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Students´ Journal of Economic and Management
Published by Universitas Stikubank
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Core Subject : Economy,
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Articles 1,856 Documents
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PENGARUH KEPERCAYAAN, KOMUNIKASI, DAN NILAI PELANGGAN TERHADAP LOYALITAS ANGGOTA DENGAN KEPUASAN SEBAGAI VARIABEL INTERVENING (Studi pada Koperasi Karyawan Melati Unisbank Semarang) Marsha Nela Anggraeni, 13.05.51.0164; Maskur, Ali
Students Journal of Economic and Management Vol 6, No 2 (2017): Vol, 6 No. 2 Edisi Oktober 2017
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The purpose of this study was to determine the effect of direct and  indirect trust, communication,and customer satisfaction as an intervening variable on loyality.The population of this research is the member Koperasi Melati.The total sample 100 respondents with purposive sampling. Data obtained by the questionnaire. This research variable trust  (X1), communication (X2), costumer value (X3), customer satisfaction (Y1), and loyality (Y2). Data analysis with statistical analysis descriptive and path analysis.The result of the research indicated that the trust  (X1), communication (X2), costumer value (X3) show that there are influance bigger than loyality(Y2) compared by intervening variable satisfaction (Y1).The result of lane analysis shows that trust variable (X1) has direct effect on loyalty (Y2), communication (X2) has direct effect on loyalty (Y2), costumer value (X3) has direct effect on loyalty (Y2).The conclusion from the study of the trust (X1), communication (X2), costumer value (X3) has direct effect on loyalty (Y2) compared through satisfaction (Y1) as intervening variable.Keywords : Trust, Communication, Costumer Value, Saticfaction and Loyalty. DAFTAR PUSTAKAArtantie, Nadira. Pengaruh Komunikasi, Kepercayaan, Komitmen, Dan Penyelesaian Masalah Terhadap Loyalitas Nasabah (Studi Pada Nasabah Debitur Pd. Bpr Tugu Artha Malang). 2013. Universitas Brawijaya Malang.Balkis, M., Duru, E. 2009. Prevalence of Academic Procrastination Behavior Among Pre Servic Teachers And Its Relationship With Demographics and Individual Preferences. Journal of Theory and Practise in Education.Vol.5, No.1Barnes, James. G. 2003. Secret of Customer Relationship Management.AhliBahasa. Andreas Winardi. Yogyakarta : Penerbit Andi.Dharmayanti, Diah. 2006. Analisis     Dampak Service Value dan Kepuasan Sebagai Moderating Variabel terhadap Loyalitas Nasabah ( Studi pada Nasabah Tabungan Mandiri Cabang Surabaya). Jurnal Manajemen Pemasaran Vol.1 No.1 April.Freida Ellena, 2011. Analisis Pengaruh            Kepercayaan, Komitmen,Komunikasi, dan Penanganan Keluhan terhadap Loyalitas Nasabah (Studi pada Nasabah PT. BRI (Persero) Tbk. Cabang Pemalang).Ghozali, imam, 2011, “Aplikasi Analisis         Multivariate Dengan Program IBMSPSS 19”, cetakan ke lima, Badan Penerbit Universitas Diponegoro, Semarang.Griffin, Jill, 2005. Customer Loyalty: Menumbuhkan dan Mempertahankan Kesetiaan Pelanggan. Erlangga. Jakarta.Griffin, Jill. 2005. Customer Royalty : Menumbuhkan dan Mempertahankan Kesetiaan Pelanggan. Edisi Terjemahan Indonesia. Jakarta : Erlangga.Hutapea, Parulian dan Nurianna Thoha.2008. Kompetensi Plus.Jakarta: PT Gramedia Pustaka Utama.J. Setiadi, Nugroho, SE., MM., 2003,”Perilaku Konsumen Konsep dan Implikasi untuk Strategi dan Penelitian Pemasaran”. Jakarta: Kencana.Kotler dan Keller, 2007.Manajemen  Pemasaran,Edisi 12, Jilid 1,P T.Indeks, Jakarta.Kotler, Philip. 2009. Manajemen Pemasaran Jasa.Jakarta Erlangga.Koperasi Melati Unisbank Semarang.Lupiyoadi, Rambat. 2001. “Manajemen Pemasaran Jasa, Teori dan Praktik”. Jakarta : Salemba Empat.Mardikawati, Woro dan Naili Farida.Pengaruh Nilai Pelanggan Dan Kualitas Layanan Terhadap Loyalitas Pelanggan, Melalui Kepuasan Pelanggan Pada Pelanggan Bus Efisiensi (Studi PO Efisiensi Jurusan Yogyakarta-Cilacap). 2012. Universitas Diponegoro Semarang.Mulyo Budi Setiawan dan Ukudi, 2007,Pengaruh Kualitas Layanan, Kepercayaan dan Komitmen terhadap Loyalitas Nasabah (Studi pada PD. BPR Bank Pasar Kendal), Jurnal Bisnis dan Ekonomo (JBE), September ISSN : 1412-3126.Nasution M.N.,2010. Manajemen Mutu Terpadu (Total Quality Management),Ghalia Indonesia, Jakarta.Ndubisi, Nelson O. 2007. “Relationship Marketing and Customer Loyalty”.Marketing Intelligence and Planning.Vol 25.No.1.Pratiwi, Ni Putu Lenny dan Ni KetutSeminari. Pengaruh Kualitas Pelayanan, Kepercayaan Dan Nilai Nasabah Terhadap Kepuasan Nasabah.E-Jurnal Manajemen Unud, Vol. 4, No. 5, 2015. Universitas Udayana Bali.Putri, Juwita Agil. Pengaruh Customer Relationship Marketing Terhadap Tingkat Kepuasan Konsumen Pada Virgin Cafe And Resto. Jurnal Ilmu dan Riset Manajemen Volume 4, Nomor 10, Oktober 2015. Sekolah Tinggi Ilmu Ekonomi Indonesia (STIESIA) Surabaya.Rosda, Aulia Yumi. 2015. Analisis Pengaruh Kepercayaan, Komunikasi, Komitmen, Dan Penanganan Keluhan Terhadap Loyalitas Nasabah Di Pt. Bank Bank Negara Indonesia Syariah Kantor Cabang Sudirman Pekanbaru. Skripsi. Pekanbaru : Universitas Islam Negeri Sultan Syarif Kasim Riau.Septiawan, Ari. 2014. Pengaruh Kepercayaan, Komitmen Dan KomunikasiTerhadap Kepuasan Konsumen Pada Showroom Euro 2000 Automobile Di Solo. Skripsi. Surakarta : Universitas Muhammadiyah Surakarta.Setiawan Heri, Maria MagdalenaMinarsih, Azis Fathoni. Pengaruh Kualitas  Produk, Kualitas Pelayanan Dan Kepercayaan Terhadap Kepuasan  NasabahDan Loyalitas Nasabah Dengan Kepuasan Sebagai Variabel Intervening (Studi Kasus Pada Nasabah Koperasi Rejo Agung Sukses Cabang Ngaliyan).Journal Of Management, Volume 2 No.2 Maret 2016. Universitas Pandanaran Semarang.Suliyanto. Pengaruh Nilai Pelanggan Dan Kepuasan Pelanggan Terhadap Loyalitas Pelanggan: Switching Cost Sebagai Variabel Moderas. Jurnal Ekonomi Dan Bisnis, Vol 12, No. 1, Juni 2013. Universitas Jenderal Soedirman Purwokerto.Suryanto, FX. Sugiyanto dan Sugiarti.2002. Analisis Faktor – Faktor yang  Membentuk Persepsi Kualitas Layanan untuk Menciptakan Kepuasan dan Loyalitas Nasabah (Studi Empiris Pada Kantor Cabang BRI Semarang-Patimura). Jurnal.Tjiptono, Fandy. 2000. Perspektif             Manajemen dan Pemasaran Kontenporer. Edisi I. Yogyakarta.Yin,Yee and T.M. Faziharudean.2010.Factors Affecting Customer Loyalty of Using Internet Banking in Malaysia.Journal of Electronic Banking System Faculty of  Business and Accountancy. University of MalaysiaSweeney, J. And Soutar, G. 2001.“Consumer perceived value: the development of a multiple item scale”. Journal of Retailing, Vol. 77.  
PENGARUH KEPEMIMPINAN, KEPUASAN KERJA DAN MOTIVASI TERHADAP KINERJA PEGAWAI Jaya Abdi Almu Khoirun, 13.05.51.0134; Waruwu, Penunjang
Students Journal of Economic and Management Vol 6, No 2 (2017): Vol, 6 No. 2 Edisi Oktober 2017
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This study aims to to analyze the influence of  Leadership, Job Satisfaction and Motivation on employeeperformance. Object research in the writing of this is The Central Bureau of StatisticsCentral Java Province .The population in this research was all of the employee The Central Bureau of Statistics Central Java Province as many as 110 people.The sample of the used for research is as many as 110 people .Technique the sample collection in this research was using a technique census.Analysis data using the validity, reliability test, multiple analysi, test t.The result of this research is ( 1 ) Leadership have had a positive impact and significant of the performance of employees .( 2 ) Job Satisfaction have had a positive impact and significant of the performance of employees ( 3 ) Motivation have had a positive impact and significant of the performance of employees .Keywords : Leadership, Job Satisfaction, Motivation,  Performance of Employee DAFTAR PUSTAKABangun, Wilson. 2012. Manajemen Sumber Daya Manusia. Bandung: Erlangga. Drs. H. Malayu, S.P. Hasibuan, 2007. Manajemen Sumber Daya Manusia. Jakarta : Cetakan 9. PT. Bumi Aksara. Ghozali, Imam. 2006. Aplikasi Analisis Multivarite dengan SPSS. Cetakan Keempat: Badan Penerbit Universitas Diponegoro, Semarang Handoko, T. Hani. 2000. Manajemen Personalia dan Sumberdaya Manusia. Edisi II. Cetakan Keempat Belas. Penerbit BPFE : Yogyakarta Handoko, T. Hani. 2012. Manajemen. Edisi 2. Yogyakarta: BPFE Ismiyanto dan Bambang Riyadi. 2014. Pengaruh Perilaku Pimpinan, Kepuasan Kerja, Lingkungan Kerja dan Kemampuan Kerja terhadap Kinerja Karyawan PT. BPR Central Artha – Tegal. Jurnal Media Ekonomi dan Manajemen. Vol.29.No.2.Juli 2014 Katiandagho, Christian, Silvya L. Mandey dan Lisbeth Mananeke. 2014. Pengaruh Disiplin Kerja Kepemimpinan Dan Motivasi Terhadap Kinerja Pegawai Pada PT PLN (Persero) Wilayah Suluttenggo Area Manado. Jurnal EMBA. Vol.2.No.3.September 2014.Hal 1592-1602 Lakoy, Gainer Frisky. 2013. Motivasi Kerja, Kompensasi, pengembangan karir terhadap Kinerja Pegawai pada Badan Penanggulangan Bencana Daerah Provinsi Sulawesi Utara. Jurnal EMBA. Vol.1.No.4. Desember 2013.Hal 771-781 Mangkunegara, Anwar P. 2005. Perilaku dan Budaya Organisasi.Bandung: PT. Refika Aditama Nur, Saina. 2013. Konflik, Stres Kerja dan Kepuasan Kerja Pengaruhnya terhadap Kinerja Pegawai pada Universitas Khairun Ternate. Jurnal EMBA. Vol.1.No.3. September 2013. Hal 739-749 Palagia, Misail, Nurdin Basrit dan Muh. Yunus Amar. 2012. Remunerasi, Motivasi dan Kepuasan Kerja terhadap Kinerja Pegawai pada Kantor Pajak. Jurnal Analisis. Juni 2012. Vol.1.No.1. Hal 73-78 Robbins, Stephen P. 2009. Perilaku Organisasi. Jakarta: Salemba Empat. Salutondok, Yohanis dan Agus Supandi Soegoto. 2015. Pengaruh Kepemimpinan, Motivasi, Kondisi Kerja Dan Disiplin Terhadap Kinerja Pegawai Di Kantor Sekretariat DPRD Kota Sorong. Jurnal EMBA. Vol.3.No.3. Hal.849-862 Sedarmayanti.2007. Sumber Daya Manusia dan Produktivitas Kerja. Bandung: Mandar Maju. Simamora, Henry. 2006. Manajemen Sumber Daya Manusia, Edisi 2, STIE YKPN. Yogyakarta Sugiyono. 2012. Memahami Penelitian Kualitatif. Bandung : ALFABETA. Tariyo dan Mulyanto. 2012. Pengaruh Kepemimpinan, Komunikasi, Kompetensi dan Tingkat Pendidikan terhdap Kinerja Pegawai di Dinas Pendidikan Kabupaten Wonogiri. Jurnal Manajemen Sumber Daya Manusia. Vol.6.No.2. Desember 2012.Hal 174-181 Veithzal Rivai. 2004. Manajemen Sumber Daya Manusia Untuk Perusahaan. Cetakan Pertama, Jakarta. PT. Raja Grafindo Persada. Wahjosumidjo.(2001). Kepemimpinan dan Motivasi. Jakarta: Ghalia Indonesia.
PENGARUH KUALITAS LAYANAN, KEPERCAYAAN, DAN KEPUASAN TERHADAP LOYALITAS PELANGGAN (STUDI EMPIRIS PADA PELANGGAN LEGEND COFFEE SEMARANG) Anisa Ulfah Nugraheni, 12.05.51.0055; Widyasari, Suzy
Students Journal of Economic and Management Vol 5, No 2 (2016): Vol. 5 No. 2 (2016) Edisi Oktober 2016
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This study heads for analyzing the effect of service quality, trust, and satisfaction to the customer loyalty in the Legend Coffee Semarang. The sample in the research is the customers of Legend Coffee Semarang as much as 100 peoples. This study used purposive sampling technique. The sample criteria that had been used were the customer of Legend Coffee Semarang which were 17 years old minimum, and has been done purchasing for 3 times in the last three months. Methods of data collection in this study is questionnaires filled out by therespondents are consumers of Legend Coffee Semarang. The analysis used in this research include factor analysis to examine the validity, the cronbach alpha formula to examine the reliability of the instrument, regression analysis to examine how big are the influences, the regression analysis to examine how big is the effect partially of each independent variable tested using the determination coefficient and model fit test to test and to prove the partially effect of each independent variable. The result of analysis can be concluded that: the service quality could give the positive and significant impact to the customer loyalty of Legend Coffee Semarang, the trust could give the positive and significant impact to the customer loyalty of Legend Coffee Semarang and satisfaction could give the positive and significant impact to the customer loyalty of Legend Coffee Semarang. Keywords: service quality, trust, satisfaction and customer loyalty
STUDI PENYALURAN KREDIT BANK UMUM SWASTA NASIONAL DI INDONESIA PERIODE 2011-2015 Khibtiyah, 13.05.51.0192; Masdjojo, Gregorius N.
Students Journal of Economic and Management Vol 6, No 1 (2017): Vol. 6 No. 1 Edisi April 2017
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This study aims to examine and analyze the influence of Saving, Capital Adequacy Ratio, Non Performing Loans, Return On Assets and Interest Rate on National Private Commercial Bank loan on the period 2011-2015. The population in this study is a national private commercial bank which are operating in Indonesia from 2011 until 2015. The samples are determined using purposive sampling technique. Data analysis was performed using panel data regression with selection between Fixed Effect Model (FEM) and the Random Effects Model (REM) through the Hausman test. Hausman test result recommends using FEM. Based on the output FEM showed that the Saving has a significant positive effect on Bank Loan, Capital Adequacy Ratio has no effect on Bank Loan, Non Performing Loans has no effect on Bank Loan, Return On Assets has no effect on Bank Loan and Interest has significant negative effect on Bank Loan. Keywords: Third Party Funds, Capital Adequacy Ratio, Non Performing Loans, Return On Assets, Interest Rate, Credit, Fixed Effect Model (FEM) And The Random Effects Model (REM).
PENGARUH KOMPETENSI INTELEKTUAL, KOMPETENSI EMOSIONAL, KOMETENSI SOSIALTERHADAP KOMITMEN NORMATIFDIMODERASI BUDAYA HIRARKI DI PT. INDONESIA POWER UP SEMARANG Danik Muadziyani, 13.05.51.0195
Students Journal of Economic and Management Vol 6, No 2 (2017): Vol, 6 No. 2 Edisi Oktober 2017
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This study aims to examine the influence of competence on organizational commitment moderated organizational culture in PT. Indonesia Power UP Semarang. This research is included intothe quantitative data by using primary data obtained from the questionnaire.The method used in this study is in the form of questionnaires where the total population of as many as 100 employees, while the data are processed permanent employees. Measurement using Likert scale with 5 (five) alternative answers. Test instrument used is coefficient of determination (R2) and test of F (Goodness Of Fit). Hypothesis test in this research use regression analysis.The result of regreai analysis is known that competence significantly influence organizational commitment moderated by organizational culture. The results of the analysis revealed that intellectual competence, emotional competence, social competence together affect the organizational commitment.Keywords: Competence, Organizational Commitment and Organizational Culture
PENGARUH NILAI PELANGGAN, HARGA, KEBUTUHAN MENCARI VARIASI, HAMBATAN BERPINDAH, DAN CELEBRITY ENDORSER TERHADAP KEPUTUSAN PERPINDAHAN MEREK Pengguna Kartu Prabayar IM3 PT. Indosat (Studi pada Mahasiswa Universitas Stikubank Semarang) Mirna Novita Arifina, 11.05.51.0049
Students Journal of Economic and Management Vol 5, No 2 (2016): Vol. 5 No. 2 (2016) Edisi Oktober 2016
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The purpose of this study to analyze the influence of customer value, price, variety seeking, switching barriers and celebrity endorser of the brand switching decision IM3 prepaid card users. The population of this research is Stikubank Semarang University student who had done IM3 brand switching. The sampling technique used in this study is convenience sampling with a sample of 100 respondents. Analysis of the data in this study using multiple regression. The results showed that the value of the customer, the price, variety seeking, switching barriers and celebrity endorser positive and significant impact on brand switching decision. This study has the limitations of the limited sample as one of the principal sources of data, which is limited only to the students of the University Stikubank ever did IM3 brand switching, besides the variables used in the study is limited to variable customer value, price, variety seeking, switching barriers and celebrity endorser. There may be other factors that have more influence in the decision making on brand switching IM3 prepaid cards, such as low levels of satisfaction, product attributes, and others. Keywords : Customer Value, Price, Variety Seeking, Switching Barriers, Celebrity Endorser, and Brand Switching.
PENGARUH STRUKTUR MODAL, PERTUMBUHAN PERUSAHAAN DAN PROFITABILITAS TERHADAP NILAI PERUSAHAAN PADA PERUSAHAAN MANUFAKTUR YANG TERDAFTAR DI BEI PERIODE TAHUN 2012-2014 Mela Utami, 13.05.51.0200
Students Journal of Economic and Management Vol 6, No 1 (2017): Vol. 6 No. 1 Edisi April 2017
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The purpose of this study was to determine the effect of capital structure, growth and profitability (ROE) to corporate value. Samples were companies listed on the Stock Exchange the period 2012-2014 with 37 companies by using purposive sampling method. The analytical method used is multiple linear regression analysis using SPSS. The results of this study prove partially that the companys growth and profitability and significant positive effect on firm value, while the capital structure significantly negative effect on firm value. Simultaneously prove that the capital structure, the companys growth, profitability and significant effect on the value of the company with a significant level of 0.000> 0.05. Value Adjusted R Square shows the results for 0498, which means 49.8% are influenced by the value of the companys capital structure, the companys growth and profitability. While the remaining 50.2% is influenced by other variables outside the study. Keywords: Capital Structure, The Companys Growth, Profitability, And Value Of The Compan
PENGARUH KUALITAS LAYANAN, KUALITAS PRODUK DAN PERSEPSI HARGA TERHADAP KEPUASAN SERTA DAMPAKNYA PADA LOYALITAS PELANGGAN (Studi pada Pelanggan Alicia Skin Care Purwodadi) Diana Ari Cahyani, 12.05.51.0172; Tjahjaningsih, Endang
Students Journal of Economic and Management Vol 6, No 2 (2017): Vol, 6 No. 2 Edisi Oktober 2017
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The purpose of this study was to analyze the influence of the quality of service, product and price perception of the satisfaction and impact on customer loyalty Alicia Skin Care Purwodadi.The population in this study is the customer in Alicia Skin Care Purwodadi that uses member Alicia Skin Care. The sample in this study as many as 100 people. The sampling technique used purposive sampling. The criteria for the sample in this study is the customer must be at least 17 years of age and a minimum treatment 5 times in the last 3 months. The analysis tool used is multiple linear regression.The results of the analysis can be concluded that: Quality of service positively affects customer satisfaction. Product quality positively affects customer satisfaction. Perception prices positively affects customer satisfaction. Quality of service is a positive effect on customer loyalty. Product quality positively affects customer loyalty. Perception prices positive effect on customer loyalty. Customer satisfaction has positive effect on customer loyalty. Customer satisfaction does not mediate the effect of service quality on customer loyalty. Customer satisfaction does not mediate the effect of product quality to customer loyalty. Customer satisfaction does not mediate the effect of price perception on customer loyalty. Keywords: quality of service, product quality, perceived price, customer satisfaction and loyaltyDAFTAR PUSTAKA Aaker, David A. and Kevin L. Keller. 1990. Consumer Evaluations of BrandExtensions. Journal of Marketing. 1(54): 27-41Alma, Buchari. 2003. Manajemen Pemasaran dan Pemasaran Jasa. Edisi Revisi. CV Alfabeta. BandungBei, Lien-Ti; Chiao Yu-Ching. 2001. “An Integrated Model For The Effect OfPerceived Product, Perceived Service Quality And Perceived PriceFairness On Consumers,” Kumpulan Jurnal Terjemahan BidangPemasaran I, Magister Manajemen, Universitas Diponegoro.Dewi Kurniawati, Suharyono, dan Andriani Kusumawati. 2014. Pengaruh Citra Merek Dan Kualitas Produk TerhadapKepuasan Dan Loyalitas Pelanggan (Studi pada Pelanggan KFC Cabang Kawi Malang). Jurnal Administrasi Bisnis (JAB). Vol. 14 No. 2 September 2014Djarwanto PS dan Pangestu Subagyo. 2002. Statistik Induktif. Edisi 4. : BPFEYogyakartaFeigenbaum, A.V. 2000. Kendali Mutu Terpadu. Jilid 1. Edisi Ketiga. Erlangga. Jakarta.Ghozali, Imam. 2011. Aplikasi Analisis Multivariate Dengan Program IBM SPSS 19.Badan Penerbit Universitas Diponegoro, Semarang.Goetsch, David L., Stanley B. Davis. 2000.The Total Quality Approach to Quality Management. 3rded.. New Jersey: Prentice HallGriffin , Jill. 2005. Customer Loyalty, Menumbuhkan dan Mempertahankan Kesetiaan Pelanggan. Penerbit : Erlangga, JakartaHaryanto, Resty Avita. 2013. Strategi Promosi, Kualitas Produk, KualitasLayanan Terhadap Kepuasan Pelanggan Pada Restoran Mc donald’sManado. Jurnal. Manado : Fakultas Ekonomi dan Bisnis, Universitas SamRatulagiHilyatul Azizah. 2013. Pengaruh Kualitas Layanan, Citra dan KepuasanTerhadap Loyalitas Nasabah. Management Analysis Journal. UniversitasNegeri SemarangHurriyati, Ratih. 2005. Bauran Pemasaran dan Loyalitas Konsumen; Bandung: ALFABETAIndriantoro, Nur., Bambang Supomo. 2009. Metodologi Penelitian Bisnis untuk Akuntansi dan Manajemen. Edisi Pertama. Yogyakarta : BPFE Yogyakarta.Jiang, Pingjun & Rosenbloom, Bert 2005. CustomerIntention to Return Online: Price Perception,Attribute-level Performance, and SatisfactionUnfolding Over Time. European Journal of Marketing. Vol. 39. pp. 150-175Kotler, Philip. 2000.Manajemen Pemasaran. Edisi Milenium. Jakarta. PrehallindoKotler, Philip dan Gary Armstrong. 2001.Prinsip-prinsip Pemasaran. Jilid 1. Edisi Kedelapan. Jakarta. Erlangga.Kotler, Philip. 2004. Manajemen Pemasaran: Analisis, Perencanaan, implementasidan Kontrol, Edisi Sebelas. Alih Bahasa, Hendra Teguh. Jakarta: Penerbit PT.PrenhallindoKotler, Philip; Armstrong, Garry. 2008. Prinsip-prinsip Pemasaran. Jilid 1. Erlangga. JakartaKotler dan Keller. 2009. Manajemen Pemasaran. Jilid I. Edisi ke 13. Jakarta:ErlanggaLeliana, Suryandari. 2004. Persepsi Harga Jual dalam Perilaku Belanja Konsumen. Jurnal Bisnis dan ManajemenMardalis, Ahmad. 2005. Meraih Loyalitas Pelanggan. Jakarta : Balai PustakaMehdi, J. S., Mojgan, K., and Masoud, J. 2013.“Investigation of the Effective Factors onBrand Loyalty and Repurchase Intention (Case study: Iranian Consumers)”. Research Journal of Recent Sciences. Vol. 2, No. 2:10-17Mowen, J.C, Minor.M. 1998. Consumer Behavior. New York : Prentice Hall IncNalau, Antonio, Syarifah Hudayah, dan Muhammad Wasil. 2012. Brand Image Terhadap Loyalitas Pelanggan J.Co Donuts dan Coffee di Plaza Mulia Samarinda. Jurnal Ekonomi. Universitas MulawarmanOliver, Riscrd L, 1997. Satisfaction A Behavioral Perspective On The Consumer.McGraw-Hill Education, SingaporeParasuraman, V., A. Zeithaml and L. L. Beny. 1988. Servqual A. Multiple item forMeasuring Customer Perception of ServiceQuality. Journal of Retailing. 64. pp.12-40Peter, J Paul dan Olson, Jerry C. 1996. Customer Behaviour and Marketing Strategy. 4th Edition. New York : McGraw Hill CoSelnes, Fred. 1993.. An Examination of the Effect of Product Performanceon Brand Reputation. Satisfaction and Loyalty.European Journal ofMarketing. Vol.27. No 9Schnaars, Steven P. 1991. Marketing Strategy : A customer DrivenApproach.2nd ed. New York: The Free PressSuki, Norazah Mohd. 2013. Students’ Demand for Smartphones: StructuralRelationships of Product Features. Brand Name. Product Price andSocial Influence. Campus-Wide Information Systems. Vol. 30 No. 4. 2013.Sunyoto, Danang. 2015. Manajemen Bisnis Ritel. Yogyakarta: CAPSSuryani, Tatik. 2008. Perilaku Konsumen: Implikasi Pada Strategi Pemasaran. Yogyakarta: Graha IlmuSyahputa, M.2010. Pengaruh Kepuasan Merekdan Kepercayaan Merek terhadap LoyalitasMerek Handphone Samsung di kota BandaAceh”. Skripsi. Universitas Syiah KualaTimm, Paul R. 2005.50 Ideas To Keep Your Customer. PT. Buana IlmuPopuler. JakartaTjiptono, Fandi dan Gregorius Candra. 2005. Service, Quality, and Satisfaction.Yogyakarta: AndiTjiptono, Fandy. 2008.Strategi Bisnis Pemasaran. Andi. YogyakartaTjiptono, Fandy. 2011, Pemasaran Jasa, Bayumedia, MalangXian, Guo li et al. 2011. Corporate, Product, andUser Image Dimensions and PurchasIntentions.Journal of Computers. 6(9):1875-1876Taylor, (1998), Bennett and Rundle (2004), dan Schultz, (2005)Darnesta (1999)Kapferer (2008),Kotler (2002)Kotler dan Amstrong, (2011)Tjiptono (2002)Tjiptono (2001)Aaker (1991)Tatiana Anatolevena Anisimova (2007),Sunyoto (2015 
PENGARUH KUALITAS PRODUK, HARGA DAN LOKASI TERHADAP KEPUASAN PELANGGAN (Studi pada Toko Anugrah Ban Semarang) Achmad Nurul Huda, 13.05.51.0148; Tjahjaningsih, Endang
Students Journal of Economic and Management Vol 7, No 1 (2018): vOL. 7 nO. 1 2018 EDISI APRIL 2018
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The purpose of this study is to examine the influence of Product Quality, Price and Location on Customer Satisfaction at Semarang Tire Anugrah Store. The dependent variable is Customer Satisfaction. Independent variable are Product Quality, Price and Location. The population in this study was all the customers at Semarang Tire Anugrah Store in 2016. The sample of this study is 100 respondents. This study used purposive sampling method.The analysis used in this reseacrh are multiple linear regression analysis.The results of the testing of hypotheses partial evaluation shows that Product Quality and Price have positive and significant effect to Customer Satisfaction, while Location has positive and insignificant effect to Customer Satisfaction.Keywords: Product Quality, Price, Location, Customer Satisfaction
PENGARUH ATRIBUT PRODUK, HARGA DAN CITRA MEREK TERHADAP NIAT BELI MELALUI SIKAP PELANGGAN PENGGUNA SMARTPHONE SAMSUNG DI UNIVERSITAS STIKUBANK PERIODE TAHUN 2017 Ega Tomy Andreawan, 12.05.51.0152; Tjahjaningsih, Endang
Students Journal of Economic and Management Vol 6, No 1 (2017): Vol. 6 No. 1 Edisi April 2017
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Abstract

The purpose of this study was to analyze the effect of variable product attributes, price, and brand image to re-purchase intentions through customer attitudes Samsung smartphone users. Respondents are students of the Faculty of Economics and Business who want and never buy a Samsung smarpthone as many as 140 people. The sampling technique used purposive sampling, and then analyzed using multiple linear regression. Data from the questionnaire were then tested by validity, reliability, hypothesis, and regression. Analysis using SPSS version 19.0. The result variable product attributes, price, and brand image influence on customer behavior and product attributes, price, brand image and customer attitudes influence on purchase intentions reset on Samsung smartphones. The final conclusion of this study can be recommended as an input for the management. Researchers believe that the approach through product attributes, price, brand image will affect the confidence and the evaluation of the customers attitude so as to create repeat purchase intention on Samsung smartphone products. This study has limitations of the sampling period is relatively short, and the population is limited to the scope of the Faculty of Economics and Business, University of Sikubank. Therefore, in future studies suggested considering the time in the sampling period and extend the range of the sample population data and information in order to obtain a more complete. Keywords: product attributes, price, brand image, customer attitudes and purchase intentions

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