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Karona Cahya Susena
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Bengkulu
INDONESIA
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi
ISSN : -     EISSN : 30627257     DOI : https://doi.org/10.37676/jemba
Core Subject : Economy, Science,
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi is a peer-reviewed journal. Ekombis invites academics and researchers who do original research in the fields of economics, management, Business and accounting, including but not limited to: Management Science Marketing Financial management Human Resource Management International Business Entrepreneurship Economics Monetary Economics, Finance, and Banking International Economics Public Economics Economic development Regional Economy Accounting Sciences Taxation and Public Sector Accounting Accounting information system Auditing Financial Accounting Management accounting Behavioral accounting
Articles 15 Documents
Search results for , issue "Vol. 1 No. 2 (2024): December" : 15 Documents clear
The Influence Of Leadership Behavior, Motivation, Compensation, And Work Discipline On Employee Performance At PT. Holyland Food Indonesia Nopianto, Nopianto; Susanti, Neri; Fitriano, Yun
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 1 No. 2 (2024): December
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jemba.v1i2.540

Abstract

Efforts to assess performance become important with the knowledge of the correct performance measurements. Performance is measured based on quality, quantity, timeliness, effectiveness, independence, and commitment. The purpose of this research is to determine the influence of leadership behavior, motivation, compensation, and work discipline on employee performance at PT. Holyland Food Indonesia. The sample in this study consists of 98 permanent employees at PT. Holyland Food Indonesia. Data collection is done using questionnaires, and the analysis methods used are multiple linear regression, determination test, and hypothesis test. The regression analysis results show Y = 0.239 + 0.171X1 + 0.379 X2 + 0.226X3 + 0.245X4. Leadership behavior has a positive and significant influence on performance in employees at PT. Holyland Food Indonesia with a significant value of 0.027, which is less than 0.05. This indicates that as leadership behavior increases, the performance of employees at PT. Holyland Food Indonesia will also increase. Motivation shows a positive and significant influence on performance in employees at PT. Holyland Food Indonesia with a significant value of 0.000, which is less than 0.05. This indicates that as motivation increases, the performance of employees at PT. Holyland Food Indonesia will also increase. Compensation shows a positive and significant influence on performance in employees at PT. Holyland Food Indonesia with a significant value of 0.001, which is less than 0.05. This indicates that as compensation increases, the performance of employees at PT. Holyland Food Indonesia will also increase. Work discipline has a positive and significant influence on performance in employees at PT. Holyland Food Indonesia with a significant value of 0.003, which is less than 0.05. This indicates that as work discipline increases, the performance of employees at PT. Holyland Food Indonesia will also increase.
The Influence Of Live Streaming And Flash Sale On Impulse Buying Among Shopee App Users In Bengkulu City Dewi, Fitria; Soleh, Ahmad; Febliansyah, Rahman
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 1 No. 2 (2024): December
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jemba.v1i2.541

Abstract

Marketers and retailers employ strategies to attract consumer attention and influence their purchasing decisions. Two increasingly popular strategies are flash sales and live streaming which utilize technology advancements to create a more engaging and dynamic shopping experience. The research aims to determine the influence of live streaming and flash sales on impulse buying among Shopee app users in Bengkulu city. The sample in this study consists of 100 respondents who use the Shopee app in Bengkulu. Data collection method involves the use of questionnaires. The analysis method employs the SmartPLS analysis tool version 4.0. The research results indicate that live streaming has a significant and positive influence on impulse buying among Shopee app users in Bengkulu, as the t-statistic value is 4.082 > 1.96 and the p-value is 0.000 < 0.05. The original sample value shows a positive value of 0.333, indicating that the relationship between the live streaming variable and impulse buying is positive. This means that the better the live streaming, the higher the impulse buying. Flash sales also have a significant and positive influence on impulse buying among Shopee app users in Bengkulu, with a t-statistic value of 7.045 > 1.96 and a p-value of 0.000 < 0.05. The original sample value shows a positive value of 0.517, indicating that the relationship between the flash sale variable and impulse buying is positive. This implies that the higher the flash sale provided by the seller, the higher the impulse buying.
The Influence Of E-Commerce And Brand Image On Purchasing Decisions Scarlett Whitening Product (Survey Of Scarlett Whitening Consumers In Tasikmalaya) Nurbety, Saifa; Sutrisna, Arga; Wibawa, Gian Riksa
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 1 No. 2 (2024): December
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jemba.v1i2.543

Abstract

This research aims to determine the influence of e-commerce and brand image on purchasing decisions for Scarlett Whitening product in Tasikmalaya. The analysis technique used was a quantitative method with a survey approach to 100 respondent in Tasikmalaya who had used Scarlett Whitening product. The types of data used are primary data and secondary data. The results of this test show that e-commerce has no significant effect and brand image has a significant effect on purchasing decisions for Scarlett Whitening in Tasikmalaya.  
The Influence Of Work Environment And Work Discipline On Employee Performance Public Works And Spatial Planning Office Tasikmalaya City Nirwana, Genta Abdillah; Rahwana, Kusuma Agdhi; Risana, Dudu
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 1 No. 2 (2024): December
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jemba.v1i2.544

Abstract

The purpose of this study was to determine and analyze the effect of work environment and work discipline on employee performance in civil servants at the Tasikmalaya City Public Works and Spatial Planning Office. The research method used is survey method, data obtained directly through questionnaires to 83 respondents taken from civil servants. Sample withdrawal using saturated sampling and the analysis used in this study is multiple regression analysis. Based on the results of the study, it is known that the work environment and work discipline have a positive and significant effect on the performance of employees of the Tasikmalaya City Public Works and Spatial Planning Office simultaneously. While partially, the work environment shows a positive value and significant effect, and for work discipline shows a positive value but has no significant effect.  
The Influence Of Interior Design And Service Quality On Consumer Satisfaction (Survey Of Coffee Shop Loger Consumer): Abdussalam, Firman; Fitriadi, Budhi Wahyu; Arif
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 1 No. 2 (2024): December
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jemba.v1i2.545

Abstract

The Tasikmalaya City coffee industry is becoming more and more competitive due to the growing interest in the coffee shop sector. To get customers to the coffee shop, business players must provide the finest, particularly in a variety of areas. The purpose of this study is to ascertain how customer happiness at Loger Coffee is affected by interior design and level of service. This study has a quantitative design and employs questionnaires as a data gathering tool. One hundred participants were chosen for the study's sample using a straightforward purposive sampling method. The T Test and Coefficient of Determination are the methods utilized in the hypothesis testing phase of the study, whereas Multiple Regression analytical is the analytical methodology. The findings derived from this study include There are two partial effects on consumer satisfaction with Loger coffee: 1) Interior design has a 9.48% partial influence, and 2) Service quality has a 14.21% partial effect. 3) On customer satisfaction, interior design and service quality have a combined value of 7,422 and an R-Square value of 48,4% with regression equations Coffee Loger .
The Influence Of Product Innovation And Price Perceptionon Purchasing Decisions For Luxcrime Cosmetics (Survei of Luxcrime Cosmetics Consumers in Tasikmalaya City): Zahra, Anisa Nur; Lestari, Suci Putri; Patimah, Titin
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 1 No. 2 (2024): December
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jemba.v1i2.547

Abstract

This research aims to determine the influence of product innovation and price perception simultaneously on purchasing decisions for Luxcrime cosmetics. The partial influence of product innovation and price perception on purchasing decisions for Luxcrime cosmetics. The method used in this research is causal descriptive with a quantitative approach. With a research sample of 100 people as respondents from Luxcrime cosmetics consumers in the city of Tasikmalaya. The data used is primary data and secondary data. The analytical tool used in this research is multiple linear regression using the SPSS version 25 application. The results of simultaneous testing of product innovation and price perception have a significant effect on purchasing decisions. Partially, the product innovation variable has a significant effect on purchasing decisions, as well as the price perception variable partially has a significant effect on purchasing decisions.
The Influence Of Product Completeness And Product Quality On Purchasing Decisions At Toko Kusen Beton Semoga Jaya Pramesti, Nabila Ayu; Lestari, Suci Putri; Risana, Dudu
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 1 No. 2 (2024): December
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jemba.v1i2.548

Abstract

The purpose of this study was to determine and analyze the effect of product completeness and product quality on purchasing decisions at Toko Kusen Beton Semoga Jaya. The research method used is the survey method, with a sample of consumers with a total of 100 respondents. The data analysis tool used is multiple linear regression using SPSS version 25. Simultaneously product completeness and product quality have a significant effect on purchasing decisions at Toko Kusen Beton Semoga Jaya. Partially product completeness does not have a significant influence on purchasing decisions. Partially product quality has a significant influence on purchasing decisions.
Pengaruh Lingkungan Kerja Fisik Dan Budaya Organisasi Terhadap Prestasi Kerja (Studi Persepsional Pada Pegawai ASN Dinas Komunikasi dan Informasi Kota Tasikmalaya): Anastasya Regita Utami, Mila Karmila, Barin Barlian Utami, Anastasya Regita; Karmila, Mila; Barlian, Barin
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 1 No. 2 (2024): December
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jemba.v1i2.558

Abstract

ABSTRAK Penelitian ini bertujuan untuk mengetahui Pengaruh Lingkungan Kerja Fisik dan Budaya Organisasi Terhadap Prestasi Kerja Pegawai ASN Dinas Komunikasi dan Informasi Kota Tasikmalaya. Penelitian ini menggunakan metode kuantitatif. Dengan menggunakan analisis regresi linier berganda dengan menggunakan aplikasi SPSS versi 23. Teknik pengumpulan data dalam penelitian ini dengan menyebarkan kuisioner, melakukan observasi dan wawancara ke pihak yang terkait. Untuk populasi penelitian ini sebanyak 35 orang Pegawai yang berstatus ASN. Hasil dari penelitian ini adalah Lingkungan Kerja Fisik dan Budaya Organisasi berpengaruh simultan Terhadap Prestasi Kerja Pegawai ASN Dinas Komunikasi dan Informasi Kota Tasikmalaya, Lingkungan Kerja Fisik secara parsial berpengaruh Terhadap Prestasi Kerja Pegawai ASN Dinas Komunikasi dan Informasi Kota Tasikmalaya, Budaya Organisasi secara parsial berpengaruh Terhadap Prestasi Kerja Pegawai ASN Dinas Komunikasi dan Informasi Kota Tasikmalaya. ABSTRACT This study aims to determine the effect of physical work environment and organizational culture on the work performance of ASN employees of the Tasikmalaya City Communication and Information Office. This research uses quantitative methods. The sampling technique in this study used multiple linear regression analysis using the SPSS version 23 application. Data collection techniques in this study by distributing questionnaires, conducting observations and interviews to related parties. For the population of this study as many as 35 employees who have ASN status. The results of this study are the Physical Work Environment and Organizational Culture simultaneously affect the Work Achievement of ASN Employees of the Tasikmalaya City Communication and Information Office, the Physical Work Environment partially affects the Work Achievement of ASN Employees of the Tasikmalaya City Communication and Information Office, Organizational Culture partially affects the Work Achievement of ASN Employees of the Tasikmalaya City Communication and Information Office.
The Effect Of E-Service Quality And E-Trust On Customer Satisfaction In PLN Mobile Application Users In The Rajapolah Customer Service Unit Area Lulu, Neng; Sutrisna, Arga; Patimah, Titin
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 1 No. 2 (2024): December
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jemba.v1i2.570

Abstract

The aim of this research is to determine the effect of e-service quality and e-trust on customer satisfaction among PLN mobile application users in the ULP Rajapolah area. The type of research used is quantitative research, with a sampling technique, namely non-probability sampling, with a total of 100 respondents. The data collection method in this research is a survey method using a questionnaire distributed to respondents online via google form. The data analysis technique in this research uses multiple linear regression analysis which is processed using SPSS 25. The results of this research show that the e-service quality variable has a positive and significant effect on customer satisfaction, the e-trust variable also has a positive and significant effect on customer satisfaction. Simultaneously, e-service quality and e-trust have a positive and significant effect on customer satisfaction of PLN Mobile application users in the ULP Rajapolah area.
Return On Equity Analysis Reviewed From Debt To Equity Ratio And Total Asset Turnover (Study On The Textile And Garment Sectors Listed On The IDX For The 2020 - 2022 Period) Melihatin, Melli; Yusnita, Rita Tri; Patimah, Titin
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 1 No. 2 (2024): December
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jemba.v1i2.577

Abstract

The aim of this research is to determine the simultaneous or partial influence of the Debt To Equity Ratio (DER) variable and the Total Asset Turnover (TATO) variable on Return On Equity (ROE). The population used in this research is the annual financial reports of the Textile and Garment sector listed on the Indonesia Stock Exchange for the 2020-2022 period. The method used in this research is quantitative research with a causal associative approach. The sample selection used was purposive sampling. The sample used is the annual financial report of the textile and garment sector listed on the Indonesia Stock Exchange for the 2020-2022 period. The data source in this research is secondary data in the form of audited financial reports obtained from www.idx.co.id. The data analysis technique used is panel data regression with the help of EVIEWS 12. Based on the research results, it is concluded that the debt to equity ratio and total asset turnover simultaneously have a significant effect on return on equity. Partially, the debt to equity ratio has a significant effect on return on equity, while total asset turnover does not have a significant effect on return on equity.

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