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Populer: Jurnal Penelitian Mahasiswa
Published by Universitas Maritim AMNI Semarang
ISSN : 2962116X     EISSN : 29635306     DOI : -
Core Subject : Economy, Humanities, Science, Education, Social, Engineering,
Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Social Sciences Other
Populer: Jurnal Penelitian Mahasiswa ini terbit 1 tahun 4 kali (Maret, Juni September dan Desember). Karya yang diterbitkan merupakan suatu hasil penelitian orisinil atau tinjauan Pustaka yang ditulis oleh mahasiswa. Ruang lingkup karya yang diterbitkan mencakup Multidisiplin diantaranya yaitu: Ilmu Sosial Humaniora, Politik, Pendidikan, Ilmu Teknik, Teknik Elektro dan Informatika, Desain Komunikasi Visual, Manajemen, Ekonomi dan Akuntansi, Kewirausahaan dan Bisnis.
Arjuna Subject : Umum - Umum
Articles 331 Documents
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Manusia sebagai Homo Socius di Era Digital: Kajian Filsafat Teknologi Martin Heidegger tentang Pengaruh Teknologi terhadap Relasi Sosial Manusia Karolus Isak Bani; Valentino Dae; Juan Fransiskus Leba Tukan; Mateus A. Wolo Tana; Alfonsius Lulus Nifu; Kasimirus Rape Baluk; Heribertus Torino Kato; Marianus Liwu Kelen; Nikodemus Rafael; Yosef Jemai
Populer: Jurnal Penelitian Mahasiswa Vol. 5 No. 1 (2026): Maret: Jurnal Penelitian Mahasiswa
Publisher : Universitas Maritim AMNI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/populer.v5i1.5454

Abstract

The development of digital technology has brought significant changes in the way humans communicate, interact, and understand their existence as social beings. Human beings, who are essentially homo socius or beings who live together with others, are now experiencing changes in social relationships due to the dominance of digital technology. This research aims to analyze the relationship between the nature of humans as social beings and technological development from the perspective of Martin Heidegger’s philosophy of technology. The research method employed is qualitative research using a library research approach through the analysis of various philosophical works, studies on human philosophy, technological philosophy, and research on digital society. Heidegger’s concepts of techne, aletheia, Gestell (enframing), and standing-reserve (Bestand) are used as an analytical framework to understand how technology shapes the way humans perceive the world and themselves. The study shows that technology does not merely function as a communication tool but also influences the formation of human identity, social relationships, and the understanding of existence. The dominance of technology may shift essential human social values such as openness, responsibility, solidarity, trust, and justice when humans lose their critical awareness toward technology. Therefore, technology must be understood and used wisely so that it remains a means of strengthening human relationships rather than replacing the social dimension of human existence. Heidegger’s thought provides an important reflection that humans must remain conscious subjects in facing technological development.
Pengaruh Citra Merek, Desain Produk, dan Harga Terhadap Keputusan Pembelian Produk Bata di Kota Bima Muhammad Ardan; Intisari Haryanti; Ita Purama
Populer: Jurnal Penelitian Mahasiswa Vol. 4 No. 2 (2025): Jurnal Penelitian Mahasiswa
Publisher : Universitas Maritim AMNI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/populer.v4i2.3752

Abstract

The intense competition in the footwear industry requires companies to adopt effective marketing strategies to influence consumer purchasing decisions. This study aims to analyze the effect of brand image, product design, and price on consumer purchasing decisions for Bata products in Bima City. A quantitative approach was applied, with a sample of 96 respondents selected using accidental sampling. Data were collected through questionnaires and analyzed using validity tests, reliability tests, multiple regression analysis, t-tests, and F-tests with the SPSS program. The results show that brand image has no significant effect on purchasing decisions, while product design and price have a significant positive effect. Simultaneously, brand image, product design, and price significantly influence purchasing decisions for Bata products in Bima City. These findings highlight the importance of product design and price competitiveness in strengthening consumer purchase intentions.
Pengaruh Disiplin Kerja dan Budaya Organisasi Terhadap Kepuasan Kerja di Hotel Sangga Buana Muhammad Faiz Syauqy; Deri Apriadi
Populer: Jurnal Penelitian Mahasiswa Vol. 4 No. 2 (2025): Jurnal Penelitian Mahasiswa
Publisher : Universitas Maritim AMNI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/populer.v4i2.3768

Abstract

This study aims to analyze the influence of work discipline and organizational culture on employee job satisfaction at Hotel Sangga Buana. Job satisfaction is a crucial factor in improving performance, productivity, and employee loyalty in the hospitality industry, which demands professionalism and excellent service. The research employed a quantitative approach using a survey method. Data were collected through questionnaires distributed to 30 employees from operational and administrative departments. The data were analyzed using multiple linear regression with the assistance of SPSS version 25. The results reveal that both work discipline and organizational culture have a positive and significant effect on job satisfaction, both partially and simultaneously. Work discipline was found to be the most dominant variable influencing job satisfaction, as high discipline fosters order and accountability in the workplace. Meanwhile, a positive organizational culture contributes to a harmonious work environment and enhances employee motivation. These findings emphasize the importance of implementing strong discipline and cultivating a supportive organizational culture to improve job satisfaction and overall employee performance in the hospitality sector.
Pengaruh Gaya Kepemimpinan dan Motivasi terhadap Produktivitas Anggota Organisasi Mahasiswa Satria Muda Indonesia Sandi Sandi; Deri Apriadi
Populer: Jurnal Penelitian Mahasiswa Vol. 4 No. 2 (2025): Jurnal Penelitian Mahasiswa
Publisher : Universitas Maritim AMNI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/populer.v4i2.3769

Abstract

This study aims to analyze the influence of leadership style and motivation on the productivity of members of the Student Activity Unit (UKM) Satria Muda Indonesia at the National University of the Republic of Indonesia. The research employed a quantitative descriptive approach, with data collected through questionnaires distributed to 30 respondents consisting of active members and administrators. The data were analyzed using multiple linear regression with the assistance of SPSS software and supported by classical assumption tests, including normality, multicollinearity, heteroscedasticity, and autocorrelation tests. The results indicate that leadership style and motivation have a positive and significant effect on member productivity, both partially and simultaneously. The coefficient of determination (R²) value of 0.745 shows that 74.5% of productivity variation is explained by these variables, while the remaining 25.5% is influenced by other factors outside the model. Therefore, it can be concluded that effective leadership and strong motivation are key determinants in improving the productivity of student organizations.
Pengaruh Pertumbuhan, Struktur Modal, dan Ukuran Perusahaan terhadap Harga Saham Sub Sektor Keramik di BEI (2018–2023) Ferrizha Listianna; Umi Nadhiroh; Ririn Wahyu Arida
Populer: Jurnal Penelitian Mahasiswa Vol. 4 No. 2 (2025): Jurnal Penelitian Mahasiswa
Publisher : Universitas Maritim AMNI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/populer.v4i2.3814

Abstract

The purpose of this research is to analyze and find out how the company's growth, capital structure and company size affect stock prices in sub-sector, ceramics, porcelain and glass companies listed on the IDX for the 2018-2023 period. This research is an associative quantitative research using secondary data taken from the company's annual financial statements. The sampling technique in this study uses purposive sampling. In this study, 48 samples were obtained for 6 years (20182023). The analysis tool used in the regression analysis of panel data was conducted using E-views 13. Based on the research that has been carried out, it can be concluded that the company's growth partially has a significant effect on the stock price, the company's capital structure and size partially do not have a significant effect on the stock price. Then the company's growth, capital structure and company size simultaneously have a significant effect on the stock price of companies in the ceramics, porcelain and glass sub-sector listed on the IDX for the 2018-2023 period.
Pengaruh Digital Marketing Dalam Meningkatkan Loyalitas Pelanggan di Era E-Commerce Pada UMKM Toko Baju Uban Muslim di Cianjur M. Nuryaman; Deri Apriadi
Populer: Jurnal Penelitian Mahasiswa Vol. 4 No. 2 (2025): Jurnal Penelitian Mahasiswa
Publisher : Universitas Maritim AMNI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/populer.v4i2.3840

Abstract

This study aims to analyze the influence of digital marketing on customer loyalty at the Uban Muslim Clothing Store MSME in Cianjur in the context of e-commerce development. The increasingly rapid digital transformation requires MSMEs to adapt to technology-based marketing strategies to be able to compete and retain consumers. This study uses a quantitative approach with a survey technique on 20 adult respondents, both men and women, who have interacted with the store. The research instrument in the form of a questionnaire distributed through Google Forms, measuring two main variables: digital marketing (as an independent variable) and customer loyalty (as a dependent variable). The analysis technique used is simple linear regression. The results of the analysis show that there is a positive influence of digital marketing on customer loyalty, as indicated in the regression equation Y = 3.5226 + 0.582XY = 3.5226 + 0.582XY = 3.5226 + 0.582X. The regression coefficient of 0.582 indicates that every one unit increase in digital marketing activity can significantly increase customer loyalty. Meanwhile, the intercept value of 3.5226 indicates that customer loyalty remains high even without digital activities, indicating a strong foundation of loyalty from non-digital factors. This finding has important implications: digital marketing is not just a promotional tool, but a key strategy for building long-term customer engagement. This study recommends that MSMEs optimize digital content, online interactions, and data-driven communication systems to maintain and enhance customer loyalty in the digital marketing era.
Efektivitas Program Percepatan Penurunan Stunting di Desa Pandansari Kecamatan Paguyangan Kabupaten Brebes Tomi Wiratama; Indah Ayu Permana Pribadi; Ariesta Amanda
Populer: Jurnal Penelitian Mahasiswa Vol. 4 No. 2 (2025): Jurnal Penelitian Mahasiswa
Publisher : Universitas Maritim AMNI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/populer.v4i2.3871

Abstract

Stunting is a serious problem because it impacts long-term development, preventing children from reaching their full potential, leading to lower cognitive abilities, and increasing their susceptibility to future illnesses. It also impacts both macroeconomic and microeconomic income. SSGI data from 2022 shows that the stunting rate in Central Java was 20.8%, with the highest stunting rate in Central Java Province being in Brebes Regency at 29.1% in 2022. Pandansari Village is one of the villages in Paguyangan District with the highest stunting prevalence, with 129 children in 2023. This study aims to determine the effectiveness of the stunting reduction acceleration program in Pandansari Village. This study uses a descriptive qualitative method. Data collection was carried out through observation, interviews, and documentation. The focus of this study uses Budiani's effectiveness theory, namely. The results of the study are seen from five aspects, the first is the accuracy of the target in the aspect of the accuracy of the target of toddlers recorded by the posyandu cadres and village midwives so that the program is in accordance with the targets that have been previously determined and is in accordance with existing policies. Second, the aspect of program socialization where the existing program has been well socialized to program recipients through various existing activities which include stunting prevention. Third, the program objectives from this aspect, the objectives of the existing program have been effective because the stunting rate in Pandansari Village has decreased every year and also parents of toddlers have better understanding and pay more attention to healthy lifestyles for toddlers. And fourth, program supervision in this aspect, village cadres and midwives have provided regular supervision to program recipients and also provided reports to the village government, sub-district government and community health center every six months.
Tata Kelola dan Manajemen Pelayanan Publik di Kantor Kecamatan Cianjur Kota Ganjar Ramadhan; Anisa Puspanegara
Populer: Jurnal Penelitian Mahasiswa Vol. 4 No. 4 (2025): Jurnal Penelitian Mahasiswa
Publisher : Universitas Maritim AMNI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/populer.v4i4.3878

Abstract

Public service performance represents the most visible aspect of local government administration. Sub-district offices play a crucial role as the frontline of daily administrative services. This study analyzes the management of public services at the Cianjur Kota Sub-district Office by examining governance practices, staff professionalism, and service effectiveness. A descriptive qualitative approach was employed through light observation, document analysis, and literature review. The findings reveal that the management of public services at the sub-district office is generally adequate, indicated by standardized service procedures, improved administrative flows, and better staff discipline. However, several challenges persist, including limited human resources, insufficient transparency of service information, and low community participation in providing feedback. These results highlight the importance of good governance principles  transparency, accountability, and participation  in enhancing public service quality at the sub-district level. The study recommends improving internal coordination, providing more accessible public information, and strengthening staff capacity through continuous training.
Pengaruh Pertumbuhan Aset, Struktur Modal, dan Struktur Aktiva Terhadap Profitabilitas Pada PT Astra Graphia Tbk Periode 2016-2023 Vica Selly Amanda; Umi Nadhiroh; Rike Kusuma Wardhani
Populer: Jurnal Penelitian Mahasiswa Vol. 4 No. 2 (2025): Jurnal Penelitian Mahasiswa
Publisher : Universitas Maritim AMNI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/populer.v4i2.3887

Abstract

This study aims to analyze the effect of asset growth, capital structure, and asset structure on the profitability of PT Astra Graphia Tbk during the period 2016–2023. The research employs a quantitative approach with a causal research design using secondary data derived from the company’s quarterly financial statements. A total of 32 quarterly observations were selected through purposive sampling. Profitability is measured using Return on Equity (ROE), while data analysis is conducted using multiple linear regression. Prior to hypothesis testing, classical assumption tests including normality, multicollinearity, heteroskedasticity, and autocorrelation tests were performed to ensure the robustness of the regression model. The results indicate that asset growth, capital structure, and asset structure simultaneously have a significant effect on firm profitability. However, partially, only asset structure has a significant effect on profitability, while asset growth and capital structure show no significant influence. These findings suggest that efficient asset composition plays a more critical role in improving profitability than mere asset expansion or increased leverage. The managerial implication of this study highlights the importance of optimizing asset structure to enhance the firm’s ability to generate sustainable profits.
Pengaruh Service Quality, Store Atmosphere, dan Word of Mouth Terhadap Repurchase Intention di Batik Lochatara Kediri Nur Laili Rizka Fajariyah; Umi Nadhiroh; Rike Kusuma Wardhani
Populer: Jurnal Penelitian Mahasiswa Vol. 4 No. 2 (2025): Jurnal Penelitian Mahasiswa
Publisher : Universitas Maritim AMNI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/populer.v4i2.3888

Abstract

This study aims to analyze the effect of service quality, store atmosphere, and word of mouth on repurchase intention of Batik Lochatara Kediri consumers. This research employs a quantitative approach with a causal associative design. Data were collected through questionnaires distributed to 96 respondents who are customers of Batik Lochatara Kediri, selected using accidental sampling. The research instrument was measured using a five-point Likert scale. Data analysis was conducted using multiple linear regression with the assistance of SPSS software, preceded by validity, reliability, and classical assumption tests. The results reveal that partially, word of mouth has a positive and significant effect on repurchase intention, while service quality and store atmosphere do not show a significant effect. However, simultaneously, service quality, store atmosphere, and word of mouth have a significant influence on repurchase intention. These findings indicate that positive consumer recommendations and shared experiences play a more dominant role in encouraging repurchase intention in the context of local batik MSMEs. Therefore, strengthening word-of-mouth strategies is essential to enhance customer loyalty and business sustainability.

Page 26 of 34 | Total Record : 331

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