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M Zainul Hafizi
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Tamasya
Published by Asosiasi Peneliti dan Pengajar Ilmu Sosial Indonesia
ISSN : 30643287     EISSN : 30643260     DOI : 10.62383
Core Subject : Social,
Social Sciences
Tamasya : Jurnal Pariwisata Indonesia, Jurnal ini ditujukan untuk publikasi artikel ilmiah yang diterbitkan oleh Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia, merupakan wadah intelektual yang menggali dan menganalisis berbagai aspek pariwisata di Indonesia. Dari sudut pandang akademis, jurnal ini mengulas beragam topik, mulai dari perkembangan industri pariwisata, strategi pemasaran, dampak sosial-ekonomi, hingga pelestarian budaya lokal. Artikel-artikel dalam jurnal ini ditulis oleh para pakar dan praktisi pariwisata yang berpengalaman, sehingga memberikan wawasan mendalam tentang dinamika dan potensi pariwisata Indonesia. Melalui pendekatan multidisiplin, jurnal ini berusaha untuk memberikan pemahaman yang holistik tentang peran pariwisata dalam pembangunan berkelanjutan, serta mendorong dialog dan kolaborasi di antara para pemangku kepentingan dalam industri pariwisata Indonesia.
Arjuna Subject : Ilmu Sosial - Ilmu Sosial (Lain-Lain)
Articles 55 Documents
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Peran Tenaga Cassual Dalam Operasional Hotel Bintang 4: Job Desk dan Tanggung Jawab Muhammad Raffi Putra Ramadhan; Putri Nofa Rizqi Awaliyah
Tamasya : Jurnal Pariwisata Indonesia Vol. 2 No. 1 (2025): Maret : Tamasya : Jurnal Pariwisata Indonesia
Publisher : Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/tamasya.v2i1.315

Abstract

This study aims to explore the role of casual workers in the operations of four-star hotels, including their tasks, responsibilities, and the challenges they face. The background of this research is based on the lack of recognition for the contributions of casual workers in the hospitality industry, which can affect their motivation and performance. The method used is a qualitative approach through in-depth interviews with 20 purposively selected respondents from several four-star hotels in Bandung. The findings indicate that although casual workers play a significant role, they often feel undervalued by management, with only 25% feeling recognized for their contributions. Additionally, 70% of respondents expressed a desire for more training to enhance their skills. The implications of this research highlight the need for hotel management to pay more attention to casual workers, both in terms of recognition and competence development, to improve service quality and guest satisfaction. This study is expected to provide insights for human resource management in the hospitality sector.
Peran Budaya Organisi Dalam Meningkatkan Motivasi Kerja Karyawan Di Hotel 101 Abdul Aziz Gymnastiar; Surya Aryadhifa
Tamasya : Jurnal Pariwisata Indonesia Vol. 2 No. 1 (2025): Maret : Tamasya : Jurnal Pariwisata Indonesia
Publisher : Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/tamasya.v2i1.316

Abstract

Organizational culture is a set of values, beliefs and basic assumptions that influence the behavior of members of an organization and provide a framework for understanding how the organization functions. Organizational culture can be defined as the values, beliefs, norms, customs, symbols and basic assumptions that are shared by members of an organization and influence the way they work, interact and influence decisions. The purpose of this study was to determine the effect of organizational culture on employee performance and the role of employee job satisfaction at Hotel 101. This research method uses a qualitative research method. The results of this study indicate that organizational culture on employees has a significant effect on employee job satisfaction of 50%, Employee job satisfaction at Hotel 101 has an effect on employee performance at the hotel. The impact of organizational culture among employees at Hotel 101, Creating a positive work environment, Organizational culture that emphasizes teamwork, open communication, and mutual respect can create a pleasant work atmosphere and support employee performance at Hotel 101.
Tanggung Jawab Manajemen Hotel Hilton Bandung Dalam Membangun Lingkungan Kerja yang Positif bagi Karyawan Wanda Alis Antika; Sesilia Santril Saputri
Tamasya : Jurnal Pariwisata Indonesia Vol. 2 No. 1 (2025): Maret : Tamasya : Jurnal Pariwisata Indonesia
Publisher : Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/tamasya.v2i1.320

Abstract

Hotel Management's Responsibility towards employees plays an important role in creating a positive work environment. Management is responsible for providing training and development to improve employee skills and abilities, as well as ensuring employee welfare through fair policies. This research aims to identify Management Responsibilities especially at Hilton Bandung Hotel in building an atmosphere that supports employee comfort and well-being. The method used from this research is qualitative method with interviews to HRD and Employees. The result of this study shows that the Management of Hilton Bandung Hotel implements various strategies, such as training, welfare policies, and open communication to improve employee motivation and work. The implication of this research is that a positive work environment can improve employee performance, as well as contribute to the quality of service provided to guests, thus impacting the reputation and sustainability of the hotel. This research is expected to be a reference for other hotel management in creating a better work environment.
Penggunaan Gaya Bahasa pada Promosi Pariwisata Indonesia dalam Iklan Digital Kementerian Pariwisata Aira Putra Pradana; Chairru Rafi Setyabudi
Tamasya : Jurnal Pariwisata Indonesia Vol. 2 No. 1 (2025): Maret : Tamasya : Jurnal Pariwisata Indonesia
Publisher : Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/tamasya.v2i1.321

Abstract

Tourism promotion plays a crucial role in attracting domestic and international tourists. One of the strategies used is digital advertising, which employs persuasive language styles. This study aims to analyze the use of language styles in the digital advertisements of the Indonesian Ministry of Tourism and how linguistic elements in these ads influence audience perception. The research method used is literature review and discourse analysis of several digital advertisements published between 2020 and 2023. The results show that digital advertisements from the Ministry of Tourism tend to use hyperbole, repetition, and metaphor to create emotional appeal. These findings can serve as a reference for developing more effective destination marketing communication strategies.
Pengelolaan Desa Wisata berbasis Community-Based Tourism pada Desa Wisata Kalongan, Kecamatan Ungaran Timur, Kabupaten Semarang Bagas Firzi Firmansyah; Fakhruddin Fakhruddin
Tamasya : Jurnal Pariwisata Indonesia Vol. 2 No. 2 (2025): Juni : Tamasya : Jurnal Pariwisata Indonesia
Publisher : Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/tamasya.v2i2.413

Abstract

The development of tourism villages has been carried out in several regions in Indonesia as an effort to improve the tourism sector through the management of village potential by the local community. This concept is in line with Community Based Tourism (CBT), as implemented in Desa Wisata Kalongan, which is managed directly by the local community and provides direct benefits. This study aims to identify the management of tourism villages, which consists of several management stages by implementing the CBT concept so that the community can directly benefit. This study uses qualitative methods with observation, interviews, and documentation techniques. Data validity is tested through source and technique triangulation. Data analysis was conducted through collection, reduction, presentation, and conclusion drawing. The results of the study indicate that the management of Desa Wisata Kalongan involves four stages of management that require active community participation, including planning activities with the establishment of vision, mission, objectives, identification of potential, and program development; provision of facilities; and budgeting in accordance with existing policies; organization activities through the formation of organizational structures and participatory work systems; implementation activities supported by coordination, active community involvement, and community development through training; and supervision through monitoring and evaluation in collaboration with the village government. The implementation of CBT is reflected in community involvement in activities, ownership, and decision-making; cultural and environmental preservation; economic benefits for the community; and capacity building through training. The conclusion drawn from the research is that the management of Kalongan Tourism Village is carried out through the stages of planning, organizing, implementation, and supervision, which actively involve the community. The CBT concept is reflected in community participation in management activities, thereby reaping economic benefits, as well as playing a role in cultural and environmental preservation, and training activities that support village tourism development.
Identifikasi “Shaman” dalam Wisata Kebugaran Berbasis Kearifan Lokal di Desa Wisata Belumbang, Kecamatan Kerambitan, Kabupaten Tabanan Tivani Salsa Bilillah Nurhara; Made Sukana; I Made Bayu Ariwangsa
Tamasya : Jurnal Pariwisata Indonesia Vol. 2 No. 2 (2025): Juni : Tamasya : Jurnal Pariwisata Indonesia
Publisher : Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/tamasya.v2i2.414

Abstract

This study identifies the role of shamans in local wisdom-based wellness tourism in Belumbang Tourism Village, Kerambitan Sub-district, Tabanan Regency. Shamans as traditional spiritual figures play an important role in wellness practices that combine physical healing, spiritual rituals and local ecological understanding. Using observation and interview methods, this research was analyzed based on the six dimensions of wellness in the Extended Wellness Model (Mueller & Kaufmann, 2001), and supported by data from the Global Wellness Institute (Yeung & Johnston, 2018) and the authors' perceptions of shamans. The results show that shaman practices support all dimensions of wellness, especially the spiritual, physical and environmental aspects. Travelers gain benefits such as traditional massages, herbal concoctions, and inner peace through rituals that touch on emotional and mental aspects. Shamans also play a role in educating tourists about the harmony of humans and nature through the responsible use of resources. Thus, shamans not only function as healers, but also as guardians of local culture and tourist attractions that strengthen village identity and support sustainable health and culture-based tourism.
Pengaruh Customer Experience terhadap Repurchase Intention Tamu di Favehotel Olo Padang Feby Kasandi; Rahmi Fadilah
Tamasya : Jurnal Pariwisata Indonesia Vol. 2 No. 2 (2025): Juni : Tamasya : Jurnal Pariwisata Indonesia
Publisher : Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/tamasya.v2i2.445

Abstract

This study aims to determine the influence of customer experience on guest repurchase intention at Favehotel Olo Padang. The background of this research is based on the importance of customer experience in shaping guests' desire to return to use Favehotel Olo Padang services. This study uses a quantitative approach with a causal associative descriptive method. Data collection was carried out through the distribution of questionnaires to 344 respondents who had or were staying at Favehotel Olo Padang. Data analysis was carried out by simple linear regression using the help of SPSS version 26. The results of the study show that customer experience has a positive and significant effect on repurchase intention. This is evidenced by a regression coefficient value of 0.864, and a significance value of 0.000 (< 0.05). An R-Square value of 0.755 indicates that 75.5% of the variation in repurchase intention can be explained by customer experience. Thus, it can be concluded that the better the experience felt by guests, the greater the likelihood of them returning to stay at Favehotel Olo Padang.
Pengaruh Fasilitas Hotel Dan Kualitas Pelayanan Terhadap Kepuasan Tamu di Hotel Whiz Prime Padang Salsa Nabila Edha Hidayatia; Rahmi Fadilah
Tamasya : Jurnal Pariwisata Indonesia Vol. 2 No. 2 (2025): Juni : Tamasya : Jurnal Pariwisata Indonesia
Publisher : Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/tamasya.v2i2.463

Abstract

This study aims to analyze the influence of hotel facilities and service quality on guest satisfaction at Hotel Whiz Prime Padang. The background of this study is based on the importance of maintaining and improving the quality of hotel services and facilities in order to meet guest expectations and maintain customer loyalty amidst the increasingly tight competition in the hotel industry. This study uses a quantitative approach with a causal associative descriptive method. Data collection was carried out by distributing questionnaires to 379 respondents who had stayed at Hotel Whiz Prime Padang. The data analysis technique used was multiple linear regression with the help of SPSS version 22.The results showed that hotel facilities and service quality had a positive and significant effect on guest satisfaction. The coefficient of determination (R²) value of 0.739 indicates that 73.9% of the variation in guest satisfaction can be explained by hotel facilities and service quality significantly, while the rest is influenced by other variables outside this study. This finding indicates that the better the quality of facilities and services provided by the hotel, the higher the level of guest satisfaction will be. Therefore, the management of Hotel Whiz Prime Padang needs to evaluate and improve aspects of physical facilities as well as staff competence and attitudes in providing services to maintain guest satisfaction and loyalty.
Upaya Guide untuk Mengedukasi Pengunjung dalam Atraksi Arung Jeram Situmandi di Desa Hutabarat, Kecamatan Tarutung, Kabupaten Tapanuli Utara Melkisedek wuwute; Ade Putera Arif Panjaitan; Yulia k.s Sitepu
Tamasya : Jurnal Pariwisata Indonesia Vol. 2 No. 2 (2025): Juni : Tamasya : Jurnal Pariwisata Indonesia
Publisher : Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/tamasya.v2i2.465

Abstract

This study aims to determine: Guide's efforts to educate visitors in the Situmandi White Water Rafting Attraction in Hutabarat Village, Tarutung District, North Tapanuli Regency. The type of research used is qualitative research. The sample in this study was the Situmandi tourist attraction. The results of the study show: Guide's efforts to educate visitors in the Situmandi white water rafting attraction in Hutabarat Village, Tarutung District, North Tapanuli Regency are more focused on creating promotional media such as creating social media such as Facebook, Instagram, WEBSite, Tiktok and Banners This method is one of the promotional methods that can attract the attention of Guide's efforts to educate visitors to the Situmandi tourist attraction. From various aspects that provide specific opinions: in Hutabarat Village, Tarutung, North Tapanuli Regency. There are several inhibiting factors that researchers found from statements and those felt by the Hutabarat Village Government, including Promotion, tourist attractions, Facilities,
Pemahaman Mahasiswa Stiepar Yapari tentang Materi Pelatihan Pentingnya Kebersihan dalam Proses Memasak Sean Miguel Boubon; Muhammad Abhell Rayhan Alfiqri; Fairuz Machiavalli
Tamasya : Jurnal Pariwisata Indonesia Vol. 2 No. 1 (2025): Maret : Tamasya : Jurnal Pariwisata Indonesia
Publisher : Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/tamasya.v2i1.470

Abstract

This study aims to measure the understanding of STIEPAR Yapari students regarding the training material on the importance of cleanliness in the cooking process. This training is given as part of strengthening student competencies in the field of tourism and hospitality, especially in the aspect of food sanitation. The method used was a quantitative survey with the distribution of questionnaires to the training participants. The results of the study showed that most students have a good level of understanding of hygiene materials, including the importance of washing hands, maintaining cooking utensils, and managing foodstuffs hygienically. These findings confirm that the training is effective in raising awareness of the importance of cleanliness as part of operational standards in the culinary and hospitality industry. This understanding also supports the creation of safe and quality food services. It is hoped that similar training can be carried out on an ongoing basis to strengthen student professionalism.

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