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Ajmal
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Jl. Urip Sumohardjo, Panakkukang, Kec. Makassar, Kota Makassar, Sulawesi Selatan 90231
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INDONESIA
JER
Published by Universitas Muslim Indonesia
ISSN : -     EISSN : 26206196     DOI : https://doi.org/10.57178/jer.v6i1
Core Subject : Economy, Humanities, Science,
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Jurnal Economic Resource_(JER) is open access. This journal is published in _ March & September. Journal of Economic Resources|e-ISSN 2620-6196] is a peer-reviewed journal published twice a year (March & September) by the Faculty of Economics and Business, Universitas Muslim Indonesia_UMI. Journal of Economic Resource is a research work to publish articles that report the results of Economics. The Journal of Economic Resources invites manuscripts on various topics in Economics but not limited to Functional Development Economics; entrepreneurship; Management Development; and Accounting.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 658 Documents
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The Effect of Liquidity and Leverage on Firm Value Through Profitability at PT. Indofood Sukses Makmur Tbk Ripaluddin Ripaluddin; Milka Pasulu; Ansar Taufiq
Jurnal Economic Resource Vol. 6 No. 1 (2023): March-August
Publisher : Fakultas Ekonomi & Bisnis Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/jer.v6i1.532

Abstract

The purpose of this study was to analyze and determine the effect of liquidity and leverage on firm value through profitability at PT. Indofood Sukses Makmur, Tbk. Quantitative research methods were processed using the Structural Aquation Modeling Partial Least Square(SEM-PLS) and Warp Pls 8.0 applications. Research population data from secondary data obtained from financial reports and annual reports per quarter I-IV on the Indonesia Stock Exchange for the period 2019-2021.  The results of this study indicate that liquidity and leverage have a positive and significant effect on firm profitability, but on firm value, the effect of liquidity and leverage is negative, while profitability has no significant effect on firm value.
The Impact of Human Resources on the Rectorate of Universitas Hasanuddin Financial Performance Khaeril Anwar Junaedi; Andi Ratna Sari Dewi
Jurnal Economic Resource Vol. 6 No. 1 (2023): March-August
Publisher : Fakultas Ekonomi & Bisnis Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/jer.v6i1.537

Abstract

The purpose of this study was to analyze and determine the influence and role of human resources on the quality of financial performance at the Rectorate of Accounting and Finance at Universitas Hasanuddin, Makassar. Quantitative research method with analysis using SPSS 25 and purposive sampling of 62 respondents. The results showed that the nature of responsibility and the provision of training to improve the quality of human resources had a positive and significant effect on the quality of financial performance, that roles and functions were varied, and that training materials tailored to the needs of financial staff played a key role in improving the quality of financial performance in the Rectorate of Accounting and Finance at Universitas Hasanuddin Makassar.
The Influence of Perceived Usefulness and Ease of Internet Technology on Company Effectiveness in JABODETABEK Nadia Yusni Mardiana; Natan Abiel Utomo; Yeni Rizki Amaliah
Jurnal Economic Resource Vol. 5 No. 2 (2022): September-April
Publisher : Fakultas Ekonomi & Bisnis Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/jer.v5i2.541

Abstract

In this modern era, where technology is increasingly sophisticated. Many companies use the internet network as a means to facilitate the running of their business. Besides making work more effective, the internet can also increase the competitive advantage to compete with competitors. This research aims to analyze the effect of Perceived Ease of Use, Perceived Usefulness on Intention to Use. In this study, data was collected using questionnaires distributed online. This study's population is internet work users who live in JABODETABEK. The sample in this research was 148 respondents who were selected using the purposive sampling method. The techniques used to analyze this research include instrumental tests, namely validity tests, reliability tests, and multiple regression using SPSS 25. There is a positive influence of Perceived ease of use on intentions to use in digital marketing positive influence of Perceived usefulness on choices to use in digital marketing. Perceived ease of service can be a benchmark that someone believes and feels technology is understandable and easy to use
Implementation of Occupational Safety and Health (K3) for Increasing Employee Productivity Ahmad Firman
Jurnal Economic Resource Vol. 5 No. 2 (2022): September-April
Publisher : Fakultas Ekonomi & Bisnis Universitas Muslim Indonesia

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Abstract

This study aimed to examine and analyze the effect of implementing occupational safety and health programs on employee productivity at PT. Pertamina (Persero) Regional VII Sulawesi. The population used in this study are employees who work at PT. Pertamina (Persero) Makassar BBM Terminal with a total of 160 employees. The determination of the number of samples was obtained using the Slovin formula so that the number of samples used in this study was 62 employees. The source of data used in this research is primary data. Primary data from this study were obtained from questionnaires filled in by employees at PT. Pertamina. Data analysis used a validity test, reliability test, multiple linear regression analysis, partial test, simultaneous test, and determination test. The results showed that occupational safety and occupational health positively influence employee productivity variables at PT. Pertamina (Persero) Makassar Fuel Terminal. Meanwhile, the work safety program variable has the dominant influence on employee productivity.
The Influence of Organizational Culture and Competence on Employee Performance Hamdana Hamdana; Arwin Malik
Jurnal Economic Resource Vol. 5 No. 2 (2022): September-April
Publisher : Fakultas Ekonomi & Bisnis Universitas Muslim Indonesia

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Abstract

This study aims to determine the simultaneous and partial influence of organizational culture and competence on employee performance at the Makassar City Communication and Information Service. The data were obtained from 87 respondents determined based on the slovin method. Furthermore, the data were analyzed using descriptive and multiple linear regression analyses. This research is a quantitative research type. The type of data used is primary data obtained by distributing questionnaires to all respondents. This study used descriptive statistical techniques and SPSS-assisted path analysis for data analysis. In addition to maintaining data quality, research uses validity, reliability, and classical assumption tests. The analysis results show that organizational culture, competence, and employee performance descriptively are well perceived. The results of multiple regression analysis show that corporate culture and competence have a positive and significant effect on the performance of the Makassar City Communication and Information Service employees both partially and simultaneously.
The Effect of Profitability and Leverage on Stock Returns in Banking Companies in Indonesia Abdul Rahman
Jurnal Economic Resource Vol. 5 No. 2 (2022): September-April
Publisher : Fakultas Ekonomi & Bisnis Universitas Muslim Indonesia

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Abstract

This study analyzes the Effect of Profitability and Leverage on Stock Returns in Banking Companies Listed on the Indonesia Stock Exchange. The population used in this study were banking companies listed on the Indonesia Stock Exchange during 2013-2017, totaling eight companies. The type of data used is secondary data originating from the publication of annual reports of Banking Companies Listed on the Indonesia Stock Exchange for the 2013-2017 period. The analysis technique uses multiple linear regression analysis. The results showed that only the Return on Equity variable partially had a positive and significant effect on stock returns with an ROE value of less than 0.05. Meanwhile, the Debt-to-Equity Ratio variable negatively and significantly affects stock returns with a DER value of less than 0.05. The coefficient of determination shows a value of 0.634. This means that 63.4% of Return on Equity (ROE) is explained by the Profitability and Debt To Equity (DER) variables or Leverage variables. The remaining 36.6% is influenced by other factors not included in this research model.
Marketing Strategy on Purchase Decisions for Toyota All New Veloz Cars Abdul Haris
Jurnal Economic Resource Vol. 5 No. 2 (2022): September-April
Publisher : Fakultas Ekonomi & Bisnis Universitas Muslim Indonesia

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Abstract

This study aims to determine the influence of product, price, promotion, and distribution factors on purchasing decisions of the Toyota All New Veloz in Makassar City. The population in this study were all Toyota All New Veloz owners in Makassar City. The sampling technique was accidental random sampling, namely, taking a sample from every member of the target population in the field. The data in this study used primary data collected by distributing questionnaires to all respondents. The data analysis method used is descriptive statistical analysis, research instrument testing consisting of (validity test, reliability test) and testing of all hypotheses through partial tests, simultaneous tests, and tests of the coefficient of determination. The study results show that the marketing mix, which consists of product, price, promotion, and distribution, partially influences the purchasing decision of the Toyota All New Veloz Car in Makassar City. This shows that the better the product, the lower the price, the better the promotion, and the more and better the distribution can increase the interest and purchase decision of the Toyota All New Veloz Car in Makassar City. The product is the dominant factor influencing the decision to purchase the Toyota All New Veloz in Makassar City. This indicates that if the same amount increases the value of the product, price, promotion, and distribution, then the value of the consumer's purchasing decision is determined by the product.
The Effect of Multiple Role Conflicts and Work Stress on the Performance of Female Employees Irwan Usman; Fitriani Latief
Jurnal Economic Resource Vol. 5 No. 2 (2022): September-April
Publisher : Fakultas Ekonomi & Bisnis Universitas Muslim Indonesia

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Abstract

This study aims to determine the effect of multiple role conflicts and work stress on the performance of female employees at PT. Bank Syariah Indonesia Tbk, Pettarani Branch, Makassar City. The population in this study was female employees at PT. Bank Syariah Indonesia Tbk Pettarani Branch, totaling 30 employees. The sampling technique is saturated sampling, where all population members are used as samples. This quantitative research uses primary data from the results of filling out questionnaires by respondents. The analytical method used is the classical assumption test, multiple linear regression, t-test, and partial test. The results showed that both partially and simultaneously, the multiple role conflict and job stress variables negatively and significantly affected the performance of female employees at PT. Bank Syariah Indonesia Tbk, Pettarani Branch.
Brand Image and Service Quality on Product Purchasing Decisions Fitriany Fitriany
Jurnal Economic Resource Vol. 5 No. 2 (2022): September-April
Publisher : Fakultas Ekonomi & Bisnis Universitas Muslim Indonesia

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Abstract

This study aims to examine and analyze the effect of brand image and service quality on purchasing decisions for wardah products (Case study on female students 2018-2020 Nobel Indonesian Institute of Technology and Business. Data was collected by distributing questionnaires and a population of 1,484 female students 2018-2020 Institute of Technology and Nobel Business Indonesia. At the same time, the determination of the sample used the slovin formula with the results of as many as 94 respondents who will be distributed questionnaires. Data is sourced from primary data and secondary data. Primary data from this study were obtained from questionnaires filled in by users of wardah cosmetics, including identity and responses according to the results of filling out the questionnaire. Secondary data, among others, are presented as data, documents, and tables regarding the topic. Secondary data used in this study is in the form of literature studies, journals, literature relating to problems, and information about image data brand d and service quality on purchasing decisions at wardah cosmetic stores. The results of the analysis show that the brand image variable has a significant and significant effect on purchasing decisions with a significant value of 0.007 <0.05, and service quality has a positive and significant effect on purchasing decisions with a significant value of 0.000 <0.05.
The Influence of Social Media Marketing Activities, Brand Awareness, Brand Image, Against Purchase Intention Ridho Ramadhani Irdasyah; Renny Risqiani; Farah Margaretha
Jurnal Economic Resource Vol. 5 No. 2 (2022): September-April
Publisher : Fakultas Ekonomi & Bisnis Universitas Muslim Indonesia

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Abstract

This study aims to analyze the relationship between social media marketing activities used by several airlines and the dimensions of social media marketing activities, namely entertainment, customization, interaction, trendiness, e-word of mouth on brand awareness, and brand image to seek influence on purchase intention. This study used Survey Research on all airline service passengers in several Indonesian airlines, which was distributed to 161 respondents using a purposive sampling technique. Data testing methods are instrument tests with validity and reliability tests using SmartPLS software 3. Data analysis methods use Structural Equation Model (SEM) using SmartPLS software 3. The results reveal social media marketing activities' positive and significant impact on brand awareness and image. It was found that the dimensions of social media marketing activities, namely entertainment, customization, interaction, trendiness, and e-word of mouth, significantly had a positive effect on brand awareness and brand image, and brand awareness had a positive impact on brand image, while brand awareness did not influence purchase intention and brand image has a significant effect on purchase intention. This research has several theoretical and practical implications that can benefit managers, especially airlines, in their marketing to use various activities on social media such as Instagram, Twitter, Facebook, Youtube, and Tiktok.

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