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Elsje Pauline Manginsela
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Jurusan Sosial Ekonomi, Fakultas Pertanian Universitas Sam Ratulangi Jl. Kampus Unsrat Kleak, Manado 95115 Sulawesi Utara, Indonesia
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INDONESIA
AGRI-SOSIOEKONOMI
Published by Universitas Sam Ratulangi
ISSN : 19074298     EISSN : 2685063X     DOI : https://doi.org/10.35791
Core Subject : Economy, Agriculture, Social,
Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Social Sciences
Focus and Scope The aims of this transdisciplnary journal is to provide a venue for academicians, researchers and practitioners for publishing the original research articles or review articles. The scope of the articles published in this journal deal with a broad range of topics, including: Agriculture (Plant Cultivation, Plantation, Forestry, Animal Husbandry, Fisheries), Social Economy
Arjuna Subject : Ilmu Pertanian dan Biologi (Semua) - Ilmu Pertanian dan Biologi (Lain-Lain)
Articles 1,054 Documents
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PENGARUH BAURAN PEMASARAN TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN DI DUNKIN DONUTS JALAN SAM RATULANGI KOTA MANADO Yessy Br. Sembiring; Leonardus Ricky Rengkung; Agnes Estephina Loho
AGRI-SOSIOEKONOMI Vol. 15 No. 1 (2019)
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (324.38 KB) | DOI: 10.35791/agrsosek.15.1.2019.23374

Abstract

The objective of this research in to determine the affect of marketing mix of consumer purchasing decisions at Dunkin Donuts, Sam Ratulangi Street, Manado City. This data collection was conducted in two days on Desember 17, 2018 and April 01, 2019. The data used are primary and secondary data. Primary data is obtained from direct interviews with consumers of DunkinDonuts. While secondary data was obtained from books available at local bookstores and the internet such through google scholar to access articles from various scientific journals and theses from other universities related to the topic of this research, especially concerning to the influence of the marketing mix. The number of respondents 60 sample. It was taken by using simple random sampling. Data analysis method is a logistic regression model because the dependent variable model in the model is a categorical variable, giving a value of 1 to consumers who decide to buy and thevalue of 0 consumers who decide not to buy. The research result showed that there were two marketing mix variables that had a significant effect, namely product (X1) and price (X2) while the variables that did not have a significant effect on consumer purchasing decisions at Dunkin Donutsnamely place (X3) and promotion (X4).*jnkd+eprm*
TINGKAT KEPUASAN “SANG PISANG” DI KOTA MANADO Cahyana ., Candova; Grace Adonia Josefina Rumagit; Leonardus Ricky Rengkung
AGRI-SOSIOEKONOMI Vol. 15 No. 1 (2019)
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (504.36 KB) | DOI: 10.35791/agrsosek.15.1.2019.23376

Abstract

The objective of this research is to determine the level of customer satisfaction “Sang pisang” to products, the price of, place, promotion and services. This research is conducted from November to December2018. The data used in this study are primary data and secondary data. Primary data is obtained by direct interview to 44 respondents using questionnaires with Likert Scale. Respondent selection use accidentallysampling method. Secondary data obtained from local book stores and the internet through google scholar to access articles from various scientific journals and thesis from other universities related to the topic concerning the level of customer satisfaction. The research result showed that, the level of customer satisfaction of “Sang Pisang” measured by product, price, place, promotion and service variables was 78.78%. Which is classified as satisfied. Satisfaction level of “Sang Pisang” Consumers are 80,79% of product and 80,18% of service. For the satisfied category, the price variable is 80.00%, the place is 76.27%, and the promotion is 75.68%.*jnkd+eprm*
PEMBERDAYAAN MASYARAKAT DALAM PEMBANGUNAN INFRASTRUKTUR JALAN DI LINGKUNGAN KALATIN KELURAHAN LOWU UTARA Marland Novel Ponowu; Caroline Betsi Diana Pakasi; Audrey Julia Maria Maweikere
AGRI-SOSIOEKONOMI Vol. 15 No. 1 (2019)
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (212.866 KB) | DOI: 10.35791/agrsosek.15.1.2019.23378

Abstract

This study aims to support community empowerment and increase the income of the community in road infrastructure development in the Kalatin Village, North Lowu Subdistrict, Ratahan District. Data collection is carried out for 3 months, from June 2018 to August 2018. The collected data isarranged quantitatively collected in the form of a table with sample of 30 respondents. This study uses primary data and secondary data. Primary data were obtained from interviews and questionnaires for the people living in the Kalatin Village and secondary data obtained from the relevant agencies. The results of the study show how community empowerment through cooperation to carry out the construction of road infrastructure in the Kalatin Village is well run by the Kalatin Village community to do various forms of participation in the form of work and food and beverages. The construction of road infrastructure in the Kalatin Village provides an increase in revenue of 14.29% - 650% or 6 times the revenue when the road has not been repaired. This is because the road infrastructure access to the marketing of commodities both inside and outside the Kalatin Village.*erprm*
KONTRIBUSI PENDAPATAN PEKERJA USAHA TAHU NIPON TERHADAP PENDAPATAN KELUARGA DI DESA TATELI KECAMATAN MANDOLANG KABUPATEN MINAHASA Bima Satria Mohamad Noor; Elsje Pauline Manginsela; Welson Marthen Wangke
AGRI-SOSIOEKONOMI Vol. 15 No. 1 (2019)
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (197.115 KB) | DOI: 10.35791/agrsosek.15.1.2019.23577

Abstract

The purpose of this study was to determine the income contribution of Tahu Nipon Business workers to family income and the time allocation on Tahu Nipon Business workers. This research was conducted for three months, starting from January to March 2019. The data used in this study were primary data and secondary data. Primary data was obtained from direct interviews with workers and business owners of Tahu Nipon Business. Secondary data is obtained from the Office of The North Sulawesi Central Statistics Agency and Tateli Village Office; and the internet through google books and google scholarships to get journal articles and thesis related to the topic of this research, namely the contribution of workers 'income to family income and the outpouring of workers' time. The sampling method is a census with the number of respondents 6 workers. The results of this study indicated that the average income contribution of Tahu Nipon Business workers is 83.33% of family income. The average time spent by Tahu Nipon Workers in the research area in one day for domestic activities is 2.08 hours per day with a percentage of 8.66%, while the time spent on productive activities is 8.33 hours per day with a percentage of 34.70 %, and time for other activities besides taking care of family and work, including sleep rest, averaging 13.5 hours per day with a percentage of 56.25%.*eprm*
ANALISIS PENDAPATAN USAHATANI PADI SAWAH BERDASARKAN SISTEM BAGI HASIL DI DESA WOLAANG KECAMATAN LANGOWAN TIMUR KABUPATEN MINAHASA Anatasya Angelina Lelet; Yolanda Pinky Ivanna Rori; Joachim Noch Karel Dumais
AGRI-SOSIOEKONOMI Vol. 15 No. 1 (2019)
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (338.986 KB) | DOI: 10.35791/agrsosek.15.1.2019.23582

Abstract

The objective of this research is to analyze the income of rice farming based on the revenue sharing system in Wolaang Village, East Langowan sub-district, Minahasa Regency. This research was conducted for 3 month, starting from January to March 2019. The Samples of farmers is using simple random sampling method (simple random). Data collected in this study are primary data and secondary data. Primary data was obtained from direct interviews with 30 farmer. While secondary data obtained from BP3K East Langowan sub-district and BPS Minahasa Regency, books available at local bookstores and the internet such as google searching to access articles from various scientific journals and thesis from other universities related to the topic of this research, especially income analyze. The results showed that the income received by landowners was Rp.13,462,500 while the income received by smallholders was smaller than that of landowners, namely Rp.9,940,865.*jnkd+eprm*
KONTRIBUSI USAHATANI KELAPA TERHADAP PENDAPATAN KELUARGA DI DESA KLABAT KECAMATAN DIMEMBE KABUPATEN MINAHASA UTARA Nofhita ., Mamentiwalo; Gene Henfried Meyer Kapantow; Elsje Pauline Manginsela
AGRI-SOSIOEKONOMI Vol. 15 No. 1 (2019)
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (394.583 KB) | DOI: 10.35791/agrsosek.15.1.2019.23585

Abstract

This study aims to find out: 1) The amount of average income of coconut farmers per quarter, 2) The amount of contribution of coconut farming to family income per quarter. Data collection in this study was conducted from October to November 2018 in Klabat Village, Dimembe District, North Minahasa Regency. The method used is the survey method, using primary data and secondary data. Primary data was obtained through direct interviews with 25 coconut farmers and one person from the Klabat Village based on a list of questions that had been prepared previously. Secondary data in this study were sourced from local bookstores, and the internet through Google Scholar to access articles from various scientificjournals and theses from Sam Ratulangi University and other universities related to the contribution of coconut farming to family income. The data obtained were analyzed using contribution analysis and using descriptive analysis presented in table form. The results showed that the amount of income received by coconut farmers was Rp. 1,837,320. While the contribution of coconut farming to household income is 27.45%. This means that coconut farming provides a moderate contribution and cannot be used as the main source of household income in Klabat Village.*eprm*
KINERJA PENYULUH PERTANIAN DALAM PENGEMBANGAN SUMBERDAYA MANUSIA PETANI DI DESA TOUNELET KECAMATAN SONDER Rivaldi Novel Turangan; Benu Olfie Suzana; Elsje Pauline Manginsela
AGRI-SOSIOEKONOMI Vol. 15 No. 1 (2019)
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (376.167 KB) | DOI: 10.35791/agrsosek.15.1.2019.23587

Abstract

The purpose of this study is to describe the Performance of Agricultural Extension in the Development of Farmer Human Resources. This research was conducted in Tounelet Village, Sonder District, Minahasa District for 3 (three) months conducted in April to June 2018. Primary data was obtained directly from interviews with farmers, extension agents, agriculture, fisheries and forestry (BP3K) sub-districts of Sonder using questionnaires. Secondary data was obtained from the local government and the Sonder District Agricultural, Fisheries and Forestry Extension Agency (BP3K), there were books available at local bookstores and the internet through the Google search engine, Google Scholar to access scientific journal articles and thesis related to the topic of this research as well as various information about the performance of extension agents for the development of farmers' human resources and assessment of the performance of extension agents. The results showed that the performance value of agricultural extension agents, according to the criteria of Ruky (2001), reached 517, which meant that the performance of extension agents was sufficient.*erprm*
ANALISIS TINGKAT KEPUASAN KONSUMEN TERHADAP PELAYANAN WARUNK BENDITO DI KAWASAN MEGAMAS MANADO Mulyadi ., Buton; Rine ., Kaunang; Sherly Gladys Jocom
AGRI-SOSIOEKONOMI Vol. 15 No. 1 (2019)
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (482.495 KB) | DOI: 10.35791/agrsosek.15.1.2019.23590

Abstract

This study aims to determine the level of customer satisfaction with Warunk Bendito service in the Megamas Manado area. This research was conducted in three months starting from preparation to compiling the research report from January 2019 to March 2019. This study uses primary and secondary data. The sampling method in this study was done by accidental sampling. Primary data collection is done by interview technique directly to 60 respondents based on questionnaires that have been prepared in advance. While secondary data collection is obtained from existing documents Warunk Bendito, books available at local bookstores and the internet through google scholar searches to access articles from various scientific journals and other university “skripsi” related to this research, especially concerning consumer satisfaction with service. The results of the study using the Likert Scale analysis showed that the index of the level of consumer satisfaction with the service of Warunk Bendito in the Megamas area of Manado was at the point of 83.2% which was in the very satisfied category.*jnkd+erprm*
ANALISIS FINANSIAL USAHA DODOL SALAK (STUDI KASUS: UD MANDIRI DI DESA PANGU SATU KECAMATAN RATAHAN TIMUR KABUPATEN MINAHASA TENGGARA) Kathleen Iin Grace Sagay; Agnes Estephina Loho; Melissa Lady Gisela Tarore
AGRI-SOSIOEKONOMI Vol. 15 No. 1 (2019)
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (332.422 KB) | DOI: 10.35791/agrsosek.15.1.2019.23593

Abstract

The objective of this research is to analyze the level of financial feasibility of dodol "UD Mandiri" in Pangu Satu Village, Ratahan Timur Sub-District, Southeast Minahasa Regency. This research was conducted from November 2018 to April 2019. Research Methods Case Study. The data used are primary data and secondary data. Primary data is obtained from direct interviews with business owners UD Mandiri. Whereas secondary data is obtained from companies, books available at local bookstores and on the internet such as Google Scholar to access articles from various scientific journals and theses from other universities relating to the topic of this research are mainly concerned with financial analysis.Analysis of existing data using qualitative methods and quantitative methods. Qualitative methods are carried out to find out the dodol business characteristics that are presented in non-financial aspects in descriptive form, tables, charts or images, graphics such as process/production aspects, marketing aspects, legal aspects, environmental aspects,environmental aspects. Quantitative methods uses quantitative numbers regarding financial feasibility such as Net Present Value (NPV), Net B / C Ratio, Internal Rate Return (IRR), Payback Period (PP). There search result showed by using its own capital, UD Mandiri salak dodol business is declared feasible with an NPV value of Rp103.045.440, IRR (Internal Rate Return) or investment return of 60%, more than the UKM interest rate ( 6%) and Net B / C Ratio of 1,012, greater than one and payback period for two years.*jnkd+erprm*
KONTRIBUSI PENDAPATAN IBU RUMAH TANGGA TERHADAP KELUARGA PETANI DI DESA KIE ICI KECAMATAN IBU KABUPATEN HALMAHERA BARAT Astrodein ., Sawangponto; Vicky Richard B. Moniaga; Ribka Magdalena Kumaat
AGRI-SOSIOEKONOMI Vol. 15 No. 1 (2019)
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (180.851 KB) | DOI: 10.35791/agrsosek.15.1.2019.23595

Abstract

This study aims to determine the contribution of housewives to the income of farmer families in Kie ici Village, Mother District, West Halmahera Regency. This research was conducted for three monthsfrom October to December 2018. Data collection methods used were primary data and secondary data. The data taken is primary data using direct interview techniques and questionnaires for 30 farmer housewives. While secondary data was obtained from the Kie ici Village office, books available in stores and the internet such as google cendekia to access articles from various scientific journals and theses from other universities related to the topic of this research namely the contribution of housewives to the family. The results showed that the contribution of housewives' income to farmer households in Kie ici village in general housewives were able to contribute, at 39.68 percent, to family income which could be categorized as sufficiently fulfilling the family's need to live.*eprm*

Page 41 of 106 | Total Record : 1054

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