cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Agus Wibowo
Contact Email
agus.wibowo@stekom.ac.id
Phone
+6288980219161
Journal Mail Official
jimeb@stekom.ac.id
Editorial Address
Majapahit St. No. 605 Semarang City - Central Java
Location
Kota semarang,
Jawa tengah
INDONESIA
JIMEB: Jurnal Ilmiah Manajemen, Ekonomi dan Bisnis
Published by Universitas Sains Dan Teknologi Komputer
ISSN : 28091655     EISSN : 28091981     DOI : 10.51903
Core Subject : Economy,
Economics, Econometrics & Finance
JIMEB is published three times a year—in January, May, and October—and welcomes original research articles, literature reviews, and conceptual papers written in Bahasa Indonesia or English. The journal serves as a platform for scholars, researchers, practitioners, and students to contribute and share insights that advance the understanding and practice in the following areas: Strategic and Operational Management Human Resource Management Financial and Investment Analysis Marketing Management and Consumer Behavior Entrepreneurship and Innovation Organizational Behavior and Leadership Business Information Systems and E-Business Development Economics and Public Policy Microeconomics and Macroeconomics Sustainable Business Practices and Corporate Governance JIMEB prioritizes submissions that offer theoretical contributions, empirical findings, or practical relevance and that have not been previously published elsewhere. The journal encourages interdisciplinary approaches that bridge business, economics, and technology.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 97 Documents
 1   2   3   4   5 
PENGARUH PAYLATER TERHADAP KEPUTUSAN PEMBELIAN KEMBALI PRODUK DI E-COMMERCE SHOPEE: PAYLATER EFFECT ON DECISIONS REBUYING PRODUCTS AT E-COMMERCE SHOPEE Sarihim; Leo Alexander Tambunan
Jurnal Ilmiah Manajemen, Ekonomi dan Bisnis Vol. 1 No. 2 (2022): Mei : Jurnal Ilmiah Manajemen, Ekonomi dan Bisnis
Publisher : Universitas Sains dan Teknologi Komputer

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/jimeb.v1i2.343

Abstract

The purpose of this study was to determine the effect of paylater on product repurchase at Shopee E-commerce. This study uses quantitative methods with primary data as a reference. The population in this study is people who have bought products using Shopee Paylater more than 1 time at Shopee Indonesia and the sample is 125 people. The data collection technique used a questionnaire consisting of 25 questions in total. The analytical technique used in this study is multiple linear regression analysis by conducting validity tests, reliability tests, followed by hypothesis testing after the assumption test is met. From the analysis conducted, it can be concluded that: (1) Trust (X1) is negative towards repurchase (Y). (2) Ease (X2) has an effect on repurchase (Y). (3) security (X3) has an effect on repurchase (Y). (4) Trust (X1), convenience (X2) and security (X3) affect repurchase (Y). Based on the results of the study found the effect of trust, convenience, security on product repurchase at E-commerce shopee
PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN TAMU DI MASA PANDEMI DI HOTEL X GADING SERPONG: THE EFFECT OF SERVICE QUALITY ON GUEST SATISFACTION IN THE PANDEMIC TIME AT HOTEL X GADING SERPONG Dewi Ernawati; Leo Alexander Tambunan
Jurnal Ilmiah Manajemen, Ekonomi dan Bisnis Vol. 1 No. 2 (2022): Mei : Jurnal Ilmiah Manajemen, Ekonomi dan Bisnis
Publisher : Universitas Sains dan Teknologi Komputer

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/jimeb.v1i2.344

Abstract

The quality of service at the hotel has a significant impact on guest satisfaction. The higher the quality of service provided, the higher the guest satisfaction. The purpose of this study is to investigate and analyze the impact of quality of service. Quality of service consists of five variables: tangible, reliability, responsiveness, assurance, and empathy, which affect customer satisfaction at X Hotel Gading Serpong. The sample for this study consisted of 125 individuals extracted from the number of guests at the X Hotel Gading Serpong using a random sampling technique. Techniques for collecting data for this study with the questioner. The classical hypothesis test uses the normality test, the multicollinearity test, and the heteroscedasticity test. The data analysis method used in this study is multiple linear regression analysis. Hypothesis test, multiple coefficient of determination analysis (R2). Based on known findings: There is a significant positive effect of quality of service on guest satisfaction at Hotel X Gading Serpon, as shown by the results of multiple linear regression analyzes Y = 0.543 + 0.177 X1 + 0.019X2 + 0.317 X3 + 0.220 X4 + 0.478X5 + e. F-Table of F-Arithmetic (101.126)> F table (2.289) with significance (0.000). The coefficient of determination (R2) has a value of 80.9% and 19.1% is isolated by other factors not included in this regression model.
PENGARUH CELEBRITY ENDORSER DAN BRAND IMAGE TERHADAP MINAT BELI KONSUMEN SKINCARE MS GLOW (Studi Pada Konsumen MS Glow di Jawa Timur): THE EFFECT OF CELEBRITY ENDORSER AND BRAND IMAGE ON CONSUMER PURCHASE INTEREST OF SKINCARE MS GLOW (Study on MS Glow Consumers in East Java) Niken Puspita Sari; Tri Sudarwanto
Jurnal Ilmiah Manajemen, Ekonomi dan Bisnis Vol. 1 No. 2 (2022): Mei : Jurnal Ilmiah Manajemen, Ekonomi dan Bisnis
Publisher : Universitas Sains dan Teknologi Komputer

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/jimeb.v1i2.345

Abstract

MS Glow is one of the beauty care brands in Indonesia, which this local brand is very popular because it offers benefits that can brighten the skin. The company's strategy is to take advantage of promotions by collaborating with Celebrity Endorsers. This research was motivated by the phenomenon of the extremely high of MS Glow products sales which caused MS Glow consumers to burst amid intense competition in the cosmetics industry in Indonesia and the presence of many new cosmetic brands emerging. This study aims to analyze the influence of celebrity endorsers and brand image simultaneously on consumers' buying interest in MS Glow products. The population in this study is MS Glow consumers in East Java who have used MS Glow products at least three times and have witnessed celebrity endorsers campaigning for MS Glow products. The sampling method used is non-probability sampling and purposive sampling is used data collection. The data were collected using a questionnaire which a sample of 100 respondents was taken. The type of research in this research is descriptive quantitative research using multiple linear regression analysis, coefficient of determination, partial test (T Test), and simultaneous test (Test F). The results in this study show that the celebrity endorser variable (X1) and the brand image variable (X2) partially (T Test) have a positive and significant influence on consumers' buying interest, while simultaneously (Test F) the celebrity endorser (X1) and brand image (X2) variables have a positive and significant influence on consumers' buying interest (Y). With R-Square Adjusted produced as much as 55.2% and the remaining 44.8% influenced by other variables.
PENGARUH PRODUK, HARGA DAN KUALITAS PELAYANAN TERHADAP KEPUASAN PELANGGAN RESTAURANTYUGO DI GADING SERPONG: THE EFFECT OF PRODUCT, PRICE AND QUALITY OF SERVICE ON CUSTOMER SATISFACTION TYUGO RESTAURANT IN GADING SERPONG Merry Meyghel Wensen; Leo Alexander Tambunan
Jurnal Ilmiah Manajemen, Ekonomi dan Bisnis Vol. 1 No. 2 (2022): Mei : Jurnal Ilmiah Manajemen, Ekonomi dan Bisnis
Publisher : Universitas Sains dan Teknologi Komputer

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/jimeb.v1i2.346

Abstract

Price can be one reason for customers to decide to buy the goods or services they need. Because with a low price but getting the quality of goods that are in accordance with what they want, the customer will feel satisfied. Product quality is a very important part related to products that meet consumer desires or expectations. Customers in making their choices will definitely choose the one that suits their needs and desires that can make them feel satisfied and then decide to continue buying the product. A person's decision to buy one of them is influenced by an assessment of the quality of the product. The purpose of this study was to determine the effect of product, price and service quality on customer satisfaction at Yugo Restaurant in Gading Serpong. This research is a quantitative field research. The population in this study were all customers at Yugo Restaurant in Gading Serpong in the amount of 150 people, with a sample of 60 customers taken at random (random sampling). The data collection technique used a questionnaire and the data analysis technique used multiple linear regression analysis. The results showed that based on the results of multiple regression analysis on the fourth hypothesis test, namely that there is an effect of Product, Price and Service Quality together on customer satisfaction, it is known that the calculated F value is 755.461, and with a significance level (p-value), 0.000. This means that the value of Sig < value (0.000 < 0.05), it can be concluded that there is an effect of Product, Price and Service Quality together on customer satisfaction at Yugo Restaurant in Gading Serpong. The magnitude of the effect of the variable Product, Price and Service Quality simultaneously (together) on customer satisfaction is 97.6%.
SEBUAH UPAYA PENINGKATAN PROFITABILITAS BERDASAR DANA PIHAK KETIGA MELALUI KONSEP PEMBIAYAAN SYARIAH: AN EFFORTS TO INCREASE PROFITABILITY BASED ON THIRD PARTY FUNDS THROUGH SHARIA FINANCING CONCEPT Dimas Adi Wicaksono; Heru Yulianto; Mudjiyono Indonesia; Bambang Widjanarko Susilo
Jurnal Ilmiah Manajemen, Ekonomi dan Bisnis Vol. 1 No. 1 (2022): Januari: Jurnal Ilmiah Manajemen, Ekonomi dan Bisnis
Publisher : Universitas Sains dan Teknologi Komputer

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/jimeb.v1i1.350

Abstract

The study aims to empirically test the influence of third-party funds in increasing profitability through Murabaha mediation. This basic model of research is expected to be able to contribute to science, to increase the profitability of Islamic banking. This research model was tested on six Islamic Banks registered with the Financial Services Authority (OJK) in 2015-2020 which are samples of the population. Determination of data is done using the purposive sampling method, with the path analysis approach technique through SPSS software. The results of this study show that there is no influence of DPK on Murabahah financing or Profitability, so Murabahah financing is not able to act as a mediation variable, on the other hand Murabahah financing has an influence on Profitability.
EFEKTIVITAS PAJAK RESTORAN DALAM UPAYA MENINGKATKAN PENDAPATAN ASLI DAERAH PADA KABUPATEN MAGELANG Tahun 2010-2020: RESTAURANT TAX EFFECTIVENESS IN THE EFFORT TO INCREASE REGIONAL ORIGINAL INCOME IN MAGELANG REGENCY 2010-2020 Laily Nur Fitriani; Nuwun Priyono; Agustina Prativi Nugraheni
Jurnal Ilmiah Manajemen, Ekonomi dan Bisnis Vol. 1 No. 2 (2022): Mei : Jurnal Ilmiah Manajemen, Ekonomi dan Bisnis
Publisher : Universitas Sains dan Teknologi Komputer

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/jimeb.v1i2.351

Abstract

This study was done to determine the impact of the restaurant tax on Magelang Regency's local revenues. In 2010-2020, the descriptive quantitative approach is utilized to analyze restaurant tax target data, restaurant tax revenue realization data, and local revenue realization data. The research data consist of primary data in the form of notes on financial records and secondary data collected from BPPKAD Magelang Regency via observation, interviews, and documentation. The analysis reveals that the amount of efficacy of restaurant tax realization in 2010-2020 fluctuates significantly, with the maximum level of effectiveness occurring in 2014 at 148.49 percent. 2011 was the year with the lowest restaurant tax effectiveness, at 96.75 percent. The 2019 fiscal year had the biggest contribution to municipal revenue from restaurant tax at 4.54 percent, while the 2010 fiscal year had the lowest contribution at 1.92 percent.
PENGARUH WFH (WORK FROM HOME) DAN WFO (WORK FROM OFFICE) TERHADAP EFEKTIVITAS KINERJA KARYAWAN DI ERA PANDEMI COVID-19: THE INFLUENCE OF WFH (WORK FROM HOME) AND WFO (WORK From OFFICE) ON EMPLOYEE PERFORMANCE EFFECTIVENESS IN THE COVID-19 PANDEMIC ERA Grace Agusthine Ibadhi; Leo Alexander Tambunan
Jurnal Ilmiah Manajemen, Ekonomi dan Bisnis Vol. 1 No. 1 (2022): Januari: Jurnal Ilmiah Manajemen, Ekonomi dan Bisnis
Publisher : Universitas Sains dan Teknologi Komputer

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/jimeb.v1i1.352

Abstract

Penelitian ini dilakukan untuk mengetahui pengaruh Work From Home (X1) dan Work From Office (X2) sebagai variabel bebas terhadap efektivitas kinerja karyawan (Y) sebagai variabel terikat. Penelitian ini menggunakan metode kuantitatif dengan perolehan data melalui hasil kuesioner yang disebarkan kepada 57 karyawan generasi milenial yang bekerja di Tangerang selama pandemic berlangsung. Dari hasil penelitian yang sudah dilakukan didapatkan hasil bahwa tidak ada pengaruh yang signifikan dari Work From Home (WFH) dan Work From Office (WFO) terhadap efektivitas kinerja karyawan di era pandemic Covid-19.
PENGARUH DISIPLIN KERJA DAN MOTIVASI KERJA TERHADAP KINERJA KARYAWAN PADA PT. BUMI PESONA KAHYANGAN Yohanes Very Vernando Rambe; Wijil Nugroho
Jurnal Ilmiah Manajemen, Ekonomi dan Bisnis Vol. 1 No. 2 (2022): Mei : Jurnal Ilmiah Manajemen, Ekonomi dan Bisnis
Publisher : Universitas Sains dan Teknologi Komputer

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/jimeb.v1i2.353

Abstract

The purpose of this study was to determine the effect of work discipline and the quality of work motivation on employee performance at PT. BUMI PESONA KAHYANGAN. In this study, we analyzed literature and journal data, then measured it by making a questionnaire in closed questions, namely a questionnaire that had the answers provided. This study will show Work Discipline (X1) and Work Motivation (X2). The object of this research is Employee Performance (Y) and the sample is 36 employees. The method used in this research is quantitative and qualitative methods
STRATEGI PERSONAL BRANDING SELEBGRAM MELALUI MEDIA SOSIAL TIKTOK DALAM ENDORSEMENT ( STUDI KASUS PADA AKUN TIKTOK @CLARAYAAA_ ): SELEBGRAM PERSONAL BRANDING STRATEGY THROUGH SOCIAL MEDIA TIKTOK IN ENDORSEMENT ( CASE STUDY ON TIKTOK ACCOUNT @CLARAYAAA_ ) Rendy Arfyan; Bayu Pratama S
Jurnal Ilmiah Manajemen, Ekonomi dan Bisnis Vol. 1 No. 2 (2022): Mei : Jurnal Ilmiah Manajemen, Ekonomi dan Bisnis
Publisher : Universitas Sains dan Teknologi Komputer

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/jimeb.v1i2.354

Abstract

Personal branding dilakukan sebagai salah satu strategi komunikasi untuk menanamkan persepsi positif seseorang kepada publik. Personal branding juga dilakukan secara langsung dan tidak langsung melalui media sosial. Seorang Selebgram perlu memiliki personal branding yang kuat untuk membedakannya dengan Selebgram lain. Salah satu Selebgram Tik Tok yaitu Clara dengan akun Tik Tok @clarayaaaa_. Penelitian ini bertujuan untuk mengetahui bagaimana personal branding yang dilakukan Clara dalam media sosial Tik Tok. Metode yang digunakan yaitu deskriptif kualitatif. Penelitian ini menunjukkan bahwa Selebgram memiliki ciri khas yang sesuai dengan ambisi pribadi yaitu membuat konten Tik Tok untuk memberi inspirasi dalam berpakaian kepada pengikutnya. Berikutnya, Clara juga relevan,berhasil menjadi sesuatu orang yang dibutuhkan dianggap penting untuk dijadikan referensi dan inspirasi dalam berpakaian. Dan Clara pun konsisten dengan fokus pada satu bidang , berpengalaman, dan profesional termasuk membuat perbaikan diri jika mendapat kritik atau evaluasi.
Pengaruh Kualitas Pelayanan, Harga dan Inovasi Produk terhadap Keputusan Pembelian di Kelompok UKM Candaria Desniati Dwi Kusumaningrum; Suseno Hendratmoko; Trisnia Widuri
Jurnal Ilmiah Manajemen, Ekonomi dan Bisnis Vol. 1 No. 3 (2022): Oktober : Jurnal Ilmiah Manajemen, Bisnis dan Kewirausahaan
Publisher : Universitas Sains dan Teknologi Komputer

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/jimeb.v1i3.409

Abstract

Pengaruh kualitas pelayanan dengan indikator keandalan, ketanggapan, dan empati. Harga dengan indikator keterjangkauan harga, kesesuaian harga dengan kualitas produk, daya saing harga, dan harga dapat mempengaruhi konsumen dalam mengambil keputusan. Inovasi produk dengan indikator jenis produk, peningkatan kualitas, dan kemasan fitur sangat penting untuk mengetahui seberapa besar pengaruh terhadap keputusan pembelian di kelompok UKM Candaria. Dengan mengetahui hubungan tersebut, pemilik UKM Candaria dapat memperkirakan bagaimana respon masyarakat terhadap pelayanan, harga dan inovasi produk yang telah diberikan sehingga dapat mempengaruhi keputusan pembelian. Teknik pengambilan sampel dalam penelitian ini menggunakan teknik insidental sampling. Sedangkan sampel yang diambil adalah sebagian konsumen UKM Candaria. Data diperoleh melalui kuesioner, observasi dan wawancara. Dari hasil analisis yang telah dilakukan, hasil penelitian menunjukkan bahwa kualitas pelayanan tidak berpengaruh signifikan secara parsial terhadap keputusan pembelian, harga tidak berpengaruh signifikan secara parsial terhadap keputusan pembelian, inovasi produk berpengaruh signifikan secara parsial terhadap keputusan pembelian. Kualitas pelayanan, harga dan inovasi produk berpengaruh signifikan secara simultan terhadap keputusan pembelian. Hal tersebut diketahui hasil analisis korelasi sebagai berikut : nilai R square 0,121 atau 12,1% dan sisanya sebesar 87,9% dipengaruhi oleh variabel lain yang tidak diteliti dalam penelitian ini.

Page 2 of 10 | Total Record : 97

 1   2   3   4   5 

Filter by Year

2022 2025


Reset
Filter By Issues
All Issue Vol. 4 No. 2 (2025): MEI| JIMEB : Jurnal Ilmiah Manajemen, Ekonomi, Bisnis Vol. 3 No. 2 (2024): :Mei : Jurnal Ilmiah Manajemen, Ekonomi dan Bisnis Vol. 3 No. 1 (2024): :Januari : Jurnal Ilmiah Manajemen, Ekonomi dan Bisnis Vol. 2 No. 3 (2023): Oktober Vol. 2 No. 2 (2023): Mei: Jurnal Ilmiah Manajemen, Ekonomi dan Bisnis Vol. 2 No. 1 (2023): Januari: Jurnal Ilmiah Manajemen, Ekonomi dan Bisnis Vol. 1 No. 3 (2022): Oktober : Jurnal Ilmiah Manajemen, Bisnis dan Kewirausahaan Vol. 1 No. 2 (2022): Mei : Jurnal Ilmiah Manajemen, Ekonomi dan Bisnis Vol. 1 No. 1 (2022): Januari: Jurnal Ilmiah Manajemen, Ekonomi dan Bisnis