cover
Contact Name
Karona Cahya Susena
Contact Email
admbengkulu5758@gmail.com
Phone
+6281541234500
Journal Mail Official
admbengkulu5758@gmail.com
Editorial Address
JL. Ratu Agung No. 4A, Anggut Bawah, Ratu Samban, Kota Bengkulu
Location
Kab. bantul,
Daerah istimewa yogyakarta
INDONESIA
Journal of Indonesian Management
ISSN : 28072405     EISSN : 2807212X     DOI : https://doi.org/10.53697/jim.v1i3
The Journal of Indonesian Management (JIM) covers various research approaches, namely: quantitative, qualitative and mixed methods. The Journal of Indonesian Management (JIM) focuses on various themes, topics and aspects of management, strategic management and entrepreneurship, including (but not limited to) the following topics: Human Resource Management, Financial management, Marketing Management, Strategic Management, Organizational behavior, Operation management, Change Management, Sharia Management, Knowledge Management Entrepreneurship, Electronic Business, Capital market.
Articles 617 Documents
An Analysis Of Community Satisfaction Index Towards Samsat Public Services In Bengkulu City Suci, Syakira Maharanti; Soleh , Ahmad; Gayatri, Ida Ayu Made Ermetha
Journal of Indonesian Management Vol. 2 No. 4 (2022): December
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i4.1079

Abstract

The community satisfaction index only applies to government agencies that provide direct services to the community. This study aims to determine the Community Satisfaction Index for SAMSAT Public Services in Bengkulu City. The analytical method used is the Community Satisfaction Index (IKM) based on the Regulation of the Minister of Administrative Reform and Bureaucratic Reform of the Republic of Indonesia Number 14 of 2017 with 9 indicators namely requirements, procedures, completion time, costs/tariffs, product. Type of service, competency of implementer, behavior of implementer, handling of complaints suggestions and input, facilities and infrastructure. The data method obtained in this study was obtained directly from the questionnaire filler aimed at the respondents. In this study the questionnaire was used to collect data on community satisfaction by distributing questionnaires to the SAMSAT public services of Bengkulu City. From the results of the analysis of the Community Satisfaction Index for the SAMSAT public services of Bengkulu City is 86.955. This means that the service quality performed by SAMSAT of Bengkulu City is included in category B therefore, the service performance at SAMSAT of Bengkulu City can be said to be good because it is in the range of conversal interval values 76.61 -88.30.
Strategies to Increase Sales of Micro, Small and Medium Enterprises by Utilizing the Tik Tok Shop in an Islamic Perspective Kharianti, Finik; Nawawi , Zuhrinal M
Journal of Indonesian Management Vol. 2 No. 4 (2022): December
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i4.1080

Abstract

This study aims to find out what strategies make the TikTok platform an effective media promotion in marketing a product and increasing sales to micro, small and medium enterprises. In this research the method used is a descriptive approach, this research is a research that collects data contained in social media, be it books, journals and so on. From this research, the data used are primary and secondary data. The results showed that sales promotion by giving discounts or price reductions, giving vouchers and coupons, free goods (gif), product guarantees and free shipping. Publicity with a direct approach to consumers. Interactive marketing by involving consumers in sales activities. TikTok with various interesting features in it. These things help micro, small and medium enterprises to market their products and increase their sales. So optimal utilization of TikTok features and a good approach with consumers, can help in increasing sales. Thus TikTok becomes an effective promotional medium in marketing activities.
The Effectiveness of Lending and Organizational Management on Increasing Income of Small and Medium Enterprises of UMKM in Medan City Dharma, Budi; Purba , Sonia; Kharianti , Finik
Journal of Indonesian Management Vol. 2 No. 4 (2022): December
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i4.1081

Abstract

MSMEs are one of the pillars of the economy in Medan City which is managed and run by the community. The existence of MSMEs is very helpful in meeting the needs of the community. The government also supports MSME development programs and the optimization of MSME so that they are more relevant to the needs and capabilities of the community. Control of MSME financial circulation must also be taken into account and considered because it affects the income of these MSMEs. The urgency of MSMEs is the main foundation of the purpose of this research in the form of knowing the effectiveness of lending and organizational management in increasing MSME income in Medan City. The research method used in this study is descriptive qualitative with data collection techniques in the form of interviews with respondents regarding MSME regulations that are oriented towards online loans and organizational management. The research results obtained indicate that there is a positive effectiveness of lending and organizational management which is directly provided by financial institutions for MSME owners in Medan City. The form of this effectiveness can be seen from the three variables, namely input variables, process variables and output variables. Organizational management carried out within the MSME environment is also considered effective because it has received a lot of information from other MSME actors and exchange ideas in increasing MSME income which is directly oriented towards organizational management.
The Influence Of Product Quality And Price Perception On Customer Satisfaction (Survey Of Azqia Collection Tasikmalaya Customers) Fitriyyah, Ulfah; Pauzy, Depy Muhamad; Lestari, Suci Putri
Journal of Indonesian Management Vol. 3 No. 1 (2023): March
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v3i1.1134

Abstract

This study aims to determine the influence of product quality and price perception on customer satisfaction (Survey on customers of Azqia Collection Tasikmalaya). The method used in this study is causality through a survey approach. With a research sample of 100 customers of Azqia Collection Tasikmalaya. The data used is primary data. The analytical tool used in this study is multiple regression using SPSS 26.0. The results showed that product quality and price perception had a significant effect on customer satisfaction at Azqia Collection Tasikmalaya). Partially, product quality has a significant influence on customer satisfaction at Azqia Collection Tasikmalaya). Partially Price Perception has a significant influence on Customer Satisfaction at Azqia Collection Tasikmalaya).
The Factors Affecting Customer Loyalty At Conter Ervin Cell Bengkulu Selatan Ilahi, Akbar; Indriasari , Nia; Prima Monique, Eska
Journal of Indonesian Management Vol. 3 No. 1 (2023): March
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v3i1.1138

Abstract

Counter Ervin Cell Bengkulu Selatan is a shop that is engaged in selling Smartphones, selling cards and credits for all operators and serving Hardware, Software and Smartphone Accessories services "and is one of the businesses that prioritizes service to its customers.This type of research uses quantitative research. The method of analysis in this study uses Validity test, Reality test, Calsik Assumption Test, Multiple Linear Regression Analysis, Coefficient of Determination and hypothesis testing using t test. The number of samples studied was 96 96 questionnaires to buyers of goods at the Ervin cell counter.The results of the multiple linear regression analysis are Y = 7.639 + 0.265 X1 + 0.351 X2 + 0.232 X3, this describes a positive regression direction, meaning that the variables of customer quality (X1) and service quality (X2) and product quality (X3) have a positive influence. on customer loyalty (Y) at the Ervin cell Manna Bengkulu Selatan counter. The value of the coefficient of determination from the results of calculations using SPSS can be seen that the value of the coefficient of determination from R square is 0.617. This means that the value of customer quality (X1) and the value of service quality (X2) and product quality (X3) affect customer loyalty (Y) by 61.7% while the remaining 29.3% is influenced by other variables not examined in the study this.
The Influence of Service Quality and Marketing Strategy on Purchasing Decisions of One Point Computer Shop Stores in Bengkulu City Ansori, Fahmi Ridho; Pribowo, Muhamad Galy Njoman Ari
Journal of Indonesian Management Vol. 3 No. 1 (2023): March
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v3i1.1140

Abstract

The title of this research is the effect of Service Quality and Marketing Strategy on the Purchasing Decisions at One Point Computer Shop Bengkulu City. This study aims to know the effect of service quality and marketing strategy on the purchasing decision at one point computer shop Bengkulu city. The research was conducted from September to December 2022. The sample of this research is consumers of One Point Computer Shop Bengkulu City with the total number 130 people. The sampling technique used is probability sampling. The method used inthis study is a quantitative method with Multiple Linear Regression analysis using SPSS 24 for windows. Based on the results of multiple linear regression, the following equation is obtained: Y = 1.295 + 0.685 (X1) + 0.100 (X2), the research results and hypotheses in this study indicate that service quality (X1) and marketing Strategy (X2) has a positive and significant effect both partially and simultaneously on purchasing decisions (Y) at the One Point Computer Shop Bengkulu City.
The Effect Of Price Perception, Location And Facility Perceptions On Purchasing Decisions (Survey On Consumers Of Mitra Mart Minimarkets) Faujiah, Riska; Fitriadi, Budhi Wahyu; Barlian, Barin
Journal of Indonesian Management Vol. 3 No. 1 (2023): March
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v3i1.1143

Abstract

This study aims to determine the influence of perceptions of price, location and facilities simultaneously and partially on purchasing decisions at Mitra Mart Minimarkets. The method used in this study is a quantitative research method with a causality method and a consumer survey approach with a sample of 100 respondents. The data were collected using questionnaire techniques. The data analysis used in this study used multiple linear regression analysis, correlation coefficient and coefficient of determination. The results showed that the perception of price, location and facilities had a significant simultaneous and partial effect on the purchasing decision of Mitra Mart Minimarket.
The Effect Of Reward And Punishment On The Performance of Employees of PT. Bengkulu Magic Marketing Yernandes, Regy; Yunita, Melda
Journal of Indonesian Management Vol. 3 No. 1 (2023): March
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v3i1.1144

Abstract

This study aims to determine the effect of rewards and punishments on employee performance at PT. Marketing Sakti Bengkulu. This study used total sampling techniques with a sample size of 60 respondents. The results of the t-test and F-test showed that rewards and punishments both partially and simultaneously had a positive and significant effect on employee performance. The coefficient of determination obtained was 67.7%, indicating that 67.7% of employee performance was affected by rewards and punishments. The remaining 32.3% was affected by other factors not explained in this study.
The Factors Influencing Interest in Shopee Pay Later Users in Bengkulu Farizqi, Alfin Iman; Soleh , Ahmad; Febliansa , M. Rahman
Journal of Indonesian Management Vol. 3 No. 1 (2023): March
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v3i1.1145

Abstract

Organizations are static tools or containers. The organization was founded as a container to achieve the goals that have been set. The objectives to be achieved in this study are: To find out whether the speed of approval, increased effectiveness, increased productivity, ability to pay and security simultaneously affect the interest of online loan users. The method used in collecting data for this research is a questionnaire. The method of data analysis in this study is the Multiple Linear Regression Research Instrument Test the Coefficient of Determination of the Hypothesis.Based on the results of this study it was concluded that there is an influence on the speed of loan approval (X1) on the interest in using Bengkulu online loans (Y) There is an effect of increasing effectiveness (X2) on the interest in using Bengkulu online loans (Y) There is an effect of increasing productivity (X3) on the interest in using loans online Bengkulu (Y) There is an effect of the ability to pay (X4) on the interest in using online loans Bengkulu (Y) There is a security effect (X5) on the interest in using online loans Bengkulu (Y) There is a simultaneous influence on speed of approval, increased effectiveness, increased productivity , the ability to pay and security for the interests of online loan users.
Analysis of Community Satisfaction with Public Services at the Population and Civil Registration Office of Seluma Regency Pratama, Meirio; Susanti , Neri; Restu Hidayah , Nenden
Journal of Indonesian Management Vol. 3 No. 2 (2023): June
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v3i2.1160

Abstract

The purpose of this study was to determine public satisfaction with public services in the Seluma Regency Population and Civil Registration Service. The sample in this study was 100 respondents, namely the people of Seluma Regency. Data collection uses observation, interviews, questionnaires and documentation. The analysis method used is IKM in this study based on KEPMENPAN Number 4 of 2007 concerning Guidelines for Preparing Community Satisfaction Surveys. From the results of the study, it was found that the quality of service at the Seluma Regency Population and Civil Registry Office has met the expectations of customers or the community, in other words, the community is satisfied with the services provided by the Seluma Regency Population and Civil Registry Office office with the criteria "Very Good (A)" which is indicated by the average value of the mastarakat perception of 3.64 at an interval of 3.5324 – 4.00. The Community Satisfaction Index (IKM) value of 3.64 is at an interval of 3.5324 – 4.00 with the criterion "Very Good (A)", as well as the IKM value after being converted by 91 is at an interval of 88.31 – 100.00 with the criterion "Excellent (A)". Based on 9 indicators of service quality, the highest value is in the fourth indicator, namely costs / tariffs with an average value of 3.74 at intervals of 3.5324 – 4.00 with the criterion "Excellent (A)". Based on 9 indicators of service quality, the lowest value is in the sixth indicator, namely the competence of the Executor with an average value of 3.35 at intervals of 3.0644 – 3.532 with the criterion "Good (B)".