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Sammajiva: Jurnal Penelitian Bisnis dan Manajemen
Published by Sekolah Tinggi Agama Buddha Nalanda
ISSN : 29860415     EISSN : 29859611     DOI : 10.47861
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Manajemen Sumberdaya Manusia , Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasional, Manajemen Rantai Pasokan, Corporate Governance, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 192 Documents
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Analisis Harga dan Kualitas Produk Terhadap Keputusan Pembelian Produk Avoskin Meliana Rafa, Ovita; Siska, Elmira; Indra, Natal
Sammajiva: Jurnal Penelitian Bisnis dan Manajemen Vol. 1 No. 2 (2023): Juni : SAMMAJIVA : Jurnal Penelitian Bisnis dan Manajemen
Publisher : Institut Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/sammajiva.v1i2.178

Abstract

This study aims to analyze the influence of price and product quality on consumer purchasing decisions for Avoskin products. The research method employed was a quantitative approach with primary data collected through questionnaires. The research sample consisted of 100 consumers of Avoskin products selected using the accidental sampling method. Data analysis was performed using descriptive statistical techniques, data instrument testing,, multiple regression analysis, and hypothesis testing using IBM SPSS Statistics 25 software. The results showed that partially, price did not affect consumer purchasing decisions on Avoskin products, while product quality did affect consumer purchasing decisions on Avoskin products. Simultaneously, both price and product quality have a significant influence on consumer purchasing decisions on Avoskin products.
Pengaruh Kompensasi dan Lingkungan Kerja terhadap Kinerja Karyawan pada PT Sodexo Sinergi Indonesia Ghina Darmawan, Farras; Siska, Elmira; Indra, Natal
Sammajiva: Jurnal Penelitian Bisnis dan Manajemen Vol. 1 No. 2 (2023): Juni : SAMMAJIVA : Jurnal Penelitian Bisnis dan Manajemen
Publisher : Institut Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/sammajiva.v1i2.180

Abstract

This research focuses on knowing the effect of compensation and the work environment on employee performance at PT Sodexo Synergy Indonesia. research used associative with a quantitative approach. The data collection technique uses saturated samples or non-probability sampling with a total sample of 54 respondents using a questionnaire. In processing data for analysis using SPSS 26.0 software tools which include data instrument tests, classical assumption tests, multiple linear regression analysis, hypothesis testing and coefficient of determination tests. Based on the partial results of the study it was found that compensation has no significant effect on employee performance. However, work environment variables have a significant positive effect on employee performance at PT Sodexo Sinergi Indonesia. The compensation provided by the company is good so it does not have a detrimental impact on employee performance. Then, PT Sodexo Sinergi Indonesia has created a work environment that is good enough to support the work activities of its employees.
Pengaruh Kompetensi dan Pelatihan terhadap Kinerja Karyawan di PT Dwipindo Karyo Mandiri Juan Isma, Miftahul; Siska, Elmira; Indra, Natal
Sammajiva: Jurnal Penelitian Bisnis dan Manajemen Vol. 1 No. 2 (2023): Juni : SAMMAJIVA : Jurnal Penelitian Bisnis dan Manajemen
Publisher : Institut Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/sammajiva.v1i2.183

Abstract

The role of competence and training is very important in improving employee performance. Employees who have adequate competence will be able to carry out their work tasks better. The training provided by the company will improve employee competence so that they are able to improve their performance. This study aims to examine the effect of competence and training on employee performance at PT Dwipindo Karyo Mandiri. Methods of data collection using questionnaires distributed to 35 employee respondents with techniquesNon Probability Sampling or non-random sampling with saturated sampling (Census) and the entire population is used as a sample. The collected data were analyzed using the SPSS application. The results of the study show that competence and training have a positive and significant impact on employee performance. Competence has a positive and significant effect on employee performance with a beta coefficient of 0.781 and a t-value of 6.820. Meanwhile, training also has a positive and significant effect on employee performance with a beta coefficient of 0.087 and a t-value of 5.071. From the results of this study it can be concluded that companies should pay attention to competency development and employee training as an effort to improve employee performance. In the long term, competency development and employee training can provide benefits to companies in increasing competitiveness and business growth.
Pengaruh Persepsi Konsumen, Gaya Hidup, Terhadap Perilaku Konsumen Dalam Pembelian Produk Second Pada Toko Pakaian Bekas Cowboy Collection Di Air Tawar Padang Di Era Pandemic Covid-19 Muhammad Ricard Alzikri; Febsri Susanti
Sammajiva: Jurnal Penelitian Bisnis dan Manajemen Vol. 1 No. 2 (2023): Juni : SAMMAJIVA : Jurnal Penelitian Bisnis dan Manajemen
Publisher : Institut Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/sammajiva.v1i2.187

Abstract

This study aims to examine and analyze the effect of consumer perceptions and lifestyle on consumer behavior in purchasing second-hand products (a case study of consumers at a used clothing store, Cowboy Collection, Padang). This type of research is quantitative research with multiple linear regression data analysis. The sample of this research is consumers at the cowboy collection used clothing store Padang. Samples were taken by non-probability sampling technique. The number of respondents 98 people. Data was collected using a questionnaire. The variables in this study are the independent variables, namely consumer perceptions (X₁) and lifestyle (X₂) and the dependent variable (Y), namely consumer behavior. From the calculation of the t test, it can be seen that for consumer perception (X₁) the large t-count value of t-table is 4.590 > 0.677 and a significant value is 0.012 <0.05, so the conclusion is that the hypothesis can be accepted or proven true for the consumer perception variable (X₁). So it can be stated that there is a positive and significant influence between consumer perceptions and consumer behavior. While the t test for lifestyle (X₂) the value of t count is large from t table 6.498 > 0.677 and a significant value is 0.000 <0.05 , so the conclusion is that the hypothesis is also accepted for the product quality variable (X₂). So it can be stated that there is a positive and significant influence between lifestyle and consumer behavior. Companies can pay more attention to things that can influence consumer behavior in purchasing products.
Pengaruh Pengetahuan Keuangan, Sikap Keuangan dan Kepribadian Terhadap Perilaku Manajemen Keuangan Bagi Para Pelaku Umkm Budidaya Ikan Nila Desa Tantan Kecamatan Sekernan Kabupaten Muaro Jambi Bakri Bakri; As’ad As’ad; Eja Armaz Hardi
Sammajiva: Jurnal Penelitian Bisnis dan Manajemen Vol. 1 No. 2 (2023): Juni : SAMMAJIVA : Jurnal Penelitian Bisnis dan Manajemen
Publisher : Institut Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/sammajiva.v1i2.188

Abstract

This research was conducted with the aim of knowing and analyzing financial knowledge, financial attitudes and personality towards financial management behavior for business, micro, small and medium enterprises (MSMEs) in tilapia cultivation in Tantan Village, Sekernan District, Muaro Jambi Regency. and using the method of analysis with the coefficient of determination, the researchers used 27 people as resource persons to find out the results of the study. In partial research, the results show that financial knowledge, financial attitudes and personality have a positive effect on financial management behavior. Simultaneously, it shows that the variables of financial knowledge, financial attitude and personality have a positive influence on financial management behavior towards business actors. In the calculation of the coefficient of determination, it shows that the variables have an influence of 68.4% and 31.6% are influenced by variables outside this study.
Pengaruh Lingkungan Kerja, Fasilitas Kerja dan Beban Kerja Terhadap Kinerja Karyawan pada PT. Lembah Karet Padang Henryanto Abaharis; Suchi Dwinanda
Sammajiva: Jurnal Penelitian Bisnis dan Manajemen Vol. 1 No. 2 (2023): Juni : SAMMAJIVA : Jurnal Penelitian Bisnis dan Manajemen
Publisher : Institut Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/sammajiva.v1i2.189

Abstract

The purpose of this study was to examine the effect of work environment variables on employee performance at PT. Padang Rubber Valley. to test the effect of work facility variables on employee performance at PT. Lembah Karet Padang, to test the effect of workload variables on employee performance at PT. Padang Rubber Valley. Collecting data by distributing questionnaires to 75 respondents, by using test instrument test (validity test and reliability test), descriptive analysis, classic assumption test (normality test, multicollinearity test and heteroscedasticity test) multiple linear regression and t test, with the help of the SPSS application. The results of the study show that the work environment has a positive and significant effect on employee performance at PT. Lembah Karet Padang, work facilities have a positive and significant effect on employee performance employee performance at PT. Lembah Karet Padang, workload has a positive and significant effect on employee performance employee performance at PT. Lembah Karet Padang, which means that the first hypothesis is accepted and the second hypothesis is accepted and the third hypothesis is accepted.
Pengaruh Desain Produk, Harga Dan Labelisasi Halal Terhadap Keputusan Pembelian Mie Samyang Masyarakat Bidar Alam Solok Selatan Pram Agusta; Maria Magdalena
Sammajiva: Jurnal Penelitian Bisnis dan Manajemen Vol. 1 No. 2 (2023): Juni : SAMMAJIVA : Jurnal Penelitian Bisnis dan Manajemen
Publisher : Institut Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/sammajiva.v1i2.190

Abstract

This study aims to examine the effect of product design on purchasing decisions for samyang noodles in the Bidar Alam Solok Selatan community. to test the effect of price on purchasing decisions for samyang noodles, the people of Bidar Alam Solok Selatan. And to test the effect of halal labeling on purchasing decisions for samyang noodles, the people of Bidar Alam Solok Selatan. This type of research is quantitative, where this research uses numerical data and the research process emphasizes objective measurement of results using statistical analysis. The population in this study are people who buy samyang noodles. The sampling technique used is purposive sampling. The number of samples is 70 people obtained by using the hair formula. The types of data used in this study are quantitative and qualitative data. The data sources are primary and secondary data sources. The data analysis technique uses multiple linear regression with the help of the SPSS version 21.00 program. The hypothesis was tested using the t test at α = 0.05. The results of this study indicate that product design, price and halal labeling have a positive and significant effect on purchasing decisions for samyang noodles for the people of Bidar Alam Solok Selatan.
Penerapan Manajemen Strategik pada Produsen Food And Beverages Dian Sudiantini; Bonartdo Samuel G
Sammajiva: Jurnal Penelitian Bisnis dan Manajemen Vol. 1 No. 2 (2023): Juni : SAMMAJIVA : Jurnal Penelitian Bisnis dan Manajemen
Publisher : Institut Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/sammajiva.v1i2.191

Abstract

. In the era of globalization and increasingly fierce competition, business people in the F&B industry are required to continue to innovate and carry out effective strategic management in order to be able to compete and win the competition in an increasingly complex market. So in this study, it will be discussed in detail about the implementation of strategic management in F&B producers. Through this research, it is hoped that readers will be able to understand the basic concepts and principles of strategic management and how they apply to the F&B industry. This study will also discuss the factors that influence success in implementing strategic management. In this study using a qualitative approach method. A qualitative approach can be used in research on the implementation of strategic management conducted by food and beverage producers to understand the perspectives of organizational leaders on how they manage management strategies to maintain the existence of a product. Based on the research that has been done, it can be concluded that the implementation of strategic management in food and beverage producers is very important to ensure business success and sustainable growth..
Harga, Kepercayaan, Kemudahan Penggunaan Aplikasi Dan Promosi Terhadap Keputusan Pembelian Online Di Shopee (Studi Pada Mahasiswa STKIP Dan STIE Widyaswara Indonesia Solok Selatan) Septia Yuvira Fitri; Febsri Susanti
Sammajiva: Jurnal Penelitian Bisnis dan Manajemen Vol. 1 No. 2 (2023): Juni : SAMMAJIVA : Jurnal Penelitian Bisnis dan Manajemen
Publisher : Institut Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/sammajiva.v1i2.193

Abstract

This study aims to examine the effect of price, trust, ease of use of applications and promotions on online purchasing decisions at Shopee for STKIP and STIE Widyaswara Indonesia Solok Selatan students. This type of research is quantitative. The population in this study were students of STKIP and STIE Widyaswara Indonesia Solok Selatan. Where the number of STKIP students and STIE Widyaswara Indonesia Solok Selatan is 1.519 students. The sampling technique used was accidentalsampling, while the number of samples was 94 students obtained using the slovin formula. The type of data used in this research is quantitative data. While the data sources are primary and secondary data sources. Data analysis techniques use validity test, reliability test, descriptive analysis, normality test, multicollinearity test, heteroscedasticity test, multiple linear regression and t test using SPSS version 21.00. The hypothesis was tested using the t test at α = 0.05. The results of this study indicate that price, trust, ease of use of the application and positive and significant impact on online purchasing decisions at Shopee for STKIP and STIE Widyaswara Indonesia Solok Selatan students.
Pengaruh Brand Image, Kualitas produk, serta Label Halal terhadap Keputusan Pembelian skincare korea “Some by Mi” pada Mahasiswa Fakultas Ekonomi dan Bisnis Islam UIN Sumatera Utara Widya Pangestika; Yenni Samri Julianti Nasution; Rahmat Daim Harahap
Sammajiva: Jurnal Penelitian Bisnis dan Manajemen Vol. 1 No. 2 (2023): Juni : SAMMAJIVA : Jurnal Penelitian Bisnis dan Manajemen
Publisher : Institut Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/sammajiva.v1i2.204

Abstract

This study aims to determine the effect of halal label, brand image and quality on purchasing decisions of Skincare some by mi cosmetics on students of faculty economic University Islamic state . The sampling technique used the Slovin formula so that a sample of 92 people was obtained. This research uses quantitative method. The results showed. 1. The halal label variable partially had a positive and significant effect on purchasing decisions, 2. The brand image variable partially has a significant effect on purchasing decisions. 3. The quality of product variable partially has a significant effect on purchasing decisions. Halal label, brand image and price contributed 86.0% influence to purchasing decisions while the remaining 14.0% was explained by other factors not included in this study.

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