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Cantaka: Jurnal Ilmu Ekonomi dan Manajemen
Published by PT Alahyan Publisher Sukabumi
ISSN : -     EISSN : 30251974     DOI : https://doi.org/10.61492/cantaka.v1i1
Core Subject : Economy, Social,
Economics, Econometrics & Finance Social Sciences
Cantaka: Jurnal Ilmu Ekonomi dan Manajemen (ISSN: 3025-1974) adalah jurnal yang dikelola dan diterbitkan sebanyak dua kali dalam setahun (Juni dan Desember) oleh PT Alahyan Publisher Sukabumi sejak tahun 2023, yang bertujuan untuk memfasilitasi pemahaman yang lebih baik tentang ilmu ekonomi dan ilmu manajemen berbasis penelitian di kalangan akademisi dan peneliti. Cantaka: Jurnal Ilmu Ekonomi dan Manajemen berfokus pada penelitian dan tinjauan penelitian terkait ilmu ekonomi dan ilmu manajemen yang dilakukan dengan menggunakan kajian empiris, teoritis, dan literature review dibidang ilmu ekonomi dan ilmu manajemen. Cantaka: Jurnal Ilmu Ekonomi dan Manajemen berfokus terkait berbagai tema, topik dan aspek ekonomi dan manajemen.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 40 Documents
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Literature Review: Pengaruh Stres Kerja Terhadap Kinerja Perawat di Rumah Sakit Diwani Br Barus, Dila; Susilawati, Susilawati
Cantaka: Jurnal Ilmu Ekonomi dan Manajemen Vol. 2 No. 1 (2024): Juni
Publisher : PT. Alahyan Publisher Sukabumi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61492/cantaka.v2i1.112

Abstract

Hospitals as a place of health service are required to provide the best and maximum service possible. Nurses are one of the medical personnel in hospitals who can provide services to provide care to patients and support patient health. In carrying out their work, nurses often experience pressure. They are expected to remain professional and provide quality services to patients. The more demands one faces, the higher the stress level. Researchers used a literature review approach as a means to identify and evaluate the level of work stress experienced by nurses on their performance in the hospital. The population and sample in question are relevant journals and articles that discuss the implementation of work stress levels and nurse performance. Searches and sources when compiling a survey about this research utilized web resources, namely Google Scholar and Semantic Scholar. From the review that has been carried out, it can be concluded that work stress influences the performance of hospital nurses. This can be caused by many factors, including excessive workload, stress and pressure from both patients and superiors, conflicts with colleagues, and an uncomfortable work environment. Therefore, effective stress management such as training in relaxation techniques, social support, fair division of tasks, and supportive work environment policies can help reduce the negative impact of work stress on nurse performance.
Literature Review : Analisis Faktor-Faktor Yang Mempengaruhi Kejadian Musculoskeletal Disorders (Msds) Pada Pekerja di Sektor Manufaktur Oktavia, Ratih; Susilawati, Susilawati
Cantaka: Jurnal Ilmu Ekonomi dan Manajemen Vol. 2 No. 1 (2024): Juni
Publisher : PT. Alahyan Publisher Sukabumi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61492/cantaka.v2i1.122

Abstract

Musculoskeletal Disorders (MSDs) are health problems experienced by a person in his musculoskeletal system, which includes muscles, nerves, tendons, joints, cartilage and spinal discs. The World Health Organization (WHO) reports that Musculoskeletal Disorders (MSDs) are the most common condition related to occupational diseases, which are estimated to account for 60% of all occupational diseases. This study aims to identify the factors that affects the incidence of Musculoskeletal Disorders (MSDs). This research uses the literature review method, with information sources taken from Google Scholar and Semantic Scholar in the 2019-2024 time frame. The journals obtained were selected based on predetermined criteria, and after the screening process, 16 articles were obtained that met these criteria. The results of the literature review stated that there are 2 types of risk factors that cause musculoskeletal disease, namely factors from individuals and factors from work. Individual factors include age, gender, Body Mass Index (BMI), exercise habits and posture. Then work factors include work period, work posture, workload, work duration and work attitude.
Hubungan antara Stres Kerja, dan Motivasi Kerja terhadap Produktivitas Karyawan di Indonesia Fitry R Lubis, Adelina; Susilawati, Susilawati
Cantaka: Jurnal Ilmu Ekonomi dan Manajemen Vol. 2 No. 1 (2024): Juni
Publisher : PT. Alahyan Publisher Sukabumi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61492/cantaka.v2i1.123

Abstract

Work stress is a condition that causes physical and mental imbalance which can affect employees' emotions, thought processes, and working conditions. Work motivation can be defined as the desire and drive that a person has to carry out their work actively and purposefully to achieve certain goals. This research uses a literature review methodology that focuses on variables or topics studied from previous research. The act of reviewing literature involves collecting data from libraries and documentation. Research articles and literature reviews obtained data related to the relationship between work stress and work motivation on employee productivity in Indonesia. By using predetermined inclusion criteria, namely complete scientific publications published in the last five years, the procedure for collecting articles is carried out by searching literature sources. Review literature sources can be found using the following keywords in Google Scholar: The Influence of Job Stress and Work Motivation on Employee Work Productivity at PT Reinsurance National Indonesia.
Pengaruh Value Co-Creation Terhadap Loyalitas Pelanggan: (Studi Pada Mahasiswa Pengguna Gojek di Universitas Sumatera Utara) Yabes Abi, Wilmer Nicholas; Pertiwi Matondang, Rahmatika; Agung Harahap, Abiyyu; Margaretta Batubara, Desy; Nazwa Fahira, Tengku; Mulyati Siregar, Afrila; Marakali Siregar, Onan
Cantaka: Jurnal Ilmu Ekonomi dan Manajemen Vol. 2 No. 1 (2024): Juni
Publisher : PT. Alahyan Publisher Sukabumi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61492/cantaka.v2i1.128

Abstract

In the digital era, technology companies like Gojek must continuously improve service quality and create greater value to maintain customer loyalty. This study aims to understand how value co-creation practices can enhance customer loyalty among Gojek users who are students at the University of North Sumatra. This research uses a quantitative approach by distributing questionnaires to 100 students from 15 faculties who actively use Gojek services in the last three months. Data analysis was performed using simple linear regression through the SPSS application. The results of the study indicate that value co-creation has a positive and significant impact on customer loyalty, with a t-value of 9.773, which is greater than the t-table value of 1.66023, and a significance level of 0.000. Thus, value co-creation has been proven to enhance customer loyalty through active participation, interaction, and knowledge sharing between customers and service providers.
Analisis Pengaruh Brand Equity Dan Content Marketing Melalui Media Sosial Terhadap Keputusan Pembelian Produk Wardah di Kota Medan Aulia Saragih, Mazra; Sinambela, Nova; Hanifah, Nayla; Khairani, Anisya; Clearinkris, Junesia; Marakali Siregar, Onan; Mulyati Siregar, Afrila
Cantaka: Jurnal Ilmu Ekonomi dan Manajemen Vol. 2 No. 1 (2024): Juni
Publisher : PT. Alahyan Publisher Sukabumi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61492/cantaka.v2i1.129

Abstract

The very rapid development of technology has caused changes in various fields, one of which is business, various ways are used by companies to market their products, starting from building good brand equity to creating content via social media. The population of this research is people in Medan City who use Wardah products with a total sample of 100 respondents who have purchased Wardah products. From the data collected, data analysis was carried out using SPSS to determine the results of the research hypothesis. The results of this research show that brand equity and marketing content through social media can influence the purchasing decisions that a consumer will make, which means that the stronger the brand equity and the more interesting the content used in marketing, the greater the customer's purchasing decisions can be.
Pengaruh Value Co-Creation Terhadap Loyalitas Pelanggan Gojek di Kecamatan Medan Selayang Kota Medan Nur Eliza, Sophia; Ayman Ashari, Muhammad; Narwastu Sianturi, Isabel; Katarina Sitanggang, Lidia; Br Bangun, Virgin Threisia; Mulyati Siregar, Afrila; Marakali Siregar, Onan
Cantaka: Jurnal Ilmu Ekonomi dan Manajemen Vol. 2 No. 1 (2024): Juni
Publisher : PT. Alahyan Publisher Sukabumi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61492/cantaka.v2i1.130

Abstract

Companies in today's digital era must adapt to changing customer behavior and increase customer loyalty to maintain company values amid fierce competition. Value co-creation as a marketing strategy can be used to create company value through customer participation. This study aims to analyze the influence of value co-creation on Gojek customer loyalty in Medan Selayang District, Medan City. The method of this study is to use a quantitative method with the application of SPSS with several simple regression analysis techniques with two independent variables and dependent variables. Data collection was carried out to 100 respondents who are Gojek users in Medan Selayang District, Medan City who have used Gojek services at least 3 times. The results showed a coefficient of determination (R Square) of 0.623. This means that the value co-creation variable can explain 62.3% of the variability of customer loyalty, while the remaining 37.7% is explained by other variables that are not discussed in this study. In addition, it is known that the calculated t-value is 12,730 and the significance value is 0.000, which is less than 0.05. Therefore, the null hypothesis (H0) was rejected, while the alternative hypothesis (H1) was accepted. Overall, this study shows that the value co-creation strategy is very important for Gojek to increase customer loyalty, especially in Medan Selayang District, Medan city. This strategy can be implemented by collecting and analyzing customer feedback regularly to continuously improve Gojek's customer service in Indonesia.
Pengaruh Endorser Instagram Terhadap Keputusan Pembelian Produk Fashion: (Studi Kasus Pada Gen Z USU) Marbun, Yuana Widya Angeline; Raissa Aurellia; Tampubolon, Claudia Yonica Br; Saragih, Mernita Sari; Aritonang, Robbi Pradita; Siregar, Afrila Mulyati; Siregar, Onan Marakali
Cantaka: Jurnal Ilmu Ekonomi dan Manajemen Vol. 2 No. 1 (2024): Juni
Publisher : PT. Alahyan Publisher Sukabumi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61492/cantaka.v2i1.135

Abstract

The current digital era continues to develop, the role of Instagram endorsers in influencing purchasing decisions for fashion products, especially among Gen Z. Endorsers are considered brand representations that play a key role in branding and marketing communication strategies. The goal of celebrity endorsement, as a marketing tactic, is to use one or more celebrities to advocate for a specific good or service. The purpose of this study is to gain a thorough understanding of the ways in which Gen Z consumers on USU campuses are influenced by Instagram influencers when making fashion-related purchases. This study employed a quantitative research design with a sample size of seventy USU students interested in fashion and who use Instagram to follow celebrity endorsers. This study used simple linear regression analysis as its data analysis method. The findings demonstrated that Instagram endorsers had an impact on purchase decisions, as seen by the t value of 7.833>1.667, which was reached above the t table. Keywords: Endorse, Instagram, Purchase Decision, Brand Image, USU
Komitmen Dosen dan Kesejahteraan: Peran Manajemen Dalam Menciptakan Lingkungan Kerja Yang Produktif Julianto, Pebi
Cantaka: Jurnal Ilmu Ekonomi dan Manajemen Vol. 2 No. 1 (2024): Juni
Publisher : PT. Alahyan Publisher Sukabumi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61492/cantaka.v2i1.136

Abstract

Faculty commitment and well-being are crucial factors for the success and sustainability of higher education institutions. Effective management plays a vital role in enhancing these aspects, ensuring that faculty remain motivated, satisfied, and productive. This study explores the complex relationship between faculty commitment, well-being, and management practices. By understanding how management strategies influence faculty well-being, we can cultivate an environment that supports personal and professional growth, thereby increasing institutional commitment and effectiveness overall. Good management not only provides adequate facilities and resources but also fosters an inclusive and collaborative work culture. In the context of higher education, effective management can enhance faculty well-being, thereby strengthening their commitment to the institution. This is essential for achieving long-term academic vision and mission, as well as promoting overall job satisfaction and productivity among faculty.
Implementasi Pembiayaan Musyarakah Mutanaqisah di Perbankan Syariah Indonesia Hadiat, Hadiat; Mukhlas, Oyo Sunaryo; Rusyana, Ayi Yunus
Cantaka: Jurnal Ilmu Ekonomi dan Manajemen Vol. 2 No. 1 (2024): Juni
Publisher : PT. Alahyan Publisher Sukabumi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61492/cantaka.v2i1.141

Abstract

This study aims to investigate the implementation of musyarakah mutanaqishah financing in sharia banking in Indonesia, specifically by considering three issues related to contract implementation: sharia issues, legal issues and operational issues. This research was conducted through a combination of descriptive qualitative methods and inductive analysis. The results of the analysis are based on Law of the Republic of Indonesia Number 21 of 2008 concerning Sharia Banking, DSN-MUI Fatwa Number 73/2008 concerning Musyarakah Mutanaqishah, and AAOIFI sharia standards. From a legal and operational analysis perspective based on BI regulations regarding banking laws, it is indicated that there is a discrepancy between the basic regulations and implementation in the field. Regarding operations, there is a delegation of all payment obligations for costs that arise in deviation from AAOIFI standards and DSN fatwas and there are no specific accounting standards related to MMQ.
Produktivitas Kerja Satpam di Universitas Islam Negeri Sumatera Utara Tuntungan Faris N, Tengku Muhammad; Ananda Br.SK, Dea; Maishie Salwa, Jihan; Asiyah Siregar, Nur; Aulia, Rizka; Araafi, Alif; Aidha, Zuhrina
Cantaka: Jurnal Ilmu Ekonomi dan Manajemen Vol. 2 No. 1 (2024): Juni
Publisher : PT. Alahyan Publisher Sukabumi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61492/cantaka.v2i1.152

Abstract

Security and safety are crucial aspects in various situations, including in the academic environment. This research aims to examine the factors that influence the work productivity of security units (security guards) at the North Sumatra State Islamic University (UINSU) Tuntungan. The research was conducted using a qualitative phenomenological approach, involving interviews with security guards as respondents. Work productivity is measured based on the level of attendance and implementation of tasks during the period March to May 2024. The research results show that the productivity of security guards has decreased during this period, with productivity values ​​of 98.92% in March, 97.7% in April, and 95.69 % in May 2024. This decrease in productivity was caused by increased workload due to employee absenteeism. The higher the attendance level, the higher the security guard's work productivity, and vice versa. Therefore, controlling attendance and applying discipline through a reward and punishment system is proposed as a strategy to increase the work productivity of security guards at UINSU Tuntungan.

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