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Pringgitan

pringgitan
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Published by Sekolah Tinggi Pariwisata Ambarrukmo Yogyakarta

ISSN : 27216187 EISSN : 27222381 DOI : http://dx.doi.org/10.47256/prg

Core Subject : Economy, Education, Art, Social,

Arts Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences

Pringgitan sebagai jurnal ilmu pariwisata diharapkan menjadi public sphere dalam mendesiminasikan karya ilmiah berbagai kajian aspek kepariwisataan terutama pada bidang: Tourism; Hospitality; MICE (Meeting, Incentive, Convention, Exhibition); Tourism Destination; Communication Tourism; Management Tourism; Digital Tourism.

Arjuna Subject : Seni dan Humaniora - Seni dan Humaniora (Lain-Lain)

Articles 65 Documents

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EXPLORING POTENTIAL OF ALMOUR RAWA TOURISM OBJECT IN BONDOWOSO JAWA TIMUR Nutyasih Wibawanti Ratna Amina; Teguh Priyo Sadono
Pringgitan Vol 1, No 1 (2020): Pringgitan
Publisher : Sekolah Tinggi Pariwisata Ambarrukmo Yogyakarta

This research aims to determine the potential of the Swamp of Indah Almour as a tourist attraction, when viewed from the aspect of economic benefits, aspects of the development of tourist destinations and the public's response to the development of the Swamp of Indah Almour tourism object as a sustainable tourist attraction in Bondowoso, East Java. The development and construction of Swamp of Indah Almour tourism object that leads to a comprehensive and comprehensive ecotourism, will become an economic resource for the local government and the local community. With a fairly high level of public awareness about tourist destinations, this has the greatest potential for the development of ecotourism which is currently more popular with tourists, and can maintain tourism sustainability. However, there are some things that still need to be addressed, including the need for more modern management of tourist sites and follow the current trends to attract more investors and tourists to visit. In addition, it is also necessary to improve the quality of human resources in managing tourist destinations in providing services and management of tourism objects.Keywords: indah almour swamp, sustainable tourism, economic benefits, people

STRATEGI PEMASARAN DALAM PERSAINGAN DESTINASI PARIWISATA Suhartapa Suhartapa
Pringgitan Vol 2, No 1 (2021): Pringgitan
Publisher : Sekolah Tinggi Pariwisata Ambarrukmo Yogyakarta

Tourism destination marketing activities begin by selecting target markets, and these activities are referred to as the segmenting and targeting process. Meanwhile, activities to acquire, maintain and develop target markets are called the selling process. And the last thing is creating, delivering and communicating the destination offering is called the positioning process. The process of tourism activities can be in the form of long-term decisions or strategic levels which include the branding, segmenting, targeting, selling and positioning processes. Meanwhile, the short-term activity process or the tactical level is usually called a marketing program in the form of various maneuvers so that the predetermined marketing strategy can run well. Meanwhile, tactical activities, which are usually called marketing programs, are short-term processes aimed at making the marketing strategy run as determined. Activities that are tactical in this marketing program are decisions about the marketing mix. Competition for tourism destinations can be carried out through strategies that optimize the functions of tourism destinations. Like other industries, the function of a tourism destination can be in the form of an operational function and a marketing function.Keywords: Marketing Strategy, Competitive Strategy, Tourism Destination

Strategi Pengelolaan Pantai Parangtritis Sebagai Daya Tarik Wisata Alam Di Kabupaten Bantul Pada Era New Normal Fajar Subeni; Achmad Andi Rif'an
Pringgitan Vol 3, No 1 (2022): Pringgitan
Publisher : Sekolah Tinggi Pariwisata Ambarrukmo Yogyakarta

The Covid-19 pandemic has an impact not only on health but also the economic sector and tourism sector in the world. The New Normal Era is an action or behavior carried out by the community to implement a new lifestyle that is different from the previous one which was applied in all sectors, especially tourism. The purpose of this study is to formulate a management strategy for Parangtritis Beach during the new habit and analyze the internal and external environment as a basis for consideration and evaluation for Parangtritis Beach managers. TThe results of this study are in the form of strategies that must be carried out by managers and related agencies in the management of Parangtritis Beach: optimizing the promotion of Parangtritis Beach for the New Customs Period, maintaining the stability of the number of tourists by considering health protocols, making events by complying with and considering health protocols, namely providing health posts, limiting the number of visitors, conducting routine monitoring, wearing masks, maintaining distance, washing hands with soap, using hand sanitizer, bathing after traveling, cleaning goods with disinfectant liquid, making appeals to the community, of course as members of tourism to fulfill health protocols to prevent the spread of covid-19.Keywords: Covid-19 Pandemic; Parangtritis Beach; New Normal Era; Management Strategy

THE RESPONSE OF THE COMMUNITY TOWARDS THE DEVELOPMENT OF TOURISM IN TEBING BREKSI YOGYAKARTA Indri Kurniawati; M Baiquni; Djoko Wiyono
Pringgitan Vol 1, No 2 (2020): Pringgitan
Publisher : Sekolah Tinggi Pariwisata Ambarrukmo Yogyakarta

The main focus of this research is to explain the community response of society in Sambirejo Village in developing tourism in Breksi Cliffs. Responses are assessed from three aspects namely: perception, attitude and participation. Data analysis is done by understanding and compiling data that has been collected systematically. The aim is to find the community’s response to tourism and the level of community participation in tourism management. The result of this study is two types of responses namely positive and negative. Positive response arises from people who want to take advantage of business opportunities, the formation of local institutions, and the change in status experienced by the management members of Breksi Cliffs. While the negative response arises from the group of miners who were directly affected by mine stop regulation. The miners reject the developing of tourism that they did not get a stable income if they work in the tourism industry.Keywords: Breksi Cliff, Community Response, Tourism Development, Geotourism

TREN PUBLIKASI TENTANG PARIWISATA BERKELANJUTAN Hendi Prasetyo
Pringgitan Vol 3, No 2 (2022): Pringgitan
Publisher : Sekolah Tinggi Pariwisata Ambarrukmo Yogyakarta

Sustainable tourism is a tourism concept that can have a positive impact and reduce negative impacts on the environment, social, culture, and economy of local communities in the long term. This study aims to determine the trend of publications related to sustainable tourism. This research was conducted using quantitative methods and the analysis was carried out using bibliometrics. In this study, data on sustainable tourism published in 2020-2021 was obtained by utilizing the Google Scholar database in the Publish or Perish application, then processed using VOSviewer. The results of the study show that there are 176 publications related to sustainable tourism published in 2020-2021. Based on the results of the analysis that has been carried out, it was found that of the 281 authors involved in writing related to sustainable tourism in 2020-2021, there were only 4 authors who met the co-authorship network threshold, namely (indriyanto, mn) and (kawatak sy) included in the Cluster. 1, (ginting, n) in Cluster 2, and (rosalia, f) in Cluster 3. Meanwhile, in the co-occurrence network of a total of 931 terms, there are only 3 terms that meet the threshold and are incorporated in 1 Cluster. namely Indonesia, Pariwisata, dan Pariwisata berkelanjutan. Based on the research above, the researcher recommends the next author to raise topics related to sustainable tourism in Indonesia in particular or Indonesian tourism in general.Keywords: Trends, Publications, Sustainable Tourism

PENGARUH PEMASANGAN MEDIA INTERPRETATIF TERHADAP PERUBAHAN PERILAKU WISATAWAN DALAM MEMBUANG SAMPAH DI TEBING BREKSI Halim Ahmad; Bayu Grendo Sigarete
Pringgitan Vol 1, No 2 (2020): Pringgitan
Publisher : Sekolah Tinggi Pariwisata Ambarrukmo Yogyakarta

Breksi Cliffs were built and managed for tourist destinations in 2015. One of the challenges in the management of tourism in Breksi Cliff is garbage. The main factor ignoring garbage problems by tourists is due to their poor understanding of the environment and the dangers of environmental damage. So that, we need an initiative from the manager of Breksi Cliff in managing the environment around the tourist site through the installation of an interpretive media that is educative to the tourists about the environment, as well as an effort to provoke tourists to participate actively in order to control garbage in Breksi Cliffs. This research is a qualitative research and it is using experimental method. The study design was randomized complete design with 2 treatments and 3 repetitions. The data were collected by sampling method, by counting the trash in 2x2 m area around the sampling points. The data collection is 6 times with 3 times data retrieval before treatment and 3 times data after interpretative media installation treatment. The result of research based on statistical analysis shows that there is real difference of amount of gaebage before and after installation of interpretative media, where the garbage quantity decrease from 13,4 to 4,1.Keywords: Breksi Cliff, Interpretative Media, Garbage, Experimental

PERAN TOKOH MASYARAKAT TERHADAP PENGEMBANGAN PARIWISATA HALAL DI PANTAI THE LEGEND PADELEGAN PAMEKASAN Uswatun Hasanah; Rudi Hermawan
Pringgitan Vol 2, No 2 (2021): Pringgitan
Publisher : Sekolah Tinggi Pariwisata Ambarrukmo Yogyakarta

This study discusses the Role of Community Leaders in Halal-Based Tourism Development at The Legend Padelegan Beach, Pamekasan, where this tourist attraction has an attraction to be preserved and has enormous potential to be developed, as a tourist destination, especially for people around The Legend beach. Padelegan, Pademawu District, Pamekasan Regency. This study uses qualitative research, where the data collected is not in the form of numbers but the data comes from the field directly collected using interview scripts. The results of this study indicate that the role or participation of the community in the development of coastal tourism The legend is so enthusiastic in the tourism development sector, such as maintaining the cleanliness of the beach area so as not to disturb the comfort of tourists, maintaining the safety of tourist transportation, making things to attract visitors and many others.Keywords: role of community leaders, impact, halal tourism

KEARIFAN TRADISI BUDAYA SEBAGAI SARANA PELESTARAIAN LINGKUNGAN SERTA POTENSI EKOWISATA PADA KOMUNITAS MASYARAKAT DI SEKITAR HUTAN LINDUNG PETUNGKRIYONO (STUDI KASUS NYADRAN GEBYOG) Halim Ahmad; Tri Retnaningsih Soeprabowati; Hartuti Purnaweni
Pringgitan Vol 3, No 2 (2022): Pringgitan
Publisher : Sekolah Tinggi Pariwisata Ambarrukmo Yogyakarta

Society is an entity where every human individual tries to adapt and blend with his environment so as to form a mutually reinforcing social bond. Social ties in society create a culture that is manifested in everyday life in the form of norm, customs and traditions. Cultural traditions have a dynamic value that evolves in tandem with the evolution of the era. Cultural traditions are no longer just symbols to be understood symbolically, they also contain values that indicate ecological values (on a local spectrum), as well as prospective commercial values. Nyadran Gebyog tradition in Pungangan Village is an affirmation of the people's identity, as it is a reflection of the community's appreciation of the natural environment for the sufficiency provided by nature over the years for the community's basic needs, as well as a capital for economic development through the concept of ecotourism. Ecotourism development that is in accordance with the socio-cultural pulse of the community will produce a good synergy between the elements of the natural and socio-cultural environments, resulting in a higher level of public acceptance of the ecotourism idea.Keywords: Ecotourism, socio-culture, Nyadran Gebyog, Pungangan Village.

TINGKAT KEMENARIKAN NILAI-NILAI KEARIFAN LOKAL DESA BUGISAN BERDASARKAN PERSEPSI WISATAWAN DAN MASYARAKAT LOKAL Annisaa Nurul Atiqah; Rekta Deskarina
Pringgitan Vol 1, No 1 (2020): Pringgitan
Publisher : Sekolah Tinggi Pariwisata Ambarrukmo Yogyakarta

Plaosan Temple is one of the famous new tourist destinations at the moment located in Bugisan Village, Prambanan District, Klaten Regency, Central Java. Beautiful natural conditions become part of the attraction of a tour in the village of Bugisan. In addition to the natural conditions, the Bugisan Village has several values of local wisdom that have been passed down from generation to generation by the local community. This study aims to assess the perceptions of tourists and local communities regarding the values of local wisdom in the Bugisan Village. Based on the value of local wisdom in the Bugisan Village include (1) Cultural Arts: Srandul, Jathilan, Campur Sari, Gejog Lesung, Karawitan, (2)Myth: Mbah Budho Mound and Njama Keris, (3) Socio- Economy: Agriculture, Trade, Crafts, Traditional Transportation Models, (4)Local Architecture. Based on the perceptions of tourists and local people, art and culture aspects are considered the most interesting and potential to be developed as the main attraction in the Bugisan Village.Keywords: attractiveness level, bugisan village, local wisdom

ATRIBUT LUXURY HOTEL DI JAKARTA BERDASARKAN ULASAN DIGITAL PADA TRIPADVISOR Rachel Dyah Wiastuti; Josephine Rosalia Kurnia
Pringgitan Vol 2, No 1 (2021): Pringgitan
Publisher : Sekolah Tinggi Pariwisata Ambarrukmo Yogyakarta

This research aims to determine the customer’s satisfaction and dissatisfaction faktor on the luxury hotel in Central Jakarta based on online review at TripAdvisor platform. This research uses qualitative descriptive approach with content analysis. Two objects for this research are Hotel Indonesia Kempinski Jakarta and Keraton at The Plaza Hotel, Jakarta. However, the research samples are 1,229 excellent reviews that represent customer satisfaction and 31 terrible reviews that represent customer dissatisfaction. Findings reveals that room quality valued 17.4% as the determinant faktors of customer satisfaction in the luxury hotel. Room quality are considered as spacious room space, proper amenities, and latest technology equipment such as universal power socket and iPod charging dock. On the other hand, service quality valued 21.15% as the determinant faktors of customer dissatisfaction in the luxury hotel. Service quality are considered as unresponsive employee, lack of employee product knowledge, and unpolite employee. Luxury hotel premises are expected to always maintain hotel cleanliness and professional employee to ensure customer satisfaction. Further research should emphasize on other hotel category and use more online platform to gather more reviewsKeywords: Hotel Attributes, Luxury Hotel, Online Review, Satisfaction Factors

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Contact Name
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Contact Email
jurnalpringgitan@stipram.ac.id

Phone
+62274485650

Journal Mail Official
jurnalpringgitan@stipram.ac.id

Editorial Address
Jalan Ahmad Yani No. 52B, Banguntapan, Bantul, Yogyakarta

Location
Kab. bantul,

Daerah istimewa yogyakarta

INDONESIA