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MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah

jurnalmpi
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Published by Institut Pertanian Bogor

ISSN : 20858418 EISSN : 26229250 DOI : https://doi.org/10.29244/mikm

Core Subject : Economy, Engineering,

Economics, Econometrics & Finance Industrial & Manufacturing Engineering

Perintisan jurnal sebagai berkala ilmiah berwawasan nasional dimulai sejak Februari 2006 dengan nama Jurnal MPI dengan No. ISSN 1907-3127 yang memuat 9 judul artikel pada setiap edisi. Mulai terbitan edisi September 2009, judulnya dirubah menjadi Jurnal Manajemen IKM dengan No. ISSN 2085-8418 dan E-ISSN 2622-9250. Jurnal Manajemen IKM selama ini mampu menjadi sarana penyebarluasan informasi ilmiah kepada para dosen atau peneliti lainnya, maupun masyarakat pengguna, serta sarana pengembangan. Manajemen IKM (P-ISSN 2085-8418; E-ISSN 2622-9250) merupakan Jurnal Manajemen Pengembangan Industri Kecil Menengah (IKM) yang diterbitkan oleh Program Studi Magister Pengembangan Industri Kecil Menengah (MPI) Sekolah Pascasarjana IPB sejak September 2006, memuat kegiatan dunia usaha kecil menengah (UKM), khususnya IKM beserta instansi yang terkait seperti perbankan, departemen teknis dan usaha swasta besar dan petani/nelayan, dalam Bahasa Indonesia maupun Bahasa Inggris. Manajemen IKM terbit setiap 6 bulan sekali (Februari dan September) dan ditujukan sebagai wadah untuk mengkomunikasikan hasil-hasil penelitian dari kajian tugas akhir mahasiswa MPI, khususnya yang terkait dengan pembinaan dan pengembangan IKM. Namun demikian, tulisan yang diterima Manajemen IKM terbuka bagi berbagai kalangan yang memiliki ketertarikan dalam pembinaan dan pengembangan IKM, baik itu peneliti, penyuluh, maupun pengusaha. Dengan diterbitkannya jurnal ini, maka kedepannya diharapkan lebih dipahami potensi, kendala dan pengembangan IKM melalui pendekatan holistik dan sinergi yang dilihat dari faktor-faktor ekonomi, manajerial dan faktor-faktor lainnya seperti kemitraan

Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)

Articles 305 Documents

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Strategi Optimasi Sistem Manajemen Risiko Pembiayaan pada Bank Jabar Banten Syariah Adnan Sharif; Abdul Kohar Irwanto; Tubagus Nur Ahmad Maulana
MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol. 10 No. 2 (2015): MANAJEMEN IKM
Publisher : Institut Pertanian Bogor

One of the success indicator for the bank into manage their financing risk is a Non Performing Financing (NPF) level. On the last three years, BJB Syariah’s NPF trend keep increased, then be required a research to find out profile and financing risk level that be faced by BJB Syariah. This research has some objective to: (1) Analyzing of financing risk level that be faced by BJB Syariah and (2) Analyzing, reviewing of management such as mitigation program for financing risk that be faced by BJB Syariah. To analyzing financing risk level has been used CreditRisk+ model, meanwhile to reviewing management and financing risk mitigation has been used internal and external analysis, SWOT analysis (Strengths, Weaknesses, Opportunities and Threats) and AHP (Analytical Hierarchy Process). The result from this research is profile and financing risk level of BJB Syariah still quite fit. This matter looks from expected loss period 2012-2014 still can be covered by reserved productive asset that has been done by BJB Syariah. Strategy that needed to be performed as follows enhancement director act to make a financing strategic policy such as financing portfolio spread for industry sectors that has fit prospect, making feasibility valuation for new debtor with more prudent and right on target also strengthen character valuation for new debtor using credit bureau until scorecard method

Employee Engagement, Lingkungan Sosial dan Kinerja Karyawan di PT Bank Rakyat Indonesia Tbk, Kantor Cabang Bogor Dewi Sartika Minkhaya Silviana Putri; Lukman M Baga; Euis Sunarti
MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol. 10 No. 2 (2015): MANAJEMEN IKM
Publisher : Institut Pertanian Bogor

Employee engagement influence the change of think pattern and behavior which supported by requirement, motivation and work satisfaction. This research aimed to study the influence of employee engagement, social environment on the employee performance in PT Bank Rakyat Indonesia (BRI). The sampling technique used in this study is a probability sampling , the number of respondents used is 83. The method use multiple regression analysis. The result show of based on employee engagement and social environment the temporary employee have the higher performance than permanent employee. The woman temporary employee have the higher performance than man temporary employee. The component of employee engagement and social environment influenced performance is camaraderie that is employee relationship, team cooperation and motivation. Therefore, PT BRI must took care of good relationship inter employee and increase team cooperation

Hubungan Customer Relationship Management dengan Loyalitas Nasabah (Studi Kasus: PT Bank XYZ Cabang Bogor) Reni Sanjaya; Ujang Sumarwan; - Kirbrandoko
MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol. 10 No. 2 (2015): MANAJEMEN IKM
Publisher : Institut Pertanian Bogor

Purpose of this study is to analyze the relationship between customer relationship management (CRM) which is measured through customer perception with the level of customer loyalty. The models used in this study are recency, frequency and monetary (RFM) that measures loyalty and CRM through people, process and technology. The analysis used is descriptive analysis, correspondence analysis, chi-square analysis and regression analysis. The data used are primary and secondary data. Primary data were collected with a structured interview based on the Likert scale. The population in this study is using purposive sampling, the customers of tabungan SiAga with nominal savings Rp25 million up to <175 million as many as 100 people are taken by the census method. The analyses of CRM the people variable with the indicators consist of enthusiasm, friendliness and ability; the process variables measured by indicators of profile identification, communication, souvenirs, and handling customer complaints and customized; the technology variable which indicators consist of customer database and communication media. While RFM analysis is measured by variables Recency, Frequency and Monetary. Based on segmentation RFM there are five segments; the segments are platinum segment, gold segment, silver segment, blue segment and black segment. The study states that the majority of tabungan SiAga XYZ costumers are in the silver segment (57 percent) with a high degree of recency; while the frequency and monetary aspects tends to be low, while for customers with a level of RFM that are high (platinum segment) about 12 percent. Meanwhile perception of the customers about CRM by Bank XYZ based on people, process and technology produce that the highest perception is in conformity of the customer database (technological aspects). However, customers have not been using the technological facilities and yet feel about the ease of transaction with technology. Based on regression analysis between CRM and loyalty, aspect of the business processes most affect the frequency and monetary, and then followed with the technological aspects that affect monetary. For people aspect does not affect the high or low value of RFM. The more loyal customer, the higher perception about the Bank XYZ is seen from the aspect of people, process and technology

Kesesuaian Penerapan Manajemen Mutu Ikan Pindan Bandeng (Chanos chanos) Terhadap Standar Nasional Indonesia Elis Masrifah; Bambang Pramudya Noorachmat; Anggraini Sukmawati
MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol. 10 No. 2 (2015): MANAJEMEN IKM
Publisher : Institut Pertanian Bogor

Fish processing is an important role in post-harvest activities, because fishery products are perishable goods. Therefore we need a fast and precise handling to maintain its quality before it reaches the consumer. There are many kind of fish processing, both traditional and modern such as salting, boiling, and smoking. Entering of the ASEAN Economic Community (AEC) in 2015, fishing industries is not less important than other sectors, quality of fishery products and competitiveness is very necessary. To improve the quality of fishery products is should be control the processing and apply of food safety management systems such as Integrated Quality Management Program based on the concept of Hazard Analysis Critical Control Point (HACCP). One of fish processing units was existing in Bogor is Cindy Group (Small Medium Enterprises), they are producing preserved fishmilk. The purposes of the study are: (1) to analyze the level of implementation of the basic eligibility (GMP and SSOP) at Cindy Group, (2) to analyze the suitability of each characteristic quality of product against the requirements of SNI 2717: 2009. The study was conducted at Cindy Group SMEs located Bogor regency. The research method is descriptive with 30 respondents by purposive sampling. The results showed that based on the assessment of the level of implementation of the basic eligibility (GMP and SSOP) using UPI Assessment questionnaire published by Directorate General of the processing and marketing of fishery products, Ministry of Maritime Affairs and Fisheries) showed that SMEs Cindy Group obtained SKP the feasibility value "B" consisting of 4 minor irregularities, 2 major irregularities, and 1 serious irregularities. In quality, preserved milkfish products based on the results of testing Organoleptic and chemical have good quality according to SNI 2717: 2009. The results of organoleptic test using hedonic test showed an average value over than 7 (7 is minimum figure in SNI), indicates that the product can be accepted by consumers. Overall, the level of implementation of the basic eligibility processing program on processing of preserved milkfish in Cindy Group has been quite good, percentage rate of application of the basic feasibility is 92%. This product can be registered to BSN to get the registration number of SNI and feasible to labeled SNI on product packaging.

Kajian Efektivitas Implementasi Program Demonstration Farm di Kecamatan Blanakan Kabupaten Subang Sofyan Rahman; Aida Vitayala S Hubeis; Wini Trilaksani
MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol. 10 No. 2 (2015): MANAJEMEN IKM
Publisher : Institut Pertanian Bogor

In recent years, shrimp farming have experienced a variety of problems, both technical and non-technical, causing the shrimp farm do not work properly (idle). In 2012 the Ministry of Maritime Affairs and fisheries formulate revitalization program which focused on the rehabilitation ponds channel through Demonstration Farm (Demfarm) program. The purpose of this study is to analyze the effectiveness of the implementation of the Demfarm program in the Blanakan District in Subang regency. The data has been analyze using qualitative analysis, quantitative analysis, SWOT analysis (Strengths, Weaknesses, Opportunities, and Threats), and AHP (Analytical Hierarchy Process). The result of the study shows that Demfarm implementation in Blanakan District, Subang Regency is quite effective. Blanakan District in Subang Regency is an ideal area for shrimp farm, the application of Demfarm technology can improve the productivity of farms from 0-17 up to 7-75 tons / ha, the programs also help to establish the partnership system between farmers and the private sector. Shrimp farms have 0.148 IFE and 0.495 EFE, another most important thing for shrimp farming development in the Blanakan District is technology have 0.341. Shrimp farming worth to be developed, the value of Benefit Cost Ratio (B/C ratio) > 1, the Net Present Value (NPV) generated > 0 Break Event Point (BEP) the lowest production 7000 kg and the highest production is 7.500 kg, for BEP the lowest price is Rp60 000 and the highest price is Rp70.000

Efektivitas Iklan dalam Menumbuhkan Brand Awareness SMA Sampoerna Fahrizal Sukma; Ma'mun Sarma; Muhammad Syamsun
MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol. 10 No. 2 (2015): MANAJEMEN IKM
Publisher : Institut Pertanian Bogor

To compete with other schools, Sampoerna High School has been implementing advertisement programs in printed and electronic media. Moreover, advertisement programs that have been implementing are to increase brand awareness in public. The main aim of this research is to analyze factors that influencing. Previous researches and literatures review show that advertisement’s effectiveness is effected by the endorser's quality, the appropriate selecting of advertisement media and the attractiveness of advertisement’s message. Then the advertisement’s effectiveness enhances the brand awareness. The respondents are the parents of Sampoerna High School’s students who live in Jakarta, Bogor, Tangerang, and Bekasi (Jabotabek). The data collected by a cencus to 80 parents on July to October 2014. The data that collected has processed using Structural Equation Model (SEM). The result of SEM analysis indicates that the attractiveness of advertisement’s message has significant effect to effectiveness of advertisement, and advertisement’s effectiveness shows significant effect to brand awareness’ enhancement. Moreover, the appropriate selecting of advertisement media also shows significant effect to brand awareness. Based on the results, in order to have an effective advertisement in gaining brand awareness of Sampoerna High School, the approach of the advertisement campaign should be focusing on enhancement of the attractiveness advertisement’s message

Model Pelayanan Pelanggan pada Toko Eceran Tradisional Panca Wiputra; Ujang Sumarwan; Hari Wijayanto
MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol. 10 No. 2 (2015): MANAJEMEN IKM
Publisher : Institut Pertanian Bogor

Retail Business is growing that makes traditional retail company must compete with modern retail company. It is needed for traditional company to maintain service quality to achieve satisfaction and loyalty. Sinar Fajar is one who keeps traditional retail by delivering goods to smaller retailer company. This research is aim to gives traditional retail company a broad view about which variable that gives impacts for customers satisfaction and the strategy to implicate the result of research. Service Quality is measured by Retail Service Quality Scale (RSQS) method which is specific to measure service performance in retail industry worldwide. Data was collected from 176 respondent that participate by filling self administered questionnaire after they shop from Sinar Fajar. Research was conducted in January-March 2014 and analyzed with Customers Satisfaction Index (CSI), Structural Equation Modeling (SEM), and Importance Performance Analysis (IPA) Method to advice the company that which variable shows impacts for customers satisfaction. The result is 71.45% Customer is satisfied by the performance of Sinar Fajar, IPA has identified groups of variable to make strategic decision to allocating resources. Variable Dimension that influence most is policy and the least is Personal Interaction. Customers who are satisfied will become loyal so they will recommend Sinar Fajar to other Customers

Strategi Pengembangan Bisnis Restoran Makassar Berbahan Baku Hasil Ternak dalam Mendukung Penyediaan Makanan Sehat (Studi Kasus di Restoran Marannu dan Karebosi Kelapa Gading) - Amrullah; Musa Hubeis; Nurheni Sri Palupi
MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol. 11 No. 1 (2016): MANAJEMEN IKM
Publisher : Institut Pertanian Bogor

Bisnis restoran adalah usaha komersial yang harus dilandasi rasa keinginan mendapatkan keuntungan tertentu, sehingga dalam pelaksanaannya selalu menghitung untung-ruginya dan pada akhirnya mengharapkan keuntungan. Tujuan penelitian: (1) mengidentifikasi faktor internal dan eksternal restoran menu makanan khas makassar, yang dapat memengaruhi perkembangan bisnis restoran; (2) menyusun strategi bisnis restoran menu makanan khas Makassar; (3) menganalisis kepuasan konsumen yang sudah menjadi pelanggan restoran dengan menu makanan khas Makassar. Lokasi penelitian dilaksanakan di Restoran Khas Makassar Marannu dan Karebosi Kelapa Gading. Metode analisis data yang digunakan adalah Metode Matriks EFE (External Factor Evaluation) dan IFE (Internal Factor Evaluation), Analisis IE (Internal External), SWOT (Strengths, Weakness, Opportunities and Threats), Customer Satisfaction Index (CSI) dan Importance Performance Analysis (IPA). Posisi matriks IE menunjukkan posisi strategi pertumbuhan dan stabil, strategi pertumbuhan ini didesain untuk mencapai kondisi pertumbuhan penjualan, pertumbuhan keuntungan dan pertumbuhan aset. Usaha yang dapat dilakukan adalah penetrasi pasar dan pengembangan usaha. Dari analisis SWOT didapatkan strategi pengembangan restoran makanan khas Makassar, yaitu (1) meningkatkan produktivitas, (2) meningkatan pelayanan, (3) meningkatkan efisiensi waktu dan pengadaan bahan baku, (4) meningkatkan volume penjualan dengan efektifitas pemasaran, (5) mempertahankan dan menjaga mutu produk yang dihasilkan, (6) meningkatkan loyalitas pelanggan, (7) meningkatkan teknologi produksi dan mutu produk, dan (8) memperbaiki mutu Sumber daya manusia (SDM). Hasil skor CSI 0,92 menunjukkan bahwa tingkat indeks kepuasan pelanggan terletak pada 0,81-1,00, berarti pelanggan merasa sangat puas terhadap restoran makanan khas Makassar; dan hasil skor IPA 4,665, yaitu sangat penting bagi konsumen. Secara garis besar terlihat bahwa kinerja pelayanan restoran makanan khas Makassar yang diberikan telah sesuai dengan apa yang diharapkan konsumen

Strategi Pemasaran Produk Animasi PT Ayena Mandiri Sinema Aldrich Ilyas; Sapta Raharja; Tjahja Muhandri
MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol. 11 No. 1 (2016): MANAJEMEN IKM
Publisher : Institut Pertanian Bogor

PT Ayena Mandiri Sinema (PT AMS) is one of the tenants (SMEs) fostered by the Incubator Center of Technology (BIT) BPPT, engaged in animation and multimedia. The main problem is when marketing Intellectual Property (IP) product animation, such as animated film called Super Neli. Animation film. Generally in Indonesia, marketing product animation of IP dominated by large companies both foreign and domestic, and there are also marketing partners which are quite influential. This make PT AMS be unable to compete with large companies, therefore, it is required a marketing strategy that consider mix marketing aspect and consumer preferences. In this study, identification consumer preference Business to Customer using Kano model is done, the result is dominated by one dimensional attributes while consumer Business to Business obtained attribute must be and one-dimensional dominant. So it becomes an opportunity to maintain and improve product quality to compete in the marketing mix. While the IFE and EFE matrix values of the environmental factors are 2.864 and 2.424, indicating that PT AMS in a position of growth/stability. The result of SWOT analysis that considered mix marketing aspect (product, price, promotion and place) are strategies, then evaluated by QSPM resulting priority strategy which is expanding the marketing network products animation with promotion and market penetration through cooperation with the agency.

Pengembalian Modal Usaha Program Komunitas Usaha Mikro Muamalat Berbasis Masjid Kota Bogor Kostia Digdaha; Rizal Syarief; MH Bintoro Djoefrie
MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol. 11 No. 1 (2016): MANAJEMEN IKM
Publisher : Institut Pertanian Bogor

In the process of eradicating poverty, Bank Muamalat with the collaboration with the Baitul Maal Muamalat (BMM), has undertaken the Mosque Based Micro Muamalat Community Program (KUM3). The problem identified in the program is that many members of KUM3 cannot make a capital return at the right time, causing them to fail in re-threading the capital. This study aims to determine the factors that affect the KUM3 member’s capital returns. Investigations carried out in four districts in Bogor City namely the Community of Loji, Pamoyanan, Pasar Anyar and Situ Gede. Eight factors that might affect the business capital was studied i.e. the value of social capital, the theory, the economy, the religion, marketing, finance, management and technical. The method used in analysing the data is the multiple logistic model . The analysis obtained a good results in the social value, theoretical value, the economy, the religion, marketing, finance, management , and technical for the KUM3 participants in Bogor City. The most influential factor in the return of capital is the social value. Two factors were studied in this value i.e. family factor and community factor. It has a tendency to break on time 6.46 times faster with the value of the regression coefficient 1.946 and value of -p 0.010 (<0.05) compared to the social disadvantage significance level of 5% . The good social value has a tendency to break even at 7,000 times compared to the less good social value. Based on the comparison between the family factor and the community factor, both have an impact on the capital returns

Page 12 of 31 | Total Record : 305

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Haeranto Haerul K

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Program Studi Magister Pengembangan Industri Kecil Menengah, Sekolah Pascasarjana IPB Jl. Raya Pajajaran, Kampus IPB Baranangsiang, Bogor 16144

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Kota bogor,

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INDONESIA

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Haeranto Haerul K

Contact Email mpi@apps.ipb.ac.id

Phone +628111102950

Journal Mail Official mpi@apps.ipb.ac.id

Editorial Address Program Studi Magister Pengembangan Industri Kecil Menengah, Sekolah Pascasarjana IPB Jl. Raya Pajajaran, Kampus IPB Baranangsiang, Bogor 16144

Location Kota bogor, Jawa barat INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Haeranto Haerul K

Contact Email
mpi@apps.ipb.ac.id

Phone
+628111102950

Journal Mail Official
mpi@apps.ipb.ac.id

Editorial Address
Program Studi Magister Pengembangan Industri Kecil Menengah, Sekolah Pascasarjana IPB Jl. Raya Pajajaran, Kampus IPB Baranangsiang, Bogor 16144

Location
Kota bogor,

Jawa barat

INDONESIA