Garuda - Garba Rujukan Digital

ANALISIS SEMIOTIKA TENTANG PENCEGAHAN COVID 19 MELALUI KOMIK DIGITAL (STUDI PADA AKUN INSTAGRAM @MICECARTOON.CO.ID) I Gede Titah Pratyaksa; Niluh Wiwik Eka Putri
Widya Duta: Jurnal Ilmiah Ilmu Sosial Budaya Vol 17 No 1 (2022): Maret 2022
Publisher : UHN IGB Sugriwa Denpasar

The socialization of Covid 19 Prevention by the government has still not been able to touch the basic layers of Indonesian society. This encourages efforts to spread awareness about 3M implementation, one of which is through persuasive communication through digital comics. The purpose of this study was to determine persuasive communication about the socialization of Covid 19 prevention through digital comics. This research uses a qualitative approach with a case study method on the Instagram @ micecartoon.co.id account. Data collection techniques using interviews, observation, and literature study. This research uses the concept of persuasive communication, socialization of Covid 19 prevention, and digital comics. The results of the study consisted of three things, namely the implementation of persuasive communication about the socialization of prevention of COvid 19 through digital comics which had an affective, cognitive, or conative objective. The strategy used is the strategy of composing messages, channel selection, and feedback. In addition, persuasive communication about the prevention of Covid 19 is also influenced by the visualization of comics as a medium through character depiction and color selection.

INTEGRATED MARKETING COMMUNICATIONS DESA WISATA PENGLIPURAN DALAM MENGEMBANGKAN DESTINASI PARIWISATA DI BANGLI ulio lio; Ulio; I Putu Adi Saskara
Widya Duta: Jurnal Ilmiah Ilmu Sosial Budaya Vol 17 No 1 (2022): Maret 2022
Publisher : UHN IGB Sugriwa Denpasar

This research is a qualitative research that examines the Integrated Marketing communications of Penglipuran Tourism Village in an effort to develop International Tourism Destinations in Bangli Regency. This research is important because Penglipuran Tourism Village is one of the traditional villages of Bangli Regency. This village is known as a tourist destination because the people who still carry out and preserve traditional Balinese culture with building architecture and land management still apply the Tri Hita Karana concept, and have succeeded in building tourism that improves the economic life of the people without losing the culture and traditions of the traditional village. Various awards have been won, namely as a tourist village in the World's Top 100 sustainable destinationsin 2019 and winning the title of the cleanest village in the world version of the Bombastic International problem in 2016. The research method used is a qualitative research method. To achieve the research objectives, relevant and adequate data are needed. The technique of determining the informants used a purposive sampling model while the data collection techniques used observations, interviews, documentation and literature studies. The research findings include: The reason for the existence of Penglipuran Village as a tourist village is one of the Bali Aga villages which is unique in terms of physical, ecological, socio-cultural life, and traditions. This uniqueness is the potential to be developed as a tourist attraction. Tourism development in Penglipuran Village is carried out by prioritizing the participation of traditional villages and applying the concept of tourism development policies with a populist dimension. Integrated Marketing Communications used include Direct Marketing, Sales Promotion, Public Relations, Advertising, Sponsorship, and Personal Selling. Furthermore, the communication implications of the integrated marketing communication of Penglipuran tourism village, namely: Cognitive Effect Implications, Affective Effect Implications, and Conative Effect Implications

Analisis Efektitas Kebijakan Publik Dalam Upaya Perberdayaan Masyarakat, di Kecamatan Kintamani, Kabupaten Bangli. Drs. I Wayan Sedia, M.I.Kom Sedia
Widya Duta: Jurnal Ilmiah Ilmu Sosial Budaya Vol 17 No 2 (2022): Widya Duta September 2022
Publisher : UHN IGB Sugriwa Denpasar

In order to reduce poverty in Kintamani, this research intends to identifythe primary barriers to community empowerment, the efforts made bylocal governments, and the local wisdom of putting indigenousknowledge—such as the principles found in Tat Twam Asi—to use. Inorder to ascertain if governmental policies in the Kintamani Sub-District,Bangli District, were effective in promoting community empowerment,this study employed interview and observational methods. The datagathered was then evaluated and presented descriptively. According tothe study's findings, attempts to empower and reduce poverty inKintamani were significantly affected by Bangli local government policies,culture, and local wisdom. The primary issues impeding attempts toeliminate poverty in Kintamani are regional policies that areinappropriate and in contradiction with local needs and customs. Besides,the traditions of society are difficult to change following thedevelopments and dynamics of the times.

PALETASAN SEBAGAI CERMINAN INTERAKSI SOSIAL MASYARAKAT HINDU BALI AGA DI KABUPATEN BANGLI I Wayan Yudhasatya Dharma; Ni Luh Ersania
Widya Duta: Jurnal Ilmiah Ilmu Sosial Budaya Vol 17 No 1 (2022): Maret 2022
Publisher : UHN IGB Sugriwa Denpasar

Social interaction, communication, and language certainly cannot be separated from the life of the Balinese people in general, and in particular to the Bali Aga community. The Bali Aga Hindu community has a very large variety of traditions, one of which is very thick and distinctive in the fields of architecture and spatial planning. In the architectural culture and spatial planning of the Bali Aga community, starting from choosing a place to live, it is very full of calculations where the Bali Aga community knows the concept of Ulu Teben. So based on this concept, the Bali Aga community is very selective in determining the area to be their residence. The concept of spatial planning is not only limited to the selection of residential areas, but also involves village development and housing for residents. One thing that is very unique to the people of Bali Aga is the Paletans that are in every resident's house. Paletanan in Balinese has the meaning of other roads, alternative roads, and shortcuts (Gautama, 2009: 385). It is this palette that distinguishes the Balinese Aga community's yard from the Bali Dataran community. In general, in Bali, they recognize the existence of Pamesu as an access road in and out of the Balinese house yard. But in contrast to the Balinese Aga community yard, besides having Pamesu as the main access in and out to the yard, there is also a so-called Paletasan which also functions as a shortcut access to connect the yards to one another. Oriented to this background, the following problems can be formulated: 1. How is the conception of Paletas as a cultural heritage of the Balinese Hindu community in Bangli Regency?, (2) How is the implementation of the conception of Paletas as a cultural heritage of the Balinese Hindu community in Bangli Regency?, (3 ) What are the implications of Paletasan for the social life of the Balinese Hindu community in Bangli Regency?. In general, this study aims to reveal the meaning behind the existence of Paletan as a cultural heritage of the Bali Aga community which is related to the social interactions of the Balinese Hindu community in Bangli Regency. This research uses structural functional theory, meaning theory, and cultural implication theory. The source of data in this study is a direct source (primary) obtained in the field as a result of observation and scrutiny of Paletasan as a cultural heritage of the Balinese Aga community. Meanwhile, indirect (secondary) sources can be obtained through books, articles, written documents, and so on from libraries or other places. Primary and secondary sources can be combined or cross-checked to obtain truly accurate and accountable data. The informants in this study were determined purposively. The data collection used here includes direct observation on the object of research (observation), interviews, and literature study. After the data is obtained, it is analyzed by reducing it, then presenting the data, and drawing conclusions. The results of the research can be described as follows: (1) The conception of Paletas as a cultural heritage of the Balinese Hindu community in Bangli Regency at the beginning of its development was identical as an effort to build social interaction in the midst of people's lives. Paletasan functioned as a defense system by the Balinese Aga in its earlier era. Where Bangli, especially in historical times, experienced various kinds of conflicts which were quite tense so that this Paletasan was a reflection of the Bali Aga community in Bangli Regency to defend themselves from conflicts that threatened them from outside. Then, the last one, Paletasan plays a role in maintaining the social ties of the community so that they always respect each other, love each other, and protect each other (sharpening, loving, nurturing seguluk seguluk seguluk seguluk). (2) The implementation of Paletan as a cultural heritage of the Balinese Hindu community in Bangli Regency can of course be viewed from the current existence of Paletasan. Paletasan still exists today in the Bali Aga community, of course, it is based on the understanding that it is a form of cultural heritage from the ancestors of the Bali Aga community. In addition to this, the existence of Paletasan today is driven by the uniformity factor, where as we understand that the Bali Aga community really values togetherness, especially in relation to religious systems, culture, and traditions. Finally, the current implementation of Paletan is also driven by the community's belief that it will have a positive impact on the lives of the Balinese Aga community. (3) The implications of Paletasan on the social life of the Balinese Hindu community in Bangli Regency, of course, cannot be separated from Paletasan's involvement in various social phenomena of the supporting community. In this case Paletasan plays a very important role in mobilizing all forms of community interest so that everything that is done will tend to be more effective and efficient. Besides this, Paletan also has implications for strengthening the social system so that people will always have dependence on each other. And on the other hand, Paletasan is able to provide a feeling of security and comfort to the community that supports it.

FUNGSI KOMUNIKASI DALAM TRADISI KETEK COR DI DESA ADAT TEGAL DARMASABA, KECAMATAN ABIANSEMAL, KABUPATEN BADUNG Bagus Ade Tegar Prabawa; Made Ika Kusuma Dewi
Widya Duta: Jurnal Ilmiah Ilmu Sosial Budaya Vol 17 No 1 (2022): Maret 2022
Publisher : UHN IGB Sugriwa Denpasar

The Ketek Cor tradition is carried out from generation to generation by people in Tegal Darmasaba Traditional Village, Of course, there will be shifts following by times and technology, but the people of the Tegal Darmasaba Traditional Village do not dare to leave there's tradition. The Ketek Cor tradition is a strong necessity so that in the implementation of this tradition there is interaction between people, how was living out of the Tegal Darmasaba Traditional Village with residents who still live in the Tegal Darmasaba Traditional Village. In addition, Ketek Cor tradition can also be a communication link between people's and Ida Sang Hyang Widhi Wasa, this shows that there is harmony between religious and social life in the Tegal Darmasaba Traditional Village community. The results obtained from this study are the cast armpit tradition is full of functions as communicating the meaning of religiosity, the function as communicating the social meaning of society, and the function as communicating economic meaning. From this tradition there is harmony between religious and social life in the Tegal Darmasaba Traditional Village community.

K BUDAYA PENGGEMAR K-POP DAN KEHIDUPAN SOSIAL REMAJA DI KOTA DENPASAR DALAM MEMPERTAHANKAN EKSISTENSINYA: BUDAYA PENGGEMAR K-POP DAN KEHIDUPAN SOSIAL REMAJA DI KOTA DENPASAR DALAM MEMPERTAHANKAN EKSISTENSINYA I Wayan Dikse Pancane
Widya Duta: Jurnal Ilmiah Ilmu Sosial Budaya Vol 17 No 2 (2022): Widya Duta September 2022
Publisher : UHN IGB Sugriwa Denpasar

Groups and communities are born based on motivation and similarity of identity to interact for a common purpose or will. The inclusion of K-pop also made its fans categorize themselves in a fanbase. However, the community finds it difficult for its members who are worried about not having friends at the event. Causing enthusiasm to decrease and affect the existence of Carat Bali. This research is qualitative research with a type of phenomenological descriptive research. The validity of this research data was obtained from engineering triangulation and source triangulation. Based on research that has been done, the communication patterns used by the Carat Bali Community are primary communication patterns, secondary

AKTUALISASI DIRI DAN MEDIA SOSIAL (DRAMATURGI KAUM MILENIAL DALAM MEDIA SOSIAL TIKTOK): AKTUALISASI DIRI DAN MEDIA SOSIAL (DRAMATURGI KAUM MILENIAL DALAM MEDIA SOSIAL TIKTOK) Ida Ayu Nyoman Sutriani Dayuoman
Widya Duta: Jurnal Ilmiah Ilmu Sosial Budaya Vol 17 No 2 (2022): Widya Duta September 2022
Publisher : UHN IGB Sugriwa Denpasar

This study questions the dramaturgy of millennials in Mataram City in the Tiktok social media space. This research is designed in qualitative research with a phenomenological model. The purpose of this research is to conduct scientific studies to contribute ideas to the development of science, especially in the field of communication science. Data collection techniques applied in this study are observation, interviews, and documentation. The research data were analyzed by data reduction techniques, data presentation, and conclusion drawing. To simplify the analysis process, Erving Goffman's Dramaturgy theory is used. Based on the results of the study, it was found that it was important that the presence of TikTok as a popular social media platform among millennials in Mataram City became a means of self-actualization in building self-existence. Aware of self-assessment through social media, the account owners carry out management construction to display the image or picture in another version. This is done for specific goals and objectives to be achieved. TikTok social media allows users to show a picture of themselves as desired but react to the impression displayed by the public. On TikTok social media, the front stage, which is the actor's area in constructing impression management, and the backstage, the scope of the actor who describes his actual situation, can be presented simultaneously.

PERAN WANITA HINDU DALAM MEMPERSIAPKAN UPAKARA DI LABUAN BAJO MANGGARAI BARAT NUSA TENGGARA TIMUR Diah Nirmala Dewi; Kadek Tedy Mandala Putra
Widya Duta: Jurnal Ilmiah Ilmu Sosial Budaya Vol 17 No 2 (2022): Widya Duta September 2022
Publisher : UHN IGB Sugriwa Denpasar

Women, if studied scientifically, the origin of the word Svanittha is found in Sanskrit which has the meaning of the word Sva, which is itself and the word Nittha means holy. The actual meaning of the word Svanittha is to purify oneself, then its meaning is expanded to be about humans who have a big/important role in the Dharma or can be called practitioners of Dharma teachings. In the teachings of Hinduism, women have a very important role, namely as a means to realize the belief in Punarbhawa or the reincarnation of descendants. With the term Punarbhawa also developed the term Sukla Svanittha which means seeds or fetuses conceived by women. Family in Hinduism also has a different meaning. In Sanskrit the word family is divided into two parts, namely Kula and Varga. Kula is interpreted as a servant, servant and Varga is interpreted as a relationship, bond, devotion. Explanation of the meaning of family from Sanskrit, namely the relationship and bond of devotion between husband, wife, and children. Apart from being practitioners of Dharma teachings and successors of descendants, Hindu women are also required to be able to complete their own tasks related to the upkaras used during Yadnya ceremonies.

WAJAH AGAMA HINDU DI ZAMAN KALI YUGA Putu Dana Yasa Putu Dana Yasa
Widya Duta: Jurnal Ilmiah Ilmu Sosial Budaya Vol 17 No 2 (2022): Widya Duta September 2022
Publisher : UHN IGB Sugriwa Denpasar

Hinduism has always been synonymous with peace and harmony throughout its civilization, but lately due to various factors, this condition has been eroded if you look at the quality of religious people, especially the Hindu environment. Various problems arise among Hindus in the midst of the current Kali Yuga era, ranging from religious debates, the emergence of truth claims, endless religious conflicts, until the politicization of religion becomes an appearance and even an open spectacle for anyone. This is of course due to the lack of literacy or religious understanding within Hinduism and is also connected to the negative impact of technological developments that make it easy for anyone to express opinions, especially in various social media networks. If this continues, the peaceful face of Hinduism will only collapse and be buried in such a deep pit. Hinduism with theological teachings that are anandi-ananta (no beginning and no end) should be able to survive in this yuga era, because Hinduism can always be adapted to the times, but sometimes due to the rigid thinking of its followers, Hinduism has so many religious problems.

TRADISI NGIDER NINI DALAM UPACARA PIODALAN DI PURA SIMPANG DESA PAKRAMAN PILING KECAMATAN PENEBEL KABUPATEN TABANAN anggy paramitha
Widya Duta: Jurnal Ilmiah Ilmu Sosial Budaya Vol 17 No 2 (2022): Widya Duta September 2022
Publisher : UHN IGB Sugriwa Denpasar

Bali is a small island in Indonesia that is famous for its beautiful nature and cultural richness which is still strongly attached to the locals, therefore Bali is also known as the Island of the Gods or the Island of a Thousand Temples. In Tabanan Regency, there are several Subak Temples as a place for worshiping Dewi Sri. This is inseparable from the nickname of Tabanan city as the city of rice granaries and Dewi Sri symbolize as a giver of welfare. Among the existing Subak Temples, the author is interested in investigating one of the Subak Temples in Tabanan Regency, precisely in Desa Pakraman Piling, Penebel District, which is called Simpang Temple. This temple is carried out by the entire community of Desa Pakraman Piling. Piodalan ceremony occurs once every six months after the harvest arrives. At the piodalan in this temple, there is a unique tradition called the ngider nini. Ngider nini has become a tradition in Pakraman Piling Village, but it is not clearly understood yet about the basis of implementation and the Procession of this ngider nini, so that different interpretations of the ngider nini tradition arise because it is still based on the gugon tuwon tradition. Based on the background of the problem, Ngider Nini tradition deserves to be investigated in a scientific paper with the title "Ngider Nini Tradition in the Piodalan Ceremony at Simpang Temple, Desa Pakraman Piling, Penebel District, Tabanan Regency". The purpose of this study is to obtain a clear understanding of the basis and procession of the Ngider Nini tradition.

Home Page

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Google Scholar

Contact Name
I Putu Adi Saskara

Contact Email
putuadisaskara@gmail.com

Phone
+6282145448959

Journal Mail Official
putuadisaskara@gmail.com

Editorial Address
Jl. Ratna No.51, Tonja, Kec. Denpasar Utara, Kota Denpasar, Bali 80237

Location
Kota denpasar,

Bali

INDONESIA

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name I Putu Adi Saskara

Contact Email putuadisaskara@gmail.com

Phone +6282145448959

Journal Mail Official putuadisaskara@gmail.com

Editorial Address Jl. Ratna No.51, Tonja, Kec. Denpasar Utara, Kota Denpasar, Bali 80237

Location Kota denpasar, Bali INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
I Putu Adi Saskara

Contact Email
putuadisaskara@gmail.com

Phone
+6282145448959

Journal Mail Official
putuadisaskara@gmail.com

Editorial Address
Jl. Ratna No.51, Tonja, Kec. Denpasar Utara, Kota Denpasar, Bali 80237

Location
Kota denpasar,

Bali

INDONESIA