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Dwi Setiawan
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Kata Kita: Journal of Language, Literature, and Teaching
Published by Universitas Kristen Petra Surabaya
ISSN : -     EISSN : 25987801     DOI : 10.9744/katakita
Core Subject : Education,
Languange, Linguistic, Communication & Media
Kata Kita is a journal dedicated to the publication of students research in the areas of literature, language, and teaching. In the study of language, it covers issues in applied linguistics such as sociolinguistics, discourse analysis, critical discourse analysis, pragmatics, sylistics, corpus linguistics and others. In the area of literature, it covers modern and contemporary literature in English in the forms of printed, screened, aired or performed texts. In the field of teaching, it covers teaching materials and practices, especially those related to English Language Teaching.
Arjuna Subject : Seni dan Humaniora - Bahasa dan Linguistik
Articles 613 Documents
 30   31   32   33   34 
PERSUASIVE STRATEGIES USED BY AGUNG SEDAYU GROUP IN THE INFOMERCIAL, METRO TV Iqbal Firmansyah; Esther H Kuntjara
Kata Kita: Journal of Language, Literature, and Teaching Vol 4, No 2 (2016)
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/katakita.4.2.12-20

Abstract

This study is conducted to find out the types of persuasive strategies which were used in Agung Sedayu Group’s infomercial.  It is aimed to seek the types of persuasive strategies used by the hosts and the representative team of Agung Sedayu Group in the infomercial. The writer uses the theories of persuasive strategies by Beebe (2012). The types of persuasive strategies theories are enhancing your credibility, using logic and evidence, and using emotion to persuade. In addition, the writer uses theory of social factor by Holmes (2001) as the supporting theory. This research uses qualitative supported by quantitative methods to reveal which strategy that mostly used by the participants. In the analysis, the writer found out that the most dominant persuasive strategy used by the hosts is using emotion to persuade 161 (31.8%). Moreover, the most dominant persuasive strategy used by the representative team is enhancing your credibility 113 (22.3%). 
Conversational Strategies Used by Gilang Widya Permana and Shandy Purnamasari in the SB30 Podcast Ivana Naomi
Kata Kita: Journal of Language, Literature, and Teaching Vol 10, No 2 (2022)
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/katakita.10.2.365-372

Abstract

This qualitative study was conducted to determine how speakers of different genders employed conversational strategies. In addition, the writer intended to find the similarities and differences in the use of conversational strategies by male and female speakers. Therefore, the writer chose to analyze the guest stars of SB30's podcast that represented both genders. The guest stars were Gilang Widya Permana (male) and Shandy Purnamasari (female). To analyze the data, the writer referred to Gender and Conversational Strategies theory by Coates (2013). Coates (2013) classifies conversational strategies into seven strategies. This study showed that Gilang used six out of seven strategies, while Shandy used all seven. The writer concludes that conversational strategies can be used by men and women, depending on one's emerging condition. Therefore, the chances of using conversational strategies for both genders are equal.
Power Game Experienced by Christine Collins In Changeling Film Kurniawan Henky; Ribut Basuki
Kata Kita: Journal of Language, Literature, and Teaching Vol 2, No 1 (2014)
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/katakita.2.1.%p

Abstract

In Changeling film, Collins as the female character experiences injustice. In this study, I want to reveal how the authorities abuse their power to Collins and the strategies that used by Collins to defeat the authorities’ power. I will use the concept of abuse by the powerful to the powerless by Adam M. Tomison and Joe Tucci and power relations by Michel Foucault. I find out that power is easily abused and not stable because one time, it is the authorities that have the power, but at the other time, it is individual who has more power. The police and the doctors abuse their power to Collins. I find out that Collins uses some strategy to defeat the authorities’ power. She is complying, gathering evidence, and getting allies. At first, she is powerless, but in the end, Collins can defeat the authorities’ power and become powerful.
Persuasion in Indonesian Food Blogs Ivena Clarissa
Kata Kita: Journal of Language, Literature, and Teaching Vol 5, No 2 (2017)
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/katakita.5.2.53-59

Abstract

This study is a rhetoric study about the modes of persuasion. The writer chose this topic for her study since she realizes that social media, especially blog, as found in Indonesian food blogs has become inseparable part of people's lives, especially blog, as well as many cafes and restaurants pop up in Jakarta, Indonesia. One thing that has caught the writer’s attention and curiosity to write on this particular topic is the way food bloggers persuade or attract their readers through their blogs. The aims of this study were to describe and to analyze the modes of persuasion commonly used in food bloggers post. The writer used Ethos, Pathos, Logos as her framework of analysis. For the sources of data, the writer used the blogs from three famous food bloggers in Jakarta, Indonesia. In this study, the writer herself acted as the instrument of the study. The writer chose and collected the data she needed. Then, she analyzed the data by using several tables. In the findings and discussion, the writer found that the food bloggers mostly use Pathos as their ways to persude the readers. The writer found several categorises in order to analyze the data based on the modes of persuasion such as: ethos consists of ethos through experiences, citing reliable sources, and demonstrating good will. Pathos consists of happy or satisfactory emotions, disappointed or unsatisfactory emotions, and communicate to the readers directly. Logos consists of facts or research, common-sense information, and value.
Introducing PT. Adikarya Multi Teknologi Mandiri Using a Company Profile Sheryl Keren Muliadie
Kata Kita: Journal of Language, Literature, and Teaching Vol 8, No 1 (2020)
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/katakita.8.1.39-50

Abstract

PT. Adikarya Multi Teknologi Mandiri is a business-to-business company involved in vacuum coating industry. Its folder-shaped company profile specifically targets purchasing personnels and is tailor made to suit procurement process during an open tender; acting as the extension of a name card. Hence, the company profile pays special attention to design that enables easy reading which showcases the company’s products and services. Texts are kept short and fully focused on highlighting the company’s unique selling preposition to entice offers. The design is based on Gestalt’s Principle and Contemporary Color Theory by Steven Bleicher, while the text follows Sally Hogshead’s Fascinate: How to Make Your Brand Impossible to Resist and Blythe’s Essential of Marketing. Keyword: Business to business, Company Profile, Short Company Profile
WRITTEN TELEPHONING GUIDELINES FOR THE OPERATORS OF LOTUS GARDEN HOTEL KEDIRI Yenny Wong; Julia Eka Rini
Kata Kita: Journal of Language, Literature, and Teaching Vol 3, No 3 (2015)
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/katakita.3.3.9-13

Abstract

These guidelines are made to solve telephoning behaviour problems at Lotus Garden Hotel. The explanation is in Indonesian because it can help the operators who do not speak English to know how to telephone well step by step so that they really understand about what they will do when they are telephoning with the customers. The second purpose is to help to get a plus impression for Lotus Garden Hotel. The guidelines consist of receiving calls, making calls, leaving messages, taking messages, and dealing with the problems. It also includes the forms that the operators can use in leaving messages, taking messages, and dealing with the problems to the customers in telephoning. The guidelines will help the front office department where operators usually belong to.
Tales of Tristoria: Exploring Finding Meaning of Life Through Acceptance of Death Jeremi Noverian; Dwi Setiawan
Kata Kita: Journal of Language, Literature, and Teaching Vol 9, No 3 (2021)
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/katakita.9.3.413-419

Abstract

Humanity has their own meanings of life. Those meanings are meant to guide them towards fulfillment. People have different triggers that propel them to find their meanings of life, for example death anxiety. This novel project follows Trista, the bearer of a Curse which has the power to kill her if she uses it. As a result, she fears death and struggles to find her meaning of life, because she feels sorrow caused by her death anxiety. To better explore the issue, I apply Paul Wong’s Meaning Management Theory about meaning of life and death anxiety in the story. I find that death anxiety makes someone like Trista experience a life-changing experience to motivate her to find meaning, and the death anxiety subsides when a person finds meaning, accepts, and no longer fears death. A person who finds meaning will live life to the fullest based on their meanings. Keywords: Meaning of life, death anxiety, death acceptance
Perceived Meaning on McDonalds’ Happy Meal® Promotional Videos by Blue and White Collar Workers in Surabaya Valerie Febrina Anggara
Kata Kita: Journal of Language, Literature, and Teaching Vol 6, No 2 (2018)
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/katakita.6.2.224-229

Abstract

This study observes the perceived meanings of McDonalds’ Happy Meal®promotional videos produced by two different social classes of workers, which are White and Blue Collar workers as respondents. After finding out what the perceived meanings are from the respondents, writer proceeds on to the analyzing process in order to find out the differences between White and Blue Collar respondents’ perceived meanings. The study uses descriptive qualitative approach to explain the meaning of qualitative material in a more systematic way. The writer concludes that white collar respondents tend to prioritize pride, prestige and esteem. Meanwhile, blue collar respondents tend to prioritize their primary needs and responsibilities before spending on secondary needs.
Mort Rainey’s Split Personality in Secret Window Cynthya Sandjaya; Liem Satya Limanta
Kata Kita: Journal of Language, Literature, and Teaching Vol 1, No 1 (2013)
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/katakita.1.1.24-31

Abstract

Psychological issue is the main issue discussed in David Koepp’s Secret Window through its main character, Mort Rainey. Rainey’s psychological struggle will be the main theme in this research. This thesis examines Rainey’s split personality. Furthermore, in this study, we want to analyze the process of how Mort Rainey’s personality splits into two different personalities. To meet the answer of this study, we will use the theory of Dissociative Identity Disorder with a support from Sigmund Freud’s psychoanalytic theory about the three psyche agents. In this study, we discover that the process of Mort Rainey’s split personality begins with a traumatic experience, then continues with the repression and compartmentalization to create John Shooter. Finally, the split personality that Mort Rainey experiences is useful as a great defense for Mort Rainey to cope with his trauma.
A Company Profile as a Proposed Solution of Management Problems of “Widjaja Music” School Surabaya Cyn Celine; Julia Eka Rini
Kata Kita: Journal of Language, Literature, and Teaching Vol 2, No 2 (2014)
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/katakita.2.2.8-14

Abstract

This project is a further step after taking an internship class in the previous semester. The writer had done an internship at Widjaja Music, music educational school located at Jalan Raya Darmo Permai Timur, No. 19P, West Surabaya, for 122 hours and 25 minutes within two months. Then, the writer found three problems in the institution during the internship, (1) the system of the music school is not good, (2) the facility for the administration is not well-supported, (3) and the music school does not have a clear background and history. Despite the writer’s position as an intern who does not have any power to make an important decision, she uses the company profile as the solution to make the improvements of those problems mentioned above. The company profile is specially designed for both customers and owners. For the customers, the writer emphasizes more on the good and strength side of Widjaja Music. For example, the good things about the various courses that Widjaja Music offers in the school. On the other hand, for the owner, the writer emphasizes more on evaluations that could build and strengthen Widjaja Music. For example, the thing that is not good enough is the personnel structure of the music school. By looking at the evaluation, the owner also could fix the weaknesses and keep the strengths of Widjaja Music. At last, the writer learned a lot about the music school throughout the process of making the company profile for Widjaja Music. Thus, the writer has known the basic things regarding the music school, which she found very useful later in her future career life.

Page 32 of 62 | Total Record : 613

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