cover
Contact Name
Muhammad Ferdiansyah
Contact Email
sttnusantaralampung@gmail.com
Phone
+6285257732360
Journal Mail Official
bridge.sttnlampung@gmail.com
Editorial Address
Lembaga Penelitian dan Pengabdian Masyarakat Sekolah Tinggi Teknologi Nusantara Lampung Jl. Pulau Damar Gg. Sapta Marga Kel. Waydadi Baru Kec. Sukarame Kota Bandar Lampung, Lampung, 35131 Indonesia
Location
Kota bandar lampung,
Lampung
INDONESIA
BRIDGE: The Multidisciplinary Research Portal
ISSN : 30256585     EISSN : 30253640     DOI : -
Core Subject : Engineering,
BRIDGE The Multidisciplinary Research Portal is an open access academic journal that publishes multidisciplinary research articles in various fields, including science and technology, health, social and humanities, arts and humanities, business and economics, and education. The journal aims to publish original research articles, literature reviews, conceptual papers, and applied research reports that have the potential to impact society positively. BRIDGE publishes twice a year in August and January, and all submissions undergo a rigorous peer-review process to ensure the highest quality of published articles. The journal promotes interdisciplinary collaboration and facilitates the exchange of knowledge and ideas across different disciplines, ultimately advancing science and technology and improving peoples lives.
Arjuna Subject : Umum - Umum
Articles 11 Documents
The Impact of Supply Chain Management on Competitive Advantage of Handicraft SMEs in Bandar Lampung Mutiara, Pipiet
BRIDGE : The Multidisciplinary Research Portal Vol. 2 No. 1 (2024): BRIDGE: The Multidisciplinary Research Portal
Publisher : LPPM Sekolah Tinggi Teknologi Nusantara Lampung

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Abstract

Micro, Small, and Medium Enterprises (MSMEs) play a crucial role in economic growth, particularly in the era of the ASEAN Economic Community (AEC), which demands higher global competitiveness. This study evaluates the impact of Supply Chain Management (SCM) practices on competitive advantage and organizational performance among handicraft MSMEs in Bandar Lampung City. Data were obtained from 55 MSME members registered with the Bandar Lampung Cooperative and MSME Office through a closed-ended questionnaire using a Likert scale of 1-5. The data were then analyzed using Structural Equation Modeling-Partial Least Square (SEM-PLS) with SmartPLS 3. The results indicate a significant positive impact of SCM practices on organizational performance, SCM practices on competitive advantage, and competitive advantage on organizational performance. Thus, effective supply chain management practices can enhance the competitive advantage and organizational performance of MSMEs, strengthening their position in global competition.

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