Journal of Indonesian Management
The Journal of Indonesian Management (JIM) covers various research approaches, namely: quantitative, qualitative and mixed methods. The Journal of Indonesian Management (JIM) focuses on various themes, topics and aspects of management, strategic management and entrepreneurship, including (but not limited to) the following topics: Human Resource Management, Financial management, Marketing Management, Strategic Management, Organizational behavior, Operation management, Change Management, Sharia Management, Knowledge Management Entrepreneurship, Electronic Business, Capital market.
Articles
617 Documents
<![CDATA[Analysis of Smartphone Purchasing Decisions Seen From The Lifestyle and Motivation of Consumer (Survey On Smartphone User In Eureunpalay Vilage, Cibalong District, Tasikmalaya Regency) ]]>
<![CDATA[Fadilla, Rizky Adam Fauzi]]>;
<![CDATA[Yusnita , Rita Tri]]>;
<![CDATA[Barlian , Barin]]>
<![CDATA[ Journal of Indonesian Management Vol. 2 No. 3 (2022): September ]]>
Publisher : <![CDATA[Penerbit Jurnal Indonesia ]]>
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DOI: 10.53697/jim.v2i3.936
<![CDATA[The purpose of this study was to find out the influence of lifestyle and consumer motivation simultaneously and partially on survey purchase decisions on smartphone users in Eureunpalay Village, Cibalong Subdistrict, Tasikmalaya Regency. The research method used is a quantitative method with a causality survey approach. The sample in the study was 100 respondents. Data collection is done using questionnaires. The data analysis used is multiple regression analysis. The results of this study showed simultaneously the lifestyle and motivation of consumers have a significant influence on purchasing decisions. Partially lifestyle has a significant effect on purchasing decisions. Partially, consumer motivation has no significant effect on purchasing decisions.]]>
<![CDATA[The Influence Of Perception Of Price And Pacilities On Consumer Statisfaction Of Mini Soccer Indosoccernesia In Tasikmalaya City ]]>
<![CDATA[Mi’raj, Jamal Saepul]]>;
<![CDATA[Sutrisna , Arga]]>;
<![CDATA[Pauzy , Depy Muhamad]]>
<![CDATA[ Journal of Indonesian Management Vol. 2 No. 3 (2022): September ]]>
Publisher : <![CDATA[Penerbit Jurnal Indonesia ]]>
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DOI: 10.53697/jim.v2i3.937
<![CDATA[The purpose of this study was to determine the effect of perception of price and pacilities simultaneously or partially on consumer statisfaction of Mini Soccer Indosoccernesia in Tasikmalaya City. Survey of Indosoccernesia consumers in Tasikmalaya City. The research method used is descriptive and verification method. The sample in this study amounted to 100 respondents. Data collection was carried out using a questionnaire. The data analysis used is multiple regression analysis. The results of this study indicate that perception of price and pacilities simultaneously have a significant effect on consumer statisfaction. Partially, perception of price has a significant effect on consumer statisfaction. Partially, the pacilities has a significant effect on consumer statisfaction.]]>
<![CDATA[The Influence Quality Of Goods And Service Quality On Consumer Statisfaction Of Ano Abadi Meubel Cikatomas ]]>
<![CDATA[Yoansyah, Isep]]>;
<![CDATA[Sutrisna , Arga]]>;
<![CDATA[Pauzy , Depy Muhamad]]>
<![CDATA[ Journal of Indonesian Management Vol. 2 No. 3 (2022): September ]]>
Publisher : <![CDATA[Penerbit Jurnal Indonesia ]]>
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DOI: 10.53697/jim.v2i3.938
<![CDATA[The purpose of this study was to determine the effect of the quality of goods and service quality simultaneously or partially on consumer statisfaction of Ano Abadi Meubel Cikatomas. Survey of Ano Abadi Meubel consumers in Cikatomas. The research method used is descriptive and verification method. The sample in this study amounted to 100 respondents. Data collection was carried out using a questionnaire. The data analysis used is multiple regression analysis. The results of this study indicate that quality of goods and service quality simultaneously have a significant effect on consumer statisfaction. Partially, quality of goods has no significant effect on consumer statisfaction. Partially, the service quality has a significant effect on consumer statisfaction.]]>
<![CDATA[The Effect Of Quality Of Service And Prices On Consumer Satisfaction At Klontongan Iyos Kawalu Shop, Tasikmalaya City ]]>
<![CDATA[Hermawan, Jajang]]>;
<![CDATA[Pauzy , Depy Muhamad]]>;
<![CDATA[Lestari , Suci Putri]]>
<![CDATA[ Journal of Indonesian Management Vol. 2 No. 3 (2022): September ]]>
Publisher : <![CDATA[Penerbit Jurnal Indonesia ]]>
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DOI: 10.53697/jim.v2i3.939
<![CDATA[The purpose of this study was to determine the effect of service quality and price simultaneously or partially on consumer satisfaction at the Klontongan Iyos Kawalu Tasikmalaya store. The research method used is a quantitative method with a survey approach. The sample in this study amounted to 100 respondents. Data collection was done by using a questionnaire. The results of this study show that simultaneously service quality and price have a significant effect on customer satisfaction. Partially the quality of service has a significant effect on customer satisfaction. Partially, the price has a significant effect on consumer satisfaction.]]>
<![CDATA[Packaging And Promotion Effect On Purchase Decision (Survey of Maykroni consumers in Tasikmalaya City) ]]>
<![CDATA[Awalin, Fahmi Nurul]]>;
<![CDATA[Arisman , Ari]]>;
<![CDATA[Lestari , Suci Putri]]>
<![CDATA[ Journal of Indonesian Management Vol. 2 No. 3 (2022): September ]]>
Publisher : <![CDATA[Penerbit Jurnal Indonesia ]]>
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DOI: 10.53697/jim.v2i3.940
<![CDATA[This study aims to determine the simultaneous and partial effect of the Effect of Packaging and Promotion on Buying Interest (Survey of Maykroni consumers in the City of Tasikmalaya. The research method used in this study is a quantitative research method with a survey approach. The sampling technique used is incidental sampling and the sample used is incidental sampling. 100 respondents were taken. The analysis tool used was multiple regression equation. The results showed that Packaging and Promotion had a significant effect on the Buying Interest of Maykroni consumers in the City of Tasikmalaya. The partial packaging had a significant effect on the Buying Interest of Maykroni consumers in the City of Tasikmalaya. Partial promotion significant effect on consumer buying interest Maykroni in Tasikmalaya City.]]>
<![CDATA[The Effect Of Service Quality And Customer Experience On Satisfaction And Their Impact On Customer Loyalty (Survey customers of Shafira Tour & Travel Tasikmalaya) ]]>
<![CDATA[Arifin, Miftah Syamsul]]>;
<![CDATA[Pauzy, Depy Muhamad]]>;
<![CDATA[Rakhmat, Cece]]>
<![CDATA[ Journal of Indonesian Management Vol. 2 No. 3 (2022): September ]]>
Publisher : <![CDATA[Penerbit Jurnal Indonesia ]]>
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DOI: 10.53697/jim.v2i3.941
<![CDATA[This study aims to determine the effect of service quality and customer experience on satisfaction and their impact on customer loyalty at Shafira Tour & Travel Tasikmalaya. The method used in this study is a survey method with a causal research design. The population in this study is the number of orders in the last period as many as 4.784 and after being processed using the Slovin formula, the sample is taken as many as 100 respondents. The analytical tool used is path analysis. The results showed that service quality had a significant effect on satisfaction in Shafira Tour & Travel Tasikmalaya. Customer experience have a significant effect on satisfaction in Shafira Tour & Travel Tasikmalaya. Satisfaction has not been proven to be able to mediate service quality on customer loyalty through the satisfaction of Shafira Tour & Travel Tasikmalaya. Customer experience have a significant effect on customer loyalty through satisfaction in Shafira Tour & Travel Tasikmalaya. ]]>
<![CDATA[The Influence Of Raw Material Costs And Direct Labor Costs On Production Results (Case Study On The Sotong Duaputra Factory) ]]>
<![CDATA[Lismandini, Lismandini]]>;
<![CDATA[Lestari, Suci Putri]]>;
<![CDATA[Barlian, Barin]]>
<![CDATA[ Journal of Indonesian Management Vol. 2 No. 3 (2022): September ]]>
Publisher : <![CDATA[Penerbit Jurnal Indonesia ]]>
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DOI: 10.53697/jim.v2i3.943
<![CDATA[This study aims to determine the effect of raw material costs and direct labor costs on production results partially or simultaneously at the Duaputra cuttlefish factory for the period 2020-2021. The data collection method in this study is an empirical study method. The data used is secondary data obtained directly from the company with data samples taken 24 months. Data analysis in this study used coefficient of determination analysis using SPSS 25 . Based on the results of this study, the cost of raw materials and direct labor costs simultaneously have a significant effect on the production at the Duaputra cuttlefish factory. The cost of raw materials partially has a significant effect on production results. Partial direct labor costs have no significant effect on production results. Therefore, it is suggested that the Duaputra cuttlefish factory can optimize its production by saving resources, so that production costs decrease and production results increase.]]>
<![CDATA[The Influence Of Brand Ambassador And Consumer Habits Of Purchasing Decisions For Nature Republic Products (Survey On Nature Republic’s Consumers In Tasikmalaya) ]]>
<![CDATA[Fauziah, Reza Ayu]]>;
<![CDATA[Fitriadi, Budhi Wahyu]]>;
<![CDATA[Pauzy, Depy Muhamad]]>
<![CDATA[ Journal of Indonesian Management Vol. 2 No. 3 (2022): September ]]>
Publisher : <![CDATA[Penerbit Jurnal Indonesia ]]>
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DOI: 10.53697/jim.v2i3.945
<![CDATA[This study aims to determine the influence of brand ambassador and consumer habits of purchasing decisions for Nature Republic products.. The method used in this research is a quantitative approach method with a survey method. The population in this study is unknown and the sample is taken using random sampling. While the determination of the number of respondents (samples) using purposive sampling as many as 100 respondents. The analytical tool used is multiple regression analysis. SPSS version 25 is used. The results show that brand ambassador and consumer habits simultaneously have a significant effect on purchasing decisions for nature republic products. Brand ambassador partially has a significant effect on purchasing decisions. Consumer habits have a significant effect on purchasing decisisons.]]>
<![CDATA[Effect of Product Quality And Promotion On Purchase Decisions ]]>
<![CDATA[Fatimah, Tessa Fitrah Nur]]>;
<![CDATA[Sutrisna , Arga]]>;
<![CDATA[Pauzy , Depy Muhamad]]>
<![CDATA[ Journal of Indonesian Management Vol. 2 No. 3 (2022): September ]]>
Publisher : <![CDATA[Penerbit Jurnal Indonesia ]]>
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DOI: 10.53697/jim.v2i3.946
<![CDATA[This study aims to determine and analyze the effect of product quality and promotion on purchasing decisions at Skin Crackers Sadulur Tasikmalaya. The method used in this research is quantitative and quality methods with a survey approach. With a total sample of 100 consumers as respondents, the data collected was primary data, data analysis in this study used multiple regression analysis, correlation coefficient and determination coefficient using SPSS software. The results of this study indicate that product quality and promotion simultaneously have a significant effect on purchasing decisions. Partially product quality has a significant effect on purchasing decisions. And also partially promotion has a significant effect on purchasing decisions.]]>
<![CDATA[Purchasing Decision Analysis Is Reviewed From Lifestyle, Price Perception And Product Quality ]]>
<![CDATA[Melati, Rima]]>;
<![CDATA[Yusnita , Rita Tri]]>;
<![CDATA[Rahwana , Kusuma Agdhi]]>
<![CDATA[ Journal of Indonesian Management Vol. 2 No. 3 (2022): September ]]>
Publisher : <![CDATA[Penerbit Jurnal Indonesia ]]>
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DOI: 10.53697/jim.v2i3.947
<![CDATA[This study aims to find out the simultaneous and partial influence of Purchasing Decision analysis reviewed from lifestyle, Price Perception and Quality of Xiaomi Mobile Purchase Products in the city of Tasikmalya. The research methods used in this research are descriptive methods of analysis with a survey approach. The population studied was 100 respondents. The data collected is secondary and primary data. The data analysis in this study used Multiple Regression Analysis using SPSS software version 26. The results showed that Lifestyle, Price Perception and Product Quality simultaneously affected xiaomi mobile phone purchase decisions in the city of Tasikmalya. Lifestyle partially affects xiaomi mobile phone purchase decisions in the city of Tasikmalya. Price perception partially affects the decision to purchase xiaomi mobile phones in the city of Tasikmalya. Product quality partially affects the decision to purchase Xiaomi mobile phones in the city of Tasikmalya]]>
