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Formosa Journal of Sustainable Research (FJSR)
ISSN : -     EISSN : 28306228     DOI : https://doi.org/10.55927/fjsr.v1i2
Formosa Journal of Sustainable Research (FJSR) is an open access and peer-reviewed journal, published by Formosa Publisher. FJSR aims to be a dissemination platform for research result from multidisciplinary research that covers the wide spectrum of research field such as education, including teaching and learning process, social condition, science educaton, management, engginering, chemistry education, experimental demonstration in class/classroom experiments, teaching model and media, teacher/student/scientist perspectives, etc. FJSR publishes articles monthly . The editors welcome submissions of papers describing recent theoretical and experimental research related to: (1) Theoretical articles; (2) Empirical studies; (3) Practice-oriented papers; (4) Case studies; (5) Review of papers, books, and resources.
Arjuna Subject : Umum - Umum
Articles 506 Documents
Application of the Think Talk Write Learning Model to Improve Argumentation Skills on Ecosystem Materials Jamilah Solihah; R. Ading Pramadi; Meti Maspupah
Formosa Journal of Sustainable Research Vol. 2 No. 3 (2022): March 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjsr.v2i3.3503

Abstract

Biology learning at the high school level is still dominated by traditional learning which has not yet developed thinking/argumentation skills. This study aims to analyze the increase in students' argumentation skills after applying the Think Talk Write learning model to Ecosystem material. The researcher uses a research method that is pre-experimental design and uses a quantitative and qualitative approach, namely quantitative data obtained based on pretest and posttest analysis while qualitative data is obtained through observation and questionnaires. Analysis of the quality of student arguments was carried out using the N-Gain test, the average value during the pretest was 48.41 and the posttest was 75.34 with an average N-Gain value obtained 0.52. It can be concluded that the results of the analysis that has been carried out on the application of the TTW learning model in improving argumentation skills have a positive effect so that they can be used effectively in the classroom
The Effect of Service Quality and Promotion on Visiting Decisions at Betawi Cultural Villages Hannan Ghifari; Iskandarsyah Siregar
Formosa Journal of Sustainable Research Vol. 2 No. 3 (2022): March 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjsr.v2i3.3516

Abstract

Broadly speaking, this study aims to determine the effect of service quality and promotion on the decision to visit the Betawi Cultural Village. This study analyzes whether there is an influence of service and promotion on the decision to visit potential tourists. The method used by the author is descriptive qualitative method. While the data collection technique carried out by the author is by interviewing one of the managers of the Betawi cultural village area. The results of this study are that the manager of the Betawi cultural village has provided excellent service, namely by treating visitors in a friendly manner, completing all facilities, not charging an entrance fee, and providing a sense of security and comfort with the services of its employees. Besides that, the promotion that was carried out was quite interesting, namely by using social media
The Existence of Palang Pintu Culture in the Opening Procession of Betawi Traditional Weddings (Case Study: George Herbert Mead's Symbolic Interactionism) Sari Tri Anjani; Iskandarsyah Siregar
Formosa Journal of Sustainable Research Vol. 2 No. 3 (2022): March 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjsr.v2i3.3517

Abstract

This study analyzes how the existence of Palang Pintu Betawi culture and the understanding of the meaning of using Palang Pintu in Betawi traditional weddings. The purpose of this research is to look for strategies for restoring the Betawi traditional Palang Pintu culture. The theory used is George Herbert Mead's symbolic interaction theory. The method used in this study is the qualitative research method of Cresswell, J.W. The nature of this research is descriptive. By using the questionnaire method as data collection. The results obtained are an explanation of how the existence of Palang Pintu culture as an opening in the Betawi traditional event. As well as what strategies can be implemented to restore the Betawi culture which is almost extinct
Implementation of DKI Jakarta Provincial Regulation Number 4 of 2015 Concerning the Preservation of Betawi Culture (Case Study: Education Curriculum) Ahmad Said Saputra; Iskandarsyah Siregar
Formosa Journal of Sustainable Research Vol. 2 No. 3 (2022): March 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjsr.v2i3.3518

Abstract

Based on DKI Jakarta Regional Regulation No. 4 of 2015 concerning Preservation of Betawi Culture in the education curriculum there is still no Betawi language education. As a result, not a few Betawi people don't care or even lack in preserving the Betawi language. Several solutions were generated to solve this problem, namely compiling a master plan for the preservation of Betawi language and literature. Purpose: to conduct a literature review that examines the implementation of DKI Jakarta Provincial Regulation No. 4 of 2015. Method: this literature study uses the narrative review method by analyzing various journals from the Garuda online database and Google Scholar relating to DKI Jakarta Provincial Regulation No. 4 of 2015. Conclusion: Lack of awareness of DKI Jakarta Culture Service officials and the Education and Community Service Office of the importance of researching and socializing the protection of the Betawi language
Health Vitality of the Betawi Language in the Future in Jakarta: A Sociolinguistic Study Sara Dwi Anjani; Iskandarsyah Siregar
Formosa Journal of Sustainable Research Vol. 2 No. 3 (2022): March 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjsr.v2i3.3521

Abstract

This study analyzes the use of the Betawi language in the Jakarta area. The aim is to find out the health vitality of the Betawi language in the future, the factors that cause the Betawi language to be endangered, and solutions to maintain the existence of the Betawi language. The theory used in this study is the Sociolinguistic theory, and the supporting theory of Cultural Sociology. The method used in this study is the mixed method, which is a step that combines two forms of research that have existed before (qualitative and quantitative). This study used observation techniques and questionnaires (questionnaire). Observation technique is a data collection technique by observation and involves recording the subject's behavior. Questionnaire technique (questionnaire) is a list of questions related to the problem being investigated. The results obtained are calculations of the current use of the Betawi language
The Betawi Lexicon of Kinship and Greeting Iskandarsyah Siregar; Samsur Rijal Yahaya
Formosa Journal of Sustainable Research Vol. 2 No. 3 (2022): March 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjsr.v2i3.3522

Abstract

The Betawi people use the Betawi language to communicate in official and unofficial settings. Environmental factors are one of the reasons for the extinction of the Betawi language. this research helps provide an overview of the forms, meanings, and functions of greetings used by the Betawi people. It strengthens theories about the forms, meanings, and functions of greetings of kinship terms that already exist or have been made. This research classified as qualitative descriptive research which uses a phenomenological perspective and seeks to understand the meaning of events and human interactions in certain situations. The data obtained in this study are greeting and kinship lexicons in the Betawi language used by speakers in the outer Betawi, coastal Betawi, and central Betawi areas. Based on the research results described above, there are various forms, meanings and functions in the greeting lexicon and kinship lexicon in Betawi
The Influence of Brand Image and Brand Trust on Interest in Buying Airline Tickets on the Tiket.Com Online Site Doris Fadela Naurin
Formosa Journal of Sustainable Research Vol. 2 No. 4 (2023): April 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjsr.v2i4.3537

Abstract

The spread of digitalization to various levels of society, especially in Indonesia, has encouraged the emergence of many new digital-based types, namely the emergence of online sales sites or e-commerce.Tiket.com is an e-commerce site that sells train and airplane tickets, hotel reservations, and travel services. other. The purpose of this research is to find out how brand trust and image affect people's intention to buy airplane tickets from tiket.com. Quantitative methods are used in this research approach. 100 STTKD academics who bought airplane tickets online through tiket.com were the samples of this study. Utilizing the Purposive Sampling method to select the sample. As a research tool, questionnaires were distributed and checked for validity by testing the validity and reliability. Validity and reliability tests, multiple linear regression tests, simultaneous partial F and T tests, and the coefficient of determination (R2) were used in this analysis. The test results show that: 1) Brand image (X1) influences purchase intention (Y) with an interest value of 0.000 <0.05 and t count 0.000 <0.05. 2) With a significance value of 0.000 <0.05 and t count 0.000 0.05, brand trust (X2) has a positive and significant effect on purchase intention (Y). 3) With a significance value of 0.000<0.05 and a calculated f value of 0.000<0.05, brand image (X1) and brand trust (X2) simultaneously have a positive and significant effect on purchase intention (Y)
Creating Customer Loyalty Through Antecedents of Customer Satisfaction at Hoka-Hoka Bento Fast Food Restaurants Luki Hidayat; Lia Amalia
Formosa Journal of Sustainable Research Vol. 2 No. 4 (2023): April 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjsr.v2i4.3538

Abstract

The purpose of this research is to understand the effects or consequences of perceived experience, perceived quality, perceived value, brand image, consumer satisfaction. Customer satisfaction and customer loyalty have been studied at Hokben. Participants in this study are people who buy and consume food from Hokben. This study uses a certain method in selecting a sample consisting of 157 individuals purposive sampling. The data was processed using the Lisrel structural equation model (SEM) method. The test results show that the hypothesis is accepted because the T-Value exceeds 1.96. That is, brand image has a positive effect on perceived value, perceived value has a positive effect on customer satisfaction, perceived experience has a positive effect on customer loyalty, brand image has a positive effect on customer loyalty and customer satisfaction has a positive effect on customer loyalty. Whereas in this study the results of Perceived experience have a negative effect on customer satisfaction, perceived quality has a negative effect on customer satisfaction, perceived quality has a negative effect on perceived value, brand image has a negative effect on customer satisfaction, perceived value has a negative effect on customer loyalty, because the value of T-Value which is less than 1.96
The Influence of Social Media Influencer Attributes, Perceived Friendship, Psychological Well-Being on Customer Loyalty on the Instagram Application Juliano Suwandi; Puji Astuti
Formosa Journal of Sustainable Research Vol. 2 No. 4 (2023): April 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjsr.v2i4.3540

Abstract

Social media is online media that allows users to present themselves or communicate, work together, share and interact with other users. The purpose of this study was to explore the relationship between Social Media Influencer Attributes, Perceived Friendship, and Psychological Well-being on customer loyalty on the Instagram application. This study was designed using a purposive sampling method involving 258 Instagram application users in Jakarta, Bogor, Depok, Tangerang and Bekasi. Data were analyzed using structural equation modeling (SEM). Some of the findings in this study are that Social Media Influencer Attributes have a positive influence on Perceived Friendship. Perceived Friendship has a positive effect on Psychological Well-Being. Social Media Influencer Attributes have a positive effect on Psychological Well-Being. Perceived Friendship has a positive effect on customer loyalty. Social Media Influencer Attributes have a positive effect on customer loyalty. There is no effect of Psychological Well-Being on customer loyalty. The managerial implications of this research for Instagram users and researchers are implementing Social Media Influencer Attributes, developing Perceived Friendship, and increasing customer loyalty and placing customers at the core of social media strategy
The Influence of Product Reviews, Trust, and Marketing Content on Tiktok on Jiniso's Product Purchase Decisions Tegar Mulya Aji R
Formosa Journal of Sustainable Research Vol. 2 No. 4 (2023): April 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjsr.v2i4.3613

Abstract

Internet users in Indonesia are increasing from year to year, based on a report according to APJII (2022) up to 77.02% of Internet users in Indonesia today, this number has slightly increased compared to the previous year. Along with the increasing number of internet users in Indonesia, there are many applications that are a media tool to find information, one of which is the Tiktok application. The popularity of Tiktok is increasing, predicting that Tiktok has active users reaching 755 million people in 2022, The most popular content on the Tiktok application is about fashion. This study aims to determine the influence of  product reviews,  trust, and marketing content on  Tiktok on purchasing decisions for jiniso products. This study used 4 variants, namely  product reviews, trust, marketing content  and purchase decisions. The data collection technique used a questionnaire distributed to 100 respondents. The data in this study used primary data with data collection carried out by distributing questionnaires using a 5-point Likert scale by measuring 30 questions. The data is then processed with multiple linear regression methods. The results of this study show that  product reviews have a positive effect on purchasing decisions. Trust positively influences purchasing decisions. Content marketing has a positive influence on purchasing decisions.  Product reviews,  trust, and marketing  content on Tiktok affect together or simultaneously on purchasing decisions