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Bursa : Jurnal Ekonomi dan Bisnis
Published by Lembaga Riset Ilmiah
ISSN : -     EISSN : 28296397     DOI : -
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Bursa : Jurnal Ekonomi dan Bisnis is a publication media that contains the results of research in the field of Economics and Business which includes studies of Economics, Accounting, Management, Finance, and Business. Manuscripts published in the BURSA Jurnal Ekonomi dan Bisnis include the results of scientific research, original articles, and new scientific reviews.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 5 Documents
 1 
Search results for , issue "Vol. 2 No. 2 (2023): Mei 2023" : 5 Documents clear
Pengaruh Harga, Kualitas Produk Dan Kepercayaan Pelanggan Terhadap Loyalitas Pelanggan Hariyono, Iskak; Ruspitasari, Widi Dewi; Handoko, Yunus
Bursa : Jurnal Ekonomi dan Bisnis Vol. 2 No. 2 (2023): Mei 2023
Publisher : Lembaga Riset Ilmiah, Yayasan Mentari Meraki Asa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59086/jeb.v2i2.245

Abstract

Health is an important part of everyone's primary needs. PT. Setia Andalan Sukses has an important role in the distribution chain of quality medical devices in assisting the right diagnosis for patients in need. The purpose of this research is to know and analyze: (1) the effect of price on customer loyalty in PT. Setia Andalan Sukses, (2) the effect of product quality on customer loyalty in PT. Setia Andalan Sukses, and (3) the influence of customer trust in customer loyalty PT. Setia Andalan Sukses, and (4) influence of price, product quality and customer trust simultaneously on customer loyalty in PT. Setia Andalan Sukses. This research was conducted using a quantitative approach to customers PT. Setia Andalan Sukses, namely hospitals located in East Java which have made purchases more than twice in the year 2021. Respondent population 55 Hospital using purposive sampling method. The data obtained were analyzed using research instrument testing and research hypothesis testing using multiple liner regression analysis. The research results show that (1) price has a significant effect on customer loyalty (2) product quality has a significant effect on customer loyalty , (3) customer trust has a significant effect on customer loyalty, and (4) simultaneously price, product quality and customer trust have a significant effect on customer loyalty in PT. Setia Andalan Sukses
Faktor Determinan Prilaku Keuangan pada Generasi Y Di Kota Medan Wahyuni, Sri Fitri; Radiman, Radiman; Lestari, Serli
Bursa : Jurnal Ekonomi dan Bisnis Vol. 2 No. 2 (2023): Mei 2023
Publisher : Lembaga Riset Ilmiah, Yayasan Mentari Meraki Asa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59086/jeb.v2i2.276

Abstract

Setiap individu memiliki karakteristik dan kecenderungan perilaku keuangan yang berbeda-beda, baik dari faktor internal maupun faktor eksternal. Salah satu faktor yang mempengaruhi perilaku keuangan ialah pengetahuan tentang literasi keuangan. Penelitian ini bertujuan untuk mengetahui dan menganalisis pengaruh literasi keuangan, literasi sedekah, sikap keuangan pribadi dan gaya hidup terhadap perilaku keuangan generasi Y yang produktif di Kota Medan. Jenis penelitian ini adalah penelitian kuantitatif dengan teknik pengumpulan data menggunakan kuesioner. Sampel yang digunakan berjumlah 96 orang, dengan aplikasi pengoalahan data menggunakan smart PLS. Teknik analisa data menggunakan Analisis Jalur, Partial Least Square (PLS) dan Analisis efek Mediasi. Hasill penelitian ini menunjukkan literasi keuangan (X1) berpengaruh positif dan signifikan terhadap perilaku keuangan (Y). Literasi sedekah (X2) berpengaruh terhadap perilaku keuangan (Y). Sikap keuangan pribadi (X3) berpengaruh terhadap perilaku keuangan (Y). Gaya hidup (X4) berpengaruh terhadap perilaku keuangan (Y). Literasi keuangan, literasi sedekah, sikap keuangan pribadi dan gaya hidup secara simultan berpengaruh signifikan terhadap perilaku keuangan generasi Y yang produktif di Kota Medan. Each individual has different characteristics and tendencies in financial behavior, both internal and external factors. One of the factors that influence financial behavior is knowledge of financial literacy. This study aims to determine and analyze the influence of financial literacy, alms literacy, personal financial attitudes and lifestyles on the productive financial behavior of Generation Y in Medan City. This type of research is quantitative research with data collection techniques using questionnaires. The sample used was 96 people, with data processing applications using smart PLS. Data analysis techniques using Path Analysis, Partial Least Square (PLS) and Mediation effect analysis. The results of this study indicate that financial literacy (X1) has a positive and significant effect on financial behavior (Y). Alms literacy (X2) influences financial behavior (Y). Personal financial attitudes (X3) influence financial behavior (Y). Lifestyle (X4) influences financial behavior (Y). Financial literacy, alms literacy, personal financial attitudes and lifestyle simultaneously have a significant effect on productive Y generation financial behavior in Medan City.
Pengaruh Kondisi Keuangan Terhadap Kepatuhan Wajib Pajak Badan dalam Membayar Pajak (Studi Kasus Pada KPP Medan Barat) Siregar, Siti Aisyah
Bursa : Jurnal Ekonomi dan Bisnis Vol. 2 No. 2 (2023): Mei 2023
Publisher : Lembaga Riset Ilmiah, Yayasan Mentari Meraki Asa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59086/jeb.v2i2.298

Abstract

This study aims to determine the effect of financial conditions on corporate taxpayer compliance in paying taxes at KPP Pratama Medan Barat from 2018-2020. The type of research used in this research is associative research. The population in this study were all corporate taxpayers who were registered with KPP Pratama Medan Barat and 99 business entities were sampled. Data collection techniques using Simple Linear Regression testing. The research results obtained indicate that financial condition has a positive and significant effect on corporate taxpayer compliance.
Pengaruh Kualitas Pelayanan, Harga dan Promosi Terhadap Keputusan Pembelian Fashion di Tiktok Shop pada Pengguna Aplikasi Tiktok Andriani, Zihan; Nasution, Satria Mirsya Affandy
Bursa : Jurnal Ekonomi dan Bisnis Vol. 2 No. 2 (2023): Mei 2023
Publisher : Lembaga Riset Ilmiah, Yayasan Mentari Meraki Asa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59086/jeb.v2i2.300

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh kualitas pelayanan, harga dan promosi terhadap keputusan pembelian fashion di tiktok shop pada pengguna aplikasi tiktok di lingkungan Mahasiswa Universitas Muhammadiyah Sumatera Utara. Masalah dalam penelitian ini adalah apakah kualitas pelayanan, harga dan promosi berpengaruh terhadap Keputusan Pembelian fashion di tiktok shop pada pengguna aplikasi tiktok pada seluruh Mahasiswa Universitas Muhammadiyah Sumatera Utara. Populasi penelitian pada seluruh mahasiswa Universitas Muhammadiyah Sumatera Utara yang sudah pernah berbelanja di tiktok shop, sampel penelitian ini sebanyak 100 responden. Teknik pengumpulan data melalui angket (kuesioner) dan analisis data menggunakan analisis regresi linear berganda serta pengolahan data menggunakan software SPSS versi 23.00. Hasil analisis regresi linier berganda menunjukkan bahwa ada pengaruh kualitas pelayanan terhadap keputusan pembelian fashion di tiktok shop, ada pengaruh harga terhadap keputusan pembelian fashion di tiktok shop, tidak ada pengaruh promosi terhadap keputusan pembelian fashion di tiktok shop. Nilai R-Square sebesar 0,308 atau 30,8% menunjukkan kontribusi kualitas pelayanan, harga dan promosi terhadap keputusan keputusan pembelian fashion di tiktok shop dan sisanya 69,2% dipengaruhi oleh variabel lain yang tidak diteliti. Simpulan penelitian: secara parsial kualitas pelayanan berpengaruh signifikan terhadap keputusan pembelian fashion di tiktok shop, promosi tidak berpengaruh signifikan terhadap keputusan keputusan pembelian fashion di tiktok shop, harga berpengaruh signifikan terhadap keputusan keputusan pembelian fashion di tiktok shop. This study aims to determine the effect of service quality, price and promotion on fashion purchasing decisions at the tiktok shop on users of the tiktok application in the student environment, Muhammadiyah University of North Sumatra. The problem in this study is whether the quality of service, price and promotion affect fashion purchasing decisions at the tiktok shop for users of the tiktok application at students, Muhammadiyah University of North Sumatra. The population of this study was all students of the Muhammadiyah University of North Sumatra who had shopped at the tiktok shop, the sample of this study was 100 respondents. Data collection techniques through questionnaires (questionnaires) and data analysis using multiple linear regression analysis and data processing using SPSS version 23.00 software. The results of multiple linear regression analysis show that there is an influence of service quality on fashion purchasing decisions at tiktok shop, there is an influence of price on fashion purchasing decisions at tiktok shop, there is no influence of promotion on fashion purchasing decisions at tiktok shop. The R-Square value of 0.308 or 30.8% shows the contribution of service quality, price and promotion to fashion purchasing decisions at tiktok shop and the remaining 69.2% is influenced by other variables not examined. Research conclusions: partially service quality has a significant effect on fashion purchasing decisions at tiktok shop, promotion has no significant effect on fashion purchasing decisions at tiktok shop, price has a significant effect on fashion purchasing decisions at tiktok shop.
Telaah Kecurangan dengan Fraud Diamond pada Lembaga Keuangan Syariah non Bank dalam Suatu Studi Literatur Abdullah, Ikhsan; Lubis, Arnida Wahyuni
Bursa : Jurnal Ekonomi dan Bisnis Vol. 2 No. 2 (2023): Mei 2023
Publisher : Lembaga Riset Ilmiah, Yayasan Mentari Meraki Asa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59086/jeb.v2i2.306

Abstract

Islamic corporate entities are currently increasing in foreign countries. People are starting to turn to the sharia economy. The sharia pawnshop office is one of the non-bank Islamic financial institutions that provides loans to consumers based on the sharia concept. A corporate entity must be supported by reports and reliable apprentice financial supervision to prevent fraud. Because it will have an impact on the level of trust in the company. However, due to the fact that there is fraud that occurs in pawnshops in several places. This study tries to examine the fraud by using a fraud diamond which consists of: Opportunity, Pressure, rationalization and ability. This study uses qualitative methods using descriptive methods. Research using documentation techniques. Documentation technique for analyzing documents related to non-bank Islamic Financial Institutions, diamond fraud. The data used in the analysis include Islamic banking books, Front Diamond, research articles and so on Based on the results of the research conducted, it is found that there are still frauds committed by employees and company leaders in several regions. The loss to the government reached Rp. 6.3 billion. Judging from the cases that occur, if examined using a fraud diamond, there are elements of pressure and opportunity that occur. It is hoped that the company will improve its internal control system and create a new system to prevent fraud and rotate positions to minimize fraud

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