Bengkulu Province, this is evidenced by a significant value of 0.001 which is smaller than 0.05. The Work Environment has a significant influence on the Performance of the Regional Office of the National Land Agency of Bengkulu Province, this is evidenced by a significant value of 0.004 which is smaller than 0.05 Human Resource Development, Work Discipline and Work Environment have a significant effect together on the Performance of the Regional Office Bengkulu Province National Land Agency this is evidenced by a significant value of 0.000 which is smaller than 0.05.
The Effect of Organizational Commitment and Job Satisfaction on the Performance of the State Civil Apparatus on the National Land Agency Bengkulu Province Ayu Satriani; Oni Yulianti; Andriyani Prawitasari
Journal of Indonesian Management (JIM) Vol. 1 No. 4 (2021): December
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (2869.723 KB) | DOI: 10.53697/jim.v1i4.309

Abstract

The results of the regression analysis show Y = 12.190 + 0.198X1 + 0.525 X2, this describes a positive regression direction, meaning that there is a positive influence between X1 (organizational commitment) and X2 (job satisfaction) on the performance (Y) of the State Civil Apparatus of the Provincial National Land Agency. Bengkulu. The value of the coefficient of determination is 0.419. This means that organizational commitment and job satisfaction affect the performance of the State Civil Apparatus of the Bengkulu Province National Land Agency by 41.9%, while the remaining 59.8% is influenced by other variables not examined in this study. Variable X1 (organizational commitment) shows a significance value of 0.038 <0.05. Because the significance value is less than 0.05, then X1 (organizational commitment) has a significant influence on the performance of (Y) State Civil Apparatus at the National Land Agency of Bengkulu Province. Variable X2 (job satisfaction) shows a significance value of 0.000 <0.05. Because the significance value is less than 0.05, then X2 (job satisfaction) has a significant effect on the performance of (Y) State Civil Apparatus at the National Land Agency of Bengkulu Province. The results of the F test at a significance level of 0.05 explains that organizational commitment and job satisfaction have a significant simultaneous influence on the performance of the State Civil Apparatus of the National Land Agency of Bengkulu Province..
The Influence of Word of Mouth and Brand Image on Using Decisions Grabfood Services Fikri Nazih Juniansyah; Karona Cahya Susena; Nia Indriasari
Journal of Indonesian Management (JIM) Vol. 1 No. 4 (2021): December
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (2571.67 KB) | DOI: 10.53697/jim.v1i4.310

Abstract

The purpose of this study was to determine whether there is an influence of word of mouth and brand image on the decision to use Grab Food services in Bengkulu City. This research uses quantitative research methods, where research data contains numbers and is analyzed using statistics. With a sample of 100 respondents, respondents were given several statements about the influence of word of mouth and brand image on the decision to use Grabfood services. Simultaneous Hypothesis testing, Fratio value is 75,537 with probability value (sig.) = 0.000. meaning that the significance value is less than the probability value of 0.05 or the value (sig.) 0.000 < 0.05, then Ha is accepted. This means that the variable Word of Mouth (X1) , Brand image (X2) both have a positive and significant effect on the Decision to Use Grab Food Services in Bengkulu City.
Cash Flow Analysis of School Operational Assistance Funds (BOS) at SMA Negeri 9 Seluma Okta Antonius; Neri Susanti; Novman Ahmad Ali
Journal of Indonesian Management (JIM) Vol. 1 No. 4 (2021): December
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (2353.457 KB) | DOI: 10.53697/jim.v1i4.311

Abstract

This study aims to describe the Management of Senior High School Operational Assistance Funds (BOS SMA) in SMA Negeri 9 Seluma in 2018; (1) Planning for SMA BOS Funds at SMA Negeri 9 Seluma, (2) Implementation of BOS Funds for SMA Negeri 9 Seluma, (3) Supervision and Evaluation of BOS Funds for SMA at SMA Negeri 9 Seluma, and (4) Reporting on BOS Funds for SMA SMA Negeri 9 Seluma. This research is a qualitative descriptive study. The location for this research is SMA Negeri 9 Seluma, with the research subjects of the Principal, BOS Treasurer, Teachers, and the School Committee. Data collection techniques used are through observation and interviews. The validity of the data in this study with trigulation and membercheck. Data analysis techniques used in the study were: data reduction, data display / presentation, and drawing conclusions and verification. The results showed that (1) Planning for the BOS Fund for SMA Negeri 9 Seluma in 2018 was carried out by compiling RKAS by the school budget team with the knowledge of the School Committee, teachers, employees, and parents of students. The preparation of the RKAS was carried out simultaneously with the preparation of the BOS SMA RAB. (2) Implementation of SMA BOS Funds, the distribution of BOS SMA 2018 Funds in 4 stages. Withdrawal of BOS SMA Funds by the BOS Treasurer. The use of BOS SMA 2018 funds is intended to finance the operational activities of non-operational schools as in the 2018 BOS SMA technical instructions. Publication is carried out by posting a summary of the RKAS on an announcement board and providing a leaflet for the use of BOS SMA funds to student guardians.
The Influence of Service Quality and Attitude on Customer Satisfaction At PT. PLN (PERSERO) ULP Tais Seluma District Periantio Periantio; Ida Ayu Made Er Meytha Gayatri; Rinto Noviantoro
Journal of Indonesian Management (JIM) Vol. 1 No. 4 (2021): December
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (2467.765 KB) | DOI: 10.53697/jim.v1i4.312

Abstract

Good performance can be seen from the work that can be achieved by an employee. If the results of an The purpose of this study was to determine the effect of service quality and attitude on customer satisfaction at PT. PLN (Persero) ULP Tais Seluma District. The sample in this study was 50 customers at PT. PLN (Persero) ULP Tais Seluma District. Collecting data using a questionnaire and the analytical method used is multiple linear regression, determination test and hypothesis testing. The results of the multiple linear regression equation show a positive regression direction with the equation Y = 2.312 + 0.155X1 + 0.806 X2 + e. This means that if there is an increase in service quality and attitude then customer satisfaction at PT. PLN (Persero) ULP Tais Seluma District will also increase. Service quality has a significant influence on customer satisfaction at PT. PLN (Persero) ULP Tais Seluma District because the value of tcount is greater than ttable (2.227>1.677) and a significance value of 0.031 <0.05. Attitude has a significant influence on customer satisfaction at PT. PLN (Persero) ULP Tais Seluma District because the value of tcount is greater than ttable (8.720>1.677) and a significance value of 0.000 <0.05. Simultaneous test results can be seen that there is a significant influence between service quality and attitudes towards customer satisfaction at PT. PLN (Persero) ULP Tais Seluma District together because the value of Fcount > Ftable (51.284 > 3.20) with a significant value of 0.000 <0.05. The coefficient of determination of R square is 0.686. This means that X1 (service quality) and X2 (attitude) affect customer satisfaction (Y) by 68.6% while the remaining 31.4% is influenced by other variables not examined in this study.
The Influence of Digital Marketing and Product Variety on Consumer Buying Interest in Online Shop Moy Stuff Bengkulu City Povo Satya Afitri; Ida Ayu Made Er Meytha Gayatri; Yesi Indian Ariska
Journal of Indonesian Management (JIM) Vol. 1 No. 4 (2021): December
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (2028.151 KB) | DOI: 10.53697/jim.v1i4.313

Abstract

The purpose of this study was to determine the effect of digital marketing and product variety on consumer buying interest at the Moy Stuff Shop in Bengkulu City. The analytical methods used include validity test, homepage linear regression, coefficient of determination, hypothesis testing (t test and f test). This type of research is a quantitative descriptive research, which is a research method in research that examines the status of a human group, an object, a system of thought or a class of humans today. The results of the research show that the regression direction is positive with the equation Y = 11.743 + 0.304X1 + 0.438X2 + e. The coefficient of determination of the value of R square is 0.414. This means that X1 (Digital marketing) and X2 (variety of products), affect buying interest (Y) by 41.40% while the remaining 58.6% is influenced by other variables not examined in this study. The results of the F test show that the significance is 0.000 <0.05. Because the significance level is below 0.05, it shows that X1 (Digital marketing) and X2 (variety of products) have a positive and significant influence together on buying interest (Y). Digital marketing has a positive and significant effect on buying interest, product variety has a positive and significant impact on buying interest because the significant value is less than 0.05.
Effect of Recruitment and Placement on Employee Performance at PT. Revelation of Septyan Bengkulu Ripi Pitriyanti; Oni Yulianti; Nia Indriasari
Journal of Indonesian Management (JIM) Vol. 1 No. 4 (2021): December
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (2521.379 KB) | DOI: 10.53697/jim.v1i4.314

Abstract

The purpose of this study was to determine the effect of recruitment and job placement on employee performance at PT. Wahyu Septyan Bengkulu. The sample in this study were 84 outsourced employees at PT. Wahyu Septyan Bengkulu. Collecting data using a questionnaire and the analytical method used is multiple linear regression, determination test and hypothesis testing. The results of the regression indicate that there is a positive influence between recruitment and placement on employee performance at PT. Wahyu Septyan Bengkulu because the direction of the regression has a positive direction, namely Y = 10,471+ 0,316X1 + 0,305X2 + e. Recruitment has a significant effect on employee performance at PT. Wahyu Septyan Bengkulu, because the significant value of 0.000 is smaller than 0.05. This means that the increasing attention to recruitment will increase the performance of employees of PT. Wahyu Septyan Bengkulu. This illustrates that with good recruitment between employees and leaders and between employees and other employees, performance can be improved. Placement has a significant effect on employee performance at PT. Wahyu Septyan Bengkulu because the significant value of 0.002 is smaller than 0.05. This illustrates that the more precise the placement of employees, the performance will also increase. Recruitment and placement have a significant effect together on employee performance at PT. Wahyu Septyan Bengkulu, thus the initial hypothesis proposed is proven (Ha is accepted). That is, there is a significant influence between recruitment and placement on performance together. The coefficient of determination of R square is 0.304. This means that recruitment and placement affect performance by 30.4% while the rest (100-30.4% = 43.3%) is influenced by other causal factors not examined in this study.