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Economic, Management, Business and Accountancy International Journal (EMBAIJ)
Published by MJK Publisher
ISSN : -     EISSN : 31106366     DOI : -
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Economic, Management, Business and Accountancy International Journal (EMBAIJ) focuses on disseminating high-quality research that contributes to the theoretical, practical, and empirical understanding of economics, management, business, and accountancy. We encourage submissions that explore contemporary issues, innovative practices, and cutting-edge methodologies in these fields. The journal welcomes research articles, review papers, case studies, and book reviews. Economics: Economic Theory and Policy Microeconomics and Macroeconomics Development Economics International Economics Public Economics Health Economics Environmental and Resource Economics Behavioral Economics Management: Strategic Management Operations Management Human Resource Management Organizational Behavior Leadership and Organizational Change Project Management Innovation and Technology Management Supply Chain and Logistics Management Business: Entrepreneurship and Small Business Management Business Ethics and Corporate Social Responsibility Marketing and Consumer Behavior Digital Business and E-commerce Business Analytics and Data Science International Business and Globalization Service Management Retail and Sales Management Accountancy: Financial Accounting and Reporting Management Accounting Auditing and Assurance Services Taxation Accounting Information Systems Forensic Accounting and Fraud Detection Public Sector Accounting Corporate Governance and Accountability EMBAIJ is committed to promoting research that addresses contemporary challenges and opportunities in these fields, fostering a deeper understanding and offering practical solutions. We aim to bridge the gap between theory and practice, providing valuable insights for academics, practitioners, policymakers, and students.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 20 Documents
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Identification of Six Sigma Methodology in Fisheries Production Process Can Improve Product Quality Based on Blue Economic Prospectives Muhammad Alva Roby; Toto Iswanto
Economic, Management, Business and Accountancy International Journal Vol. 1 No. 2 (2024): Economic, Management, Business and Accountancy International Journal
Publisher : MJK PUBLISHER

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Abstract

The achievement of national fisheries production of 18.5 million tons until the third quarter of 2023 reflects the great potential that Indonesia has in optimizing the use of its marine resources. The blue economy approach offers a sustainable growth model, utilizing marine resources wisely to improve human welfare without damaging the marine ecosystem. This study aims to identify how the Six Sigma methodology in the fisheries production process can improve product quality based on the prospective blue economy at PT. XYZ, a crab processing company in Sidoarjo, East Java. The main objective of this study is to evaluate the impact of Six Sigma implementation on product quality and the company's operational efficiency. The research methods used include case studies, analysis of production data and defect rates, and interviews with company management. The results of the study showed a significant increase in product quality, with a decrease in the defect rate from an average of 3.40% before implementation to 1.68% after implementation.
Internal Communication Analysis, Style Democratic Leadership and Work Culture on Employee Performance through Motivation as Mediation (Case Study at SDN Kramat 08) Andika Karunia Saputro; Gatot Prabantoro
Economic, Management, Business and Accountancy International Journal Vol. 1 No. 2 (2024): Economic, Management, Business and Accountancy International Journal
Publisher : MJK PUBLISHER

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Abstract

Human resources (HR) are one of the most important factors that cannot be separated from an organization, both companies and institutions. In addition, HR is also a factor that influences the development of a company. So, it can be said that a company can develop very rapidly if it has many competent HR in its field, conversely if the HR working in a company is not qualified, the development of the company will also be hampered. This study aims to identify how internal communication, democratic leadership style, work culture, motivation and employee performance at SDN Kramat 08. The research method used is descriptive quantitative, by making the entire population as respondents of the study as many as 25 employees. The results of the study showed that the results of the respondents were quite good by answering "Strongly agree" and "Agree" in each statement provided.
The Influence of Marketing Mix on Rocket Chicken Purchase Decisions Among Yogyakarta Students Muhammad Salman Alfarizi; Moh Azzam Fachruddin; Muhammad Ilhan Mansis; Adyatma Pradipta Thama
Economic, Management, Business and Accountancy International Journal Vol. 1 No. 2 (2024): Economic, Management, Business and Accountancy International Journal
Publisher : MJK PUBLISHER

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Abstract

Yogyakarta offers a wide variety of fast-food options, with numerous fast-food restaurants located throughout the city. This study focuses on the influence of the marketing mix on purchasing decisions at Rocket Chicken among University students in Yogyakarta. The research adopts a quantitative approach, utilizing questionnaires distributed to students from various universities in the region. The Sampling technique is Purposive Sampling, targeting 100 respondents determined using the Lemeshow formula. Data analysis methods include classical assumption tests, simple linear regression analysis methods include classical assumption tests, simple linear regression analysis, and hypothesis testing. The simple linear regression analysis resulted in the equation Y= 5.567 + 0.768X. The coefficient of determination indicates that 60.9% of purchasing decisions are explained by the variables studied, while the remaining percentage is influenced by factors outside the scope of this research. The T-test results demonstrate that the Marketing Mix (X) significantly impacts Purchasing Decisions (Y) (0.000<0,050)
The Influence of Motivation On Employee Productivity at PT. Telkom Tbk. Makassar Branch Muhammad Junaid Kamaruddin
Economic, Management, Business and Accountancy International Journal Vol. 1 No. 2 (2024): Economic, Management, Business and Accountancy International Journal
Publisher : MJK PUBLISHER

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Abstract

This study aimed to analyze the effect of motivation on employee performance at PT. Telkom Tbk. branch Makassar in 2012, in terms in aspects of external and internal motivation. The data were obtained from the presentation of data from the respondents (questionnaire), and the results of other studies that relefan with the object studied, in this case the primary data from the telecomucation company, PT. Telkom Tbk. Branch Makassar. The statistical analysis used in this study is multiple regression analysis using SPSS 18. The findings of this study suggest that the motivation variable consisting of external motivation and internal motivation simultaneously (together) and significantly effect on the productivity of employees in PT. Telkom Tbk. In 2012. This is evidenced by the results of the F test with a significance level below 0.05. External and internal motivation variable are partially and significantly effect on the productivity of the employees. This is evidenced by the results of the t test, independent variables are affect each dependent variable if the significance level below 0.05. External Motivation with a significance level of 0.037 and Internal Motivation with significance level of 0.048 The Most dominant vanable affecting employee productivity is external motivation. This is evidenced by the Beta coefficient of external motivation greater than the internal motivation that is equal to 0522.
The Influence of Green Marketing, Brand Image and Customer Orientation on Purchase Intention of Zorlien Led Products Moderated by Internet Technology Muhammad Junaid Kamaruddin; Rahmi Darnis
Economic, Management, Business and Accountancy International Journal Vol. 1 No. 2 (2024): Economic, Management, Business and Accountancy International Journal
Publisher : MJK PUBLISHER

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Abstract

This research is a direct consumer buying interest in zorlien led products based on green marketing, brand image and customer orientation through internet technology consisting of 250 questionnaire respondents who have been filled in by consumers. The results of 250 respondents consisting of 17 indicators using smartpls were declared valid, because the validity test value above the average> 0.5 and the reliability test above the average> 0.7. The results of the brand image hypothesis test, green marketing, customer orientation and internet technology on purchase intention are significant, but when coded the results are not significant
The Influence of Leadership, Motivation, and Discipline on The Consistency of Employee Performance Levels (Case Study at The General Bureau of The Ministry of State Secretariat Republic of Indonesia) Supriyatin; Zainal Rahman
Economic, Management, Business and Accountancy International Journal Vol. 2 No. 1 (2025): Economic, Management, Business and Accountancy International Journal
Publisher : MJK PUBLISHER

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Abstract

This research aims to determine the influence of leadership through consistency on performance, to determine the influence of motivation through consistency on performance, to determine the influence of discipline through consistency on performance. This research method uses questionnaires and observation methods, the type of data used is quantitative data, the data source used is primary data. The population in this study were employees at the General Bureau of the Ministry of State Secretariat of the Republic of Indonesia. The number of samples was 119. Data collected from the questionnaire was processed using the SPSS version 30 application. The results of this research conclude that there is a significant influence on each independent variable (Leadership, Motivation, Discipline) through intervening (Consistency) on the dependent variable (Performance).
Sustainable Herbal Hair Tonic for Middle-Aged Health and Wellness Ridho Iswandi; Usep Suhud
Economic, Management, Business and Accountancy International Journal Vol. 2 No. 1 (2025): Economic, Management, Business and Accountancy International Journal
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Abstract

In order to address hair health issues associated with aging and hormonal decline, this study investigates the creation of a natural hair tonic for individuals between the ages of 40 and 60. The purpose of the study is to evaluate how well herbal compounds, such as ginseng, aloe vera, and rosemary, can promote hair growth, strengthen the scalp, and improve general health. The study determines how these key ingredients support blood circulation, follicle nourishment, and DHT hormone regulation through a qualitative examination of scholarly literature and case studies. The results show that a natural hair tonic improves psychological well-being by boosting confidence and self-image in addition to reducing hair loss and strengthening hair structure. Additionally, by providing a safe and environmentally friendly substitute for items based on chemicals, this innovation advances Sustainable Development Goal (SDG) 3. According to the study's findings, using herbal formulations in the manufacturing of hair tonics has advantages for the environment and human health, making it a smart move for middle-aged people' overall wellbeing.
The Role of Tumbler Products In Supporting Sustainable Consumption and Production in Generation Z Dinda Suchi Wulandari; Usep Suhud
Economic, Management, Business and Accountancy International Journal Vol. 2 No. 1 (2025): Economic, Management, Business and Accountancy International Journal
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Abstract

The purpose of this study is to investigate how using tumblers might promote sustainable production and consumption, especially among Generation Z. By examining pertinent studies on green marketing, the Theory of Planned Behaviour, and sustainable consumption, the study takes a conceptual approach. According to the research, tumblers have changed from being basic drinking vessels to representing young people's ecologically sensitive way of life. Purchase intention and tumbler uptake are greatly impacted by a few important influencing variables, including as accessibility, social influence, favorable environmental views, and green marketing strategies. Using tumblers not only helps reduce plastic waste but also supports Sustainable Development Goal (SDG) 12 by reinforcing youth's social identity as change agents. According to the study's findings, tumblers are a major factor in changing consumer habits and are a long-term solution to reduce dependency on single-use plastics.
The Implementation of Green Business in Coffee Shops to Support SDG 12 Alvin Ferdiansyah; Usep Suhud
Economic, Management, Business and Accountancy International Journal Vol. 2 No. 1 (2025): Economic, Management, Business and Accountancy International Journal
Publisher : MJK PUBLISHER

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Abstract

The increasing environmental impact caused by the coffee shop industry has raised the urgency for adopting sustainable business practices. This study aims to examine the implementation of green business practices in coffee shops as a strategy to support Sustainable Development Goal 12 (Responsible Consumption and Production). Using a qualitative-descriptive method based on secondary data analysis and literature review, this paper explores various sustainability initiatives including waste reduction, sustainable sourcing, energy and water efficiency, and consumer education. The findings reveal that adopting green business strategies not only helps reduce environmental footprints but also enhances customer loyalty, brand competitiveness, and operational efficiency. However, challenges such as high initial investment costs, limited sustainable supply chains, and low consumer awareness remain significant obstacles. To overcome these challenges, the study suggests strategic collaborations with communities and governments, offering incentives to eco-conscious customers, and utilizing digital technologies to optimize sustainability efforts. This study contributes to enriching insights into how coffee shops can create added value while achieving environmental, economic, and social benefits simultaneously.
The Effect of Local Product Challenges and Somethinc Product Innovation on Competitive Advantage with Technology Orientation as a Moderation Fauziah; Muhammad Junaid Kamaruddin; Galuh Sukmaranti
Economic, Management, Business and Accountancy International Journal Vol. 2 No. 1 (2025): Economic, Management, Business and Accountancy International Journal
Publisher : MJK PUBLISHER

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Abstract

This study aims to re-confirm whether there is an effect of product challenges and product innovation on competitive advantage moderated by technology orientation. And to determine the relationship between Technology Orientation motive in strengthening product challenge variables and product innovation. This study can provide Local Product Challenges that can be used as a reference for local beauty product entrepreneurs to know how to face competition by making superior products through technology-oriented product innovation. This study uses the structural equation modeling analysis method. The research design uses causality which aims to test the direct effect and moderating effect between variables. The software used is SmartPLS (Partial Least Square). Based on the results of the study, the Product Innovation Hypothesis Test and technology orientation significantly affect competitive advantage. . Based on the T-Statistic value of 3.608, and P Value of 0.000 and Coefficient Value of 0.328, it can be interpreted that these variables are interrelated and this Hypothesis is significant or accepted.

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