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Advances in Community Services Research
Published by Yayasan Pendidikan Bukhari Dwi Muslim
ISSN : -     EISSN : 29859778     DOI : https://doi.org/10.60079/acsr
Core Subject : Education,
Other
Founded in 2023, Advances in Community Services Research publishes original research that promises to advance our understanding of Community Services over diverse topics and research methods. This Journal welcomes research of significance across a wide range of primary and applied research methods, including analytical, archival, experimental, survey and case study. The journal encourages articles of current interest to scholars with high practical relevance for organizations or the larger society. We encourage our researchers to look for new solutions to or new ways of thinking about practices and problems, as well as invite well-founded critical perspectives. We provide a forum for communicating impactful research between professionals and academics in Community Services research and practice with discusses and proposes solutions and impact the field. Your published articles can be read and cited by researchers around the world.
Arjuna Subject : Umum - Umum
Articles 1 Documents
 1 
Search results for , issue "Vol. 4 No. 2 (2026): March - August" : 1 Documents clear
Empowering MSME Entrepreneurs Through Digital Marketing Mentoring and Digital Financial Literacy in Tinambung Subdistrict, Indonesia Latief, Fitriani; Firman, Ahmad; Askar, Hardianty; Azis, Indrawan; Hidayat, Andi Ircham; Bahasoan, Shandra; Nianty, Dara Ayu; Asniwati, Asniwati; Dirwan, Dirwan; Hadiningtyas, Eka Aussie; Handaling , Mutiasari Mubyl; Anita, Anita
Advances in Community Services Research Vol. 4 No. 2 (2026): March - August
Publisher : Yayasan Pendidikan Bukhari Dwi Muslim

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60079/acsr.v4i2.750

Abstract

Purpose: This program was initiated in response to low adoption of digital marketing and financial literacy among MSMEs in Tinambung Subdistrict, resulting in limited market reach and poor business management. The initiative aims to enhance MSMEs’ capabilities in digital marketing and financial literacy and to promote business self-reliance. Research Method: The activity was conducted in February 2026 in the Tinambung Subdistrict, Polewali Mandar Regency, and involved 30 MSME operators across the retail, food service, and service sectors. The method used was a participatory approach through outreach, technical training, and hands-on coaching, with observations, interviews, and questionnaires serving as evaluation tools. Results and Discussion: Before the intervention, only 23% of partners had a digital business account, and 26% kept financial records. The activities were implemented in phases, ranging from outreach to monitoring. The results showed significant improvements: digital account ownership rose to 83%, understanding of promotional content to 78%, financial record-keeping to 80%, and financial segregation to 76%. Implications: This program promotes digital adoption and financial management among SMEs. Ongoing support is recommended to ensure the sustainability of SMEs’ digital transformation.

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