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Ahmad Ashifuddin Aqham
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PUSAT RISET DAN INOVASI NASIONAL UNIVERSITAS SAINS DAN TEKNOLOGI KOMPUTER Alamat: Jl. Majapahit No.304, Palebon, Kec. Pedurungan, Kota Semarang, Jawa Tengah 50199
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Jurnal Riset Rumpun Seni, Desain dan Media (JURRSENDEM)
Published by Pusat Riset dan Inovasi Nasional
ISSN : 28290283     EISSN : 28290186     DOI : 10.55606
Core Subject : Art,
Arts
Sub Rumpun ILMU SENI PERTUNJUKAN 1 Senitari 2 Seni Teater 3 Seni Pedalangan 4 Seni Musik 5 Seni Karawitan 6 Seni Pertunjukkan Lainnya yang Belum Disebut Sub Rumpun ILMU KESENIAN 1 Penciptaan Seni 2 Etnomusikologi 3 Antropologi Tari 4 Seni Rupa Murni (seni lukis) 5 Seni Patung 6 Seni Grafis 7 Seni Intermedia 8 Bidang Ilmu Kesenian Lain Yang Belum Tercantum Sub Rumpun ILMU SENI KRIYA 1 Kriya Patung 2 Kriya Kayu 3 Kriya Kulit 4 Kriya Keramik 5 Kriya Tekstil 6 Kriya Logam (dan Logam Mulia/Perhiasan) 7 Bidang Seni Kriya Lain Yang Belum Tercantum
Arjuna Subject : Seni dan Humaniora - Seni Visual dan Seni Pertunjukan
Articles 164 Documents
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Strategi Pengelolaan Media Sosial untuk Meningkatkan Citra Perusahaan PLN Icon Plus Gusvandi Harki; Alfi Rahmawati
Jurnal Riset Rumpun Seni, Desain dan Media Vol. 3 No. 2 (2024): Oktober: Jurnal Riset Rumpun Seni, Desain dan Media
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jurrsendem.v3i2.7853

Abstract

The advancement of technology has made social media a strategic platform for companies, including PLN Icon Plus, to build corporate image and reputation through public interaction and the promotion of Corporate Social and Environmental Responsibility (TJSL) programs. This study aims to identify and analyze effective social media management strategies and measure their effectiveness in improving the company's image. Employing a qualitative approach, data was collected through in-depth interviews, observation, and content analysis on the PLN Icon Plus platform, conducted from August 19 to December 20, 2025. The findings indicate that the implemented strategies, which include rapid interaction, the use of engaging visuals (especially reels focusing on TJSL), collaboration with national news media, and publication of achievements, are proven effective. Instagram insights analysis showed a significant increase in content views, reach, and interaction from August to November 2025. The study concludes that proper social media management is essential for building a positive image, with implications for the need for continuous content innovation, active audience interaction, and routine evaluation to achieve future business goals.
Identifikasi Visual Morfologis sebagai Strategi Kuratorial dalam Pengelolaan Koleksi Keris Museum Majapahit Trowulan Bening Tri Suwasono; Sunarmi Sunarmi; Devi Nirmala Muthia Sayekti
Jurnal Riset Rumpun Seni, Desain dan Media Vol. 4 No. 1 (2025): April : Jurnal Riset Rumpun Seni, Desain dan Media
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jurrsendem.v4i1.7888

Abstract

The Majapahit Museum houses a significant collection of tosan aji, particularly keris, which holds important historical, technological, and symbolic value within Javanese culture. However, a substantial portion of the collection lacks clear provenance and stratigraphic context, resulting in data gaps and potential misinterpretations, especially regarding Majapahit-period attribution. This study aims to examine strategies for managing non-stratigraphic keris collections through standardized visual-morphological identification as an initial curatorial approach. The research employs direct artifact observation, morphological analysis of blades and ricikan, visual examination of pamor configurations, and a review of museological, keris studies, and archaeometallurgical literature. The findings demonstrate that standardized morphological identification provides a systematic framework for preliminary classification while preventing speculative chronological claims. The study also emphasizes the necessity of separating blade analysis from keris fittings and highlights the limitations of visual assessment in determining tangguh, which requires support from non-destructive metallurgical analyses. As a practical contribution, this article proposes strengthening curatorial standards through the development of morphology-based artifact labels (manual and digital), multidisciplinary scholarly catalogues, and the integration of documentation and material analysis technologies. This approach positions the Majapahit Museum as a knowledge-producing institution in tosan aji studies rather than merely a repository of artifacts.   Kata Kunci : Museum Majapahit, Keris, Identifikasi Morfologis, Ricikan, Tangguh Keris
Tari Longgo Mayuru dalam Konteks Sejarah dan Kehidupan Sosial Masyarakat Molingkapoto Fadilla Anggraini Botutihe; Nurlia Djafar; Mimy Astuti Pulukadang; Rahmawati Ohi; Riana Diah Sitharesmi
Jurnal Riset Rumpun Seni, Desain dan Media Vol. 4 No. 2 (2025): Oktober: Jurnal Riset Rumpun Seni, Desain dan Media
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jurrsendem.v4i2.8093

Abstract

This study was motivated by the existence of Longgo Mayuru Dance as a traditional art form of Gorontalo that still maintains its socio-cultural functions and relatively authentic movement structure amid cultural dynamics. This dance not only serves as an aesthetic expression but also as a cultural text that represents the history, customary system, and social identity of the Molingkapoto community. The purpose of this study is to analyse the movement structure of the Longgo Mayuru dance in relation to the historical context and social life of the Molingkapoto community. The study uses a qualitative approach with a descriptive-interpretative design. Data were collected through participatory observation, in-depth interviews with dance performers and traditional leaders, as well as visual and written documentation. Data analysis was carried out by describing the dance movement structure at the level of motifs, phrases, and movement sentences, then interpreted through structural and sociocultural approaches. The results of the study show that the Longgo Mayuru Dance has its roots in traditional martial arts, which underwent historical transformation into a symbolic escort dance. It has a sacred socio-customary function and is composed of a systematic and symbolically meaningful movement structure. The implications of this research emphasise the importance of preserving the Longgo Mayuru dance, not only in terms of its movements, but also in terms of the socio-cultural context and historical values that underpin it as part of the cultural heritage of the Molingkapoto community.
Eksperimentasi dan Eksplorasi Instrumen Tiup Bayu Akasa Oleh Mugiyono Kasido Ananda Tri Ariska; Kiswanto Kiswanto
Jurnal Riset Rumpun Seni, Desain dan Media Vol. 4 No. 1 (2025): April : Jurnal Riset Rumpun Seni, Desain dan Media
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jurrsendem.v4i1.8113

Abstract

This study aims to reveal the creative process behind the creation of the Bayu Akasa instrument, an organological innovation based on bamboo by contemporary artist Mugiyono Kasido. Through a qualitative approach using case study methods, this study examines two crucial stages in the creation of the work, namely the material exploration phase and the experimentation with physical techniques. Data was collected through in-depth observation of the subject's performance, documentation of the rehearsal process, and interviews regarding the philosophical and technical aspects of sound production. The results of the study show that: (1) The material exploration stage produced a 2-meter-long aerophone instrument made of petung bamboo with a diameter of 5.9–7.9 inches, designed with an integral three-part system; (2) The experimentation with playing techniques focused on mastering circular breathing or ngunjal, which enables the production of continuous meditative drone sounds without pause; (3) This innovation represents a blurring of the boundaries between choreographic and musical aspects, in which the instrument is no longer treated as a static object but as a somatic extension of the artist's body. These findings confirm that Bayu Akasa is not just an ordinary wind instrument, but a representation of space (Akasa) and breath (Bayu) manifested in a radical performative unity. This research contributes to the development of contemporary organology based on local materials in Indonesia.

Page 17 of 17 | Total Record : 164

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