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INDONESIA
Transformasi
Published by Universitas Slamet Riyadi
ISSN : -     EISSN : -     DOI : -
Core Subject : Education,
Education
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Articles 371 Documents
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EFEKTIVITAS KOMUNIKASI PERSONAL SELLING TERHADAP KEPUTUSAN PEMBELIAN PRODUK TUPPERWARE Nurnawati Hindra H, Triana Puspa Dewi, Maya Sekar Wangi &
Transformasi Vol 1, No 32 (2017): Transformasi
Publisher : Transformasi

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Abstract

One of the products that uses personal selling is tupperware .Personal selling is considered veryeffective to affect consumers in taking resolve. The purpose from the study is to prove ishypothesized how major personal communications selling effectiveness of the decision thepurchase of products tupperware at the sidanegara , case .Quantitative methods eksplanatorywith the kind of research .The correlation product moment obtained correlation value of 0,784 .Correlation value this means is the personal communications selling effectiveness of thedecision the purchase of product.Key words: The effectiveness of communication , personal selling , decision to purchase
PEMAKNAAN IKLAN NEW ERA BOOTS (Makna Penari Wanita Dan Binaraga Dalam Iklan New Era Boots) Susanto, Danang Ari
Transformasi Vol 1, No 30 (2016): Transformasi
Publisher : Transformasi

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Abstract

This study departs from advertising new era boots which is one of the ads are blocked by KPIS.The commercials broadcast during the period February 2015 has violated the regulation ofbroadcasting set KPI. The infringing content is pornographic content that are clearlydesignated as Indonesia in broadcasting content are prohibited for publication. The content ofthe elements of pornography can be seen from some of the scenes contained objects with tightclothes and sexy and there is a scene of men – men are shirtless. The purpose of this study wasto describe the meaning of the message contained in the new era of advertising bootsDengananalysis of semiotics Roland Barthes, the results obtained in this research is the reality of theobject in the ad showed about the quality of the product in the form of elasticity, comfort, andstrength. It refers to an object which is used, namely a flexible women dancers in dancing aswell as a large and muscular bodybuilding-body stout.Keywords: advertising new era boots, semiotics, the meaning of a message
HUBUNGAN PERSEPSI KINERJA PEMERINTAHAN DENGAN KETERPILIHAN CALON PASANGAN PETAHANA DI PILKADA SALATIGA 2017 Aris Tri Haryanto, Suwardi &
Transformasi Vol 1, No 33 (2017): Transformasi
Publisher : Transformasi

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Abstract

The 2017 Major Election of Salatiga concluded that the number of earned votes for currentMajor and Vice-Major Yulianto – Muhammad Haris (Yaris) surpass the earned votes for Agus Rudianto –Dance Palit Ishak (Rudal). As the incumbent, Yaris were much favored politically. Strategic incumbentvariable is a chance to convince public over their government performance. The level of publicsatisfaction over the performance of Major Yulianto could be the main modal to build personal politicalvariable such as popularity, acceptability and electability.This Research use survey data that conducted by the researcher while the 2017 Major Election ofSalatiga is on process. The survey data then analyzed using determination approach with the result of the2017 Major Election of Salatiga that being held on 15 February 2017. Aspect of the method used in thissurvey are using sample frame of Permanent voters list (DPT). The technique used to get the sample arecuplikan random sampling based on the survey location. The survey conduected over 96 TLS with 768reponden. This survey has 3,5% margin error with significance level of 95%.Yaris perceived to have good governing performance of 77%. This incumbent win the electionwith 50,5% earned votes. At the unit level data analysis, 23 kelurahan indicates the distribution arevaries. Although there is a relation between good governing performance and the incumbent to beelected, there are many other variable that affect the result.Key word: local election, Salatiga, incumbent, performance,political personal
EFEKTIVITAS KOMUNIKASI LISTRIK PINTAR TERHADAP SIKAP PELANGGAN Widyastuti, Angelia Niken
Transformasi Vol 2, No 28 (2015): Transformasi
Publisher : Transformasi

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Abstract

This is adescriptive-qualitative research to examine the effectiveness of smart electricity‟scommunication about customer‟s demeanor and show comprehension to customer. Thisresearch was conducted in PT. PLN (Persero) Area Surakarta. The results showed thatcommunication about smart electricity by PT. PLN (Persero) Area Surakarta has not beeneffective because it has not reached the target, supply of prepaid meters become obstacles sothat this program has not reached maximum success. Customers have different responses toeach other about smart electricity program.Key Words : Prepaid Electricity, Electric Customers, Communication
KUALITAS PELAYANAN KESEHATAN RAWAT INAP DI PUSKESMAS BANYUANYAR SURAKARTA Studi Kasus Pasien Miskin Pengguna Badan Penyelenggara Jaminan Sosial Joko Suranto, Hanjar Adhi Prastyawan, Joko Pramono &
Transformasi Vol 2, No 32 (2017): Transformasi
Publisher : Transformasi

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Abstract

This research aims to analyze the quality of inpatient health services at Clinics Banyuanyar CitySurakarata. The theory used in the study, namely the theory put forth by Lupiyoadi. The theoryis used as a determinant of the quality of health care in health centers stay rawap Banyuanyaralready good or not. Indicators to measure the level of success in providing services is locatedon five dimensions of service quality that is the physical ketampakan, reliability, responsiveness,assurance, and empathy. Based on the results of the research of service quality of inpatient careat Clinics Banyuanyar's been good. From the results of the study it can be concluded that inGeneral from the five dimensions that is direct evidence, reliability, responsiveness, assuranceof service quality of empathy, of health in the health Banyuanyar Surakarta votes quite well. Ofthe five dimensions that there are some who need to be a concern, namely in terms of the narrowparking lot, the lack of four-wheeled vehicles create parking and narrow waiting room, thereare some officers who still often health centers come late, Readiness officer in dealing with thecomplaints of the patient.Key words: Tangibles, Reliability, Responsiveness, Assurance, Empathy
KEPEMIMPINAN KEPALA DESA DALAM MENINGKATKAN KESADARAN MASYARAKAT UNTUK MEMBAYAR PAJAK BUMI DAN BANGUNAN (PBB) DI DESA ANDONG KECAMATAN ANDONG KABUPATEN BOYOLALI Lestari, Dewi
Transformasi Vol 2, No 28 (2015): Transformasi
Publisher : Transformasi

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Abstract

Leadership was an individual‟s capability of leading, directing, guiding, mentoring,building, supervising, establishing good communication network, and controlling thoseexisting in its unit or facilities under his/her authority. The society‟s awareness of payingPBB was an individual‟s desire to engage in paying PBB either mentally or emotionally as anobligation, whether effort, thinking or material participation. PBB was the direct taxcollected by the central government, the revenue of which was intended to the local society‟sinterest. Recalling the importance of society‟s role in assuming the state expense, a VillageHead Leadership was required to be able to utilize the potential Land and Building taxexisting in his/her locality and to motivate his/her people to meet their obligation of payingtax. For that reason, this research aimed to find out the Village Head Leadership inimproving the society‟s awareness of Paying Land and Building Tax. Head Village was thesociety leader; a leader should recognize characteristics, situation and condition of those led.The leader should be able to create convenience in stimulating the awareness among thoseled, in this case the society‟s awareness of paying land and building. Motivation was anincentive to have someone doing anything sincerely and as well as possible. From the goodleadership, the good motivation will improve the society‟s awareness of paying Land andBuilding Tax. Considering the research conducted and followed by analyzing the dataobtained, the result was categorized into good category in the term of Village HeadLeadership in relation to the society‟s awareness of paying Land and Building Tax.Key Words: Leadership, awareness, Land and Building Tax
PERAN WORLD TRADE ORGANIZATION (WTO) SEBAGAI BASIS KERJA SAMA PERDAGANGAN INDONESIA PADA ASEAN FREE TRADE AREA (AFTA) Halifa Haqqi, Abdullah William Rasyidin, Christy Damayanti &
Transformasi Vol 1, No 30 (2016): Transformasi
Publisher : Transformasi

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Abstract

This study, entitled " The World Trade Organization (WTO) Roles As Basis Indonesia TradeCooperation In The ASEAN Free Trade Area (AFTA). Background in international tradeliberalization with presence of free trade in a country, the World Trade Organization (WTO)was born for the world trade. In this casethe WTO roles as an instrument, arena, and actor formultilateral trade, regional, and national levels. This study aims to explain the World TradeOrganization (WTO) roles as basis Indonesia trade cooperation in the ASEAN Free Trade Area(AFTA) using international organizations and regionalisms theory. The research usedqualitative research with primary data sources and secondary data. The primary data usingwords and actions of the informant, while secondary data from scientific books, theses, journals,government reports, magazines, archive important trade-related sheets, and a valid website.Data collection techniques authors select document, archive footage, interviews, andparticipant observation. Data analysis techniques with data reduction, data presentation, andconclusion / verification data. These results indicate that the WTO roles is a basis of makingpolicy multilateral trade, regional AFTA, national and Indonesia that trade policy as basis forIndonesia trade in realizing national interests with reference to approval of the WTO as a legalumbrella trade and strengthen trade cooperation AFTA.Key words: the WTO roles, AFTA, Trade Policy,Basis Indonesia Trade cooperation
EFEKTIVITAS PELAYANAN SURAT KETERANGAN CATATAN KEPOLISIAN (SKCK) DI POLRESTA SURAKARTA Sri Riris Sugiyarti, Rizky Retnani Ningsih, Aris Tri Haryanto &
Transformasi Vol 1, No 32 (2017): Transformasi
Publisher : Transformasi

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Abstract

This research was conducted to describing the service effectiveness of police clearancecertificate or SKCK at Sat Intelkam in Polresta Surakarta. The techniques used in this researchnamely, interview, observation, documentation. The informant is determined using a purposivesampling technique by choosing which is considered to know the problems in this research andaccidental sampling to select anyone that found while taking service of SKCK. As of indicatorsused to assesss the effectiveness of these services is a factor of resources, funds andinfrastructure, the amount and quality, the time limit, and ordinances. The results of thisresearch, indicate that the services of police clearance certificate at the Polresta Surakarta isalready effective.Key words : effectiveness, public service
KEGIATAN CROSS CULTURE SEBAGAI STRATEGI PEMERINTAH KOTA SURABAYA DALAM MENINGKATKAN HUBUNGAN KERJASAMA SISTER CITY Herning Suryo, Ayu Riandriani, Lusia Indrastuti &
Transformasi Vol 1, No 28 (2015): Transformasi
Publisher : Transformasi

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Abstract

The purpose of this study is: To find out how the implementation of cross culture as local government strategy in running the cooperation of sister city relationships; and to examine the municipal government efforts to establish cooperative relations of sister cityMethods This was a qualitative descriptive study, the data used is qualitative data, that is data in the form of words, sentences, schematics and drawings. Location research in Surabaya City Government. While these types of data are: 1) Primary data, ie data obtained directly from interviews and direct observation to respondents in Surabaya city-government, 2) secondary data, ie data obtained from reference books or literature studies, documents, structure and other written sources.This study using multiple data collection techniques. Such techniques include: 1) observation, 2) Interview / Interview, and 3) Documentation. Research on cross culture activities in enhancing cooperation of sister city relationship indicates that keguatan cross culture is a form of soft diplomacy in improving the cooperation of sister city relationship. This is evidenced by the growing number of sister city cooperation list per year as well as an increase in various fields of cooperation with several countries that already woven.Keyword: sister city, relationships, government
PERAN KEPEPIMPINAN KEPALA DESA TERHADAP PENERIMAAN INOVASI PERTANIAN Suhita, Damayanti
Transformasi Vol 1, No 29 (2016): Transformasi
Publisher : Transformasi

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Abstract

For the farming community leadership charismatic is identical with prestige . whatever theinstruction from a respected people will be followed by the public for all the risk , so theleadership of village heads have an important role to the decision to adopt agriculturalinnovations, because the farmers will be more confident when the information ( agriculturalinnovations ) getting from people around them rather than a strangers who they dont know , sothat the speed of adoption also depends on the activities undertaken by the instructor ofagricultural. in this case is the leader of the village (village chief)Key Words : The role of leadership, acceptance of innovation

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