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Muhamad Sidik
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Penerbit: CV. Kampus Akademik Publising Jl.pedurungan kidul IV rt.03/01 No.62 Kel. Pedurungan Kidul/ Kec.Pedurungan
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INDONESIA
JURNAL RUMPUN MANAJEMEN DAN EKONOMI
Published by CV Kampus Akademik Publising
ISSN : 30467411     EISSN : 30467144     DOI : ttps://doi.org/10.61722/jrme.v1i2.1064
Core Subject : Economy, Science, Education, Social,
Chemistry Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Mathematics Social Sciences
JURNAL RUMPUN MANAJEMEN DAN EKONOMI (JRME) berfokus pada penerbitan artikel berkualitas tinggi yang didedikasikan untuk semua aspek penelitian, masalah, dan perkembangan terbaru di bidang Ilmu Manajemen. Topik dalam Jurnal ini berkaitan dengan aspek apapun dari manajemen, namun tidak terbatas pada topik berikut : Manajemen Sumberdaya Manusia , Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasional, Manajemen Rantai Pasokan, Corporate Governance, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi. berfokus pada penerbitan artikel berkualitas tinggi yang didedikasikan untuk semua aspek Ekonomi, Bisnis dan Akuntansi. Jurnal ini memberikan ruang bagi para peneliti untuk berdiskusi, mengejar dan meningkatkan pengetahuan di bidang Ilmu Ekonomi Bisnis dan Akuntansi yang terus berkembang. Artikel dapat ditulis dalam bahasa Inggris atau bahasa Indonesia Jurnal ini terbit 1 tahun
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 442 Documents
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ANALISIS PENJUALAN JILBAB JASMINE MELALUI LIVE STREAMING DAN FLASH SALE Nur Afifah Eka Mayrawanti; Dhyah Wulansari
JURNAL RUMPUN MANAJEMEN DAN EKONOMI Vol. 1 No. 3 (2024): Juli
Publisher : CV. KAMPUS AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jrme.v1i3.1791

Abstract

The hijab industry in Indonesia is experiencing a very rapid growth rate, a phenomenon driven by the increasing number of Muslim women and the development of hijab fashion trends that continue to transform in line with social and cultural dynamics. Jasmine Hijab, as one of the leading hijab brands in Indonesia, utilizes digital marketing strategies as the main instrument to boost sales, with the implementation of techniques such as live streaming and flash sale which are an integral part of their approach. This research targets to oversee an in-depth research of the efficacy of live streaming and flash sale techniques on Jasmine Hijab sales through a qualitative approach. The outcome of this examination reveal that there is a compelling diversity in efficacy between live streaming and flash sale in increasing Jasmine Hijab sales. The benefaction of this survey is in the deeper understanding of how digital marketing strategies influence hijab sales in Indonesia, seen from the customer perspective.
Analisis Penjualan dan Pembelian Online Produk Ultramilk Coklat 200ml Di PT.Ultrajaya Milk Melalui Marketplace Shopee Rosana Nabila Septy; Agung Dwi Nugroho; Tri.Wahjoedi
JURNAL RUMPUN MANAJEMEN DAN EKONOMI Vol. 1 No. 3 (2024): Juli
Publisher : CV. KAMPUS AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jrme.v1i3.1792

Abstract

In the continually evolving digital era, the implementation of E-Business has become essential for companies to enhance efficiency and reach a broader market. PT. Ultrajaya Milk, a leading milk producer, has utilized the Shopee marketplace platform to market its Ultramilk Chocolate 200ml product. This article analyzes the online sales and purchase process of the product through Shopee, from setting up the online store and uploading products to promotion and marketing. On the buyer's side, the process includes searching and selecting products, adding them to the shopping cart, making payments, and confirming shipments. Once the order is confirmed, funds are transferred from Shopee to PT. Ultrajaya Milk, ensuring transaction security for both parties. Through the implementation of E-Business, PT. Ultrajaya Milk can reach more consumers with high operational efficiency. This article provides a step-by-step guide complete with images of the sales and purchase processes, highlighting the importance of E-Business in facilitating a convenient and secure shopping experience for customers.
Pengaruh Influencer Dan Brand Ambassador Terhadap Keputusan Pembelian Generasi Z Pada Marketplace Di Surabaya Aldira Layza Madina; Dhyah Wulansari
JURNAL RUMPUN MANAJEMEN DAN EKONOMI Vol. 1 No. 3 (2024): Juli
Publisher : CV. KAMPUS AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jrme.v1i3.1795

Abstract

This research aims to determine the influence of influencers and brand ambassadors on generation Z purchasing decisions on marketplaces in Surabaya. Data analysis was carried out using SPSS version 25 software. Validity and reliability tests were carried out first to ensure the research instrument met the required criteria. Next, regression analysis is used to test the simultaneous influence of the independent variables (Influencer and Brand Ambassador) on the dependent variable (Purchase Decision). Using SPSS 25 software with a sample size of 32 respondents. The population in this study were employees of PT. Greentech Asia Sejahtera by sampling using Saturated Samples. The results of this research are influencers and brand ambassadors on generation Z purchasing decisions on the marketplace in Surabaya. The Influencer (X1) and Brand Ambassador (X2) variables simultaneously influence the Purchasing Decision variable (Y), the magnitude of the influence is 30% and the remaining 70% is caused by other variables.
PENGENALAN SISTEM PERPAJAKAN DENGAN MEMAHAMI DASAR-DASAR PAJAK BAGI MASYARAKAT Alda Andriani; Intan Juwita Damanik; Dini Vientiany
JURNAL RUMPUN MANAJEMEN DAN EKONOMI Vol. 1 No. 3 (2024): Juli
Publisher : CV. KAMPUS AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jrme.v1i3.1802

Abstract

Pajak merupakan aspek penting dalam ekonomi suatu negara, memengaruhi setiap individu dan bisnis. Memahami dasar-dasar perpajakan sangat penting bagi masyarakat untuk dapat mengelola sistem perpajakan dengan efektif. Makalah ini bertujuan untuk memberikan pengenalan tentang sistem perpajakan, dengan fokus pada pendidikan masyarakat tentang prinsip-prinsip dasar pajak. Dengan memahami konsep-konsep ini, individu dapat lebih memahami kewajiban dan hak pajak mereka, yang akan mengarah pada kepatuhan dan pengelolaan keuangan yang lebih baik.
PAJAK PENGHASILAN PASAL 24 DAN PASAL 25 Anggun Khairunnisa Agustin; Haura Afnani Zanjabila; Luthfia Masfanur; Dini Vientiany
JURNAL RUMPUN MANAJEMEN DAN EKONOMI Vol. 1 No. 3 (2024): Juli
Publisher : CV. KAMPUS AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jrme.v1i3.1810

Abstract

Tujuan penelitian adalah untuk mengetahui analisisPajak Penghasilan (PPh) Pada Pasal 24 dan 25 di Indonesia. Ketentuan ini mengatur masing-masing kredit pajak luar negeri dan angsuran pajak bulanan. Pasal 24 PPh mengatur mekanisme kredit pajak bagi wajib pajak yang telah membayar pajak di luar negeri sehingga mengurangi pajak yang terutang di Indonesia. Sebaliknya, PPh Pasal 25 mewajibkan angsuran bulanan untuk mengurangi beban pajak di akhir tahun. Studi ini menganalisis prosedur akuntansi, entri jurnal, dan dampak keuangan dari kedua item tersebut, memberikan wawasan praktis bagi akuntan dan manajer keuangan.
Pengaruh Kinerja Keuangan, Intensitas Aset Tetap dan Sales Growh Terhadap Tax Avoidance Imas PrasTika; Syamsul Mu arif
JURNAL RUMPUN MANAJEMEN DAN EKONOMI Vol. 1 No. 1 (2024): Maret
Publisher : CV. KAMPUS AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jrme.v1i1.1820

Abstract

This study aims to determine the effect of Financial Performance, Fixed Asset Intensity and Sales Growth on Tax Avoidance. This research was conducted on energy sector companies listed on the Indonesia Stock Exchange during the 2018-2022 period with a population of 82 companies. The sample used in this research was determined using a purposive sampling technique, resulting in a sample of 11 companies and 55 observation data. Hypothesis testing is carried out using the E-views 12 application. The data analysis technique used in data research is multiple linier analysis. Based on the test result in the F test, simultaneously Financial Performance, Fixed Asset Intensity and Sales Growth influence Tax Avoidance. Meanwhile, the test results of the T test partially state that Financial Performance has a effect on Tax Avoidance, Fixed Asset Intensity has a effect on Tax Avoidance, and Sales Growth has a effect on Tax Avoidance.
PERAN SISTEM INFORMASI MANAJEMEN TERHADAP BROKER ASURANSI Dea Aulia Syahputri; Dini Vientiany; Fajri Romadhoni; Muhammad Fauzan
JURNAL RUMPUN MANAJEMEN DAN EKONOMI Vol. 1 No. 3 (2024): Juli
Publisher : CV. KAMPUS AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jrme.v1i3.1904

Abstract

The role of management information systems in insurance programs is very important. This system makes it easier for brokers to manage customer data, including personal information and insurance needs. In addition, the management information system helps brokers in handling the customer claim submission process and ensures that claim submissions are handled correctly by the broker and insurance company. Overall, the management information system supports brokers in managing data and increasing the efficiency of managing risks and insurance needs.
PERAN AGEN TERHADAP PERMINTAAN ASURANSI JIWA SYARIAH (STUDI KASUS PADA PT. ASURANSI JIWA SYARIAH BUMIPUTERA) Dini Vientiany; Naswa Aldira Putri; Yusra Lestari Harahap; Tamlija
JURNAL RUMPUN MANAJEMEN DAN EKONOMI Vol. 1 No. 3 (2024): Juli
Publisher : CV. KAMPUS AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jrme.v1i3.1908

Abstract

The role of agents in increasing the attractiveness of sharia insurance customers is the agent's involvement in expanding the market because agents can convince customers and make them interested in joining as sharia insurance participants through direct promotions. This research is a qualitative descriptive study. Data collection used in this research was carried out through triangulation (combination) of literacy in scientific articles, journals and magazines. The results of this research indicate that the lineage of the founder of PT. Bumiputera Sharia Life Insurance is a long-established national life insurance company.
PENGARUH MODAL, LAPORAN KEUANGAN, PEMANFAATAN SISTEM INFORMASI AKUNTANSI DAN PENGGUNAAN TEKNOLOGI INFORMASI TERHADAP KINERJA UMKM DI BETENG TRADE CENTER (BTC) SOLO Risna Arventyani; Ismunawan
JURNAL RUMPUN MANAJEMEN DAN EKONOMI Vol. 1 No. 3 (2024): Juli
Publisher : CV. KAMPUS AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jrme.v1i3.2119

Abstract

Tujuan penelitian ini untuk mengetahui pengaruh dari Modal, Laporan Keuangan, Pemanfaatan sia dan juga penggunakaan teknologi inforamasi terhadap kinerja UMKM di BTC Solo. Jenis penelitian ini menggunakan penelitian kuantitatif. Populasi ini adalah UMKM di BTC Solo yaitu sebanyak 1.385 UMKM dari jumlah populasi di dapatkan sampel sebanyak 93 responden yang di konfirmasi menggunakan rumus Slovin. Sumber data yang di gunakan pada penelitian ini yakni sumber data Primer dengan melakukan penyebaran quisioner kemudian di olah menggunakan tehnik analisis regresi linier berganda. Hasil penelitian menunjukkan secara parsial variabel Modal tidak berpengaruh signifikan terhadap Kinerja UMKM di BTC Solo. Laporan Keuangan berpengaruh terhadap Kinerja UMKM di BTC Solo. Pemanfaatan sia berpengaruh terhadap Kinerja UMKM di BTC Solo. Teknologi Informasi tidak berpengaruh signifikan terhadap Kinerja UMKM di BTC Solo.
FAKTOR KETIDAKPATUHAN TERKAIT ATURAN PELAPORAN DANA KAMPANYE TERHADAP AKTIVITAS PEMILU PARTAI C DI KABUPATEN TULUNGAGUNG Niken Ayu Sastie; Hero Priono
JURNAL RUMPUN MANAJEMEN DAN EKONOMI Vol. 1 No. 3 (2024): Juli
Publisher : CV. KAMPUS AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jrme.v1i3.2186

Abstract

This study aims to analyze the factors that cause Party C's non-compliance in reporting campaign funds during election activities in Tulungagung Regency. This study examines the factors contributing to the lack of transparency of campaign finance reporting, as well as the impact of non-compliance on the integrity of the electoral process. The analysis is based on a descriptive qualitative approach, using data from various sources, including campaign finance reports, and interviews with election participants. In addition, weak oversight and perceived ineffective sanctions contribute to the low level of compliance. This study suggests the need for simplification of reporting rules, increased education and training programs, stricter supervision, and more severe sanctions to improve compliance and maintain the integrity of the electoral process in Tulungagung Regency.

Page 13 of 45 | Total Record : 442

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