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Harmoni: Jurnal Ilmu Komunikasi Dan Sosial
Published by Universitas Katolik Widya Karya Malang
ISSN : 29863457     EISSN : 29862957     DOI : 10.59581
Core Subject : Humanities, Social,
Humanities Social Sciences
Ilmu Komunikasi, Jurnalistik, Hubungan Masyarakat, Periklanan, Manajemen Komunikasi dan Media, Sosiologi dan ditulis dengan mengikuti pedoman penulisan jurnal.
Arjuna Subject : Ilmu Sosial - Komunikasi
Articles 244 Documents
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Penggunaan Social Media Marketing Instagram @tvmuhammadiyah Dalam Membangun Customer Engagement Oktaviana Anggraini; Jamiati KN
Harmoni: Jurnal Ilmu Komunikasi dan Sosial Vol. 1 No. 4 (2023): Desember : Harmoni : Jurnal Ilmu Komunikasi dan Sosial
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/harmoni-widyakarya.v1i4.1774

Abstract

Muhammadiyah Television is a television media that has an Instagram account with the name @tvmuhammadiyah to educate audiences on Instagram. This research aims to find out the extent of the use of social media marketing on tvMu's Instagram, how to build customer engagement on tvMu's Instagram, inhibiting and supporting factors in building customer engagement. The theories used in this research are social media marketing theory from As'ad and Alhadid (2014) and customer engagement theory from Evans et al. (2021), where this research uses a qualitative approach with descriptive methods accompanied by data collection techniques using observation and in-depth interviews as complementary evidence. The results of this research show that tvMu uses social media marketing strategies such as creating interesting content, changing the appearance of the feed, scheduling regular content upload hours, attracting young talent, but has obstacles such as minimal audience interaction on Instagram with limiting factors for tvMu in distributing content.
Manajemen Produksi Siaran Berita “Seputar Jogja” Pada Televisi Lokal Jogja TV Nurul Hidayah
Harmoni: Jurnal Ilmu Komunikasi dan Sosial Vol. 1 No. 4 (2023): Desember : Harmoni : Jurnal Ilmu Komunikasi dan Sosial
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/harmoni-widyakarya.v1i4.1779

Abstract

The News programs of private television stations in Indonesia are growing rapidly, making private television stations in Indonesia compete for the attention of the public. In the television broadcast media industry, competition is basically competition to win the attention of the audience. By having a diverse audience, Jogja TV makes innovations to meet the needs of its audience. One of them is by presenting a News program such as the Seputar Jogja program. Even though entertainment programs have a higher level of audience, News programs are still very important to fulfill the audience's information needs regarding events occurring in the Yogyakarta area and its surroundings. This research uses a qualitative approach with descriptive study methods to analyze the objects studied. The descriptive method is a method that only describes situations and events. The research results show that the Seputar Jogja News program went through pre-production, production and post-production stages.
Persepsi Mahasiswa Sosiologi Agama Universitas Islam Negeri Sumatera Utara terhadap Victim Blaming pada Kekerasan Seksual di Perguruan Tinggi Indonesia Nurhalimah Nurhalimah; Neila Susanti; Muhammad Jailani
Harmoni: Jurnal Ilmu Komunikasi dan Sosial Vol. 1 No. 4 (2023): Desember : Harmoni : Jurnal Ilmu Komunikasi dan Sosial
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/harmoni-widyakarya.v1i4.1823

Abstract

This research aims to describe the perceptions of Sociology of Religion college students at the State Islamic University of North Sumatra towards victims of sexual violence at Indonesian universities. In general, perception is a person's way of looking at something. This research uses a quantitative descriptive type and approach. The population of this study was 281 Sociology of Religion college students at the State Islamic University of North Sumatra, with a margin of error of 10%, and a sample of 74 people. The sampling technique used is stratified random sampling. Questionnaires are a data collection technique with a perception measuring tool in the form of a Likert scale. The results of the research reveal that the perception of Sociology of Religion college students at the North Sumatra State Islamic University towards victims blaming for sexual violence in Indonesian universities is negative. Respondents are know victim blaming well, victim blaming is often found in cases of sexual violence, where women are the ones who are vulnerable to becoming objects of sexual violence. This is characterized by siding with victims of sexual violence, such as sympathy and empathy for victims, victims must receive protection, victims of violence do not deserve to be blamed, and justifying incidents of sexual violence as not being caused by the victim's behavior. Meanwhile, other neutral responses revealed that the way women dress and their body shape are the causes of sexual violence. This means that women who wear closed or open clothing both have the opportunity to become victims. Furthermore, neutral responses to victims of sexual violence always exaggerate the cases at hand. On the contrary, the news media tends to exaggerate so that it leads to opinion, which ends up making it difficult for the victim to reveal the case they are facing because of concerns about giving the victim a negative stigma.
Perilaku Judi Di Desa Boncah Mahang Kecamatan Mandau Kabupaten Bengkalis Lia Chesia; Hesti Asriwandari
Harmoni: Jurnal Ilmu Komunikasi dan Sosial Vol. 1 No. 4 (2023): Desember : Harmoni : Jurnal Ilmu Komunikasi dan Sosial
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/harmoni-widyakarya.v1i4.1834

Abstract

Research was conducted in Boncah Mahang Village, Mandau District, Bengkalis Regency. This research aims to determine fish gambling activities and interactions between players and spectators in gambling and fish. The activities and interactions that occur involve players and spectators who have relationships within the group. This research uses descriptive qualitative research methods. With a total of 6 subjects, they are also involved in carrying out activities and interactions in fish gambling, then they are native people of the village who carry out gambling activities and they are able to define and explain a process of how interactions and gambling activities run based on existing facts. To collect data using observation techniques, in-depth interviews and also documentation. The theories used are labeling theory and also Edwin Sutherland's theory of social deviance. Research in the field found that activities and interactions occur due to internal and external encouragement. What is meant by internal encouragement is encouragement that comes from within oneself and external is encouragement that comes from outside oneself, for example being able to carry out gambling activities or gambling interactions due to temporary access to friends. Internal encouragement is encouragement that originates from oneself, for example one's desire to experience entertainment, curiosity, eliminate feelings of loneliness and the urge from within oneself to get the main prize even though it is not certain. The gambling table, which is precisely located in Boncah Mahang Village, is currently still active, therefore gambling activities and interactions between players and spectators are still ongoing and active today and are still ongoing.  
Konflik Sosial Di Kampung Buatan II Kecamatan Koto Gasib Kabupaten Siak: (Studi Tentang Konflik Lahan Antara Masyarakat Dengan PT. WSSI) Anisha Rahayu; Hesti Asriwandari
Harmoni: Jurnal Ilmu Komunikasi dan Sosial Vol. 1 No. 4 (2023): Desember : Harmoni : Jurnal Ilmu Komunikasi dan Sosial
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/harmoni-widyakarya.v1i4.1835

Abstract

Research conducted in Kampung Buatan II, Koto Gasib District, Siak Regency. This conflict occurs because there is a source of conflict that makes this conflict appear continuously. There are demands for land, the use of wood and environmental damage. This research aims to explore and collect information about social conflict, namely the sources of social conflict that arise between the people of Kampung Buatan II and the plantation company PT. Wahana Subur Sawit Indah (WSSI) vehicle and to find out about the efforts made in the process of resolving social conflicts between village communities and the plantation company PT. Wahana Subur Sawit Indah (WSSI) vehicle. This research uses descriptive qualitative research methods. With a total of five subjects, they were also involved in the conflict that occurred, then it was the native people of the village who knew about the conflict and felt capable of defining and explaining a process of solving the problem based on existing facts. For data collection used were observation techniques, in-depth interviews and documentation. The theories used are conflict theory and social movement theory. Research in the field found that land conflicts were caused by companies not carrying out obligations that should be fulfilled by the company, as well as the emergence of Timber Utilization Permits (IPK), which then became a debate that led to conflict until now. The community has made various efforts to resolve the conflict, but the company still does not heed the things that have been agreed upon. Oil palm plantation companies and communities are always a record of cases of conflict that always exist and land conflicts are also classic problems and tend to drag on throughout the year.
Pesona Outfit Sebagai Identitas Anak Muda Saat Mengunjungi Kafe Rolika Firinanda; Shelaisha Ayu Citra Lestari; Ajeng Nurul Izzah; Maria Laras Pramesti
Harmoni: Jurnal Ilmu Komunikasi dan Sosial Vol. 1 No. 3 (2023): September : Harmoni : Jurnal Ilmu Komunikasi dan Sosial
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/harmoni-widyakarya.v1i3.1847

Abstract

Cafe is identically known as a comfortable place to enjoy favorite beverages and food. But from time to time, it was more than that. Cafe evolved into a base camp for young people. It is redefined as a place that 'must go' by young people who are trendy and up to date. Not only that, OOTD are also considered. There will always be a qualification of what to wear in the cafe to look good, neat, and trendy. That shows the process of self branding. This research focused on how young people try to branding themselves both in cafe and media and how those influence their consumer actions. Analyze it using the Consumerism Theory by Jean Baudrillard, with a qualitative approach. The result shows that social media plays a significant role in young people's consumption behavior for self-branding needs. It told them how to live in this era and what their needs were. And those additional needs ultimately increase their spending.
Komunikasi dalam Menjaga Hubungan Pernikahan Jarak Jauh: Istri Bekerja sebagai TKW Ilham Kurniawan; Meita Dwi Mukhlishotul Azizah; Muhammad Rafli Rasidin; Andhita Risko Faristiana
Harmoni: Jurnal Ilmu Komunikasi dan Sosial Vol. 1 No. 4 (2023): Desember : Harmoni : Jurnal Ilmu Komunikasi dan Sosial
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/harmoni-widyakarya.v1i4.1851

Abstract

A shift in the role of living by the head of the family or a husband is replaced by a wife who works as a Women's Working Power (TKW) abroad. It's already happening because of the demands of the family economy. That decision affects the relationship and distance communication of the couple. Although the progress of communication technology is so rapid as the media is the point of the problem is to manage communication and relationships to stay harmonious. The research study was conducted out at the Bulugunung village, district of Plaosan, Magetan. The research methodology used is field research applying qualitative research methods. Qualitative methods produce descriptive data with data collection techniques such as observations and interviews. The results that follow are the study’s conclusion. (1) The condition of couples with long-distance marriages in communicating, (2) the way the couples take advantage of the supporting and hindering factors of distance communication, and (3) the distance interpersonal communication patterns between spouses inining distance marital relationships. Collaboration and mutual trust are the key to the harmony of relationships and communication of distant married couples.
Youtube “Satu Persen” Sebagai Sarana Komunikasi Massa Pengembangan Diri Mahasiswa Ervita Riliana; Nina Yuliana
Harmoni: Jurnal Ilmu Komunikasi dan Sosial Vol. 1 No. 3 (2023): September : Harmoni : Jurnal Ilmu Komunikasi dan Sosial
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/harmoni-widyakarya.v1i3.1896

Abstract

YouTube, which is a means of mass communication, now has an impact on student self-development. YouTube "One Percent" is a show that contains content about self-development. Students with all the problems of self-development that are not taught at school begin to improve their habits, lifestyle, finance, socializing through the educational show "One Percent". The purpose of this study is how the form of utilization of Youtube "One Percent" as a means of self-development and to find out how the impact of the audience of the YouTube channel "One Percent" as a means of communication in developing themselves. The research approach used is a qualitative approach. The nature of exploratory qualitative research with research methods using in-depth interviews. The results in this study are the utilization of YouTube One Percent as a means of mass communication for self-development is considered effective in student self-development, and has a positive impact on students.
Pembentukan Citra Diri dalam Media Sosial Instagram: Kajian pada Mahasiswa Ilmu Komunikasi Universitas Trunojoyo Madura Titis Adilia; Qoni'ah Nur Wijayani
Harmoni: Jurnal Ilmu Komunikasi dan Sosial Vol. 2 No. 1 (2024): Maret : Harmoni : Jurnal Ilmu Komunikasi dan Sosial
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/harmoni-widyakarya.v2i1.2294

Abstract

Instagram as a social media has become a major platform for individuals to build their self-image online. This research aims to explore and analyze strategies for forming the self-image of Communication Science students at Trunojoyo University, Madura on the social media Instagram. Qualitative research methods were used to interview participants from Communication Science students who actively use Instagram. The research results show that students use various strategies, including photo selection, captions, filters, and hashtags, to build the desired self-image. They also manage interactions with followers and respond to comments to strengthen their self-image. Additionally, findings suggest that social pressure, cultural norms, and peer influence play an important role in the formation of self-image on social media. This research provides in-depth insight into how social media, especially Instagram, influences the formation of Communication Science students' self-image, and its implications for self-concept and social interactions in a digital context. This study also provides a foundation for the development of social media literacy among college students and stimulates further discussion about the impact of social media on individual identity construction.
Perilaku Mahasiswa Universitas Trunojoyo Madura Terhadap Minat Belanja Online di E-Commerce M. Angkasa Dharu; Qoni'ah Nur Wijayani
Harmoni: Jurnal Ilmu Komunikasi dan Sosial Vol. 2 No. 1 (2024): Maret : Harmoni : Jurnal Ilmu Komunikasi dan Sosial
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/harmoni-widyakarya.v2i1.2295

Abstract

The use of the internet by students as a means of facilitating their activities and survival through social media has become a trend. The integration between the internet and social networks facilitates online product learning, especially in the context of online shopping. Students' consumption patterns, especially fashion products, have increased in line with their desire to follow the trends of today's young people. Fashion and appearance are the main focus for students, viewing it as an important aspect in showing identity and social status. Students' involvement in using the internet, especially for shopping, has changed their lifestyle significantly. Public consumption trends are influenced by students' online shopping behavior, which is not only based on needs, but also for personal pleasure and lifestyle. This can lead to consumer behavior, where individuals develop purchasing habits to satisfy themselves and increase prestige as a form of demonstrating socio-economic status. E-commerce, as a result of the development of Information Technology systems, has become an important means of meeting consumer needs. Factors such as price, level of trust, time freedom, and product variety influence students' online purchasing intentions. The wide variety of products online is an attraction, while trust is the basis for a mutually beneficial relationship between online sellers and buyers. This research uses a qualitative approach to get an in-depth picture of the impact of e-commerce on student consumption behavior. The research results show that student consumer behavior, especially in terms of online shopping, is influenced by factors such as trust, convenience and security. Trust in e-commerce is a key factor in growing students' buying interest.

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