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International Research Journal of Business Studies
Published by Universitas Prasetiya Mulya
ISSN : 20896271     EISSN : 23384565     DOI : 10.21632/irjbs
Core Subject : Economy, Science, Social,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
International Research Journal of Business Studies (IRJBS) comprises three constructs. The word “International” refers to our mission to provide readers with relevant fields of study and to involve authors in giving their contributions on an international scale. ”Research Journal” refers to our aim to function as a medium to disseminate research findings regardless of methodological differences. ”Business Studies” refers to the boundary of the fields of studies that we serve i.e. encompassing all disciplines and paradigms related to the studies of any facet of the business. Aim The primary objective of IRJBS is to bridge the gap between theory and practice in the area of business studies by presenting the results of an empirical study, including rigorous research methods, and providing managerial implications to the readers. Scope The IRJBS welcomes manuscripts in business management, which include the areas of strategic management, marketing management, finance management, organization, human resources management, and operations management. Starting Volume 13, Number 2 (2020), IRJBS publishes high-quality articles/papers using rigorous research with questions, evidence, and conclusions that are related to corporate management studies and recent trends that are relevant to business management scholars and business practitioners. More specifically, the IRJBS seeks to publish papers that ask and help to answer important and interesting questions in managing the corporation, develop and/or test theory, replicate prior studies, explore interesting phenomena, review and synthesize existing research, and evaluate the many methodologies used in the corporate management field. We welcome manuscripts in corporations within one geographic and/or across the geographic and business spectrum which include but are not limited to corporate strategy, corporate governance, corporate organization, and human capital, corporate finance, corporate marketing, and the operations aspect of the corporation. We appreciate a diverse range of research methods and are open to papers that rely on statistical inference, qualitative data, verbal theory, computational models, and mathematical models
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 329 Documents
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To Whom Should I Send it? Sender Perspective on Incentivized Word of Mouth Tercia, Christiana Yosevina; Teicher, Thorsten
International Research Journal of Business Studies Vol. 13 No. 2 (2020): August-November 2020
Publisher : Universitas Prasetiya Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/irjbs.13.2.127-138

Abstract

This paper examines how consumers’ WOM-related activity can be steered by marketing measures. By conducting an experimental study using mobile coupons as a novel tool of word of mouth, we specifically investigate how monetary incentives foster senders’ decision in targeting particular receivers. Our results show that senders tend to share incentivized WOM with receivers deemed to be close to them when the amount of the incentive is unequal between sender and receiver, and information on the incentive is revealed to both sides. The different amount of incentive for senders and their receivers also leads senders to target receivers who are deal prone.
Role of Insurance Sector on Inclusive Growth in India Jana, Debabrata
International Research Journal of Business Studies Vol. 13 No. 2 (2020): August-November 2020
Publisher : Universitas Prasetiya Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/irjbs.13.2.139-147

Abstract

In the present era insurance sector plays a vital role in both developed and developing countries. Insurance markets working as a financial intermediary to contribute economic growth of the country as well as risk management more efficiently. The purpose of the study is to investigate the relationship between insurance sector development and economic growth in India. For this study, data has been collected only from the secondary sources for the period 2000 to 2019. To run linear regression, four variables are taken viz. GDP as a surrogate of economic growth and Real Premium Growth Rate, Total Investment in Insurance Sector and Insurance Claim. Finally, it can be suggested that more attention in the insurance market is to be paid so that proper economic growth will be possible in the developing country in India.
Financial Stability, Leverage, Ineffective Monitoring, Independent Audit Committee, and the Fraudulent Financial Statement Tjen, Fenny; Sitorus, Tigor; Chasanah, Rina Nur
International Research Journal of Business Studies Vol. 13 No. 2 (2020): August-November 2020
Publisher : Universitas Prasetiya Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/irjbs.13.2.161-172

Abstract

This study aims to develop prior empirical model research of factors influence toward fraudelent financial statement and determine some element of fraud triangle that are financial stability, Leverage, ineffective monitoring and one element of Good Corporate Governance that is independent audit committee influence to fraudulent financial statement. This research topic is important because investors need earnings information as a basic for making investment decision and fraudulent financial statement may affect quality of earnings information received by investors. Data obtained from financial statement of mining company period 2011-2015, data were analyzed with multiple linier regressions with 150 samples collected by purposive sampling technique. Then the authors used Micro soft Excel and SPSS version 24 for processing and analyzing samples. The results showed only financial stability that has a significant influence on fraudulent financial statement, while Leverage, ineffective monitoring and independent audit committee partially has not significant influence toward fraudulent financial statement.
The X-Efficiency of Shariah and Conventional Banking’s in Indonesia Yumna, Aimatul
International Research Journal of Business Studies Vol. 13 No. 2 (2020): August-November 2020
Publisher : Universitas Prasetiya Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/irjbs.13.2.149-159

Abstract

This paper investigates the X-efficiency of fifteen commercial banks in Indonesia consisting of seven Shariah banks and eight conventional banks. This study uses three stages of data analysis: non-parametric data envelopment analysis (DEA) approach, t-test, and multiple regression method. The results show that in the period of this study, both Shariah and conventional banks in Indonesia have not reached the optimal level of efficiency. However, conventional banks obtain a higher level of allocative and total efficiency compared to Shariah banks. The inefficiency of Islamic banks is stemed from allocative inefficiency rather than technical problems. The bank’s X-efficiency is significantly influenced by size, rather than number of banking channels and staff costs. This study provides important implications for Shariah banking in order to improve X- efficiency and compete in the banking industry in Indonesia by focusing on the improvement of the combination of quality assets.
Artificial Intelligence for a Better Employee Engagement Sari, Ria Emilia; Min, Siu; Purwoko, Hiskia; Furinto, Asnan; Tamara, Dewi
International Research Journal of Business Studies Vol. 13 No. 2 (2020): August-November 2020
Publisher : Universitas Prasetiya Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/irjbs.13.2.173-188

Abstract

Employee engagement is the positive attitude of each employee towards the business and the value of the organization. This research aims to see whether the use of AI-based technology, tools, and software can help management detect intangible things such as employee engagement level and provide clues as to what factors influence it and how management can improve it. This research is a qualitative approach. We interviewed the management and selected employees to determine employee engagement at SML before and after implementing the AI-based application. The interview results compared with the results obtained from the application for six months (Feb - July 2020). The study was conducted on all SML employees, amounting to 39 people. This research has shown that the use of AIbased software can significantly help management, not only to find out the status of each employee’s level of involvement but also to anticipate their attitudes and behaviors through predictive indicators. Thus, the company can proactively retain key employees. This research provides new and practical insights and opportunities for company owners and leaders to utilize technology to detect something that is naturally quite difficult because it requires specific knowledge and experience.
Does Innovation Affect Company Performance? Exploring the Mediation Effects of Management Accounting Information Systems Miftah, Desrir; Julina
International Research Journal of Business Studies Vol. 13 No. 2 (2020): August-November 2020
Publisher : Universitas Prasetiya Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/irjbs.13.2.189-200

Abstract

This study attempt to determine the direct effect of innovation on company performance and its indirect effect through Management Accounting Information Systems (MAIS) as an mediating/intervening variable. Samples were managers in the manufacturing industry that produces Crude Palm Oil (CPO) operating in Riau Province. Data collected through questionnaires and processed using SEM-PLS. The results found that innovation affects firm performance. Management Accounting Information Systems mediates the effect of innovation and firm performance. Research on MAIS as intervening variable in the palm oil industry was first carried out especially in Indonesia. Innovations made by company through a good Management Accounting Information System will improve the performance of CPO producing company
Factors Affecting Employee Performance during Work from Home Aropah, Vina Da’watul; Sarma, Ma’mun; Sumertajaya, I Made
International Research Journal of Business Studies Vol. 13 No. 2 (2020): August-November 2020
Publisher : Universitas Prasetiya Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/irjbs.13.2.201-214

Abstract

The Corona Virus Disease (Covid-19) pandemic in Indonesia began with the discovery of Covid-19 sufferers on March 2, 2020. Coronavirus is a group of viruses that can cause disease in animals or humans. To respond the conditions of the Covid-19 outbreak, NPPA issued a regulation concerning adjustments to the work system of the government employee in efforts to prevent the spread of Covid-19. This study uses census sampling, where all members of the population used as samples. The total responden of the Government Employee in NPPA is 128 employees, who are works mostly at home during the pandemic. The research data used primary and secondary data. Comparison using PLS-SEM as analyzing the data. The result of the research showed that leadership and work environment have impact on employee performance, whereas organizational support has no impact on employee performance.
Role of Femvertising in Enhancing Women’s Empowerment in FMCG Brand Campaigns Rose Martin, Preethy; Shanthi, R.
International Research Journal of Business Studies Vol. 17 No. 3 (2024): December 2024 - March 2025
Publisher : Universitas Prasetiya Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/irjbs.17.3.213-223

Abstract

Advertisements that endorse and empower women and girls are referred to as “Femvertising”. These advertisements frequently defy stereotypes and portray women in powerful and competent roles. The study explored the contribution of Femvertising in women’s empowerment. This empirical study aimed to look at three key indicators of women’s empowerment: Autonomy, Self-efficacy, and Gender role equality exhibited in advertisement campaigns. The three brands chosen for analysing these three indicators were Hamam, Horlicks and Vim. Data was gathered through a structured questionnaire from 188 respondents. The study found that self-efficacy significantly influences perceived women’s empowerment. Gender role equality attitude varied with the Educational attainment. Additionally, self-efficacy partially mediated the relationship between gender role equality and perceived women’s empowerment, while autonomy moderated the link between self-efficacy and gender role equality, with high autonomy weakening the association. These results underscore Femvertising's potential to reshape societal perceptions and promote women's empowerment through empowering commercials. 
Digital Wallet and Mobile Banking Adoption Among Rural Bank Customer Parakh, Santosh; Ukhalkar, Prakash; Sanu, Leena
International Research Journal of Business Studies Vol. 13 No. 3 (2020): December 2020 - March 2021
Publisher : Universitas Prasetiya Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/irjbs.13.3.215-226

Abstract

This study provides a rural viewpoint to the global research and literature on adoption of digital wallet and mobile banking among rural customer. It empirically examines the most influencing factors that stimulating to digital wallet and mobile banking user for service adoption. Primary and secondary data sources are used. A sample of 300 customers was surveyed from the rural areas of Maharashtra state, INDIA. A Simple Random Sampling method is used for selections of area from Maharashtra state and Chi-square testing was used in stated hypothesis. The study concludes that Security-Privacy, Trust and Familiarity has significant impact on Mobile banking adoption. And qualitative factors such has Prestige, Speed, Trust, Safety & Security, Easiness and Familiarity has major influence on rural customer for the adopting of Digital Wallet and Mobile banking services offered from financial institution
Sustainable Competitive Advantage of Riau Malay Weaving Industry Based on Local Wisdom Mardatillah, Annisa; Rosmayani; Ramadani, Shafira Amalia
International Research Journal of Business Studies Vol. 13 No. 3 (2020): December 2020 - March 2021
Publisher : Universitas Prasetiya Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/irjbs.13.3.227-240

Abstract

This study aims to analyze the strategy of developing Riau Malay woven fabrics’ competitiveness and what factors predominantly influence efforts to develop the sustainable competitive advantage of the Riau malay weaving industry based on local wisdom of Malay fabrics in Pekanbaru. The sampling technique chosen was using a purposive sampling of 14 SMEs of Riau Malay woven fabric in Pekanbaru. SWOT analysis was applied as an analysis tool. This research is more in looking at the Riau Malay woven fabric craftsmen based on their ethnic abilities to differ from previous research. The research findings show aspects of product strength consisting of authenticity values of motifs/patterns based on typical regional philosophies not possessed by other regions as a cultural identity. Human resources’ knowledge and skills in producing Riau Malay Weaving fabrics inimitable, and there is no substitute for being a force that will not quickly transfer to other companies.

Page 11 of 33 | Total Record : 329

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