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Contact Name
Aufa Rizka Azzumi
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garuda@apji.org
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aufa.r.azzumi@stikes-ibnusina.ac.id
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INDONESIA
Saber: Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi
ISSN : 30252776     EISSN : 3025342X     DOI : 10.59841
Core Subject : Science,
hasil penelitian mengenai Ilmu bidang Teknik Informatika, Sains dan Ilmu Komunikasi, sebagai media bagi para dosen, guru, peneliti dan para praktisi dalam bidang teknologi informasi dari seluruh Indonesia
Articles 214 Documents
Strategi Komunikasi Organisasi Ketua Karang Taruna Sub Unit 032 Kecamatan Jatiasih dalam Meningkatkan Loyalitas Anggota Avriliani Sugianto; Murtiadi Murtiadi; Roynaldi Arista
SABER : Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi Vol. 3 No. 4 (2025): Oktober: Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/saber.v3i4.3323

Abstract

This study aims to identify, describe, and analyze the organizational communication strategy implemented by the Chairman of the Youth Organization Sub Unit 032 of Jatiasih District in increasing member loyalty. The phenomenon behind this study is the fluctuation in the presence of members in organizational activities and the challenge of maintaining active youth participation in the digital era. Members' loyalty is seen as a determining factor for the success of an organization in carrying out social, cultural, and community programs. The research method used is qualitative with a descriptive approach. Data was collected through in-depth interviews, direct observation of Karang Taruna activities, and documentation of organizational archives. The research informants were selected using purposive sampling techniques, including the Chairman of the Youth Organization and members who actively participated. Data analysis is carried out using an interactive model that includes collection, reduction, data presentation, and conclusion drawn. The results of the study show that the communication strategy of the Chairman of the Youth Organization is democratic, participatory, and interpersonal. The communication media used is in the form of WhatsApp Groups for quick coordination and face-to-face meetings to strengthen emotional bonds between members. The Chair also utilizes informal strategies such as casual conversations and non-formal social interactions to get closer to members. This strategy has a positive effect on member loyalty indicators, such as compliance, responsibility, active participation, and a sense of belonging to the organization. This study concludes that effective, open, empathetic, and adaptive communication to the needs of members is the main factor in strengthening the loyalty of youth organizations. These findings are expected to make an academic contribution to the study of community-based organizational communication and practical benefits for Karang Taruna administrators and similar organizations in managing membership dynamics at the local level.
Strategi Marketing Pondok Cabe Golf dalam Memanfaatkan Instagram @Pondokcabegolf untuk Meningkatkan Brand Awareness kepada Masyarakat Alfina Wulandari; Fajar Muharam; Eni Saeni
SABER : Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi Vol. 3 No. 4 (2025): Oktober: Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/saber.v3i4.3345

Abstract

This study examines the importance of an efficient digital marketing strategy, particularly through Instagram, to increase public understanding of sports and recreation facility brands like Pondok Cabe Golf, especially amidst increasingly fierce competition in the digital world. The purpose of this study is to evaluate the digital marketing strategy implemented by Pondok Cabe Golf on Instagram to increase brand recognition among the wider public. A descriptive qualitative approach was used, with data collected through in-depth interviews with internal marketing and public relations teams, as well as external followers. Additionally, focus group discussions, observations, and non-participant documentation collection were conducted to supplement the analysis. The results reveal that Pondok Cabe Golf has successfully implemented a digital marketing strategy that aligns with the Marketing 4.0 concept and the 5A customer journey (Aware, Appeal, Ask, Act, Advocate). This strategy involves the use of consistent visual content, engaging user interactions, and focused promotions, which have significantly increased brand awareness and built positive relationships with the audience. The findings highlight the effectiveness of Instagram as a platform for building brand recognition and community engagement. This research offers valuable insights and practical recommendations for improving digital marketing efforts in the recreation sector, particularly for businesses looking to enhance their presence in the competitive digital landscape.
Pemanfaatan Akun Instagram @baznasindonesia sebagai Media untuk Mengedukasi Zakat Kepada Masyarakat Popi Nuranisa; Asriyani Sagiyanto; Fajar Diah Astuti
SABER : Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi Vol. 3 No. 4 (2025): Oktober: Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/saber.v3i4.3358

Abstract

This study aims to examine the utilization of the official Instagram account @baznasindonesia as a digital platform for educating the public about zakat. In today’s era of rapid technological development, social media, particularly Instagram, has become an effective medium for disseminating information, raising awareness, and enhancing public participation in zakat. The research method employed is qualitative descriptive, with data collected through interviews, observations, and documentation. The findings reveal that BAZNAS leverages various Instagram features such as carousel feeds, reels, and Stories to present educational content that is engaging, easy to understand, and aligned with the communication style of younger generations. Furthermore, interaction with the public is strengthened through the comments section and Direct Messages (DM), enabling responsive two-way communication. Challenges encountered include ensuring information accuracy, addressing negative comments, and adapting content to the fast-changing digital trends. Nevertheless, BAZNAS seeks to innovate by collaborating with influencers, public figures, and partner institutions to expand the reach of zakat education. This study concludes that the @baznasindonesia Instagram account has proven effective in enhancing zakat literacy, building public trust, and reinforcing the institution’s image as the official zakat management authority in Indonesia. The findings are expected to contribute to the development of digital communication strategies in Islamic philanthropy and da’wah, as well as provide a useful reference for future research exploring other social media platforms with different methodological approaches.
Implementasi Mesin Pencacah Pakan Ternak Portabel dalam Program KKN untuk Mendukung Produktivitas Peternak Desa Aek Korsik, Kabupaten Asahan Nur Esa Fahrizar; Nini Dea Mirabel; Khairul Saleh
SABER : Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi Vol. 3 No. 4 (2025): Oktober: Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/saber.v3i4.3373

Abstract

Livestock production in rural communities relies heavily on the availability and quality of animal feed. In Aek Korsik Village, Asahan Regency, farmers continue to use manual methods to chop forage, which are time-consuming, inconsistent, and physically demanding. To address these issues, a portable forage chopper machine was designed and introduced through a community service program (KKN). The machine features a compact mechanical system powered by a small motor, making it lightweight, mobile, and easy to operate in various conditions. The implementation process included three stages: machine development, field testing, and community training. During testing, the machine efficiently processed forage materials like grass, corn stalks, and agricultural residues, producing uniform feed sizes much faster than manual methods. Farmers reported reduced workload, improved availability of chopped forage, and better livestock feeding practices. The portable design allowed the equipment to be shared among farming groups, fostering cooperation. This study underscores the role of appropriate technology in addressing rural agricultural challenges. By integrating engineering innovation with community service, the portable forage chopper machine enhances technical efficiency and socio-economic empowerment for farmers. Future improvements should focus on durability, cutting capacity, and sustainable energy alternatives to better meet the needs of smallholder farmers.
Indeks Kepuasan Masyarakat (IKM) terhadap Program TJSL PLN IP Jeranjang Yanuar Ardiansyah; Putu Bagus Dandy A. B; Yunisetya Ariwibawa; Teguh Budiyanto; Tristiayu Permata D
SABER : Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi Vol. 3 No. 4 (2025): Oktober: Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/saber.v3i4.3389

Abstract

This study aims to measure the level of community satisfaction with the Corporate Social and Environmental Responsibility (TJSL) program of PLN IP UBP Jeranjang entitled “SENTRAL: National People’s Weaving Economy Center of Lombok.” The research employs an exploratory survey method using a Likert scale questionnaire (1–4), referring to the Permen PAN RB No. 14 of 2017 concerning Guidelines for Community Satisfaction Surveys on Public Service Delivery. The exploratory survey was chosen to capture respondents’ perspectives on aspects of program planning, human resources/officers/facilitators, implementation, and evaluation. The result of the Community Satisfaction Index (IKM) for the SENTRAL program was 3.22, or a converted IKM value of 80.38, categorized as grade B (Good). The highest scores, in order, were achieved in planning (3.40), evaluation (3.30), implementation (3.10), and human resources (3.06). These findings provide recommendations for PLN IP UBP Jeranjang to further improve the quality of its TJSL program to better meet community expectations. This research is also expected to offer insights for future studies on community satisfaction with TJSL programs.
Analisis Persepsei Mengenai Pembelajaran Skripsi pada Followers @Buiramira Iffah Ulya Salsabila; Widia Febrianti; Rifan Kurniawan; Yohanes Arie Kuncoroyakti
SABER : Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi Vol. 4 No. 1 (2026): Januari : Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/saber.v4i1.3603

Abstract

In today’s digital era, social media has become a new space for individuals to develop their personal creativity. This study analyzes the content strategy of the TikTok account @buiramira in building audience engagement and understanding the impact it has on the account’s image. The background of this research stems from the phenomenon of increasing social media usage, particularly TikTok, as a means of communication, entertainment, and promotional media. Using McGuire’s information processing theory, the study finds that followers’ perceptions of the TikTok account @buiramira as a source of information for thesis learning are very positive, making it suitable as a learning platform. The content presented not only provides technical knowledge but also shapes students’ attitudes and behaviors in facing the thesis process.This research employs a descriptive qualitative method  with data collection techniques including content observation, interviews, and documentation. The results show that the @buiramira account successfully builds strong interaction with its audience through consistent uploads, the use of a communication style that feels close to viewers, and the utilization of current trends. In addition, the study finds that audience engagement is strongly influenced by a combination of content creativity, relevant topic selection, and the account owner’s ability to maintain emotional closeness with followers. These findings emphasize the importance of well-planned digital communication strategies in managing social media accounts, so that they can provide benefits both personally and professionally.
Makna Social Drinking pada Film Korea Selatan di Netflix Tahun 2024: Analisis Semiotika Charles Sanders Pierce Moch. Nauval Al Gifari; Rizca Haqqu
SABER : Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi Vol. 4 No. 2 (2026): April : Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/saber.v4i2.3653

Abstract

This study aims to analyze the cultural meaning of social drinking displayed in South Korean films on Netflix in 2024 through the perspective of Charles Sanders Peirce's semiotic theory. Social drinking, as a cultural phenomenon, is not only a social habit in South Korea but is also often used as a narrative element in films to convey cultural values, social dynamics, and interpersonal relationships. Qualitative research methods with a semiotic analysis approach are used to explore the meaning displayed on the representamen, object, and interpretant sides of social drinking in the films Badland Hunters, Officer Black Belt, Mission: Cross, Wonderland, and My Name is Loh Kiwan. The results of the study show that social drinking represents the culture of togetherness of South Korean society that is woven into various contexts, such as work relationships, family, and friendships. In terms of representamen, visual signs in the form of symbols of drinking culture such as soju, banquet tables, and the movement of pouring drinks to each other create a strong picture of togetherness. From the object side, social drinking becomes a medium to highlight solidarity and release social pressure, especially in a hierarchical and competitive work culture. The resulting interpretation shows a dualism of meaning: on the one hand, it strengthens harmony and the value of togetherness, while on the other hand it displays the dark side of this culture, such as excess consumption and its influence on social pressure. This study provides new insights into the role of South Korean films as a medium for conveying global cultural messages, which are able to influence local cultural interpretations outside their country of origin. In addition, this study is expected to enrich the literature on semiotics in visual communication studies with a focus on drinking culture as an element of representation.
Design of an Android-Based Chatbot Application Using Mood Tracking and Sentiment Analysis to Monitor the Mental Health of University Students Mohd Fauzan Azmi
SABER : Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi Vol. 4 No. 2 (2026): April : Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/saber.v4i2.3661

Abstract

Mental health issues among university students have become a growing concern, driven by academic pressures, career uncertainties, and complex social transitions. However, a large proportion of students remains reluctant to seek professional psychological support due to social stigma and limited access to institutional counseling services. This study proposes the design and implementation of an Android-based chatbot application that integrates mood tracking and sentiment analysis to continuously monitor the emotional states of university students. The system employs a fine-tuned RoBERTa (Robustly Optimized BERT Pretraining Approach) model trained on the EmoContext conversational dataset (SemEval-2019 Task 3), comprising 30,160 labeled three-turn dialogue instances across four emotion classes: angry, happy, sad, and others. The model was fine-tuned for four epochs using the AdamW optimizer with a learning rate of 2e-5 and a maximum sequence length of 128 tokens. Evaluation on a held-out validation set of 6,032 samples yielded an overall accuracy of 88.28%, a macro-average F1-score of 0.87, and a weighted-average F1-score of 0.88. Per-class F1-scores were 0.89 (angry), 0.83 (happy), 0.91 (others), and 0.86 (sad). The classified emotion is transmitted in real time to the chatbot response logic, which generates empathetic replies and personalized relaxation recommendations based on the detected mood. Primary data collection through questionnaires and interviews with 62 and 19 university students respectively confirmed the need for accessible digital mental health support. The results demonstrate that RoBERTa-based fine-tuning on conversational data provides a reliable foundation for real-time emotion-aware mental health chatbot systems.
Diplomasi Thailand dalam Upaya Menyelesaikan Konflik Sosial dan Politik Akibat Kudeta Junta Militer di Myanmar Tahun 2021 Ahmad Sabil; Ali Noer Zaman
SABER : Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi Vol. 4 No. 2 (2026): April : Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The military coup in Myanmar in February 2021 triggered a prolonged political crisis that impacted the stability of the Southeast Asian region. This study analyzes the role of Thai diplomacy in responding to and contributing to the resolution of Myanmar's social and political conflict between 2021 and 2024. Using a qualitative approach and descriptive-analytical study, this study examines Thailand's diplomatic steps both bilaterally and multilaterally, particularly within the ASEAN framework. The results show that Thailand played a significant role as a facilitator of dialogue and negotiations with the Myanmar military junta through an approach that prioritized the principles of non-intervention, soft diplomacy, and the interests of regional stability. Thailand was also active in encouraging the implementation of the ASEAN Five-Point Consensus and facilitating informal communication channels that created a space for discussion between the junta and the international community. This study concludes that geopolitical interests, border security, and economic relations influenced Thailand's diplomatic stance and strategy in addressing the Myanmar crisis.
Analisis Perilaku Belanja Online dan Dampaknya terhadap Ekonomi Keluarga: Sebuah Studi Literatur Sri Rizka Agustina; Nurul Jannah; Shelsy Aulia; Darmawati
SABER : Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi Vol. 4 No. 2 (2026): April : Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/saber.v4i2.3680

Abstract

This study aims to analyze people's online shopping behavior and assess its impact on family economic conditions. The development of digital technology has transformed people's consumption habits, particularly in shopping activities, which are now increasingly practical through online platforms. Easy access, product diversity, and various payment options have made online shopping a dominant trend. However, this convenience also has the potential to foster consumer behavior that impacts financial stability. This study aims to analyze bold shopping patterns and their impact on household financial conditions. The approach used is descriptive qualitative library research, collecting and analyzing data from various scientific journals, articles, and related references. The study findings indicate that online shopping has diverse effects: on the one hand, it offers time and cost savings, but on the other hand, it can lead to waste and indiscipline in family budget management if not supported by adequate self-control. Therefore, an understanding of financial management and digital literacy is crucial to ensure optimal use of technology without harming family economic well-being. Furthermore, this phenomenon requires synergy between digital platform policies and consumer education to mitigate the risk of impulsive buying. This research confirms that psychological factors often outweigh objective needs in digital transactions. As a recommendation, adaptive financial management support strategies are needed for families in this era of disruption to maintain domestic economic resilience against the pressures of a modern lifestyle.