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Diponegoro Journal of Management
Published by Universitas Diponegoro
ISSN : -     EISSN : -     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
Media publikasi karya ilmiah lulusan S1 Prodi Manajemen Fakultas Ekonomika dan Bisnis Universitas Diponegoro yang memuat berbagai hasil penelitian maupun kajian mengenai manajemen keuangan, manajemen sumber daya manusia, manajemen pemasaran, manajemen strategik dan manajemen operasional.
Arjuna Subject : -
Articles 1,453 Documents
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Pengaruh ATM, BOPO, NPL, LDR, dan ESG terhadap Profitablitias Bank Umum di Indonesia Jefry Jefry; Foza Hadyu Hasanatina
Diponegoro Journal of Management Volume 15, Nomor 3, Tahun 2026
Publisher : Faculty of Economics and Business Diponegoro University

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Abstract

This study aims to examine the relationship between Automated Teller Machines (ATMs), Break Even Point of Operating Expenses to Operating Income (BOPO), Non-Performing Loan (NPL), Loan-to-Deposit Ratio (LDR), and Environmental, Social, and Governance (ESG) considerations with Return on Assets (ROA). Using a sample of companies listed on the Indonesia Stock Exchange (IDX) from 2019 to 2024, the sample was selected through purposive sampling, comprising a total of 25 companies meeting specific criteria. The analytical approach employed was panel data regression analysis, with the Fixed Effects Model used as the preferred method to directly assess the relationships between independent variables and ROA. The findings indicate that ATMs have an insignificant negative relationship with ROA. Conversely, BOPO, NPLs, and LDR exhibit significant negative relationships with ROA. ESG demonstrates a positive, albeit insignificant, relationship with ROA. Overall, a significant association was observed between these variables and ROA.
The Impact of Corporate Social Responsibility Disclosure on Profitability (Roa): A Study on Manufacturing Companies In Asean–5 Countries 2019-2023 Marsandha Azzahra Paramita; Harjum Muharam
Diponegoro Journal of Management Volume 15, Nomor 2, Tahun 2026
Publisher : Faculty of Economics and Business Diponegoro University

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Abstract

This research aims to analyze the impact Corporate Social Responsibility (CSR) has on the Profitability of manufacturing companies across the ASEAN-5 countries during the 2019-2023 period. The variables identified are dependent variable Profitability, measured through Return on Assets (ROA), and independent variable, Corporate Social Responsibility (CSR) calculated according to the GRI standards. Samples used to conduct this research were collected through purposive sampling from 87 manufacturing companies listed in Indonesia Stock Exchange (IDX), Bursa Malaysia, Singapore Exchange (SGX), Stock Exchange of Thailand (SET) and Philippines Stock Exchange (PSE) during 2019-2023 as data required to analyze the calculation of variables in this study. Research data were obtained from companies annual or sustainability report and the Bloomberg terminal. The data was examined through multiple linear regression analysis and Hypothesis Testing in EViews version 12. This concludes the relationship indicated between the variable CSR and Profitability (ROA) results in a significant positive impact. Thus, hypothesis for this study is accepted. Furthermore, this study incorporates control variables SIZE, AGE, and GROWTH. Findings indicates a positive significant impact GROWTH has on ROA, while others show insignificancy.
Pengaruh Berbagi Pengetahuan terhadap Perilaku Kerja Inovatif dengan Variabel Intervening Komitmen Afektif: Studi pada Perawat Rumah Sakit Roemani Muhamadiyah Semarang Engel Tekege; Intan Ratnawati
Diponegoro Journal of Management Volume 14, Nomor 4, Tahun 2025
Publisher : Faculty of Economics and Business Diponegoro University

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Abstract

Knowledge sharing is the practice of individuals within an organisation exchanging information, skills, data, and experiences to build mutual understanding and improve organisational performance. This study aims to analyse the effect of knowledge sharing on innovative work behaviour with affective commitment as a mediating variable. The study was conducted on permanent nurses at Roemani Muhammadiyah Hospital in Semarang using a quantitative approach. Data collection was carried out through a questionnaire distributed via Google Form to the entire population of 255 permanent nurses as respondents, using an accidental sampling technique, resulting in 100 samples, and analysed using the Structural Equation Modelling (SEM) method based on Partial Least Squares (PLS). The results of the study indicate that knowledge-sharing activities have a positive and significant effect on both affective commitment and innovative work behaviour. Furthermore, affective commitment was proven to partially mediate the relationship between knowledge sharing and innovative work behaviour. These findings contribute to management efforts to promote a culture of knowledge sharing and enhance innovation within the organisational environment.
Analisis Pengaruh Promosi, Brand Ambassador, dan Persepsi Harga terhadap Keputusan Pembelian Melalui Minat Beli sebagai Variabel Mediasi: Studi Kasus Pembelian Revlon di E-Commerce Naufal Afif Santoso; Imroatul Khasanah
Diponegoro Journal of Management Volume 15, Nomor 1, Tahun 2026
Publisher : Faculty of Economics and Business Diponegoro University

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Abstract

This study was conducted to analyze the influence of promotion, brand ambassador, and price perception on purchase decisions with purchase intention as a mediating variable for Revlon products in e-commerce. The background of this research is based on the intense competition in the online cosmetics industry, which requires companies to implement appropriate marketing strategies to retain consumers. The data were obtained from a total of 140 respondents who had purchased Revlon products through marketplaces. The data collection was carried out using a questionnaire consisting of closed-ended questions on a 5-point Likert scale, which was distributed online. The analysis was conducted using the Partial Least Squares-Structural Equation Modeling (PLS-SEM) method with the help of SmartPLS 4 software. The results show that promotion does not have a significant effect on purchase intention, while brand ambassador and price perception have a positive and significant effect on purchase intention. Furthermore, purchase intention does not have a significant effect on purchase decisions.
Pengaruh Disiplin Kerja, Gaya Kepemimpinan, dan Motivasi Kerja Intrinsik terhadap Kinerja Karyawan PT. Valbury Asia Futures Semarang Nicolas Permadi; Ismi Darmastuti
Diponegoro Journal of Management Volume 14, Nomor 4, Tahun 2025
Publisher : Faculty of Economics and Business Diponegoro University

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This study examines the influence of work discipline, leadership style, and intrinsic work motivation on employee performance at PT. Valbury Asia Futures Semarang. Using a quantitative survey approach, data were collected through questionnaires from 38 employees. The results of multiple linear regression analysis show that all three variables jointly have a significant impact on employee performance. Partially, work discipline has the strongest effect, followed by intrinsic motivation, while leadership style shows no significant influence. The findings highlight the importance of strengthening discipline, enhancing intrinsic motivation, and adapting leadership approaches to improve performance outcomes.
Pengaruh Impulsive Buying Tendency terhadap Impulsive Buying, Kepuasan Pelanggan, dan Niat Keberlanjutan dengan Moderasi Stimulus dan Hedonic Motive: Studi pada Pelanggan The Body Shop Sendy Chandra Kirana; I Made Sukresna
Diponegoro Journal of Management Volume 15, Nomor 3, Tahun 2026
Publisher : Faculty of Economics and Business Diponegoro University

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Abstract

This study is motivated by The Body Shop’s declining performance amid shifting consumer behaviour toward e-commerce platforms. Although known as a pioneer in ethical beauty products, the company faces serious challenges due to its inability to adapt to digital dynamics, particularly in leveraging impulse buying as a sales driver. In this context, impulsive buying behaviour is influenced by the interaction between external stimuli (promotions and app quality) and internal factors such as impulsive buying tendency and hedonistic motives. This study aims to analyse these factors and their impact on customer satisfaction and intention to continue. This study employs a quantitative approach using a survey distributed to 257 student respondents at Diponegoro University who have previously purchased The Body Shop products online. Data analysis employed Structural Equation Modelling (SEM) using AMOS to test causal relationships among variables, including mediation and moderation effects. Validity, reliability, and goodness-of-fit tests were conducted to ensure the model’s suitability. The results of the study indicate that all hypotheses were significantly accepted. Impulsive buying tendency was found to positively affect e-impulsive buying, and this relationship was strengthened by the stimulus. E-impulsive buying positively affects customer satisfaction, which in turn has a very strong effect on the intention to continue. Additionally, the impulsive buying tendency also has a direct effect on customer satisfaction, while the hedonic motive moderates the relationship between e-impulsive buying and customer satisfaction. However, empirical findings indicate low levels of impulsive buying, customer satisfaction, and repurchase intention among The Body Shop consumers, suggesting a failure to establish an optimal chain of impulsive satisfaction. The implications of this study underscore the importance of revitalising digital stimulus strategies, enhancing hedonistic experiences through interactive features, and optimising the impulsive purchasing process to improve customer satisfaction and loyalty. This study also has limitations regarding its single subject and the limited geographical scope of respondents; therefore, future research is recommended to conduct comparative studies, expand the sample, and integrate qualitative approaches to gain a deeper understanding.
Pengaruh Search Engine Marketing, Social Media Marketing, Digital Presence, Dan Customer Engagement Terhadap Customer Loyalty Melalui Brand Image Dan Trust Sebagai Mediasi: Studi Pada Pengguna Gojek Di Kota Semarang Theo Benaya Saragih; Kardison Lumban Batu
Diponegoro Journal of Management Volume 15, Nomor 3, Tahun 2026
Publisher : Faculty of Economics and Business Diponegoro University

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Abstract

This study aims to analyze the influence of search engine marketing, social media marketing, digital presence, and customer engagement on brand image, as well as their implications for trust and customer loyalty. This research employs a quantitative approach using Structural Equation Modeling (SEM) with AMOS version 24. Data were collected through questionnaires distributed to 100 respondents who are users of Gojek in Semarang City. The results indicate that customer engagement has the most dominant positive effect on brand image, followed by social media marketing, which also shows a significant positive influence. Meanwhile, digital presence has a significant negative effect, and search engine marketing does not have a significant effect on brand image. Furthermore, brand image has a positive and significant influence on both trust and customer loyalty, with trust emerging as the strongest determinant of customer loyalty. The model fit evaluation shows that most goodness-of-fit indices, such as RMSEA, CFI, and TLI, meet the recommended criteria, indicating that the model is acceptable. This study highlights that customer engagement and trust are key factors in building customer loyalty, rather than merely increasing digital exposure.
Fakultas Ekonomika dan Bisnis, Universitas Diponegoro Okti Wulandari; Harry Soesanto
Diponegoro Journal of Management Volume 14, Nomor 4, Tahun 2025
Publisher : Faculty of Economics and Business Diponegoro University

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This study aims to analyse the influence of customer experience and e-servicescape on repurchase intention, with emotional attachment as an intervening variable, among Shopee consumers in Semarang City. The sample for this study comprised 108 consumers in Semarang City who were at least 17 years old and had shopped on Shopee at least twice. Data collection was conducted via a questionnaire, which was then analysed using Structural Equation Modelling (SEM) in AMOS. The results of this study indicate that customer experience has a positive and significant effect on emotional attachment, e-servicescape has a positive and significant effect on emotional attachment, customer experience has a positive and significant effect on repurchase intention, e-servicescape has a positive and significant effect on repurchase intention, and emotional attachment has a positive and significant effect on repurchase intention.
Pengembangan Budidaya Ikan Lele di Sendang Secekel Via Angelina Firdaus; Edy Raharja
Diponegoro Journal of Management Volume 15, Nomor 2, Tahun 2026
Publisher : Faculty of Economics and Business Diponegoro University

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The high level of catfish consumption in Indonesian, particularly in the City of Semarang, indicates significant opportunities for the development of freshwater aquaculture businesses. Sendang Secekel is a catfish farming enterprise that operates two business models, namely hatchery and grow-out cultivation. Differences in technical characteristics, cost structures, risk levels, and revenue contributions between these two activities require appropriate business planning. The main problem in this study is the absence of a structured business plan to determine the direction of business development. This study aims to analyze the business environment of catfish farming at Sendang Secekel, assess the feasibility of hatchery and grow-out activities, and develop a business plan. This study uses a descriptive qualitative method supported by a quantitative approach. Data were obtained through observation of farming activities, internal financial data, interviews with farming members and consumers, and literature studies. The analysis was conducted using SWOT analysis supported by IFAS and EFAS matrices, followed by a feasibility analysis covering market, operational, human resource, and financial aspects through the calculation of profit and loss projections, cash flow, Break Even Point, Net Present Value, Internal Rate of Return, and Payback Period. The results show that Sendang Secekel has main strengths in the availability of natural water resources and high market demand for consumption-size catfish. Grow-out farming contributes the largest share of revenue and is considered feasible as the main focus of business development, while hatchery activities serve as a supporting business to maintain supply sustainability.
Pengaruh Environmental, Social and Governance (ESG) terhadap Nilai Perusahaan Manufaktur Yang Terdaftar Di Bursa Efek Indonesia (BEI) pada tahun 2018-2022 Indri Oktaviyana Sari; Sugeng Wahyudi
Diponegoro Journal of Management Volume 14, Nomor 4, Tahun 2025
Publisher : Faculty of Economics and Business Diponegoro University

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Abstract

Sustainability issues involving environmental, social, and governance (ESG) aspects have gained global attention, particularly with the implementation of the Sustainable Development Goals (SDGs). In Indonesia, ESG reporting has become mandatory for public companies and financial institutions through POJK Regulation No. 51/POJK.03/2017. However, the understanding and implementation of ESG practices remain inconsistent, especially in the manufacturing sector, which plays a vital economic and environmental role. This study aims to examine the effect of ESG performance—both overall and by its components: environmental (ENV), social (SOC), and governance (GOV)—on the firm value of manufacturing companies listed on the Indonesia Stock Exchange (IDX) from 2018 to 2022. Firm value is measured using Tobin’s Q ratio, and ESG scores are obtained from the Bloomberg Terminal. The sample consists of 115 companies selected through purposive sampling. The data were analysed using multiple linear regression and classical assumption tests. The findings indicate that the overall ESG score and leverage (DAR) have a significant positive effect on firm value. However, the individual ESG pillars show varied effects: the environmental and governance scores negatively affect firm value but are not significant, whereas the social score has a positive but insignificant effect. These results suggest that ESG’s influence on firm value is not uniform and highlight the need for improved ESG implementation in Indonesia.

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