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Jurnal Manajemen Bisnis
Published by Universitas Muhammadiyah Yogyakarta
ISSN : 20868200     EISSN : 26226308     DOI : 10.18196/mb
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal Manajemen Bisnis is a bilingual English peer-reviewed journal published twice a year (in March and September) by Universitas Muhammadiyah Yogyakarta in Collaboration with the Association of Management Department of Muhammadiyah Universities (APSMA PTM). Since its first issued in March 2010, Journal of Management Business has been aimed at facilitating a better comprehension of research-based management business sciences among academicians and researchers and thus to give a positive contribution and influence on the world of management business sciences
Arjuna Subject : -
Articles 255 Documents
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Pengaruh Motivasi Intrinsik Dan Ekstrinsik Terhadap Kinerja Karyawan Dengan Kepuasan Kerja Sebagai Variabel Intervening Di Badan Pusat Statistik Provinsi Daerah Istimewa Yogyakarta Dharmayati, Agustina Siwi
Jurnal Manajemen Bisnis Vol 6, No 2: September 2015
Publisher : Universitas Muhammadiyah Yogyakarta

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Abstract

The purpose of this study is to examine and analyze the effects of intrinsic motivation and extrinsic motivation on the performance of employees in the Statistics of D.I. Yogyakarta Province. This study is also use job satisfaction as an intervening variable to analyze the effect of intrinsic motivation and extrinsic motivation on the performance of employees.The object of this study is the office of the Statistics of D.I. Yogyakarta Province, and the subject were all employees of the Statistic of D.I. Yogyakarta Province, with a total population of 72 employees. Overall these employees occupy the Division of Administration, Division of Social Statistics, Division of Production Statistics, Division of Distribution Statistic, Division of NWA, and Division of IPDS. Data was collected using a questionnaire method is to provide a list of questions or the questionnaire directly to the respondents, totaling 72 people.The data were examined and analyzed using the Smart-PLS. The results showed that the variable of intrinsic motivation and extrinsic motivation has a significant positive effect on job satisfaction. Furthermore, intrinsic motivation variables showed a significant positive influence on employee performance, but variable extrinsic motivation doesn’t have significant influence on the performance of employees. Then the job satisfaction is not mediating influence between intrinsic motivation on employee performance. And job satisfaction is not mediating influence between extrinsic motivation on employee performance.
Analisis Pengaruh Consumer Innovativeness Dan Market Maven Terhadap Opinion Leadership Fakhrudin, Arif
Jurnal Manajemen Bisnis Vol 8, No 2: September 2017
Publisher : Universitas Muhammadiyah Yogyakarta

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Abstract

Consumer in this time very inovatif conducting a process of product purchasing which they wish, at this situation consumer cope to look for the information as much as possible hitting product which they wish the. The information is obtainable from assorted of source and assorted of media. Usually consumer very paying attention to of problem categorize the product, do not take as problem of to hit the price problem, searching good quality, good model and also recognized brand.This research measure the influence of Consumer Innovativeness and Market Maven to Opinion Leadership on the use of transport service providers. Independent variable in research is Consumer Innovativeness and Market Maven. While variable dependen in this research is Opinion Leadership. Result from test of ANOVA or F Test got by F calculate 269.995 with level signifikan 0.000. so that probabilitas 0.000 compared to smaller level signifikan of equal to 0.05, hence can be said that by variable of Consumer Innovativeness and Market Maven by simultan have an effect on to Opinion Leadership, inferential that independent variable have an effect on the signifikan to variable dependen.
Persepsi Pelanggan terhadap Implementasi Proses Relationship Marketing pada Waroeng Spesial Sambal Yogyakarta Fakhrudin, Arif
Jurnal Manajemen Bisnis Vol 9, No 2: September 2018
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/mb.9257

Abstract

In modern marketing, paradigm of marketing has shifted, not only to create transaction for reaching success of marketing but company also should interact to customer in long term.The paradigm is called relationship marketing, principle thinking in this practice of marketing is to build closer relationship to create two-way communication in managing benefit relationship between customer and firm.This research measured perception of customer on implementation of process in relationship marketing of Waroeng Spesial Sambal Yogyakarta. Independent variables in this research were relationship marketing input including Understanding Customer Expectation (UCE), Building Service Partnership (BSP), Total Quality Management (TQM), and Empowering Employees (EE).Meanwhile dependent variables in this research were Customer Satisfaction (CS), Customer Loyalty (CL).From Anova test and F test, it could be found that all variables had significant F value of 0.000, so that probability 0.000 was less than significant level of 0.05.It could be concluded that result of all independent variables has effected significantly on all dependent variables.
KEINGINAN UNTUK BERTAHAN ATAU KELUAR DARI ORGANISASI DI UNIT BISNIS UMY Astuti, Isthofaina
Jurnal Manajemen Bisnis Vol 10, No 1: March 2019
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/mb.10166

Abstract

In an effort to improve the professionalism of Micro, Small and Medium Enterprises in managing their business, each leader of Micro, Small and Medium Enterprises must be able to predict the desire of Micro, Small and Medium Enterprises to leave the organization (turnover intention). Turnover intention will have an impact on human resource management and further impact on the ability of organizations to compete with other organizations.The high level of willingness to move in MSMEs is one of the factors reported by several previous studies as HR problems that affect the success of MSMEs.The factors referred to by previous studies as factors that are able to predict turnover intention are job satisfaction and organizational commitment. So, the aim of the research is to examine the effect of job satisfaction as an antecedent variable on organizational commitment to turnover intention, with organizational commitment as an intervening variable.In this research, some instruments were used: Mienisotta Satisfaction Questionnaire (MSQ) to measure job satisfaction, Allen and Mayer (1990) to measure organizational commitment, and Hom and Griffieth (1991) to measure turnover intention. Path Analysis wa used to analyze the data.The results showed that job satisfaction is an antecedent variable of organizational commitment, but not an antecedent variable of turnover intention. Whereas, organizational commitment is not an intervening variable for the correlation between job satisfaction and turnover intention.
PDC CORPORATE REBRANDING PROCESS TO BE CUSTOMBANDUNG Chan, Arianis; Eunike, Febe
Jurnal Manajemen Bisnis Vol 10, No 2: September 2019
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/mb.10181

Abstract

The purposes of this research are to determine the stages of the corporate rebranding process of PDC to Custombandung. PDC is a custom merchandise business that provides various types of products that can be customized by consumers. The method used was descriptive qualitative. The techniques of collecting data used were the interview, observation, and literature study. According to the result of this research, Custombandung had done the corporate rebranding process well. First, the repositioning stage was done with changing the brand identity and expanding the market. Second, the renaming stage was done with changing the name from PDC to Custombandung. Third, the redesign stage was done by changing the visual elements, which were a logo, website, and social media appearance and packaging. Fourth, the relaunch stage was done for the internal stakeholders and the external stakeholders. This research concludes that the corporate rebranding process by Custombandung has been done well.
The Role of Leadership in Improving Performance Through Organization Commitment, Motivation and Job Satisfaction of Village Employees Pahlawi, Lukman Ahmad Imron; Fatonah, Siti
Jurnal Manajemen Bisnis Vol 11, No 1: March 2020
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/mb.11191

Abstract

This study aims to analyze the role of leadership in improving performance through organizational commitment, motivation, and job satisfaction of village employees. This research is survey research. This study used primary data. The sample in this study was 100 villages. The sampling technique is using the census method. The data was obtained from the results of the distribution of questionnaires. The analytical tool in this study is regression. The results showed that there is a significant leadership relationship against organizational commitment, motivation, and job satisfaction. Leadership, organizational commitment, motivation, and job satisfaction were substantial to performance. The total R2 of 0.989 indicates the Performance Assessment from the variables of Leadership, Organizational Commitment, Motivation, and Job Satisfaction is 98.9%. Job satisfaction is the most effective variable in improving performance because it has the most significant importance.
The Indirect Impact of Busy Directors on the Relationship of Family Structure and Cash Flow Sensitivity of Cash (Empirical Research in Indonesia’s Manufacturing Sector 2013-2017) Santoso, Wahyu; Utama, Cynthia Afriani
Jurnal Manajemen Bisnis Vol 12, No 1: March 2021
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/mb.v12i1.9344

Abstract

Research aims: This research aimed to determine the impact of family structure on the cash flow sensitivity of cash (CFSC) in the manufacturing sector. It also investigates the indirect impact of busy directors as a moderating effect.Design/Methodology/Approach: Based on a sample of Indonesia’s manufacturing companies from 2013 to 2017, the researcher uses GLS regression models on this panel data calculated with robustness fit test at the firm’s level.Research findings: It indicated that family structure has a impact positively on cash flow sensitivity of cash and statistically significant. Meanwhile, the indirect impact of busy directors  found to have a impact negatively and weakened on the relationship of family structure and CFSC, it also indiciated that quality of busy directors is an tool of corporate governance that is effectively to monitor of every family firm’s decisions.Theoretical contribution: This article enriches previous literature by justifying the impact of busy directors on the relation between every each of family’s firm decision and CFSC. Furthermore, it showed us a metric for agency problems that is the sensitivity of cash to corporate cash flows.Implication policy: Based on POJK regulations, the context of busy directors in this research refers to the roles and duties of the Board of Commissioners (BOC) which concurrently hold positions for other public companies.Research Limitation/Implication: The implications suggest that almost most of Indonesian family corporation are tend to expropriate minority by extracting rents through coporate cash flow sensitivity of cash behavior. 
Pengaruh Sistem Informasi Pengelolaan Keuangan Daerah Dan Penerapan Anggaran Berbasis Kinerja Terhadap Kinerja Pemerintah Daerah Yuliani, Nur Laila
Jurnal Manajemen Bisnis Vol. 5 No. 2: September 2014
Publisher : Universitas Muhammadiyah Yogyakarta

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Abstract

This research aimed to examine the influance of local financial management information system and implementation of performance-based budgeting toward performance of local government and public accountability. The mainspring of this research is motivated by empirical studies on the performance of local government and public accountability are still diverse and growing importance of local government performance assessment and public accountability as a form of accountability to the central government and the society. The research sample consisted of 104 SKPD employees in Magelang regency. This research provides evidence that the area of local financial management information system has an influence on the performance of local government but has no effect on public accountability, while the implementation of performance-based budgeting has a good effect on the performance of local government and public accountability. Moreover the good performance of local government can increase the value of public accountability.
Pengaruh Penggunaan Selebriti Dalam Iklan Terhadap Minat Beli Konsumen Dengan Citra Merek Sebagai Variabel Mediasi (Studi Kasus Iklan Shampo Pantene Versi Ralin Shah) Lestari, Septia Dwi; Asdinardju, Asnawi
Jurnal Manajemen Bisnis Vol 6, No 1: March 2015
Publisher : Universitas Muhammadiyah Yogyakarta

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Abstract

Purpose of the research to analyze "The Effect of celebrity in advertising to consumer buying interest with brand image as mediation variabel (Study On Advertising Shampo Pantene Version Ralin Shah)". The subject of research are the students of  Universitas Muhammadiyah Yogyakarta who ever knew / saw the Pantene shampoo advertisement which starring by Raline shah. In this research, the sample are 130 respondents selected by using purposive sampling method. The collecting of sample by using purposive sampling technique. The Analysis tools are simple and multiple linear regression. Before performing data analysis, first performed instrument quality testing include validation testing and reliability testing.The results of the analysis show that the credibility, attractiveness, trustworthiness, expertise and endorse simultaneously very influential to interesting consumers, the attractiveness is important and positive effect to the brand image, the trustworthiness is important and positive effect to the brand image, the expertise is positive and significant to the brand image, the endorse is positive and significant to the image brand, brand image of the emergency against buying intention, and brand image is able to act as a mediation effect of attractiveness, trustworthiness, expertise and endorse to consumer purchase intention.
Pengaruh Experiential Marketing, Emotional Branding Dan Citra Merek Terhadap Loyalitas Merek (Survei Konsumen Operator Simpati Di Yogyakarta) Rido, Elen; Wibowo, Sutrisno
Jurnal Manajemen Bisnis Vol 7, No 2: September 2016
Publisher : Universitas Muhammadiyah Yogyakarta

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Abstract

This study aimed to determine the empirical evidence about the influence of experiential marketing, emotional branding and brand image on brand loyalty simultaneously. In addition to knowing the influence of experiential marketing to brand loyalty, emotional branding to brand loyalty and brand image on brand loyalty.This study was conducted on people of Yogyakarta are using the provider Simpati. The number of samples in this study 75 respondents. The sampling technique used was purposive sampling where samples were taken based on predetermined criteria. The criteria are the people of Yogyakarta are using the provider Simpati over 3 years. Methods of data collection using questionnaires distributed to the people of Yogyakarta. Simpati Provider related variables experiential marketing, emotional branding, brand image and brand loyalty.Based on the test results t variable experiential marketing and emotional branding does not have a significant effect on brand loyalty, while brand image variables have a significant effect on brand loyalty. Based on F test results indicate that the variable experiential marketing, emotional branding and brand image simultaneous effect on brand loyalty sympathy in Yogyakarta.

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