cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Rina Susanti
Contact Email
jeku@unisri.ac.id
Phone
+6285226755432
Journal Mail Official
jeku@unisri.ac.id
Editorial Address
Fakultas Ekonomi, Universitas Slamet Riyadi Sumpah Pemuda Street, No.18, Kadipiro, Banjarsari, Kota Surakarta, Jawa Tengah 57136 - Phone 0271-853839
Location
Kota surakarta,
Jawa tengah
INDONESIA
Jurnal Ekonomi dan Kewirausahaan
Published by Universitas Slamet Riyadi
ISSN : 1412193X     EISSN : 26544016     DOI : 10.33061
Core Subject : Economy, Social,
Economics, Econometrics & Finance Social Sciences
Human Resource and Development Marketing Management Financial Management Operation Management Strategic Management Entrepreneurial and SMEs
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 844 Documents
 40   41   42   43   44 
PENGARUH PRICE DISCOUNT DAN STORE ATMOSPHERE TERHADAP EMOTIONAL SHOPPING DAN IMPULSE BUYING (Survei pada Konsumen Hypermart Grand Mall di Surakarta) Apriliyani, Ria; Rahadhini, Marjam Desma; Susanti, Retno
JURNAL EKONOMI DAN KEWIRAUSAHAAN Vol 19, No 1 (2019): Jurnal Ekonomi dan Kewirausahaan
Publisher : Universitas Slamet Riyadi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (561.51 KB)

Abstract

Hypermart Grand Mall Surakarta is one of the retail stores in Surakarta. The purpose of this study is to analyze and explain the effect of price discount and store atmosphere on emotional shopping and impulse buying, the indirect effect of price discount on impulse buying through emotional shopping, and the indirect effect of store atmosphere on impulse buying through emotional shopping. This type of research is a survey method conducted at the Grand Mall Surakarta Hypermart. Data sources are primary and secondary data. The research population was all consumers who had made a purchase at the Hypermart Mall Grand Surakarta. The sampling technique uses non-probability techniques with a purposive sampling method of 110 respondents. The analysis technique uses the analysis of Structural Equation Modeling (SEM). Validity test uses confirmatory factor analysis (CFA) and reliability testing uses the cronbach's alpha value. The results show that price discount affects emotional shopping, store atmosphere influences emotional shopping, price discount effect on impulse buying, store atmosphere has an effect on impulse buying, emotional shopping has an impact on impulse buying, price discount indirect effect on impulse buying through emotional shopping, and store atmosphere indirect effect on impulse buying through emotional shopping.
PENGARUH DISIPLIN KERJA, KOMPETENSI, BUDAYA ORGANISASI, DAN FASILITAS KERJA TERHADAP KINERJA PEGAWAI DI KANTOR KECAMATAN BANJARSARI KOTA SURAKARTA Munntari, Diah Ayu; Sunarso, Sunarso; Susanti, Retno
JURNAL EKONOMI DAN KEWIRAUSAHAAN Vol 19, No 2 (2019): Jurnal Ekonomi dan Kewirausahaan
Publisher : Universitas Slamet Riyadi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (416.318 KB)

Abstract

This research aims to analyze the influence of work discipline, competence, organizational culture and work facilities to the performance of employees of Banjarsari District office of Surakarta City. This research uses the survey method, the type of data used is qualitative data and quantitative data, the data sources used primary data and secondary data. The population and samples in this study were all employees of the Banjarsari district office of Surakarta City which amounted to 32 people, so it is a census study. Data collection methods used: questionnaires and documentation. Data analysis techniques used validity tests, reliability tests, classical assumption tests, multiple linear regression analyses, t tests, F tests and coefficient of determinations. The results of the study were concluded that: the work discipline has significant effect on the employee performance of Banjarsari District office in Surakarta City. The competency has significant effect on the employee performance of Banjarsari district office in Surakarta. The organizational culture has significant effect on the employee performance of Banjarsari district office in Surakarta. The facility has significant effect on the employee performance of Banjarsari District office in Surakarta City.
PENGARUH PERPUTARAN KAS, PERPUTARAN PIUTANG, DAN PERPUTARAN PERSEDIAAN TERHADAP PROFITABILITAS PADA PERUSAHAAN TEXTILE DAN GARMENT DI BURSA EFEK INDONESIA PERIODE 2015 – 2018 Ambarsari, Surya Putri; Wardiningsih, Suprihatmi Sri; Utami, Setyaningsih Sri
JURNAL EKONOMI DAN KEWIRAUSAHAAN Vol 19, No 2 (2019): Jurnal Ekonomi dan Kewirausahaan
Publisher : Universitas Slamet Riyadi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (362.116 KB)

Abstract

This study aims to determine the effect of cash turnover, accounts receivable turnover, and inventory turnover on profitability (ROA). the type of data used is secondary data taken by the documentation method by accessing the site www.idx.co.id, and the site of each company. Data analysis techniques using the classic assumption test, multiple linear regression, t test, F test, and the coefficient of determination. the results of the research show that cash turnover partially has a significant effect on profitability, whereas accounts receivable turnover and inventory turnover have no significant effect on profitability. Simultaneous cash turnover, accounts receivable turnover, and inventory turnover have no significant effect on profitability.
ANALISIS PENGARUH MOTIVASI, KOMPENSASI DAN DISIPLIN KERJA TERHADAP KINERJA KARYAWAN Triyanto, Arif; Suddin, Alwi; Suprayitno, Suprayitno
JURNAL EKONOMI DAN KEWIRAUSAHAAN Vol 19, No 1 (2019): Jurnal Ekonomi dan Kewirausahaan
Publisher : Universitas Slamet Riyadi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (388.098 KB)

Abstract

The purpose of this study was to analyze the significance of motivation, compensation and work discipline on employee performance and analyze the independent variables that had the dominant influence on employee performance. This type of research is a survey of UNISRI Surakarta staff. The research population is the UNISRI Surakarta company. The sampling technique uses proportional cluster random sampling with a sample of 70 people. The technique of collecting data using questionnaires and interviews. The data analysis technique uses multiple linear regression. The results of this study indicate that motivation is not significant for employee performance. Significant compensation for employee performance. Significant work discipline on employee performance. Work discipline is the most dominant variable influencing employee performance.
PENGARUH HARGA, FASILITAS, DAN KUALITAS PELAYANAN TERHADAP KEPUASAN KONSUMEN Soekarno, Roy Adam; Triastity, Rahayu; Susanti, Retno
JURNAL EKONOMI DAN KEWIRAUSAHAAN Vol 19, No 2 (2019): Jurnal Ekonomi dan Kewirausahaan
Publisher : Universitas Slamet Riyadi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (290.843 KB)

Abstract

The purpose of this study was to analyze the significance of the effect of price, facilities, service quality on customer satisfaction Grand Laguna Hotel & Villa Surakarta. This study uses survey methods, the type of data used are qualitative and quantitative data, the source of the data used are primary data and secondary data. The total population in this study was 400 people. In this study, because the population is more than 100, the sampling technique is accidental sampling, which is accidental sampling. Data collection techniques in this study used a questionnaire. Data analysis techniques used, Descriptive Analysis, Classic Assumption Test, Multiple Linear Regression Analysis, t Test, F Test and Determination Coefficient Test (R2). The results of this study concluded that the price has a significant effect on customer satisfaction Grand Laguna Hotel & Villa Surakarta. Facilities have a significant effect on customer satisfaction Grand Laguna Hotel & Villa Surakarta. Quality of service does not significantly influence consumer satisfaction Grand Laguna Hotel & Villa Surakarta.
ANALISIS PENGARUH KUALITAS LAYANAN DAN PERCEIVED VALUE TERHADAP LOYALITAS PELANGGAN DENGAN KEPUASAN PELANGGAN SEBAGAI VARIABEL MEDIASI Adi, Tita Ria; Rahadhini, Marjam Desma; Wibowo, Edi
JURNAL EKONOMI DAN KEWIRAUSAHAAN Vol 19, No 2 (2019): Jurnal Ekonomi dan Kewirausahaan
Publisher : Universitas Slamet Riyadi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (402.587 KB)

Abstract

The purpose of this study was to analyze the effect of service quality and perceived value on customer satisfaction, analyze the effect of service quality, perceived value and customer satisfaction on customer loyalty, analyze customer satisfaction in mediating the effect of service quality and perceived value on customer loyalty. This research is a survey. The population is Surakarta Playground Café customers. The research sample of 100 people with purposive sampling technique. Data collection techniques used questionnaires, observation and literature study. Data analysis techniques used multiple linear regression analysis and Sobel test. The results showed that service quality has an effect on customer satisfaction. Perceived value affects customer satisfaction. Service quality affects on customer loyalty. Perceived value affects on customer loyalty. The customer satisfaction affects customer loyalty. Service quality affects customer loyalty with customer satisfaction as a mediating variable. Perceived value affects customer loyalty with customer satisfaction as a mediating variable.
ANALISIS LOYALITAS KONSUMEN DALAM MENGKONSUMSI PRODUK PEMUTIH WAJAH (Studi Kasus pada Mahasiswa Fakultas Ekonomi UNISRI Surakarta) Lamidi -
JURNAL EKONOMI DAN KEWIRAUSAHAAN Vol. 20 No. 4 (2020): Jurnal Ekonomi Dan Kewirausahaan : December
Publisher : Universitas Slamet Riyadi

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

ABSTRACT This research is aimed to find the influence of the dimensions skin whitening product, which consist of quality, public image, and advertising toward customer loyality, which measured through the intention to repurchase with same brand in the future. Through purposive sampling method, using samples 100 respondent were taken from student in area of economics faculty in UNISRI Surakarta. Logistic regression analysis with binary scaled-dependent variable is used to predict the influences dimensions skin whitening product which consist of of quality, public image, and advertising customer’s loyality. The result of the logistic regression analysis with binary scaled shows that there are three dimension of skin whitening product have the most significant effect in creating customer’s loyality through the intention to repurchase with same brand in the future The result of Exp(B) test shows that contribution which given by quality variable toward in creating customer’s loyality are bigger than another variables. Keywords: logistic binary regression, quality, public image, and advertising customer’s loyality, intention to repurchase with same brand in the future
PENGARUH CITA RASA, HARGA DAN CITRA MEREK TERHADAP KEPUTUSAN BERPINDAH MEREK (Survei di Desa Pakel Kecamatan Andong Kabupaten Boyolali) Yuli Prasetyo Wibowo, Rahayu Triastity & Sunarso
JURNAL EKONOMI DAN KEWIRAUSAHAAN Vol. 16 No. 1 (2016): Jurnal Ekonomi dan Kewirausahaan : March
Publisher : Universitas Slamet Riyadi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (270.829 KB)

Abstract

The purpose of this research was: analyzing the significance of the influence of taste, price and brand image of Mie Sedaap brand switching on a Housewife in the village of Andong Subdistrict Pakel Boyolali Regency. Analyze the dominant influence variables (taste, price or brand image) against the decision of switching brands of Mie Sedaap in Housewife in the village of Andong Subdistrict Pakel Boyolali Regency. Research methods method using survey data, the type of data used was qualitative and quantitative data, the source data used the primary data and the data of skunder. The population in this study are all mothers who never consume mie Sedaap and switching to other brands in the village of Andong Subdistrict Pakel Boyolali Regency. In this research technique sampling using the technique of purposive sampling. As for the number of samples used in the study was as many as 100 people respondents. Methods of data collection were used: questionnaires, observation and documentation. Technique of data analysis used the test of validity, reliability test, test the assumption of Linear regression analysis, classic Double, t test, F test, and the coefficient of determination. The research results obtained conclusions: there is a significant influence on the taste, price and brand image of Mie Sedaap brand switching on a Housewife in the village of Andong Subdistrict Pakel Boyolali Regency. The taste is variable, the dominant influence of switching brands of Mie Sedaap in Housewife in the village of Andong Subdistrict Pakel Boyolali Regency.Keywords: taste, price, brand image, brand switching decisions
PERAN KEPUASAN PELANGGAN SEBAGAI PEMEDIASI PADA PENGARUH CITRA RESTORAN TERHADAP BEHAVIORAL INTENTION Mukhlison, Ernawati & Sumarno Dwi Saputra
JURNAL EKONOMI DAN KEWIRAUSAHAAN Vol. 16 No. 1 (2016): Jurnal Ekonomi dan Kewirausahaan : March
Publisher : Universitas Slamet Riyadi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (317.568 KB)

Abstract

The objective of the research are to analyses (1) effect of restaurant image to behavioral intentions, (2) effect of restaurant image to customer satisfaction, (3) effect customer satisfaction to behavioral intentions, (4) effect of restaurant image to behavioral intentions, through customer satisfaction as the mediating variable. Population on this research are all customer of restaurant “Bandeng Segar Mbak Mar” in Surakarta. The samples of this research consist of 100 respondent, taken with accidental sampling. Data collecting with questionnaire technique through validity and reliability test. To test the hypothesis, the researcher using the path analysis, meanwhile data processing in this research using SPSS program. The result reveals that (1) restaurant image have significance effect to behavioral intentions; (2) restaurant image have significance effect to customer satisfaction; (3) customer satisfaction have significance effect to behavioral intentions; (4) customer satisfaction is able to mediate the effect of restaurant image to behavioral intentions. The conclusion of this research that all hypothesis are supported.Keywords: restaurant image, customer satisfaction, behavioral intentions
ANALISIS PENGARUH KUALITAS PELAYANAN TERHADAP LOYALITAS PELANGGAN DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL MEDIASI (Survei pada Bus Batik Solo Trans Koridor 2) Bayu Ari Pambudi, Rahayu Triastity & Sumarno Dwi Saputra
JURNAL EKONOMI DAN KEWIRAUSAHAAN Vol. 16 No. 1 (2016): Jurnal Ekonomi dan Kewirausahaan : March
Publisher : Universitas Slamet Riyadi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (328.115 KB)

Abstract

The purpose of this research was: 1) to analyze the significance of the influence of the quality of service of consumer satisfaction on Batik Solo Trans Bus Corridor 2. 2) to analyze the significance of the influence of the quality of service of customer loyalty on Batik Solo Trans Bus Corridor 2. 3) to analyze the significance of the influence of consumer satisfaction toward customer loyalty on Batik Solo Trans Bus Corridor 2. 4) To analyze the influence of the quality of service of customer loyalty that is mediated by consumer satisfaction on Batik Solo Trans Bus Corridor 2. Research methods method using survey data, the type of data used was qualitative and quantitative data, the source data used the primary data and the data of secondary. The population in this research is that consumers never use Batik Solo Trans Bus Transport Corridor 2 in December 2015 until January 2016. Sampling techniques in the research of using accidental sampling, the number of samples that used as many as 100 people. Methods of data collection were used: questionnaires, observation and documentation. Technique of data analysis used the test of validity, reliability test, test the assumptions of classical, linear regression analysis of multiple test, t test, F and the coefficients of determination. The research results obtained conclusions: 1) service quality effect significantly to consumer satisfaction on Batik Solo Trans Bus Corridor 2. 2) quality of service effect significantly to customer loyalty on Batik Solo Trans Bus Corridor 2. 3) influential consumer satisfaction significantly to customer loyalty on Batik Solo Trans Bus Corridor 2. 4) Satisfaction influences the quality of the service of customer loyalty on Batik Solo Trans Bus Corridor 2.Keywords: service quality, customer satisfaction, customer loyalty

Page 42 of 85 | Total Record : 844

 40   41   42   43   44 

Filter by Year

2004 2023


Reset
Filter By Issues
All Issue Vol. 23 No. 1 (2023): Jurnal Ekonomi dan Kewirausahaan : Maret Vol. 22 No. 04 (2022): Jurnal Ekonomi dan Kewirausahaan : December Vol. 22 No. 2 (2022): Jurnal Ekonomi dan Kewirausahaan : Juny Vol. 22 No. 1 (2022): Jurnal Ekonomi Dan Kewirausahaan: March Vol. 21 No. 4 (2021): Jurnal Ekonomi dan Kewirausahaan : December Vol. 21 No. 3 (2021): Jurnal Ekonomi Dan Kewirausahaan : September Vol. 21 No. 1 (2021): Jurnal Ekonomi Dan Kewirausahaan : March Vol. 20 No. 4 (2020): Jurnal Ekonomi Dan Kewirausahaan : December Vol. 20 (2020): Edisi Khusus April 2020: Jurnal Ekonomi dan Kewirausahaan Vol. 19 (2019): Edisi Khusus April 2019: Jurnal Ekonomi Dan Kewirausahaan Vol. 20 No. 3 (2020): Jurnal Ekonomi dan Kewirausahaan : September Vol. 20 No. 2 (2020): Jurnal Ekonomi dan Kewirausahaan : Juny Vol. 20 No. 1 (2020): Jurnal Ekonomi dan Kewirausahaan : March Vol. 19 No. 4 (2019): Jurnal Ekonomi dan Kewirausahaan : December Vol. 19 No. 3 (2019): Jurnal Ekonomi dan Kewirausahaan : September Vol. 19 No. 1 (2019): Jurnal Ekonomi dan Kewirausahaan : March Vol 19, No 2 (2019): Jurnal Ekonomi dan Kewirausahaan Vol 19, No 1 (2019): Jurnal Ekonomi dan Kewirausahaan Vol. 18 No. 4 (2018): Jurnal Ekonomi dan Kewirausahaan : December Vol. 18 No. 3 (2018): Jurnal Ekonomi dan Kewirausahaan : September Vol 18, No 4 (2018): Jurnal Ekonomi dan Kewirausahaan Vol 18, No 3 (2018): Jurnal Ekonomi dan Kewirausahaan Vol. 18 No. 2 (2018): Jurnal Ekonomi dan Kewirausahaan : Juny Vol 18, No 2 (2018): Jurnal Ekonomi dan Kewirausahaan Vol 18, No 1 (2018): Jurnal Ekonomi dan Kewirausahaan Vol. 18 No. 1 (2018): Jurnal Ekonomi dan Kewirausahaan : March Vol 18 (2018): Jurnal Ekonomi dan Kewirausahaan Vol. 18 (2018): Jurnal Ekonomi dan Kewirausahaan Vol 17, No 4 (2017): Ekonomi dan Kewirausahaan Vol. 17 No. 4 (2017): Jurnal Ekonomi dan Kewirausahaan : December Vol 17, No 3 (2017): Ekonomi dan Kewirausahaan Vol. 17 No. 3 (2017): Jurnal Ekonomi dan Kewirausahaan : September Vol. 17 No. 2 (2017): Jurnal Ekonomi dan Kewirausahaan : Juny Vol 17, No 2 (2017): Ekonomi dan Kewirausahaan Vol. 17 No. 1 (2017): Jurnal Ekonomi dan Kewirausahaan : March Vol 17, No 1 (2017): Ekonomi dan Kewirausahaan Vol. 16 No. 4 (2016): Ekonomi dan Kewirausahaan : December Vol. 16 No. 3 (2016): Ekonomi dan Kewirausahaan Vol 17 (2017): Ekonomi dan Kewirausahaan Vol. 17 (2017): Jurnal Ekonomi dan Kewirausahaan Vol 16, No 4 (2016): Ekonomi dan Kewirausahaan Vol 16, No 3 (2016): Ekonomi dan Kewirausahaan Vol 16 No 3 (2016): Ekonomi dan Kewirausahaan Vol. 16 No. 2 (2016): Ekonomi dan Kewirausahaan : Juny Vol 16, No 2 (2016): Ekonomi dan Kewirausahaan Vol. 16 No. 1 (2016): Jurnal Ekonomi dan Kewirausahaan : March Vol 16, No 1 (2016): Ekonomi dan Kewirausahaan Vol. 15 No. 3 (2015): Jurnal Ekonomi dan Kewirausahaan : September Vol. 16 (2016): Jurnal Ekonomi dan Kewirausahaan Vol 16 (2016): Ekonomi dan Kewirausahaan Vol 15, No 3 (2015): Ekonomi dan Kewirausahaan Vol 15, No 2 (2015): Ekonomi dan Kewirausahaan Vol. 15 No. 2 (2015): Jurnal Ekonomi dan Kewirausahaan : Juny Vol. 15 No. 1 (2015): Jurnal Ekonomi dan Kewirausahaan : March Vol 15, No 1 (2015): Ekonomi dan Kewirausahaan Vol. 14 No. 2 (2014): Jurnal Ekonomi dan Kewirausahaan : Juny Vol 15 (2015): Ekonomi dan Kewirausahaan Vol. 15 (2015): Jurnal Ekonomi dan Kewirausahaan Vol 14, No 2 (2014): Ekonomi dan Kewirausahaan Vol 14, No 1 (2014): Ekonomi dan Kewirausahaan Vol. 14 No. 1 (2014): Jurnal Ekonomi dan Kewirausahaan : March Vol. 13 No. 2 (2013): Ekonomi dan Kewirausahaan : Juny Vol 13, No 2 (2013): Ekonomi dan Kewirausahaan Vol. 13 No. 1 (2013): Jurnal Ekonomi dan Kewirausahaan : March Vol 13, No 1 (2013): Ekonomi dan Kewirausahaan Vol 12, No 2 (2012): Ekonomi dan Kewirausahaan Vol. 12 No. 2 (2012): Jurnal Ekonomi dan Kewirausahaan : Juny Vol 12, No 1 (2012): Ekonomi dan Kewirausahaan Vol 11, No 2 (2011): Ekonomi dan Kewirausahaan Vol 11, No 1 (2011): Ekonomi dan Kewirausahaan Vol 10, No 2 (2010): Ekonomi dan Kewirausahaan Vol 10, No 1 (2010): Ekonomi dan Kewirausahaan Vol 9, No 1 (2009): Ekonomi dan Kewirausahaan Vol 8, No 1 (2008): Ekonomi dan Kewirausahaan Vol 7, No 2 (2007): Ekonomi dan Kewirausahaan Vol 7, No 1 (2007): Ekonomi dan Kewirausahaan Vol 6, No 2 (2006): Ekonomi dan Kewirausahaan Vol 6, No 1 (2006): Ekonomi dan Kewirausahaan Vol 4, No 1 (2004): Ekonomi dan Kewirausahaan More Issue