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Students´ Journal of Economic and Management
Published by Universitas Stikubank
ISSN : -     EISSN : -     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
Arjuna Subject : -
Articles 1,856 Documents
 181   182   183   184   185 
PENGARUH KONSENTRASI KEPEMILIKAN, STRUKTUR MODAL, LIKUIDITAS, DAN PROFITABILITAS TERHADAP RETURN SAHAM
Students' Journal of Economic and Management Vol 5 No 1 (2016): Vol.5 No.1 Edisi April 2016
Publisher : Students' Journal of Economic and Management

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Abstract

The objective of the study is to examine the effect of Concentration of Ownership (CON), Capital Structure (DER), Liquidity (CR), and Profitability (ROA). This research was conducted using secondary data. Population in this research is a manufacturing company in Indonesia Stock Exchange (IDX) from 2011 up to 2013. Sampling technique used was purposive sampling. There are 172 manufacturing compeanies being analysed. This study uses multiple regression analysis.The research proves that the concentration of ownership (CON) have positive and significant impact on stock return, Capital Structure (DER), Liquidity (CR), and Profitability (ROA) have positive and not significant effect on stock return. Adjusted R Square is 0,045 this means thant 4,5% of the dependent variable can be explained by the independent variable , while the remaining 95,5 % is explained by other causes outside the model Keywords: Stock Return, Concentration of Ownership, Debt to Equity Ratio, Current Ratio, and Return on Asset.
PENGARUH KEPERCAYAAN, KEMUDAHAN PENGGUNAAN DAN RISIKO BERTRANSAKSI TERHADAP KEPUTUSAN PEMBELIAN SECARA ONLINE
Students' Journal of Economic and Management Vol 5 No 1 (2016): Vol.5 No.1 Edisi April 2016
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Abstract

The study of a very important purchasing decisions made by businessmen who market their products online. The purpose of the study was to analyze the influence of trust, convenience and perception of risk on purchasing decisions online. A sample of 100 respondents, using a non-probability sampling technique with the sampling method used is purposive sampling, its sampling with the criteria that the respondent is an adult and has been making purchases online. Methods of research data analysis using linear regression. The test results showed that there are significant positive effect between trust in online purchasing decisions, there is a positive and significant influence between convenience on purchase decisions online and there are negative and significant effect between the perception of risk on purchasing decisions online..   Keywords: trust, convenience, risk perception and purchasing decisions online.
PENGARUH KUALITAS LAYANAN, HARGA, DAN LOKASI TERHADAP KEPUASAN PELANGGAN THE WINNER PREMIERE HOTEL PEMALANG (Studi pada pelanggan The Winner Premiere Hotel tahun 2015)
Students' Journal of Economic and Management Vol 5 No 1 (2016): Vol.5 No.1 Edisi April 2016
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Abstract

This study analyzed the effect of service quality, price, and location on customer satisfaction. This topics was taken because the new hotels that indicated the public interest on hotels in increased. So then, this research objects is The Winner Premiere Hotels Pemalang, Pemalang district. The population is all of the guest The Winner Premiere Hotels Pemalang at 2015 which amount 6153 guests. The sampling technique of this research is purposive sampling. Data collection methods is using quetionary by filling a list of statements to the respondents in collecting information. The purpose of this research is to find the answer of the plot that affect customer satisfaction. Data were analyzed using analysis of Kaiser-Meyer-Olkin (KMO) to test the validation of questions item, Cronbach Alpha formula to test the reliability instruments, regression analysis to test the effect of partially or simultaniously independents variables on dependents variables. The results of the research are : (1) Quality of Service has a positive and significant impact on customer satisfaction . (2) Price has a positive and significant impact on customer satisfaction . (3) The location has a positive and significant impact on customer satisfaction.Keywords : Quality Service, Price, Location, Customer Satisfaction.
PENGARUH KUALITAS PRODUK, PERSEPSI HARGA DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN (STUDI PADA PEMBELI PRODUK DI BUTIK FELUCY SEMARANG)
Students' Journal of Economic and Management Vol 5 No 1 (2016): Vol.5 No.1 Edisi April 2016
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Abstract

Development of fashion and fashion in Indonesia is quite rapidly with the support of creativity and innovations of young designers. As time went boutiques began to appear, the boutique offers a product that is intended for women and more precisely young people today who want to look beautiful and more fashionable to follow the existing model. This study aimed to analyze the influence of Product Quality, Perceived Price, and Promotion of the buying decision. The sample used in this study were 100 respondents to the sampling technique is purposive sampling method, the sample carefully selected to take the research object selective and has specific characteristics. The data used are primary data, data analysis used include validity, reliability, multiple linear regression, determination coefficient and hypothesis test which includes the F test and t test. Based on data analysis and hypothesis testing showed that partial variable product quality and significant positive influence on purchasing decisions. Price perception variable positive and significant impact on purchasing decisions.Variable promotions positive and significant impact on purchasing decisions. Variable product quality, perceived price and promotion together positive and significant impact on purchasing decisions. The test results of determination is known variable product quality, perceived price and promotional able to explain the variation of 70.8% on purchasing decisions while the remaining 29.2% is influenced by other variables not analyzed in this study. Keywords: Product Quality, Perceived Price, Promotion and Purchase Decision
PENGARUH PROMOSI, PERSEPSI HARGA DAN KEBUTUHAN MENCARI VARIASI TERHADAP KEPUTUSAN PERPINDAHAN MEREK PADA KARTU GSM IM3 KE SIMPATI (Studi Kasus Pada Mahasiswa Universitas Stikubank Semarang)
Students' Journal of Economic and Management Vol 5 No 1 (2016): Vol.5 No.1 Edisi April 2016
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Abstract

The purpose of this research is to determine the effect of promotions, price perception, and the need to find variations, collectively or partially against the decision of brand switching on Im3 GSM card to Simpati. The data used in this research is the primary data. The population in this study is Stikubank Semarang University students who switch brands Im3 GSM Card to Simpati. Determination of the number of samples by using the formula Djarwanto and Subagyo. Based on this formula, then the sample size in this study as many as 100 students. The sampling technique using purposive sampling, namely choosing a sample in according with certain criteria. Data already collected then tabulated and tested by using validity and reliability. After fulfilling the criteria of valid and reliable, then the multiple linear regression analysis to obtain information about the effect of each independent variable on the dependent variable. These results indicate that brand switching decision positively and significantly influenced by promotions, price perception, and the need to find variations. The variable most dominant influence brand switching decision Im3 GSM Card to Simpati is Promotion. Keyword: promotions, price perception, the need to find variations, and brand switching decision.
PENGARUH KECUKUPAN MODAL, INEFISIENSI BIAYA, LDR DAN UKURAN BANK TERHADAP NPL PADA BANK UMUM
Students' Journal of Economic and Management Vol 5 No 1 (2016): Vol.5 No.1 Edisi April 2016
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Abstract

The objective of the study is to examine the effect of Capital Adequacy Ratio (CAR),Cost Inefficiency (INEF),LDR and Bank Size (SIZE) on NPL in commercial banks. This research was conducted using secondary data. Population in this research was a commercial bank in OJK from 2011 up to 2013. Sampling technique used was purposive sampling. There are 56 commercial banks being analysed. This study uses regression analysis. The research proves that the CAR have negative and not significant impact on NPL,Cost Inefficiency (INEF), LDR and Bank Size (SIZE) have positive and significant effect on NPL. Adjusted R Square is 0,141 this means thant 14.1% of the dependent variable can be explained by the independent variable , while the remaining 85.9 % is explained by other causes outside the model Keywords: NPL, Capital Adequacy Ratio, Cost Inefficiency, Loan to Deposit Ratio, and SIZE.
PENGARUH UKURAN PERUSAHAAN, PERTUMBUHAN PERUSAHAAN, KEBIJAKAN DEVIDEN, DAN PROFITABILITAS TERHADAP NILAI PERUSAHAAN (Studi Empiris Pada Perusahaan Industri Manufaktur Yang Terdaftar Di Bursa Efek Indonesia Periode 2010 – 2013)
Students' Journal of Economic and Management Vol 5 No 1 (2016): Vol.5 No.1 Edisi April 2016
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Abstract

The objective of the study is to examine the effect of Firm Size, Growth, Devidend Policy, and Profitability to Firm Value in an industrial manufacturing company that go public on the Indonesian Stock Exchange. The sampling method inthis study using purposive sampling method with the studyperiod of 2010 to 2013. The data used in this research is data from manufacturing companies that meet the selection criteria. The analytical method used in this study is multiple regresion analysis.The multiple regression shows that Firm Size, Devidend Policy, and Profitability have significant positive effect on Firm Value, while Growth haven’t significant positive effect on Capital Structure. Adjusted R Square value of 0,848 can illustrate that the dependent variable is explained by the independent variable variabelitas for 84,8%%, while 15,2% are influenced by the other variables. Keywords: Firm Value, Firm Size, Growth, Devidend Policy, and Profitability
PENGARUH RASIO PROFITABILITAS, UKURAN PERUSAHAAN DAN LEVERAGE TERHADAP PERINGKAT OBLIGASI (StudiEmpirisPada Perusahaan Manufaktur Yang Terdaftar Di Bursa Efek Indonesia Periode 2010 – 2014)
Students' Journal of Economic and Management Vol 5 No 1 (2016): Vol.5 No.1 Edisi April 2016
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This research  aims to investigate the influence of the ratio  profitability, company size (firmsize), and leverage to bond rating. The financial performance consisted of profitability (return on equity), firm size (total assets), and leverage (DER) . The sampels in this research were obtained by using purposive sampling method that consists of bonds issued by companies listed on the Stock Exchange the period 2010- 2014 and rated by PT Pefindo. This  reserach uses a model of logistic regression analysis.Results of this test proves the profitability ratios significant positive effect on bond ratings, while the size of the company and leverage is a variable that does not affect the bond ratings. Keywords: bond ratings, profitability, firm size, leverage
PENGARUH KEDISIPLINAN KERJA, KOMPETENSI, DAN PEMBERIAN KOMPENSASI TERHADAP KINERJA KARYAWAN PADA PT. AQUAFARM NUSANTARA SEMARANG
Students' Journal of Economic and Management Vol 5 No 1 (2016): Vol.5 No.1 Edisi April 2016
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This study analyzed the effect of work discipline, competence, and compensation awarding on employees performance. Object of study in this paper is the PT Aquarfarm Nusantara Semarang. The sampling technique in this research is to use simple random sampling (random) sample of 90 respondents as a data collection method using a questionnaire (questionnaire) by distributing a list of questions to the respondentin order to obtain information. The research objective wash formulated to determine the effect of work discipline, competence, and compensation awarding on employee performance. The data were analyzed using factor analysis to test the validity of the question items, Cronbach alpha formula to test the reliability of each of the independent variables were tested by regression analysis. The results of the research are : (1) work discipline has a positive and significant influence on imployee permormance. (2) competence has a positive and significant impact influence on imployee permormance. (3) compensation awarding has a positive and significant impact influence on employee performance Keywords : work discipline, Competence,Compensation Awarding, and Performance of Employees
PENGARUH CITRA MEREK, KUALITAS PRODUK, DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN SEPEDA MOTOR KAWASAKI (Studi Kasus Pada Konsumen Sepeda Motor Kawasaki di Kendal)
Students' Journal of Economic and Management Vol 5 No 1 (2016): Vol.5 No.1 Edisi April 2016
Publisher : Students' Journal of Economic and Management

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Abstract

This study analyzed the effect of brand image, product quality, and price on purchase decisions Kawasaki motorcycle (a case study on consumer Kawasaki motorcycle in Kendal). Sampling technique in this study of 100 respondents in the sample data collection method using a questionnaire (questionnaire) by distributing questionnaires to the respondents in order to obtain information. The research objective formulated to determine the effect of brand image, product quality, and price on purchase decisions Kawasaki motorcycles. Data were analyzed using factor analysis to test the validity of the question items, Cronbach alpha formula to test the reliability of each of the independent variables were tested by regression analysis. The results of the research are: (1) the brand image has a positive and significant influence on purchasing decisions Kawasaki motorcycle. (2) the quality of the product has a positive and significant influence on purchasing decisions Kawasaki motorcycle. (3) price has a significant positive influence on purchasing decisions Kawasaki motorcycle Keywords: brand image, product quality, pricing and purchasing decisions

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