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<![CDATA[FACTORS INFLUENCING ENTREPRENEURIAL INTENTION TO CULINARY MSMEs IN JAKARTA ]]>
<![CDATA[Kania, Yanti]]>;
<![CDATA[Handoyo, Sarwo Edy]]>
<![CDATA[ International Journal of Application on Economics and Business Vol. 2 No. 2 (2024): May 2024 ]]>
Publisher : <![CDATA[Graduate Program of Universitas Tarumanagara ]]>
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DOI: 10.24912/ijaeb.v2i2.3440-3448
<![CDATA[The purpose of this study was to determine 1) the effect of self-skill awareness on entrepreneurial intention 2) the effect of entrepreneurial resources on entrepreneurial intention, 3) the effect of entrepreneurial networks on entrepreneurial intentions, 4) the effect of entrepreneurial self-efficacy on entrepreneurial intentions, 5) the effect of self-efficacy entrepreneurship as mediation of entrepreneurial networks on entrepreneurial intentions. The sample selection technique used in this study was non-probability sampling and the sampling technique used purposive sampling technique. Data was taken using an online google form questionnaire with a total of 100 respondents. in this study using 4 indicators on each variable. Processing of research data using SmartPLS 4.8. The sample in this study are culinary MSME owners in Jakarta. The results of this study are 1) self-skill awareness does not affect entrepreneurial intentions. 2) entrepreneurial resources do not affect entrepreneurial self-efficacy 3) entrepreneurial networks affect entrepreneurial intentions. 4) entrepreneurial self-efficacy affects entrepreneurial intentions 5) entrepreneurial self-efficacy can mediate the effect of entrepreneurial resources on entrepreneurial intentions 6) entrepreneurial networks can influence entrepreneurial intentions through mediating entrepreneurial self-efficacy.]]>
<![CDATA[OVERCONFIDENCE BIAS IN INVESTMENT DECISIONS ON INDONESIAN STOCK MARKET ]]>
<![CDATA[Wijoyo, Fanny]]>;
<![CDATA[Arifin, Agus Zainul]]>
<![CDATA[ International Journal of Application on Economics and Business Vol. 2 No. 2 (2024): May 2024 ]]>
Publisher : <![CDATA[Graduate Program of Universitas Tarumanagara ]]>
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DOI: 10.24912/ijaeb.v2i2.3430-3439
<![CDATA[The investor’s growth on the Indonesian Stock Exchange for the period 2020 to January 2023 is quite significant. However, this growth was accompanied by a tendency towards overconfident bias. This behavior’s increase errors in investment decision making: increasing risk and reducing returns. The aim of this research is to verify the relationship between neuroticism, conscientiousness, and openness traits on the overconfidence behavioral bias to stock investors using The Big Five Personality approach. The research uses primary data on stock investors in Indonesia with total 483 respondent. Data analysis method used the SEM-PLS version 4.0. The research results prove that neuroticism and conscientiousness traits have a positive effect on overconfidence bias. Other evidence shows, that openness has a negative effect on overconfidence bias. This evidence applies to both male and female investors.]]>
<![CDATA[THE EFFECT OF SOCIAL MEDIA MARKETING ON AWARENESS AND BRAND IMAGE OF LOCAL FASHION THROUGH CONSUMER BRAND ENGAGEMENT ]]>
<![CDATA[Reyvina, Reyvina]]>;
<![CDATA[Tjokrosaputro, Miharni]]>
<![CDATA[ International Journal of Application on Economics and Business Vol. 2 No. 2 (2024): May 2024 ]]>
Publisher : <![CDATA[Graduate Program of Universitas Tarumanagara ]]>
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DOI: 10.24912/ijaeb.v2i2.3417-3429
<![CDATA[This study aimed to determine whether Social media marketing affects a positive and significant role in awareness and brand image of local fashion through consumer brand engagement. This type of study is descriptive, and data collection is cross-sectional. A survey method was used in this study, and data were collected by questionnaire using a 5-point Likert scale. The data of this study were collected from 208 responses from Indonesians born between 1981 to 2012 who wear or ever have used local fashion brands using a probability sampling technique with convenience sampling method, and the data was then analyzed using smartPLS software version 3.2.8 by testing the outer model analysis and inner model analysis. This research is expected to fill research gaps on brand awareness and brand image through consumer brand engagement for local fashion brands in which local fashion brands face a challenge in creating and implementing social media marketing strategies that attract consumers. According to the findings of this study, social media marketing positively and significantly impacts local fashion brand awareness and brand image through consumer brand engagement. This research is thought to contribute to academics and practitioners about the Effect of Social media marketing through consumer brand engagement and their effects on awareness and brand image.]]>
<![CDATA[THE ROLE OF BUSINESS RISK AS AN INTERVENING VARIABLE ON FACTORS AFFECTING COMPANY VALUE ]]>
<![CDATA[Natsir, Khairina]]>;
<![CDATA[Bangun, Nurainun]]>;
<![CDATA[Ngadiman , Ngadiman]]>;
<![CDATA[Chiandra, Febbyorent]]>
<![CDATA[ International Journal of Application on Economics and Business Vol. 2 No. 2 (2024): May 2024 ]]>
Publisher : <![CDATA[Graduate Program of Universitas Tarumanagara ]]>
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DOI: 10.24912/ijaeb.v2i2.3404-3416
<![CDATA[This study heading to examine the effect of “dividend policy, investment decisions and funding decisions on firm value by applying business risk as an intervening variable. The population is companies in the consumer goods industry sector that are listed on the IDX in 2016-2022. Samples were selected by purposive sampling. Research data were obtained from the official website of the Indonesia Stock Exchange www.idx.co.id and the official website of the company under study. Data analysis was performed using multiple regression methods. The selection of the regression model was carried out through the Chow test, Hausman test, and Lagrange Multiplier test. The classic assumption test includes a multicollinearity test. Hypothesis testing includes the t-test and the coefficient of determination test. To analyze the effect of mediation is done through the Sobel test, Goodman test, and Aroian test. The results of the study show that dividend policy, investment decisions, funding decisions, and business risks affect firm values. The mediation test using the Sobel, Aroian and Goodman method shows that business risk is able to mediate dividend policy on firm value, business risk variables do not mediate funding decisions on firm value. Meanwhile for the mediation test between investment decisions and firm value, different results were obtained between the three test methods carried out, where Sobel and Aroian showed that investment decisions on firm value were not mediated by business risk, while the Goodman Test showed that there is a significant influence of business risk variables as mediating variables.”]]>
<![CDATA[THE EFFECT OF CREDIT RISK AND BANK-SPECIFIC FACTORS ON FINANCIAL PERFORMANCE OF BANKS LISTED IN INDONESIA STOCK EXCHANGE (IDX) ]]>
<![CDATA[Felle, Aderiana Rosalia]]>;
<![CDATA[Santioso, Linda]]>
<![CDATA[ International Journal of Application on Economics and Business Vol. 2 No. 2 (2024): May 2024 ]]>
Publisher : <![CDATA[Graduate Program of Universitas Tarumanagara ]]>
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DOI: 10.24912/ijaeb.v2i2.3392-3403
<![CDATA[The banking industry plays an essential role in national and global economy. It is caused by the intermediation function attached to bank as financial institution. Banks run the intermediation role by pooling funds from depositors and distribute them through credit loan. As business entity, banks have business goal, to enhance their financial performance. Banks gain most of their revenue from their main activity, delivering loan to the debtors. In order to give credit, banks have to deal with the inevitable risk coming along that the debtors might not be able to restore the fund. This risk is known as credit risk. The good credit risk management doesn’t assure the good financial performance. Banks have to fulfill another specific-factors in order to achieve good financial performance. Those factors are effectivity and efficiency of the day- to- day operation and interest pricing strategy. This research is conducted to discover how Non-Performing Loan (NPL), Capital Adequacy Ratio (CAR), Operational Costs on Operating Income (BOPO), Net Interest Margin (NIM), and Loan to Deposit Ratio (LDR) influence the financial performance of Banks Listed in Indonesia Stock Exchange (IDX). The result found that Non-Performing Loan (NPL) and Loan to Deposit Ratio (LDR) have no effect on Banks Financial Performance, Capital Adequacy Ratio (CAR) and Operational Costs on Operating Income (BOPO) have negative effect on Banks Financial Performance, Net Interest Margin (NIM) has positive effect on Banks Financial Performance. From these findings, it can be concluded that to elevate the profitability, banks have to focus on managing the risk management, efficiency, and pricing decision strategy.]]>
<![CDATA[FACTORS INFLUENCING STUDENTS’ CHOICE OF ACCOUNTING AS A MAJOR IN PEKANBARU CITY ]]>
<![CDATA[Evangeline, Justine]]>;
<![CDATA[Lukman, Hendro]]>
<![CDATA[ International Journal of Application on Economics and Business Vol. 2 No. 2 (2024): May 2024 ]]>
Publisher : <![CDATA[Graduate Program of Universitas Tarumanagara ]]>
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DOI: 10.24912/ijaeb.v2i2.3384-3391
<![CDATA[There has been a decline in the intention of High School students in choosing accounting as a further study recently, including in Indonesia. High school students tend to think that the field of accounting has no future and will be replaced so that their intention in entering the field of accounting decreases. This research wants to analyze the variables of Personal Characteristics, Career Perceptions, and Social Environment on Students' Intention in choosing an accounting major. The research chose students in Pekanbaru City as subjects. The research uses primary data by distributing digital questionnaires. Data collection methods use the Convenience and Snow-ball methods. Data was collected from 110 respondents and analyzed by multiple regression. The research results show that career perception does not influence students' intention in choosing an accounting major, while personal characteristics and social environment variables influence the intention of High School students in choosing accounting as a further study in university. The implication of this research is that the role of schools and universities should be clearer about accounting major. Schools and universities should convey that accounting careers are still attractive and definitely needed in the business world so that high school students can change their characteristics in choosing an accounting major.]]>
<![CDATA[THE EFFECT OF GOOD CORPORATE GOVERNANCE AND CORPORATE SOCIAL RESPONSIBILITY ON FINANCIAL PERFORMANCE ]]>
<![CDATA[Lukiman, Livia]]>;
<![CDATA[Wirianata, Henny]]>
<![CDATA[ International Journal of Application on Economics and Business Vol. 2 No. 2 (2024): May 2024 ]]>
Publisher : <![CDATA[Graduate Program of Universitas Tarumanagara ]]>
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DOI: 10.24912/ijaeb.v2i2.3371-3383
<![CDATA[Companies engage in CSR and GCG activities because they believe it will improve their financial performance. Income uncertainty as an impact of pandemic makes it interesting to examine how company will operate throughout 2019-2021. This study uses data on financial dan sustainability reports from five sectors of manufacturing companies. The proportion of institutional ownership and independent commissioners, as well as the audit quality, are used to calculate GCG. The disclosed activities in SR are measured for CSR. The modified Jones model is used to measure earnings management. ROA, EPS, and Tobin's Q are used to measure financial performance. PLS method and WarpPLS v.8.0 was used to examine the hypotheses in this study. The study’s findings demonstrate that GCG significantly affect financial performance and earnings management. CSR has a substantial effect on financial performance while having no effect on earnings management. Earnings management have no significant effect on financial performance. Meanwhile, earnings management is considered unable to mediate the effect of GCG and CSR on financial performance.]]>
<![CDATA[SOME FACTORS THAT INFLUENCE ON DEBT POLICY ]]>
<![CDATA[Wijaya, Tony]]>;
<![CDATA[Hastuti, Rini Tri]]>
<![CDATA[ International Journal of Application on Economics and Business Vol. 2 No. 2 (2024): May 2024 ]]>
Publisher : <![CDATA[Graduate Program of Universitas Tarumanagara ]]>
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DOI: 10.24912/ijaeb.v2i2.3358-3370
<![CDATA[A company is considered at risk if it has a large portion of debt in its capital structure, but conversely, if a company uses little or no debt at all, the company is considered unable to take advantage of additional external capital that can improve the company's operations. Based on these reasons, managers are required to be more careful in determining debt policies in their companies. Meanwhile, according to the trade of theory, the higher the debt, the higher the bankruptcy burden. Based on the general assumptions of the pecking order theory and trade of theory, the use of debt should be low. However, many companies still pay high debt. From these reasons, research on debt policy needs to be examined. This study aims to empirically prove the impact of company characteristics, asset structure, and profitability on debt policies in property and real estate companies listed on the Indonesia Stock Exchange (IDX) in 2019-2021. The data used in this study were 28 companies. The sample used was 84 sample data selected using purposive sampling method which were processed using EViews version 12. The result of this study indicates that all independent variables simultaneously have no significant impact on debt policy as shown by the results of the F test. The results of the T test explain that company characteristics have a negative and insignificant impact on debt policy, asset structure has a negative and insignificant impact on debt policy, and profitability has a positive and insignificant impact on debt policy.]]>
<![CDATA[THE ROLE OF TIKTOK CELEBRITY AND DESTINATION AUTHENTICITY IN INCREASING TRAVEL INTENTION ]]>
<![CDATA[Gozali, Tiffany]]>;
<![CDATA[Tunjungsari, Hetty Karunia]]>
<![CDATA[ International Journal of Application on Economics and Business Vol. 2 No. 2 (2024): May 2024 ]]>
Publisher : <![CDATA[Graduate Program of Universitas Tarumanagara ]]>
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DOI: 10.24912/ijaeb.v2i2.3349-3357
<![CDATA[Along with the development of the internet and social media, social media marketing is also increasingly being applied in various sectors, including the tourism sector. One of the social media that is currently widely used is TikTok. TikTok is a social media that displays short-duration content created by TikTok users so that various types of information are available according to the user's interests and needs. Social media such as TikTok plays an important role in increasing the travel intention because through TikTok celebrities or TikTok influencers, users can feel the authenticity of a tourist destination from a video so that it can influence the user's travel intentions. This research was conducted with the aim of determining the influence of TikTok celebrity involvement on travel intention with destination authenticity (object-based authenticity and existential authenticity) as a mediating variable. Data collection was carried out online using a questionnaire from Google Form and 203 answers from respondents could be used. Data analysis uses the PLS-SEM model and data is processed with SmartPLS 4.0. The results of this study show that celebrity involvement has no influence on travel intention, but has an influence when mediated by object-based authenticity and existential authenticity. Object-based authenticity has a positive effect on existential authenticity, object-based authenticity and existential authenticity have a positive effect on travel intention.]]>
<![CDATA[THE EFFECT OF ENTREPRENEURIAL COMPETENCE ON THE GROWTH OF SME: THE MEDIATING ROLE OF NETWORK COMPETENCE ]]>
<![CDATA[Cuaca, Jeffrey Prasetya]]>;
<![CDATA[Wijaya, Andi]]>
<![CDATA[ International Journal of Application on Economics and Business Vol. 2 No. 2 (2024): May 2024 ]]>
Publisher : <![CDATA[Graduate Program of Universitas Tarumanagara ]]>
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DOI: 10.24912/ijaeb.v2i2.3341-3348
<![CDATA[This study aims to investigate the influence of entrepreneurial competencies, with a focus on strategic and ethical competencies, on business growth. It also explores the mediating role of network competencies in this context. The sample consisted of 134 respondents from Tanjung Duren, West Jakarta, selected through purposive sampling. The findings indicate a positive and significant relationship between strategic competencies and business growth, while ethical competencies had no significant impact on business growth. Additionally, both strategic and ethical competencies were found to positively and significantly influence network competencies, which, in turn, had a positive and significant effect on business growth.]]>
