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Konsensus: Jurnal Ilmu Pertahanan, Hukum dan Ilmu Komunikasi
Published by Asosiasi Peneliti dan Pengajar Ilmu Sosial Indonesia
ISSN : 30484405     EISSN : 30481325     DOI : 10.62383
Core Subject : Social,
Social Sciences
KONSENSUS : Jurnal Ilmu Politik dan Komunikasi in particular covering the study of Communication, Politics, Government, International Relations, and Social Affairs.
Arjuna Subject : Ilmu Sosial - Komunikasi
Articles 209 Documents
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Rekonstruksi Realitas dan Benturan Budaya pada Narasi Film Komang : Analisis Naratif Tzvetan Todorov Sopandi Wijaya; A Yuda Triantanto; Akhmad Syafrudin Syahri
Konsensus : Jurnal Ilmu Pertahanan, Hukum dan Ilmu Komunikasi Vol. 2 No. 5 (2025): Oktober : Konsensus : Jurnal Ilmu Pertahanan, Hukum dan Ilmu Komunikasi
Publisher : Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/konsensus.v2i5.1247

Abstract

The reconstruction of reality in films has a significant connection to everyday life, particularly in depicting cultural clashes that occur in the context of romantic relationships. Interactions between individuals from different cultural and religious backgrounds are becoming increasingly common, often giving rise to challenges and conflicts in relationship dynamics. Therefore, it is important to understand how films can reflect and interpret these issues. This study aims to identify the reconstruction of reality and cultural clashes present in the narrative of the film “Komang.” The method applied in this study is narrative analysis with a descriptive qualitative approach, which produces descriptive data in the form of written or spoken words from the subjects being studied. The theoretical review used in this study is narrative analysis as proposed by Tzvetan Todorov, which emphasizes the existence of plot structure in a story. The results of this study show that this film depicts the complex and challenging dynamics faced by couples from different cultural and religious backgrounds. In addition, this film also raises crucial social issues, such as cultural and religious differences, as well as the importance of communication in maintaining romantic relationships.  
Strategi Manajemen Krisis Public Relations Badan Amil Zakat Nasional Republik Indonesia: Studi Kasus Fenomenologi Penerimaan Donasi McDonald’s Indonesia untuk Palestina Astrid Marliana Raida; Nani Nurani Muksin
Konsensus : Jurnal Ilmu Pertahanan, Hukum dan Ilmu Komunikasi Vol. 2 No. 5 (2025): Oktober : Konsensus : Jurnal Ilmu Pertahanan, Hukum dan Ilmu Komunikasi
Publisher : Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/konsensus.v2i5.1248

Abstract

This research is motivated by the crisis of public trust experienced by the National Zakat Agency of the Republic of Indonesia (BAZNAS RI) following the receipt of a donation of Rp1.5 billion from McDonald's Indonesia, which is considered to be affiliated with the Israeli McDonald's chain. This crisis has led to public rejection and questions about BAZNAS RI's credibility as a national zakat management institution. This research aims to: (1) analyze the crisis management strategies implemented by the Public Relations division of BAZNAS RI, and (2) examine the forms of crisis response strategies used in handling the issue. The theory used is Situational Crisis Communication Theory (SCCT), with a qualitative approach and phenomenological method. Data collection techniques were carried out through interviews and observations. The results of the study indicate that BAZNAS RI Public Relations implemented three stages of crisis management strategies, namely pre-crisis, during crisis, and post-crisis. In the pre-crisis stage, media monitoring, internal meetings, and the formation of a crisis communication team were conducted. In the crisis stage, strategic steps were taken through coordination with partners, issuing official statements, terminating cooperation with McDonald's Indonesia, and publishing positive content. Support from public figures was also leveraged to restore the organization's image. In the post-crisis phase, issue monitoring and evaluation of collaboration partners were conducted. The response strategy focused on a rebuilding and bolstering approach through apologies, strengthening a positive image, and affirming humanitarian values. These findings underscore the importance of empathetic, transparent, and value-oriented communication in addressing the crisis of trust in philanthropic institutions.
Analisis Framing dan Etika Penyiaran terhadap Representasi Pesantren dalam Tayangan Xpose Uncensored Trans7 Nisrina Nabibah Sunarto; Laili Zulfa
Konsensus : Jurnal Ilmu Pertahanan, Hukum dan Ilmu Komunikasi Vol. 2 No. 5 (2025): Oktober : Konsensus : Jurnal Ilmu Pertahanan, Hukum dan Ilmu Komunikasi
Publisher : Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/konsensus.v2i5.1257

Abstract

This study examines the construction of reality and violations of broadcasting ethics in the Xpose Uncensored Trans7 program in 2025 which displays a negative image of pesantren and kiai. Using a descriptive qualitative approach with the framing analysis of Pan and Kosicki's model, this study reveals the existence of tendentious narrative and visual manipulation, thus giving the impression of harassment of religious symbols. The broadcasts are considered to violate the principles of balance and social responsibility as stipulated in the Broadcasting Code of Conduct and Broadcast Program Standards (P3SPS). The public reaction that emerged through the hashtag #BoikotTRANS7 reflects the increasing public awareness of the importance of ethics in broadcasting practices. This phenomenon shows that the media not only functions as a conveyor of information, but also has a moral responsibility in shaping public opinion in a fair and balanced manner. This study emphasizes the urgency of increasing media literacy and ethical sensitivity in the production of broadcast content, especially those related to the representation of religious groups. Thus, the results of this study are expected to be a reference for broadcasting institutions, media regulators, and the public in encouraging more ethical and responsible broadcasting practices in the digital era.
Motif Viewers dalam Menonton Review Fashion pada Youtube Taufiqul Qoffar Qoniyyul Bakhri; Laili Zulfa
Konsensus : Jurnal Ilmu Pertahanan, Hukum dan Ilmu Komunikasi Vol. 2 No. 5 (2025): Oktober : Konsensus : Jurnal Ilmu Pertahanan, Hukum dan Ilmu Komunikasi
Publisher : Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/konsensus.v2i5.1283

Abstract

This study aims to identify and analyze viewers' motives in watching fashion review content on the YouTube platform. The study was conducted in Semarang City during the period from October 1 to October 31, 2025 with a qualitative approach. Data collection techniques include documentation and observation of audience behavior and the content displayed. The results showed that the main motives of viewers included searching for product references, obtaining tips and guides, comparing products, as well as social validation and credibility from reviewers. In addition to the informative aspect, the entertainment dimension is also a significant factor that drives interest in watching. Psychological satisfaction such as pleasure, relaxation, and emotional fulfillment become part of the viewing experience, especially when filling your free time. Viewers also show interest in the vlogger's personality, communicative delivery style, and visually appealing video production quality. The aesthetic pleasure of creatively packaged fashion looks also strengthens the appeal of the content. These findings suggest that the motivation for watching is not only functional but also emotional and aesthetic. The implications of this study can be input for fashion content creators in designing more effective and attractive delivery strategies, as well as for fashion industry players to understand the behavior of digital consumers in accessing product information through social media.
Peran Media Instagram Dinas Perdagangan Koperasi Usaha Kecil dan Menengah Kabupaten Demak sebagai Sumber Informasi Pegawai Yusuf Lukman Hakim; Suryanto Suryanto
Konsensus : Jurnal Ilmu Pertahanan, Hukum dan Ilmu Komunikasi Vol. 2 No. 6 (2025): Desember : Konsensus : Jurnal Ilmu Pertahanan, Hukum dan Ilmu Komunikasi
Publisher : Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/konsensus.v2i6.1281

Abstract

This study aims to find out how Instagram is used by the Demak Regency Trade, Cooperatives, Small and Medium Enterprises Office as a source of information for employees. The research uses a qualitative method with a case study approach conducted from 1–30 August 2025. Data was obtained through interviews, observations, and documentation of the agency's Instagram account. The results of the study show that Instagram is used as a means of publishing official activities and information, but it is not optimal due to limited human resources, a long upload process, and monotonous content. Based on the theory of Uses and Gratifications and Media Richness Theory, the effectiveness of digital communication requires the ability to present interesting and relevant information so that the message conveyed can meet the needs of internal audiences. Other findings show that some employees have not made Instagram the main source of information due to a lack of content updates and a lack of visual variation. Therefore, it is recommended that social media management be carried out more professionally through improving admin competence, content calendar planning, and better internal coordination to ensure the consistency and quality of published information. Thus, Instagram can function more optimally as an official communication medium.
Pengaruh Daya Tarik Konten Instagram @Sahabatmarina terhadap Minat Audiens untuk Mengikuti Program Marina Beauty Journey Judith Kenyatta Assaf; David Rizar Nugroho; Enden Darjatul Ulya; Mulyono Mulyono
Konsensus : Jurnal Ilmu Pertahanan, Hukum dan Ilmu Komunikasi Vol. 2 No. 6 (2025): Desember : Konsensus : Jurnal Ilmu Pertahanan, Hukum dan Ilmu Komunikasi
Publisher : Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/konsensus.v2i6.1371

Abstract

The rapid development of digital technology has positioned social media, particularly Instagram, as a strategic channel for brands to conduct digital marketing and brand activation. This quantitative survey research aims to analyze the influence of Instagram content appeal (X) on the audience's interest in participating in the Marina Beauty Journey (Y) program. The study collected data from 100 female followers of the @sahabatmarina account, aged 15-25, who had been exposed to MBJ promotional content. Data analysis utilized simple linear regression. The descriptive analysis results showed that the appeal of @sahabatmarina’s content was perceived as Very High (Mean: 4.41), with Visual and Emotional indicators being the most dominant (Mean: 4.50), reflecting the effectiveness of aesthetic visuals and self-empowerment messaging. The audience's interest in joining the program was also categorized as Very High (Mean: 4.23), primarily demonstrated through the Interaction indicator (Mean: 4.33). The regression analysis confirmed a positive and significant influence of content appeal on audience interest, as indicated by a significance value of p<0.001 and a positive coefficient (beta = 0.622). The coefficient of determination (R2) indicated that content appeal contributed 41.0% to the formation of audience interest, while the remaining 59.0% was influenced by other external factors. In conclusion, the brand's digital content strategy, emphasizing strong visual and emotional connection, is highly effective in driving audience engagement and stimulating participation in its brand activation programs.
Pengaruh Estetika pada Feeds Instagram terhadap Brand Image @wmdfashion Tisatuladiah Gustian F; David Rizar Nugroho; Enden Darjatul Ulya; Mulyono Mulyono
Konsensus : Jurnal Ilmu Pertahanan, Hukum dan Ilmu Komunikasi Vol. 2 No. 5 (2025): Oktober : Konsensus : Jurnal Ilmu Pertahanan, Hukum dan Ilmu Komunikasi
Publisher : Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/konsensus.v2i5.1389

Abstract

This study analyzes the influence of visual aesthetics on Instagram feeds in shaping the brand image of @wmdfashion among its followers. In the digital era, visual presentation has become a key factor in how audiences perceive fashion brands, particularly through elements such as color consistency, layout, visual style, and content creativity. This research employs a quantitative approach using an online survey distributed to 100 active followers of @wmdfashion. A Likert-scale questionnaire was used to measure perceptions related to feed aesthetics and brand image. The data were analyzed descriptively and through simple linear regression to examine the effect of the independent variable on the dependent variable. The findings show that Instagram feed aesthetics have a positive and significant impact on brand image, indicating that visually consistent and appealing content strengthens perceived quality, brand associations, and consumer trust. These results underscore the strategic importance of visual branding for local fashion businesses in enhancing audience engagement and building a favorable digital brand image.
Pengaruh Penggunaan TikTok terhadap Perubahan Gaya Bahasa Komunikasi Interpersonal di Kalangan Mahasiswa Elviani Intan Saputri; David Rizar Nugroho; Enden Darjatul Ulya; Mulyono Mulyono
Konsensus : Jurnal Ilmu Pertahanan, Hukum dan Ilmu Komunikasi Vol. 2 No. 5 (2025): Oktober : Konsensus : Jurnal Ilmu Pertahanan, Hukum dan Ilmu Komunikasi
Publisher : Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/konsensus.v2i5.1394

Abstract

This study investigates the influence of TikTok usage on the changes in interpersonal communication styles among university students in Indonesia. The rapid development of digital communication platforms, especially TikTok, has reshaped the way young people interact, express themselves, identify changes in their interpersonal communication styles, and analyze the effect of TikTok usage on those changes. Using a quantitative survey method with 100 active university students as respondents, data were collected through an online questionnaire. The results indicate that students’ TikTok usage is categorized as high, particularly in terms of frequency, duration, and engagement intensity. Findings also show a significant shift in communication styles, especially in language choice, expressive patterns, and interaction modes. Simple linear regression analysis confirms that TikTok usage has a strong and significant influence on changes in interpersonal communication styles (p < 0,001; R² = 0,944). These results demonstrate that TikTok not only serves as an entertainment platform but also plays a substantial role in shaping students’ communication behavior. The study highlights important implications for understanding digital communication trends among young adults in Indonesia.   
Pola Komunikasi Organisasi di Kehumasan Pusat Survei Geologi Kota Bandung Deden Syukron Mubarok; Ridma Meltareza
Konsensus : Jurnal Ilmu Pertahanan, Hukum dan Ilmu Komunikasi Vol. 2 No. 6 (2025): Desember : Konsensus : Jurnal Ilmu Pertahanan, Hukum dan Ilmu Komunikasi
Publisher : Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/konsensus.v2i6.1405

Abstract

The limited number of studies examining organizational communication patterns within technical government institutions a research gap, particularly in understanding how communication mechanisms are implemented by public relations units in technical based governmental organizations. This research aims to identify the communication patterns applied by the Public Relations Unit of the Geological Survey Center (PSG) in Bandung, as well as the supporting factors and challenges encountered in its implementations. The study employs a qualitative descriptive approach wih data collected through interviews, observations, and literature review. The findings reveal that the organizational communication pattern operates in multiple directions using both formal communication channels, such as official letters and scheduled meetings through the Nadine system, and informal channels, including face-to-face interactions and digital messaging through WhatsApp. Supporting factors in the communication process include leadership support, a well-defined organizational structure, a collaborative work culture, and the availability of adequate communication facilities and media. However, several constraints remain, including technical and non-tehcnical challenges such as varying work priorities, inconsistents responses times, and unstable network connectivity during field activities.
Manajemen Komunikasi Krisis JKT48 Operation Team Pasca Kasus No Encore pada Konser JKT48 Full House 2025 Utami Nur Azizah; Ridma Meltareza
Konsensus : Jurnal Ilmu Pertahanan, Hukum dan Ilmu Komunikasi Vol. 2 No. 6 (2025): Desember : Konsensus : Jurnal Ilmu Pertahanan, Hukum dan Ilmu Komunikasi
Publisher : Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/konsensus.v2i6.1413

Abstract

This study examines the crisis communication strategies of the JKT48 Operational Team (JOT) following the 2025 “No Encore” incident, which emerged after the viral circulation of an inappropriate photo involving the group’s General Manager and escalated into a major reputational crisis. The controversy triggered strong fan backlash and culminated in the symbolic withdrawal of support during the Full House 2025 concert. Using a qualitative case study approach, this research analyzes organizational responses through interviews with fans, observations of social media interactions, and documentation of official statements. Data were interpreted using thematic analysis and compared with the principles of the Situational Crisis Communication Theory (SCCT). The findings show that JOT’s initial clarification was perceived as slow and insufficient, contributing to heightened dissatisfaction and crisis escalation. However, the second clarification and the introduction of FanSpace, a structured two-way dialogue forum, marked a shift toward more transparent and participatory communication. Fan responses indicate that FanSpace helped reduce tensions and demonstrated managerial willingness to listen, though full trust recovery requires consistent follow-up actions. This study highlights the importance of speed, openness, and dialogic engagement in crisis communication within fan-based entertainment industries. The implications emphasize that organizations must adopt adaptive, audience-centered communication strategies to rebuild legitimacy and restore public trust after preventable crises.

Page 18 of 21 | Total Record : 209

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