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Jurnal Ilmu Manajemen Advantage
Published by Institut Teknologi dan Bisnis Widya Gama
ISSN : 25981072     EISSN : 25978888     DOI : https://doi.org/10.30741/adv
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal Ilmu Manajemen Advantage published twice a year in June and December, published by Institut Teknologi dan Bisnis Widya Gama Lumajang since June 2017. Jurnal Ilmu Manajemen Advantage intended as a forum for publishing scientific articles in the field of management science.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 224 Documents
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Pengaruh Store Atmosphere, Lokasi, Dan Keragaman Produk Terhadap Keputusan Pembelian Pakaian: Pada Pasar Umum Pasirian Lumajang Sufyan Lutfi; Jesi Irwanto
Jurnal Ilmu Manajemen Advantage Vol. 1 No. 1 (2017): June
Publisher : Institut Teknologi dan Bisnis Widya Gama Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30741/adv.v1i1.17

Abstract

This study aims to determine the of store atmosphere, location, and product diversity on the purchasing influence decision to buy clothes on the general market of Pasirian Lumajang. This research is a quantitative research by finding associative ssociation which is causal. The results of this study showes that partially store tmosphere has no significant effect on purchasing decisions, location has a significant influence on purchsing decisions, and product diversity has a significant effect on purchasing decisions. Simultaneously store atmosphere, location, and product diversity have a significant effect on purchasing decision of garment at general market of Pasirian Lumajang. The limitations of this study is to research of store atmosphere, ocation, and product diversity as a factor influencing purchasing decisions, while ther variables that can influence purcasing decisions are expected to be examined by subsequent researchers in different periods and internet services.
Pengaruh Green Marketing Dan Green Product Terhadap Keputusan Pembelian Pupuk Organik Di Kios Tani Mulyo Kedungrejo Kabupaten Lumajang Reni Selvi Irawati; Nawangsih Nawangsih
Jurnal Ilmu Manajemen Advantage Vol. 1 No. 1 (2017): June
Publisher : Institut Teknologi dan Bisnis Widya Gama Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30741/adv.v1i1.19

Abstract

This study aims to determine the effect of green marketing and green product depend on the decision to purchase organic fertilizer in Kios Tan Mulyo Kedungrejo Lumajang regency either partially or simultaneously. The research method used is multiple linear regression method by using hypothesis test that is t test and F test. The result of research indicate that partially for green marketing variable has no influence to purchase decision of organic fertilizer. Variable of green product there is significant influence to decision of purchasing organic fertilizer. While simultaneously there is the influence of green marketing and green product on purchasing decisions of organic fertilizer with a coefficient of determination (R square) of 0.406 was showed that 40.6% of organic fertilizer purchasing decisions can be explained by green marketing and green product, while the remaining 59,4% influenced by other variables not research in this study.
Pengaruh Keamanan, Kemudahan, Kepercayaan, Dan Risiko Kinerja Terhadap Keputusan Pembelian Secara Online: Studi Kasus Tokopedia.com di Kabupaten Lumajang Edwin Hadi Setiawan; Anisatul Fauziah
Jurnal Ilmu Manajemen Advantage Vol. 1 No. 1 (2017): June
Publisher : Institut Teknologi dan Bisnis Widya Gama Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30741/adv.v1i1.21

Abstract

This study aims to determine how the influence of security, easy, trust and performance risk to online purchasing decisions either partially, simultaneously or dominant. This type of research using survey. The sample in this research 50 respondents there is users of tokopedia.com in Lumajang district. Methods of data collection with questionnaires distributed online using google forms. Data analysis using descriptive analysis and multiple regression analysis. The results showed variable security, easy, trust and performance risk partially have a significant positive effect on online purchasing decisions. While the simultaneous variable security, easy, trust and performance risk have a significant positive effect on online purchasing decisions. While the most dominant in influencing purchasing decision online is the security.
Pengaruh Citra Bank dan Promosi Undian Ghendis Manis Terhadap Keputusan Petani Tebu Menabung di Bank: Studi Kasus Bank Rakyat Indonesia Kantor Cabang Lumajang Umar Makruf; Hesti Budiwati
Jurnal Ilmu Manajemen Advantage Vol. 1 No. 1 (2017): June
Publisher : Institut Teknologi dan Bisnis Widya Gama Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30741/adv.v1i1.23

Abstract

The study aims to knowed influence of bank image and promotion on gamling gendis manis to farming dicision to saving in Lumajang Branch office of BRI. Either partially of simultaneously. This research is quantitative research to find the associative relationship that are causal or the research to ask the question the relations between two or more variable and cause effect relation. The study aims to find evidence of the influence of bank image and promotion on saving decisions of Lumajang Barnch Office of Bank Rakyat Indonesia either partially or simultaneously. This study tested the hypothesis that there is a bank image effect on the saving decisions, there is promotion on saing decisions, and there is the influence of bank image and promotion to work simultaneously on the performance of employees at the National Narcotics Agency office Lumajang. The study, of 45 respondents using multiple linear regression analysis is the bank image there is an influence on saving decisions, there is work promotion on saving decisions, and there is the influence of bank image and promotion to work simultaneously on the decisions of saving at the Lumajang Barnch Office of Bank Rakyat Indonesia. Simple linear regression function generated is Y= 4,096 + 0,345X1 + 0,183X2. The coefficient of determination showed that 53,5 of saving decisions can be explained by the bank image and promotion t, while the remaining 46,5% of saving decisions is influenced by other variables not examined in this study.
Implementation Of Work Ethic, Compensation, Discipline And Effect On Performance Lecturers And Educational Staff: Case study of STIE Widya Gama Lumajang Ainun Jariah
Jurnal Ilmu Manajemen Advantage Vol. 1 No. 2 (2017): December
Publisher : Institut Teknologi dan Bisnis Widya Gama Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30741/adv.v1i2.190

Abstract

Colleges as providers of educational services must be able to give the best service to the consumer in this case should be able to have the quality of human resources. How can it be expected to provide the best service to students if the human resources involved can not feel comfortable in working so could not provide the best performance for the college. The purpose of this study was to determine the effect of the work ethic, financial compensation, nonfinancial compensation, and work discipline on the performance of lecturers and Personnel in STIE Widya Gama Lumajang, either partially or simultaneously. Mechanical research by distributing questionnaires and the research method used is multiple linear regression method . The results that partial compensation of financial and work discipline that has an influence on the performance of lecturers and Personnel. While simultaneously work ethic, financial compensation, nonfinancial compensation, and work discipline affect the performance of lecturers and Personnel in STIE Widya Gama Lumajang. Performance can be explained by the variable work ethic, financial compensation, nonfinancial compensation, work discipline 64.4% while the remaining 35.6% performance is influenced by other variables not examined in this study.
Commercial Banks Versus BPR: Advantages Based On Perception, Hope And Customer Interest Hesti Budiwati
Jurnal Ilmu Manajemen Advantage Vol. 1 No. 2 (2017): December
Publisher : Institut Teknologi dan Bisnis Widya Gama Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30741/adv.v1i2.191

Abstract

Commercial banks and Bank Perkreditan Rakyat are two different types of banks whose existence in society aims to raise and channel public funds to improve people's lives. The facts show that there is a sharp competition between the two types of banks in terms of gaining public trust to become bank customer but although these two types of banks are different but still able to develop well in society. This study aims to identify the factors that become competitive advantage at Commercial Banks and Bank Perkreditan Rakyat from the customer's point of view based on customers' perceptions, expectations and interests so banks can determine competitive strategy. The approach used in this research is Lean Six Sigma approach with a sample of 60 respondents consisting of 30 customers of Commercial Banks and 30 customers of Bank Perkreditan Rakyat. Respondents will be asked to respond to research instruments based on their perceptions, expectations and interests. The results of the study there are five competitive advantages in Commercial Banks (1) promotions made, (2) reward appeal, (3) saving security, (4) cleanliness and comfort of the room, (5) friendliness, courtesy and neatness. Bank Perkreditan Rakyat obtained competitive advantage that is (1) cleanliness and comfort of the room,(2) ability and alertness of the officers, (3) friendliness, courtesy and neatness, (4) saving security, (5) familiarity of the officer with the customer. In addition there are similarities there are interesting differences that is on the excellence of promotional activities and the attractiveness of prizes at Commercial Banks. and the familiarity of officers with customers at Bank Perkreditan Rakyat.
Application Of The Principles Of Village Financial Management: Case Study of Jatiroto Village Lumajang Moh. Hudi Setyobakti
Jurnal Ilmu Manajemen Advantage Vol. 1 No. 2 (2017): December
Publisher : Institut Teknologi dan Bisnis Widya Gama Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30741/adv.v1i2.192

Abstract

Law No. 6 of 2014 on Villages, provides an important position for the village to play its role in development. The important role of the village is the local authority possessed by the village in managing its household. Urgency of the implementation of village authority in village development main flow lies in the ability of village financial management. The form of self-reliance of village management among others is the application of the principle of the principle as set forth in the regulation, as regulated in Permendagri 113 of 2014. This study aims to identify and analyze the application of the principles of village financial management, including; Principles of Transparency, Principles of Accountability, Principles of Participation, Orderly Principles and Budgetary Discipline. The type of research used in this research is descriptive qualitative and case study, application of village management principle in certain village. Locations in Jatiroto Village Jatiroto District Lumajang District with participants from the Village Head, Village Secretary, Village Treasurer, Implementation Team, Village Assistant, BPD and Community Leaders The results show the implementation of Jatiroto village financial management as follows; (1) The application of the principle of transparency has generally been implemented, although it needs to be optimized with media enrichment. (2) Accountability of village financial management is quite good, but there are some things that need to be strengthened, and improve management performance. (3) The management of village finances in Jatiroto village is quite participatory, some of the things that demonstrate this principle is the involvement of the community in the process of running activities, although it still needs to be improved, (4) The application of orderly principles and budgetary discipline, is basically already underway in every stage of village financial management that is run, some obstacles due to technical problems, such as facilities, competencies, and workload
Innovation Of Batik Design Method Of Arithmetics Line In The Trade Of Riangle In Improving Batik Sales In Lumajang District Jesi Irwanto
Jurnal Ilmu Manajemen Advantage Vol. 1 No. 2 (2017): December
Publisher : Institut Teknologi dan Bisnis Widya Gama Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30741/adv.v1i2.193

Abstract

This research aims to develop a typical batik design lumajang more varied and interesting for consumers by utilizing arithmetic pattern. This is because the typical batik lumajang has a pattern that is monotonous and has a design that is limited enough to make batik lumajang less able to competence with batik from other regions. One of the motifs that are often used by producion of batik lumajang is banana motif and batik semeru motif. On the other hand batik industry competition is quite tight, hail is evidenced by innovative batik designs are growing rapidly from other regions. This makes indutry batik lumajang less well developed. The application of arithmetic method pattern on batik design is expected to add the basic design of typical batik lumajang. The method of this research is done by 5 stages, namely the determination of the basic frame of batik design, setting the position of the point to the triangle frame, constructing the line segment on the triangle frame, filling the motif of the fraction of the triangle frame, the coloring of the base motif of the triangle field.
Halal Label And Price Effect On Consumer Purchase Decision On Sedaap Mie Product Kurniawan Yunus Ariyono
Jurnal Ilmu Manajemen Advantage Vol. 1 No. 2 (2017): December
Publisher : Institut Teknologi dan Bisnis Widya Gama Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30741/adv.v1i2.194

Abstract

The purpose of this study is to determine the effect of Halal Label and price partially and simultaneously to Consumer Purchase Decision on Sedaap Noodle Products. The research type used is descriptive with causal associative approach. This research was conducted with the number of respondents as many as 30 people. The sampling technique used is Simple Random Sampling technique. Hypothesis testing is done by multiple linear regression analysis for hypothesis through SPSS 16 for windows program. Based on research results obtained that partially label hala and price effect on consumer purchasing decisions on noodle products sedaap. While simultaneously halal label and price influence to consumer purchasing decision on noodle product sedaap. The amount of influence of halal label and price proved to have an effect on to consumer purchase decision on noodle product sedaap indicated by determination value (R2) equal to 0,61 while the rest equal to 39% influenced by other variable like product, place, promotion and others.
Effect Of Quality Of Service, Reputation And Value Of Service Higher Education On Student Satisfaction Kusnanto Darmawan
Jurnal Ilmu Manajemen Advantage Vol. 1 No. 2 (2017): December
Publisher : Institut Teknologi dan Bisnis Widya Gama Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30741/adv.v1i2.195

Abstract

This study aims to measure the level of student satisfaction on dimensions of quality education services either partially or partial. Dimensions of the quality of education services consist of tangible, reliability, responsiveness, assurance and empathy. Respondents were 60 students STIE Widya Gama Lumajang. Data analysis technique used is multiple linear regression analysis, by first testing the research instrument, namely the validity and reliability. The results showed that partially there are two variables that affect student satisfaction is assurance and empathy, while simultaneously dimensions of service quality education consisted of five variables affect the student satisfaction. 52.9% student satisfaction can be explained by the independent variables are physical evidence, reliability, responsiveness, assurance, empathy, while the remaining 47.1% of student satisfaction is influenced by other variables not examined in this study

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