Inovbiz: Jurnal Inovasi Bisnis Seri Manajemen, Investasi dan Kewirausahaan
Inovbiz: Jurnal Inovasi Bisnis Seri Manajemen, Investasi dan Kewirausahaan (Inovbiz MIK) focuses on how we gain knowledge through innovation and how knowledge encourages the innovation in management, investment and entrepreneurship. It is provided for writer, researcher, professor, and practitioner who want to publish their research reports or articles, theoritical or critical study, original and up to date ideas. Inovbiz MIK has a broad scope in the following areas including Management, Investment, and Entrepreneurship. Inovbiz MIK is an open access journal. Readers may read, download, copy, distribute, print, search, or link to the full texts of these articles without any charge. All submitted papers are peer reviewed before being accepted for publication. The authors who intend to submit manuscripts to Inovbiz should follow the norms described in the guidelines. Each volume in a year is published in electronic form with a different number. The publication with the number 1 is June and the number 2 is December.
Articles
63 Documents
The Effect of Accounting Profit, Retained Earnings and Operating Cash Flow on Cash Dividends (Empirical Study on Sub-Sector Manufacturing Companies Food and Beverages Listed on The Indonesia Stock Exchange Period 2018-2022)
Nuraisyah, Nuraisyah;
Mubarak, Husni
Inovbiz: Jurnal Inovasi Bisnis Seri Manajemen, Investasi dan Kewirausahaan Vol 4, No 1 (2024): June 2024 Edition
Publisher : Politeknik Negeri Bengkalis
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DOI: 10.35314/inovbizmik.v4i1.4092
This study aims to identify the effect of accounting profit, retained earnings and operating cash flow on cash dividends. The population in this study were all food and beverage sub-sector manufacturing companies listed on the Indonesia Stock Exchange (IDX) during the 2018-2022 period. The research period was carried out for 5 years. The sampling technique used was purposive sampling technique with a sample of 12 companies obtaining a sample of 60 based on certain criteria. The analysis method for this research uses multiple linear regression with the help of SPSS Version 25. The results of this study indicate that partially accounting profit has a positive effect on cash dividends, retained earnings have a negative effect on cash dividends and operating cash flow has no effect on cash dividends. Simultaneously accounting profit, retained earnings and operating cash flow have a significant effect on cash dividends.
The Effect of Design Thinking Applicaiton on Business Model Innovation at PT. RAPP with Creativity of Kaizen Team as Intervening Variable
Asysyhfa, Nisa
Inovbiz: Jurnal Inovasi Bisnis Seri Manajemen, Investasi dan Kewirausahaan Vol 4, No 1 (2024): June 2024 Edition
Publisher : Politeknik Negeri Bengkalis
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DOI: 10.35314/inovbizmik.v4i1.4121
Business model innovation is one of the key factors in the success of a business. Design thinking is a human-centred approach to problem solving and innovation, has gained significant attention as a methodology that can foster creativity, collaboration and customer centricity in the innovation process. This study seeks to investigate the effect of design thinking application on business model innovation at Riau Andalan Pulp and Paper (PT. RAPP), with the aim of understanding how design thinking can contribute to the development of innovative business models in this specific context. This involves using statistical methods such as hypothesis testing, regression analysis to identify significant relationships or influences between variables related to the influence of design thought and business model innovations in PT. Based on the test results conducted between the design thinking variable and the creativity of the kaizen team variables, it can be concluded that design thinking has a positive and significant effect on the creativeness of the team. It can also be found that the creative ability of the group mediates the relationship between the variable design thinking and the variable innovation variable.
Factors Affecting Indonesia's Iron and Steel Exports to Singapore
Febrila, Dinda
Inovbiz: Jurnal Inovasi Bisnis Seri Manajemen, Investasi dan Kewirausahaan Vol 3, No 2 (2023): Edisi Desember 2023
Publisher : Politeknik Negeri Bengkalis
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DOI: 10.35314/inovbizmik.v3i2.3334
This study aims to determine the effect of Singapore's Gross Domestic Product (GDP), Inflation and the Rupiah/US$ exchange rate on Indonesia's iron and steel exports to Singapore in 2006-2021.This study uses secondary data that is time series. The method used in this study is Ordinary Least Square (OLS) for the multiple linear regression analysis model using the Eviews 10 statistical program.The results of this study indicate that simultaneously GDP, inflation and the exchange rate have a significant effect on the value of Indonesia's iron and steel exports to Singapore in 2006-2021. Partially, Singapore's Gross Domestic Product (GDP) and inflation have had a positive effect on Indonesian iron and steel exports to Singapore in 2006-2021, while the Rupiah exchange rate against the US$ has a negative effect on Indonesian iron and steel exports to Singapore in 2006-2021.
THE EFFECT OF PROMOTION AND STORE ATMOSPHERE ON IMPULSE BUYING WITH SHOPPING EMOTION AS AN INTERVENING VARIABLE (EMPIRICAL STUDY OF MALL SKA PEKANBARU VISITORS)
Fadilah, Arief;
Maulana, Hutomo Atman
Inovbiz: Jurnal Inovasi Bisnis Seri Manajemen, Investasi dan Kewirausahaan Vol 4, No 1 (2024): June 2024 Edition
Publisher : Politeknik Negeri Bengkalis
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DOI: 10.35314/inovbizmik.v4i1.4069
This study aims to determine the effect of promotion and store atmosphere on impulse buying with shopping emotion as an intervening variable at Mall SKA Pekanbaru. The method used in this study is a quantitative approach by collecting primary data through distributing questionnaires and secondary data through document. The samples in this study were people who had visited or shopped at the Mall SKA Pekanbaru. The sampling technique this study was purpossive sampling of 100 respondent. Processing data study uses Application SPSS Program 25. The results of this research show that promotion has a positive and significant effect on shopping emotion, Store atmosphere has a positive and significant effect on shopping emotion. Promotion has no positive and significant effect on impulse buying, store atmosphere has a positive and significant effect on impulse buying, and shopping emotion has a positive and significant effect on impulse buying. Then promotion has a positive and significant effect on impulse buying through shopping emotion as an intervening variable, which is followed by store atmosphere having a positive and significant effect on impulse buying through shopping emotion as an intervening variable.Keyword : Promotion, store atmosphere, shopping emotion, impulse buying
ANALYSIS OF EXPORT COMPETITIVENESS AND EXPORT POTENTIAL OF BLOOD CLAMS IN ROKAN HILIR REGENCY WITH DUMAI CITY TO MALAYSIA
Keumala, Dara Syifa;
Maulida, Yusni;
Darmayuda, Darmayuda
Inovbiz: Jurnal Inovasi Bisnis Seri Manajemen, Investasi dan Kewirausahaan Vol 3, No 2 (2023): Edisi Desember 2023
Publisher : Politeknik Negeri Bengkalis
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DOI: 10.35314/inovbizmik.v3i2.3445
Penelitian ini bertujuan untuk menganalisis daya saing ekspor kerang darah di Kabupaten Rokan Hilir dibandingkan Kota Dumai ke Malaysia. Selain itu, juga untuk mengetahui potensi ekspor Kerang Darah dari Kabupaten Rokan Hilir ke Malaysia di masa mendatang. Penelitian ini merupakan jenis penelitian kuantitatif, dengan menggunakan data sekunder berupa time series dari tahun 2017-2021. Data sekunder diperoleh dari instansi seperti Dinas Kelautan dan Perikanan Provinsi Riau, Badan Pusat Statistik Provinsi Riau, dan Kementerian Kelautan dan Perikanan serta sumber lain yang terkait dengan penelitian. Teknik analisis yang digunakan adalah Revealed Comparative Advantage(RCA) dan analisis tren. Pengolahan dilakukan dengan menggunakan software Microsoft Excel 2007.Hasil penelitian menunjukkan bahwa dalam lima tahun terakhir Kerang Darah yang diekspor dari Kabupaten Rokan Hilir tidak memiliki daya saing komparatif dengan Malaysia yang ditunjukkan dengan rata-rata nilai RCA 1. Namun demikian, potensi ekspor Kerang Darah Kabupaten Rokan Hilir ke Malaysia ke depan menunjukkan tren yang positif.
Analysis of Indonesian Startup Companies Affected By the Bubble Burst (Case Study on PT GoTo Gojek Tokopedia Tbk.)
Jumiati, Jumiati;
Atman Maulana, Hutomo
Inovbiz: Jurnal Inovasi Bisnis Seri Manajemen, Investasi dan Kewirausahaan Vol 4, No 1 (2024): June 2024 Edition
Publisher : Politeknik Negeri Bengkalis
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DOI: 10.35314/inovbizmik.v4i1.4084
The phenomenon of mass layoffs and falling stock prices of Indonesian startups when they have just conducted an Initial Public Offering (IPO) at a time of increasing startup growth during the pandemic, assumes the occurrence of a bubble burst phenomenon in Indonesian startups. This study tries to investigate the phases of the emergence of a speculation bubble in the startup PT GoTo Gojek Tokopedia Tbk by using the Kindleberger-Minsky model on GoTo. This research is qualitative research and uses library research methods by collecting data from various written sources such as books, articles, journals and existing research. The results of this study indicate that GoTo does not meet the bubble burst criteria based on the theory of bubble burst emergence patterns by Kindleberger-Minsky and there are no typical signs of speculation bubbles as seen in historical bubbles. .Keywords: Startup, Bubble Burst, Speculative Bubble Phases
The Role Of Creativity Analysis And Design Thinking Process To Improve Product Innovation Sehatea
Putri, Julia
Inovbiz: Jurnal Inovasi Bisnis Seri Manajemen, Investasi dan Kewirausahaan Vol 4, No 1 (2024): June 2024 Edition
Publisher : Politeknik Negeri Bengkalis
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DOI: 10.35314/inovbizmik.v4i1.4056
The purpose of this study was to determine the effect of the role of creativity in thought process design on increasing Sehatea product innovation, as well as to find out the challenges that will be faced and how to handle them in increasing Sehatea product innovation. In this study, the type of data used by the author is associative data. In this study, data was obtained by distributing questionnaires to Sehatea consumers as many as 100 respondents regarding responses about the role of creativity analysis in the design thinking process to increase Sehatea product innovation. From the results of variable testing carried out between the role of creativity and innovation, it can be seen that the role of creativity has a positive and significant effect on Sehatea product innovation.
The Influence of Covid-19 and Foreign Investment on Regency/City Grdp in Riau Province in 2017-2021
Nasution, Hannisa Sasilia
Inovbiz: Jurnal Inovasi Bisnis Seri Manajemen, Investasi dan Kewirausahaan Vol 3, No 2 (2023): Edisi Desember 2023
Publisher : Politeknik Negeri Bengkalis
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DOI: 10.35314/inovbizmik.v3i2.3313
This study aims to analyze the effect of Covid-19 and Foreign Investment on the value of the Regency/City Gross Regional Domestic Product (GRDP) in Riau Province in 2017-2021. This study uses quantitative research methods with panel data analysis methods and processed using Eviews 10. The dependent variable is Gross Regional Domestic Product in 11 Regency/Cities in Riau Province. The independent variables in this study are the value of Foreign Investment and Covid-19 using dummy numbers. The results of this study indicate that foreign investment has a positive but not significant effect on the GRDP of Regency/city in Riau Province. Meanwhile, the dummy variable of Covid-19 has a positive and significant effect on Regency/City GRDP in Riau Province
UTILIZATION OF DIGITAL MARKETING IN INCREASING SALES OF MSME IN BENGKALIS REGENCY (Case Study on MSME of MARTABAK MANDOR, Gatot Subroto Street, Bengkalis City
Piani, Jus
Inovbiz: Jurnal Inovasi Bisnis Seri Manajemen, Investasi dan Kewirausahaan Vol 4, No 1 (2024): June 2024 Edition
Publisher : Politeknik Negeri Bengkalis
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DOI: 10.35314/inovbizmik.v4i1.4125
This research project aims to utilize digital marketing to increase sales of Msme Martabak Mandor Gatot Subroto Street, Bengkalis City. ImplementationThis project is carried out through 3 stages, namely (1) project preparation planning, (2) project implementation planning, and third (3) project completion stage. the form of digital marketing used is E-mail marketing and Social Media Marketing.The results of the application of digital marketing in Msme Martabak Mandor have increased sales revenue by 27.9%.This also proves that the application of digital marketing is able to increase sales of Msme Martabak Mandor. Consumers are interested in ordering online and there are also consumers who make direct purchases and repeat purchases.Keywords: Digital Marketing, MSME, E-mail Marketing, Social Media Marketing
Analysis of Marketing Strategies for Umkm Fostered by PT. Pertamina Hulu Rokan, Mandau District (Case study on UMKM Cahaya Ummi)
Arif, Muhammad;
Sunarto, Nazrantika;
Fiddin, Fachro
Inovbiz: Jurnal Inovasi Bisnis Seri Manajemen, Investasi dan Kewirausahaan Vol 3, No 2 (2023): Edisi Desember 2023
Publisher : Politeknik Negeri Bengkalis
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DOI: 10.35314/inovbizmik.v3i2.3889
This research aims to determine the effect of online marketing on increasing sales and brand awareness of MSME products assisted by PT. PHR in Duri, Mandau District. This type of research is Associative Descriptive. This study uses a quantitative approach. Sampling in the study used purposive random sampling technique, with 1,000 consumers who had purchased PT. PHR's MSME products online. Data testing was carried out using multiple linear regression analysis with the SPSS analysis tool. The results of this research are : Online Marketing has no partial influence on Brand Awareness. Increased Sales has a partial and negative influence on Brand Awareness. Online Marketing and Increased Sales have a sig- nificant effect on Brand Awareness simultaneously.Keywords: Online Merketing, increasing sales, brand awareness