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Jurnal Ilmu Administrasi Bisnis

jiab
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Published by Universitas Diponegoro

ISSN : - EISSN : 27461297 DOI : 10.14710/jiab

Core Subject : Economy,

Economics, Econometrics & Finance

Jurnal Ilmu Administrasi Bisnis diterbitkan oleh Jurusan Ilmu Administrasi Bisnis Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Diponegoro.

Arjuna Subject : -

Articles 22 Documents

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Search results for , issue "Vol 8, No 1 (2019)" : 22 Documents clear

PENGARUH KEPEMIMPINAN DAN BUDAYA ORGANISASI TERHADAP DISIPLIN KERJA (Studi Kasus Pada Usaha Tenun Dan Batik Toraja di Magelang) Leonita Biovani Pertis Bata; Ari Pradhanawati
Jurnal Ilmu Administrasi Bisnis Vol 8, No 1 (2019)
Publisher : Universitas Diponegoro

This study aims to determine leadership, organizational culture and employee work discipline in Toraja Weaving and Batik Business in Magelang and obtain empirical evidence of the influence of organizational leadership and culture on employee work discipline in Toraja Weaving and Batik Business in Magelang partially or simultaneously. Population in research this is all employees in the Toraja weaving and batik business in Magelang which is as many as 30 people. Sampling uses saturated sampling techniques so that the entire population becomes a sample. Research data sources use primary data and secondary data. Data collection techniques using interviews, documentation and questionnaires with a measurement scale in the form of linkert scale. Data analysis using multiple regression after fulfilling the test of validity, reliability and classical assumption test. The results showed that leadership, organizational culture were in good criteria and the majority employee work discipline was in high criteria. There is an influence of leadership on employee work discipline with a value of t count = 2.695 and significance = 0.012 <α = 0.05. There is an influence of organizational culture on employee work discipline with t count = 2.189 and significance = 0.037 <α = 0.05. There is a simultaneous influence of leadership and organizational culture on employee work discipline with t count = 10.833 and significance = 0.000 <α = 0.05.

PENGARUH PERSEPSI MANFAAT, TARIF DAN KEPERCAYAAN TERHADAP KEPUTUSAN PENGGUNAAN PRODUK E-MONEY (STUDI KASUS PADA PENGGUNA LAYANAN GO-PAY DI KOTA JAKARTA) Muhammad Adi Wibowo; Sri Suryoko
Jurnal Ilmu Administrasi Bisnis Vol 8, No 1 (2019)
Publisher : Universitas Diponegoro

The growth of non-cash transactions is still less than optimal in Indonesia, especially, when it sees from low number of public awareness and from e-money products distribution that are still concentrated in Jakarta. In Jakarta itself, there are many choices of e-money service products and it is known that the most widely used e-money product is Go-Pay. The problem in this study is that Go-Pay as the most widely used product of e-money services apparently still has many problems and still has high number of complaints from 2016 - 2017. The purpose of this study is to determine the effect of perceived of usefulness, fare and trust on decision to use e-money service products Go-Pay in Jakarta. This type of research is explanatory research, with total of sample is 100 respondents with a sampling technique using non-probability sampling with an accidental sampling approach. The analytical method uses validity test, reliability test, classic assumption test, correlation coefficient, determination coefficient, simple linear regression analysis, multiple linear regression analysis, and significance test (t test and f test) using the SPSS version 16.0 application. Perceived of usefulness variable is in the high category. The value of t count (4.106) > t table (1.984). The correlation coefficient is 0.383 and the coefficient of determination is 14.7%. Fare variable is in the high category. The value of t count (4,348) > t table (1,984). The correlation coefficient is 0.402 and the determination coefficient is 16.2%. Trust variable is in the high category. The value of t count (4.486) > t table (1.984). The correlation coefficient is 0.413 and the determination coefficient is 17.0%. Decision to use variable is in the high category. The value of f count (17,617) > f table (2,70).Conclusion of this study is perceived of usefulness, fare and trust are equally influential on decision to use. It states that if perceived of usefulness is high, and fare is high, and trust is high. it will make a higher result for decision to use. This can be seen in this study that users of the Go-Pay service, variable perceived of usefulness, fare and trust together have a strong influence on decision to use.

PENGARUH KUALITAS PELAYANAN, KEBERAGAMAN MENU, DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN DI ANGKRINGAN ARIESTA SEMARANG Rafi Oktavianto; Wahyu Hidayat
Jurnal Ilmu Administrasi Bisnis Vol 8, No 1 (2019)
Publisher : Universitas Diponegoro

The development and competition of the culinary services business is increasing rapidly. They compete in providing the best service to retain their customers. This research was conducted on Angkringan Ariesta semarang. From sales data of Angkringan Ariesta semarang it can be found that there are fluctuations of sales and amount of Angkringan Ariesta semarang consumer’s complaints related service quality and food delicacy. As a micro small business that engaged in service sector, Angkringan Ariesta semarang must provide good service to its customers, good service is equal, menu diversity, and with price according to what is given by Angkringan Ariesta semarang.This study aims to determine the effect of service quality (X1), menu diversity (X2) and price (X3) on consumer purchasing decisions (Y) on Angkringan Ariesta Semarang. Type of research that used is explanatory research with data collection methods using interviews and data collection tools using questionnaires with a sample of 100 respondents Angkringan Ariesta Semarang customers using the Purposive Sampling method. The analysis technique used are validity test, reliability test, simple linear regression, multiple linear regression, t test, and F test with SPSS 16. From the result of research indicate that service quality have strong influence to purchasing decision equal to 51,5%, while menu diversity have strong influence to purchasing decision equal to 61%, and price influence strong enough to decision of purchase equal to 64,1%. It shows that price variable to purchase decision variable has higher influence than service quality and menu diversity variable. Suggestions that can be given to increase purchasing decisions are Angkringan Ariesta must be brave to compete in providing low prices because they are considered important by consumers, but still lack the attention of micro-small businesses such as price compatibility with the quality of angkringan, a comparison between Ariesta and other equivalent.

Pengaruh Harga dan Promosi Terhadap Keputusan Pembelian Mobil Produk Wuling (Studi Pada Konsumen Mobil Wuling di Kota Semarang) Rizal Putra Amanda; Sendhang Nurseto
Jurnal Ilmu Administrasi Bisnis Vol 8, No 1 (2019)
Publisher : Universitas Diponegoro

In the modern era like today in carrying out its activities, humans are increasingly dependent on machine assistance, especially in the field of transportation. One of them is a car. Wuling Motors is a Chinese vehicle brand run by Liuzhou Wuling Automobile Industry Co., Ltd. Based on data from the Indonesian Automotive Industries Association (Gaikindo) in 2018, Wuling sales in every month always increase and at the beginning of 2018 it can enter into the 10 best-selling brands in 2018, but the problems that occur in the sales figures in the last 5 months have not yet reached company sales target. This study aims to find out how the influence given by price and promotion to the purchase decision of Wuling car in Semarang City. The type of research used is explanatory research where the data collection technique used is by using questionnaire tool, the sample used amounted to 100 people by using purposive sampling technique. Respondents selected are consumers who make purchasing decisions Wuling car in Semarang City. The methodology used to analyze primary data in this research is validity test, reliability test, correlation coefficient, coefficient of determination, simple linear regression, multiple linear regression, and significance test (t and F test) with SPSS 16.0. The results showed that price significantly influence the purchase decision of 31.5% while the balance is influenced by many factors beside price. Promotion has a significant effect on purchasing decision of 40,4% while the balance is explained by many factors beside promotion. Meanwhile, simultaneously price and promotion have a significant effect on purchasing decision equal to 49,3% while the balancing influenced by many factors beside price and promotion. It means better the price and promotion, the higher the purchase decision of Wuling car. In addition, the promotion has the greatest influence with regression coefficient value of 0.587. Based on the results of the study, the researchers have suggestion for Wuling Motors providing quality products that are better at increasing promotions and providing prices that are in accordance with the value of the products offered.

PENGARUH HARGA, PRODUK, DAN LOKASI TERHADAP KEPUTUSAN PEMBELIAN DI PEACOCKOFFIE, SEMARANG Anggun Setya Ningrum; Sri Suryoko
Jurnal Ilmu Administrasi Bisnis Vol 8, No 1 (2019)
Publisher : Universitas Diponegoro

The rapid growth of coffee shops in a few years has made competition even tighter. Consumer behavior in decision making is influenced by several factors including price, product, and location. Peacockoffie is one of the well-known coffee shops in the city of Semarang. The problem in this research is what caused the increase and decrease in Peacockoffie's annual sales turnover in the period 2013 to 2017 amid the mushrooming of coffee shops in Semarang City. The results of the study show that the price, product, and location variables have a positive and significant influence on purchasing decisions. Of the three variables analyzed, product variable coefficients are greater than price variables and location variables. From the three variables also obtained results that the price variable has a greater influence on the purchasing decisions of Peacockoffie Semarang, which is equal to 0.955, while the location variable is 0.776 and the product variable is 0.687. The results of this study indicate that although price variables are relatively cheap, product variables are considered satisfactory, and location variables are quite strategic, but there are other factors that influence consumer purchasing decisions in Peacockoffie Semarang, ie consumers do not make Peacockoffie a top priority compared to other existing coffee shops in the city of Semarang. The researcher suggested that Peacockoffie improve the quality of the products offered, such as adding more innovations in the products offered and in the presentation of products to be a product advantage compared to other coffee shops. As well as enhancing branding, Peacockoffie is a comfortable and good place to enjoy coffee.

PENGARUH CITRA MEREK, KUALITAS PRODUK DAN PELAYANAN PURNA JUAL TERHADAP LOYALITAS KONSUMEN (Studi pada Pengguna Handphone Samsung di Kota Semarang) Putra, Endica Arnandhitya; Nurseto, Sendhang
Jurnal Ilmu Administrasi Bisnis Vol 8, No 1 (2019): Jurnal Ilmu Administrasi Bisnis
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (354.526 KB)

This research is aimed to know the impact of brand image, product quality and after sales service to the Samsung handphone customers loyalty in Semarang. The type of this research is explanatory research,the data collecting technique is quisioners with 100 respondends as the sample, purposive sampling and accidental technique are used. The chosen respondends are customers who buy and use Samsung handphone in Semarang. Methodology used to analyze the main data is validity test, reliability test, correlation coefficient, determination coefficient, simple linear regression, double linear regression and significance test (test t and F).The research result shows that brand image has signifficance impact to customers loyalty for 28.1%. The product quality has 38,9% impact on customer loyalty. After sales service has 25,4 % impact to customers loyalty. Simultaneously, brand image,product quality, and aftersales service has signifficant impact to customers loyalty for 48,1 % while the rest is influnced by other factors beside brand image, product quality, and after sales service. It means that the better the brand image,product quality and after sales service the higher the loyalty of Samsung handphone customers.

Pengaruh Kualitas Pelayanan Dan Harga Terhadap Keputusan Pembelian Layanan Internet MNC Play Media Semarang Salasa Widagda; Apriatni Endang Prihatini
Jurnal Ilmu Administrasi Bisnis Vol 8, No 1 (2019)
Publisher : Universitas Diponegoro

The number of internet users continues to increase, in order to access the internet users must subscribe to internet service providers, one of which is MNC Play Media. MNC Play Media Semarang experienced a decrease in the percentage of sales targets from 2015 - 2017 and never been nominated for the TBI award in the Fixed ISP category from 2014 - 2017. According to APJII the factors that influence ISP selection are service quality and price. This study aims to determine the effect of service quality and price on purchasing decisions. The type of research is explanatory research and sampling using the nonprobability sampling technique purposive sampling method, collecting data using the google docs questionnaire. The number of samples used was 100 respondents from Semarang City. This study uses quantitative and qualitative analysis with validity, reliability, correlation coefficients, coefficient of determination, simple and multiple regression, significance of t test, and F test. The results of the study show that service quality and price variables have a strong and positive influence on purchasing decisions. Service quality and price variables show 0.651 that the relationship between the two variables to purchasing decisions has a strong relationship. The service quality variable in the determination test (R square) shows 35.7% influence purchasing decisions, so 64.3% is influenced by other factors. The price variable in the determination test (R square) shows that 23.6% affects purchasing decisions, so 76.4% is influenced by other factors.

PENGARUH ELECTRONIC WORD OF MOUTH DAN PERCEIVED RISK TERHADAP KEPUTUSAN PEMBELIAN PADA KONSUMEN TOKOPEDIA Ramadhani, Ritma; Prihatini, Apriatni Endang
Jurnal Ilmu Administrasi Bisnis Vol 8, No 1 (2019): Jurnal Ilmu Administrasi Bisnis
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (331.213 KB)

The purpose of this study is to determine the effect of electronic word of mouth (e-WOM) and perceived risk to the purchasing decision at Tokopedia. This type of research is explanatory research. Sampling technique using nonprobability with purposive technique. The number of samples taken as many as 100 respondents, which are the consumer of Tokopedia. In this study assisted by IBM SPSS 21.0 system. The results showed that electronic word of mouth (e-WOM) influences the purchasing decision by contributing 24.4% while the rest is influenced by factors other than e-WOM. Perceived risk influences the purchasing decision by contributing 26.8% while the rest is influenced by factors other than perceived risk. Meanwhile, simultaneously electronic word of mouth (e-WOM) and perceived risk influence to purchasing decision by donating 33.3% while the rest influenced by factors other than electronic word of mouth (e-WOM) and perceived risk. Based on the calculation of Test F shows that there is a significant influence between electronic word of mouth (e-WOM) and perceived risk to the purchasing decision. This means the better electronic word of mouth (e-WOM) and perceived risk, the higher the purchasing decision at Tokopedia. Suggestions in this research is Tokopedia must encourage its consumers to write a more complete and clear review by providing reward points and also for Tokopedia to improve its services and provide education about the transaction mechanism so that consumers have a good risk perception towards Tokopedia.

ANALISIS PENGEMBANGAN USAHA MELALUI INOVASI PRODUK PADA UMKM KERAJINAN MONEL DI SENTRA KERAJINAN MONEL KRIYAN JEPARA (Studi pada UMKM di Sentra Kerajinan Monel Kriyan Jepara) Muhammad Rizky Alamsyah; Rodhiyah Rodhiyah
Jurnal Ilmu Administrasi Bisnis Vol 8, No 1 (2019)
Publisher : Universitas Diponegoro

Kriyan monel craft is one of the superior products in Jepara Regency. Therefore, the development of monel Kriyan MSMEs is important, including through Innovation. The problems that occur in monel craft are facing competition from foreign countries, especially from China. The objectives of this study were: 1) to know the condition of MSMEs in the center of Kriyan monel craft. 2) Knowing the business development of SME craft monel in Kriyan Kalinyamatan Jepara village. 3) Knowing the innovations made on monel Kriyan craft products, 4) Knowing business development and innovation in monel Kriyan Kalinyamatan Jepara craft products. The method of this research is qualitative descriptive. The research locus was conducted at the Kriyan village monel craft center, Jepara. The subjects of this study are producers or craftsmen, as well as monel traders. The data in this study were obtained from MSMEs, monel craftsmen and traders. The results of research in the field are known to 59 SMEs who are in the center of Kriyan monel craft. Of these, there are 44 small MSMEs or around 75 percent, medium MSMEs totaling 8 MSMEs or 13 percent and large MSMEs as many as 7 MSMEs or 12 percent. The conclusion is that based on the number of workers owned by most MSMEs, the monel craft at the Kriyan monel craft center is a small MSME status. Conclusion: Large MSMEs are more innovative than small MSMEs due to limited human resources. It is necessary to innovate product development through product design innovation, equipment innovation, marketing innovation and innovation of small and medium MSME production facilities in order to further increase sales and competitiveness until finally business development occurs, the advice given to MSME players is internal consolidation through strengthening organization or association. Then increase the capacity of business people and build communication and cooperation with relevant stakeholders to find solutions to develop monel craft business.

PENGARUH HARGA DAN KUALITAS PELAYANAN TERHADAP MINAT BELI ULANG (Studi Kasus pada Pengguna Jasa Taksi Kosti Semarang) Mutami M; Agus Hermani DS
Jurnal Ilmu Administrasi Bisnis Vol 8, No 1 (2019)
Publisher : Universitas Diponegoro

Kosti Taxis as one of the transportation companies still have consumers who have a low repurchase interest. This is due to the increasing number of online taxis that have sprung up at lower prices and the quality of services is not much different This study aims to find out how the influence provided by price and quality of service on the repurchase interest of Kosti Taxis. The type of sampling uses purposive sampling. The type of research used is the type of explanation (explanatory research) while the data collection technique uses a questionnaire with the Likert measurement scale. The number of samples used in this study were 100 respondents. The results of this study indicate that the variable price and service quality each have a significant, strong and positive influence on repurchasing interest. Two variables have been tested in stages or together show the results that the price variable (0.508) and service quality (0.102) simultaneously have a positive influence on the repurchase intention variable. The amount of contribution owned by the price variable is greater than the amount of contribution owned by the quality of service, the coefficient of determination (R²) for the price variable of 45.4% and service quality of 16%.

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Contact Name
Sari Listyorini

Contact Email
sariadbis96@gmail.com

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jiabundip@gmail.com

Editorial Address
Departemen Administrasi Bisnis, Fakultas Ilmu Sosial & Ilmu Politik, Universitas Diponegoro, Jl. Prof. H. Soedarto, S.H. Tembalang, Semarang, Jawa Tengah, Indonesia

Location
Kota semarang,

Jawa tengah

INDONESIA

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Sari Listyorini

Contact Email sariadbis96@gmail.com

Phone +6283848898843

Journal Mail Official jiabundip@gmail.com

Editorial Address Departemen Administrasi Bisnis, Fakultas Ilmu Sosial & Ilmu Politik, Universitas Diponegoro, Jl. Prof. H. Soedarto, S.H. Tembalang, Semarang, Jawa Tengah, Indonesia

Location Kota semarang, Jawa tengah INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

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Abstract

Contact Name
Sari Listyorini

Contact Email
sariadbis96@gmail.com

Phone
+6283848898843

Journal Mail Official
jiabundip@gmail.com

Editorial Address
Departemen Administrasi Bisnis, Fakultas Ilmu Sosial & Ilmu Politik, Universitas Diponegoro, Jl. Prof. H. Soedarto, S.H. Tembalang, Semarang, Jawa Tengah, Indonesia

Location
Kota semarang,

Jawa tengah

INDONESIA