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Eddy M. Sutanto
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INDONESIA
Jurnal Manajemen dan Kewirausahaan
Published by Universitas Kristen Petra Surabaya
ISSN : 14111438     EISSN : 23388234     DOI : https://doi.org/10.9744/jmk
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal Manajemen dan Kewirausahaan or Journal of Management and Entrepreneurship is published biannually, in March and September, by Petra Christian University. JMK aims to promote recent research results on Management and or Entrepreneurship, publish only research results on Management, such as Marketing Management, Financial Management, HR Management, Operation or Production Management, Business Management, etc., and or Entrepreneurship as a knowledge development. JMK welcomes papers with the above aims and scopes. The editorial board decides papers to be published in JMK after reviewed by appointed reviewers or double blind review. Authors will be advised of comments from reviewers and suggestions.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Strategi dan Menejemen
Articles 6 Documents
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Search results for , issue "Vol. 25 No. 1 (2023): MARCH 2023" : 6 Documents clear
STAKEHOLDERS’ ATTITUDE TOWARD ECOTOURISM DEVELOPMENT IN RINJANI-LOMBOK GEOPARK: THE EVIDENCE FROM MOUNT RINJANI NATIONAL PARK Shine Pintor Siolemba Patiro; Kresno Agus Hendarto; Hendrian Hendrian; Hety Budiyanti; Rubangi Al-Hasan; Yumantoko Yumantoko; Ahmad Nur; Edi Kurniawan; Naning Yuniarti; Desmiwati Desmiwati; Tri Astuti Wisudayati; Deddy Dwi Nur Cahyono; Yudha Satria Aji Pratama; Yosephine Martha Maria Anita Nugraheni; Tri Dasta Nursehaneka Yatma
Jurnal Manajemen dan Kewirausahaan Vol. 25 No. 1 (2023): MARCH 2023
Publisher : Management Study Program, Faculty of Business and Economics, Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (641.243 KB) | DOI: 10.9744/jmk.25.1.41-54

Abstract

Based on stakeholder and social exchange theory, this study examined a model of the re­la­tionship between stakeholder awareness, perception of impact (environmental, economic, and socio-cultural), and attitude toward ecotourism development in Mount Rinjani National Park (MRNP). The model was tested using a sample of 157 stakeholders. Data were collected by surveying and analyzing using the partial least squares. The results showed that only perception of the economic impacts of ecotourism partially mediated the relationship between awareness and attitude toward ecotourism development. From the perspective of stakeholder theory, the perceived impacts are he­terogeneous. These differences will determine their attitude toward the level of support and parti­ci­pation. From the perspective of social exchange theory, the study showed that attitude toward eco­tourism development is directly influenced by awareness of ecotourism and the perception of eco­nomic impact. The stakeholders on MRNT have a more compromising attitude toward ecotourism development to the socio-cultural and environmental impacts.
INTRAPRENEURSHIP OF MIDDLE-LEVEL MANAGERS: HOW TO TRIGGER THEIR ACHIEVEMENT MOTIVATION? Elkana Timotius
Jurnal Manajemen dan Kewirausahaan Vol. 25 No. 1 (2023): MARCH 2023
Publisher : Management Study Program, Faculty of Business and Economics, Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (412.988 KB) | DOI: 10.9744/jmk.25.1.1-12

Abstract

This research aimed to find a way to trigger the achievement motivation of middle-level managers as intrapreneurs. It was quantitative research with data collected from 41 store managers in a national bicycle retail chain in Indonesia through 32-Likert scale questions. Path analysis measures the effect of three independent variables and one intervening variable on a dependent variable. The findings indicated that the achievement motivation of a middle-level manager was directly affected by the reward system and job satisfaction. However, they need management support to become intrapreneurs in the retail business. Management support had a significant direct effect on job satisfaction and a significant indirect and direct effect on achievement motivation. The work environment, reward system, and management support simultaneously directly affected achievement motivation. In short, these findings encourage companies to focus on management support to trigger the achievement motivation of middle-level managers. Job satisfaction, reward system, and work environment also contribute to reaching this objective consecutively.
THE INFLUENCE OF CUSTOMER INSPIRATION ON SOCIAL MEDIA MARKETING TOWARD ARCHITECTURAL SERVICE PURCHASE INTENTION Sabrina Wissen; Lina Anatan
Jurnal Manajemen dan Kewirausahaan Vol. 25 No. 1 (2023): MARCH 2023
Publisher : Management Study Program, Faculty of Business and Economics, Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (472.308 KB) | DOI: 10.9744/jmk.25.1.13-24

Abstract

Social media has been used as a marketing tool by architecture firms to generate purchase in­ten­tion. However, inspiration as a motivating internal response is needed to achieve the marketing ob­jec­tive. This study aims to examine the effect of utilitarian content, hedonic content, and openness as ante­cedents of customer inspiration, the effect of customer inspiration on purchase intention, and the me­diating role of customer inspiration between antecedents and purchase intention. A total of 395 res­pondents were taken as samples using simple random sampling, and the data was then analyzed with SmartPLS. Results show that utilitarian content, hedonic content, and openness positively affect cus­tomer inspiration, and customer inspiration positively affects purchase intentions. Additionally, cus­tomer inspiration also mediates the effect of utilitarian content, hedonic content, and openness on pur­chase intentions. This study contributes to the literature on customer inspiration from a customer-firm relationship perspective. Moreover, this study can give insight for architectural firms to effectively prac­tice social media marketing by focusing on creating customer inspiration through the content provided and targeting the right potential customers in order to generate architectural design service purchase intention.
WILLINGNESS TO EMBED SOCIAL SUSTAINABILITY: A CASE OF GEN Y AND GEN Z ENTREPRENEURS IN INDONESIA Sherlywati Sherlywati; Eliot Simangunsong
Jurnal Manajemen dan Kewirausahaan Vol. 25 No. 1 (2023): MARCH 2023
Publisher : Management Study Program, Faculty of Business and Economics, Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (346.894 KB) | DOI: 10.9744/jmk.25.1.25-40

Abstract

This research aimed to explore the motivators and willingness of Gen Y and Gen Z entrepreneurs in Indonesia to embed social sustainability in their businesses. This research employed a quantitative method via an online survey questionnaire, which was conducted based on a convenience sample of Gen Y and Gen Z alumni and students from several universities in Indonesia. The data were processed using SEM-SmartPLS3.0. The research finding showed that instrumental and normative motivators affected the willingness to embed social sustainability, while relational motivators had no effect. Previously, social sustainability research involved established industries and companies. However, this research focused on upcoming Gen Y and Gen Z entrepreneurs. The recommendations provided by this research for developing a sustainable business strategy framework in terms of social dimension for Gen Y and Gen Z entrepreneurs, among others, include strengthening the indicators of normative and instrumental motivators, and the willingness to embed social sustainability.
DEVELOPING A SUSTAINABLE TOURISM VILLAGE MODEL: AN EXPLORATORY STUDY Lieli Suharti; Hani Sirine; Samuel Martono
Jurnal Manajemen dan Kewirausahaan Vol. 25 No. 1 (2023): MARCH 2023
Publisher : Management Study Program, Faculty of Business and Economics, Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/jmk.25.1.63-82

Abstract

Studies on sustainable tourism villages (STV) development highlighted the role of community-based tourism (CBT) and social entrepreneurship (SE). Previous studies mostly focused on com­mu­ni­ty and social entrepreneurship but neglected tourism management, which became the research gap of this study. The aim of this study was to investigate the contributions of CBT, SE, and tourism management in sustaining a tourism village. This study used a qualitative method, so the data were collected through focus group discussions and in-depth interviews with key players of Kaki Langit Mangunan Tourism Village, Yogyakarta. The results showed that the involvement and integration of CBT and SE were crucial in achieving STV. Finally, STV also required professionalism in ma­na­gement.
WORKFORCE AGILITY AND ADAPTIVE PERFORMANCE IN GOVERNMENT INSTITUTION: THE MEDIATING ROLE OF WORK ENGAGEMENT Nur Ike Saptarini; Martina Dwi Mustika
Jurnal Manajemen dan Kewirausahaan Vol. 25 No. 1 (2023): MARCH 2023
Publisher : Management Study Program, Faculty of Business and Economics, Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/jmk.25.1.55-62

Abstract

In government institutions, there have been several important changes such as the equalization of structural to functional positions and changes in the operating system. The state apparatus must have the ability to overcome changes and manage them. This research aims to determine how work engagement intervenes in the relationship between workforce agility and adaptive performance. The research was conducted quantitatively using a set of questionnaires. Participants in this study included 191 state apparatus in a government institution. The data was processed using IBM SPSS version 26. The mediating function of work engagement was examined using Andrew Hayes' analysis of the mediation model 4 Hayes process v4.0. The mediation test showed that the indirect effect of the range of confidence values is in the value 0.1448 – 0.4471 with a 95% confidence interval (CI) level and 5000 sample bootstraps. This suggests that the link between workforce agility and adaptive performance had a mediating role for work engagement variables. Based on this study, government institutions need to create employee development programs that can increase workforce agility and work engagement to improve the adaptive performance of state apparatus.

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