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Kota padang,
Sumatera barat
INDONESIA
Pendidikan Ekonomi
Published by STKIP PGRI Sumatera Barat
ISSN : -     EISSN : -     DOI : -
Core Subject : Economy, Education,
Economics, Econometrics & Finance Education
Arjuna Subject : -
Articles 231 Documents
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PENGARUH PROMOTIONAL MIX DAN WORD OF MOUTH TERHADAP KEPUTUSAN NASABAH DALAM MEMBELI PRODUK JASA ASURANSI JIWA PT PAROLAMAS PADANG Julita Fetri, Sonya; Dewita Hia, Yulna; Natassia, Rizky
Pendidikan Ekonomi Vol 1, No 1 (2014): Jurnal Wisuda Ke 48 Mahasiswa Prodi Pendidikan Ekonomi
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ABSTRACT  This study aims to reveal how the promotional mix to influence the customers decision to purchase insurance products and how the influence of word of mouth on customers decision to purchase insurance products Parolamas. The object of research is the customer service life insurance Parolamas Padang. The study population were all customers of life insurance services Parolamas Champaign in 2012 with a sample of 100 customers.  The sampling technique used was cluster random sampling. The data analysis technique used is multiple linear regression,  based on the results of multiple linear regression equations are as follows : Y = 0.432 + 0.349 + 0.549+0.213. Based on the results of statistical tests, using the t test showed that the promotional mix variable has a significance value 0.000 < 0.05 and word of mouth has a significance value 0.000 < 0.05 so that these variables have a significant influence on the customers decision to purchase insurance products Parolamas soul . Based on the calculation of F count, are jointly independent variable is the promotional mix and word of mouth has a significant level of 0.000 < 0.05, this proves that these variables significantly influence the customers decision to purchase life insurance products Parolamas. Based on the test results of the calculation of the coefficient of determination ( R Square ) indicates that the customers decision to purchase insurance products Parolamas promotional mix variables are influenced by word of mouth and by 73.4 %, while the remaining percentage of 26.6 % is explained by other variables or causes beyond regression models of this study. ABSTRACT  This study aims to reveal how the promotional mix to influence the customers decision to purchase insurance products and how the influence of word of mouth on customers decision to purchase insurance products Parolamas. The object of research is the customer service life insurance Parolamas Padang. The study population were all customers of life insurance services Parolamas Champaign in 2012 with a sample of 100 customers.  The sampling technique used was cluster random sampling. The data analysis technique used is multiple linear regression,  based on the results of multiple linear regression equations are as follows : Y = 0.432 + 0.349 + 0.549+0.213. Based on the results of statistical tests, using the t test showed that the promotional mix variable has a significance value 0.000 < 0.05 and word of mouth has a significance value 0.000 < 0.05 so that these variables have a significant influence on the customers decision to purchase insurance products Parolamas soul . Based on the calculation of F count, are jointly independent variable is the promotional mix and word of mouth has a significant level of 0.000 < 0.05, this proves that these variables significantly influence the customers decision to purchase life insurance products Parolamas. Based on the test results of the calculation of the coefficient of determination ( R Square ) indicates that the customers decision to purchase insurance products Parolamas promotional mix variables are influenced by word of mouth and by 73.4 %, while the remaining percentage of 26.6 % is explained by other variables or causes beyond regression models of this study.
PENGARUH INVESTASI, TENAGA KERJA DAN KONSUMSI TERHADAP PERTUMBUHAN EKONOMI DI KOTA PADANG AMINAH, AMINAH; Del Rosa, M.Si, Dra. Yenni; S.Pd, ME, Jolianis,
Pendidikan Ekonomi Vol 1, No 1 (2014): Jurnal Wisuda Ke 48 Mahasiswa Prodi Pendidikan Ekonomi
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ABSTRACTIndicators used in this study is to determine the condition of the economy of a region. Purpose of this study was to determine the effect of investment, employment and consumption simultaneously and partially on economic growth in the Padang City. Collecting data related to economic growth, investment, employment and consumption obtained from the central statistical agency agencies Padang City. This study uses multiple non-linear regression, hypothesis testing to test the simultaneous effect of independent variable we used the F test , partial test using the t test. Results showed simultaneous and partial level of investment, employment and consumption have a significant effect on economic growth in the Padang City. 
FAKTOR-FAKTOR YANG MEMPENGARUHI PENERIMAAN PAJAK BUMI DAN BANGUNAN DI KABUPATEN PASAMAN BARAT Novtarisa, Dania; Ansofino, Ansofino; Malinda, Yola
Pendidikan Ekonomi Vol 1, No 1 (2014): Jurnal Wisuda Ke 48 Mahasiswa Prodi Pendidikan Ekonomi
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ABSTRACT Issues that are examined in this study are the factors that affect the property tax receipts in West Pasaman period of 2001 to 2011. The purpose of this study was to analyze the factors that affect the property tax receipts in Pasaman West. The methodology used in this study is the method of OLS ( Ordinary Least Square). The data used are time series data such as GDP per capita annual data. the number of mandatory property tax, and investment in West Pasaman , collected through documentation related to service agencies.First results showed that :The factors that influence the acceptance of property tax in West Pasaman : 1 ) GDP per capita has a positive effect with a coefficient value of 0.021 . 2 ) The number of taxpayers earth and building a positive effect with coefficient value of 16 389 . 3 ) Investment positive effect with coefficient of 0.004 . Second : GDP per capita is not significant to the property tax receipts in West Pasaman where tcount < table = 1.8375 < 2.365 . GDP per capita is not significant because the value of GDP received by the public does not increase the asset population in West Pasaman and ownership of GDP is only consumed by the public . Third : The number of mandatory property tax has a significant effect on property tax receipts where t count > t table = 2.4753 > 2.365 . Changes in the amount of property tax shall contribute significantly to the property tax receipts are required to increase or decrease the amount of property tax will have an impact on the increase or decrease in property tax receipts Pasaman West . Fourth : Investing is not significant to the property tax receipts in West Pasaman tcount < table = 0.0966 < 2.365 . Investing is not significant because the data collected did not succeed in proving the link between investment and the acceptance of the UN . Because of all this investment is also used to build schools and education are to pay scholarships . So investment is not directly related to property tax receipts . Fifth : GDP per capita , the number of mandatory property tax and investment jointly affect the acceptance of the United Nations indicated by the F - statistic of 12.191 , while the F - table at level α = 5 % error obtained R2 values of 4.459 to 0.8393 amounted to 83.93 % , which means the UN acceptance is influenced by variables GDP per capita , the number of mandatory property tax and investment while the rest is explained by other variables .
ANALISIS PENGARUH KESEMPATAN KERJA, BELANJA DAERAH DAN INVESTASI TERHADAP PERTUMBUHAN EKONOMI SUMATERA BARAT Fitri, Erlina; , Ansofino, , Ansofino; Afriza, Rina
Pendidikan Ekonomi Vol 1, No 1 (2014): Jurnal Wisuda Ke 48 Mahasiswa Prodi Pendidikan Ekonomi
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                                                                    ABSTRACT Issues that are examined in this study is an analysis of the effect of employment opportunities, region expenditure and investment on the economic growth of West Sumatra between 2000 and 2011. Methodology used in this study is the method of OLS (Ordinary Least Square). The data used are time series data in the form data annual employment opportunities, region expenditure and investment of West Sumatra. Collected through the documentation on the relevant agencies. The results showed that, first : Employment Opportunities positive and significant impact on economic growth indicated by the coefficient value of 1,047 to 3,484 tcount > ttable of 1.860 and a probability of 0.008 < α = 0.05 level. Second : region expenditure is positive and significant impact on economic growth is indicated by a coefficient of 0.050 with 2.107 tcount > ttable probability of 1.860 and 0.068. Third : Investment positive and significant impact on economic growth indicated by a coefficient of 0.266 with a value of 4,175 tcount > ttable at 1.860 and probability of 0.0031. Fourth : Employment Opportunities, Region Expenditure and Investment jointly positive and significant impact on economic growth indicated by the value of F at 328.6095 while the Ftable at level α = 5% error obtained is 3.84 with a value of R-square of 0.9930, which means at 99.30% economic growth is influenced by variables employment opportunities, and investment region expenditure while the rest clarified by other variables. From this research, the variables that most influence the economic growth of West Sumatra is a job opportunity with a coefficient value of 1,047 and 3,484 tcount > ttable of 1.860 and a probability of 0.008 < α = 0.05 level. So for further research is recommended to include other variables that affect economic growth in West Sumatra. 
DISTRIBUSI PENDAPATAN RUMAH TANGGA PETANI KARET DI KENAGARIAN SUNGAI LANGKOK KECAMATAN TIUMANG KABUPATEN DHARMASRAYA Malaras, Ongky; Malinda, Yola; Afriza, Rina
Pendidikan Ekonomi Vol 1, No 1 (2014): Jurnal Wisuda Ke 48 Mahasiswa Prodi Pendidikan Ekonomi
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                                                                     ABSTRACT This study aims to identify and analyze the distribution of household income Kenagarian rubber farmers in the River District of Tiumang Langkok Dharmasraya . The method used in this research is descriptive method . The study population was all farm households in the river kenegarian langkok tiumang Dharmasraya districts totaling 548 households. The sampling technique mengguanakan purposive sampling technique . Data were collected through a questionnaire which has been valid and reliable test . The analysis technique used is deskriktif , Correlation Coefficient , and the Gini ratio . Correlation coefficient to see there is a relationship between the land revenue , with revenue production , pengethuan with income , and capital with the relationship . Testing done with SPSS version 16.0 . Gini ratio to look high and low income individuals and functional disrtibusi in villages Langkok River districts Tiumang Dharmasraya district .The results of this study indicate that : 1 . Existence of a weak relationship between the area of Land with income . 2 . Existence of a strong relationship between the production of income . 3 . Meanwhile, knowledge and capital to have only a very weak relationship to income . 4 . Results of this study show the condition of the household income distribution of rubber farmers with the results of Gini ratio of 0.3902 or 0.39 , which means the distribution of personal income in the category of rubber farmers inequality being . The author suggested to the national and local governments are expected to organize well in providing credit counseling and assistance in the maintenance and purchase of seeds and tools that can help increase the production of rubber so that the right target and to the people who really need .
PENGARUH MUTU, HARGA DAN KEMASAN TERHADAP MINAT BELI KRIPIK BAYAM ELMA DI KECAMATAN IV JURAI KABUPATEN PESISIR SELATAN Amizah, Sri; Dewita Hia, Yulna; Kemala Sari, Mareta
Pendidikan Ekonomi Vol 1, No 1 (2014): Jurnal Wisuda Ke 48 Mahasiswa Prodi Pendidikan Ekonomi
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ABSTRACT             Issues that are examined in this study was the effect of the quality , price and packaging on buying interest spinach chips Elma Dikecamatan South Coastal District IV Jurai . The purpose of this study was to analyze the effect of quality ( X1 ) , price ( X2 ) , packaging ( X3) on buying interest spinach chips Elma Dikecamatan South Coastal District IV Jurai .This research is descriptive and associative data analysis technique used is descriptive analysis techniques , the classical assumption test and multiple linear analysis . This research was conducted in Elma Chips Spinach district. District IV Jurai . South coast . The population of this entire community and surrounding Painan interested in buying Spinach Elma Chips . The sampling technique used convinien sampling . Samples in thisstudy amounted to 100 consumers .Overall results showed that ( 1 ) a significant effect on the quality level of interest in buying the quality coefficient is positive 0.083 and 1.711 tcount with significant 0.000 < 0.05 ; ( 2 ) a significant effect on the price of buying interest at the price coefficient is positive 0.066 and 2.434 tcount with significant 0.000 < 0.05 ; ( 3 ) packaging significantly influence the buying interest kemsan coefficient is positive 0.250 and 3.571 tcount significantly 0.001 < 0.05 ; based on the results of the ANOVA F test count of 4,606 with a significant level of 0.000 . Due to the significant level of 0.000 < 0.05 . As for the suggestion that the writer can convey to future studies is recommended to add other independent variables in addition to the quality , price and packaging which can certainly affect the dependent variable of interest in order to better equip consumers purchase this research because there are other independent variables in this study is outside the may affect consumer buying interest and look for the scope of the wider population of the population in this study .
PENGARUH BAURAN PEMASARAN TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN PADA PO. JASA MALINDO TRAYEK SOLOK - PADANG Febria Purwasih, Vivi; Masrin, Indra; Hidayat, Rian
Pendidikan Ekonomi Vol 1, No 1 (2014): Jurnal Wisuda Ke 48 Mahasiswa Prodi Pendidikan Ekonomi
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                                                         ABSTRACT                   Marketing Mix Influence Consumer Buying Decision Against the trajectory Malindo PO.Jasa Solok - Padang , This study aims to determine whether the marketing mix affect consumer purchasing decisions at the PO . Malindo services Solok - Padang route . This type of research is survey research , where the research was carried out on a number of units of analysis that found the facts or factual information about the symptoms of a group or individual behavior and the results can be used as materials for planning or decision-making . The population in this study were all passengers Freight PO.Jasa Malindo Solok - Padang route . The sampling technique used was non- probability sampling using purposive sampling techniques , namely the determination of the sample based on certain considerations , the data collection techniques used by distributing questionnaires . The sample used by 80 of the respondents were already using a PO . Malindo services Solok - Padang route at least three times . Analysis tools used are validity , reliability test , normality test, multicollinearity , multiple linear regression , t test , F test , and test the coefficient of determination ( R2 ) . The results showed that 70 % variable purchase decisions are influenced by the independent variables are: Product ( X1 ) , price ( X2 ) , promotion ( X3 ) , distribution ( X4 ) , people / employees ( X5 ) , process ( X6 ) and Physical Evidence ( X7 ) . While the remaining 30 % of purchase decisions are influenced by other variables that are not included in this study . T-test research results ( partial ) product ( X1 ) with a significant value of 0.41 , the price ( X2 ) with a significant value of 0.41 , promotion ( X3 ) with a significant value of 0.30 , the distribution ( X4 ) with significant values of 0.40 , the ( X5 ) with a significant value of 0.09 has no effect on consumer purchasing decisions , while the process ( X6 ) with significant value sebesar0 , 02 , physical evidence with a significant value of 0.00 can be said process and physical evidence influence on consumer purchase decisions and test f ( simultaneous ) indicates that the product ( X1 ) , price ( X2 ) , promotion ( X3 ) , distribution ( X4 ) , people / employees ( X5 ) , and physical evidence ( X7 ) significantly affect consumer purchasing decisions at the PO . Malindo services Solok - Padang route . 
PENGARUH TINGKAT SUKU BUNGA, PENDAPATAN, TINGKAT INFLASI DAN TINGKAT PENDIDIKAN TERHADAP TABUNGAN MASYARAKAT KOTA PADANG Fitri, Yulia; . Ansofino, Dr.; Ramayani, S.Pd,ME, Citra
Pendidikan Ekonomi Vol 1, No 1 (2014): Jurnal Wisuda Ke 48 Mahasiswa Prodi Pendidikan Ekonomi
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 ABSTRACTIndicators used in this research is to know the condition of people’s to saving Padang city. Purpose of this study was to thetermine the effect of interest rates, income, and education level of the inflation rate and shimultaneous partial to public savings Padang city. Collecting date that relates to public savings, interest rates, income, inflation rate and the level of education the was optained from the central statistical agencies and bodyes of local financial economic statistics Indonesian banks. This study used multiple linear regression analysis hypothesis thest to examine the effect of partiyalli using the t test and simultaneous testing bedween the independent variables on the dependent variable can then be used with the Eftest the results showed that ther is an effect partially significantly and some have no effect. While simultaneously interest rates, income, inflation rate and the level of education jointly affect private savings Padang city.
PENGARUH GAYA KEPEMIMPINAN TERHADAP KEPUASAN KERJA KARYAWAN PADA PT. SBS ( SARI BUAH SAWIT ) KECAMATAN KINALI KABUPATEN PASAMAN BARAT Eria, Elsa; Sari, SE.MM, Mareta Kemala; Amaluis,SE.MM, Dina
Pendidikan Ekonomi Vol 1, No 1 (2014): Jurnal Wisuda Ke 48 Mahasiswa Prodi Pendidikan Ekonomi
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                                                        ABSTRACT Elsa Eria (09090258) , Influence of Leadership Style Of Employee Satisfaction On PT SBS. Fruit Oil , district. Kinali , Kab . Pasaman West . Thesis , Economic Studies Program , STIKP PGRI West Sumatra , Padang , 2014 under the guidance of Mrs. Mareta Kemala Sari , SE.MM and Dina Amaluis , SE , MM .This research was motivated by the lack of compensation on PT . SBS . Fruit Oil , District Kinali West Pasaman caused to lack of job satisfaction . This study aims to determine whether there is influence of leadership style on job satisfaction of employees of PT . SBS ( Palm Fruit Extract ) Kinali District of West Pasaman .This research is a descriptive study associative . The population in this study were all employees PT.SBS ( Palm Fruit Extract ) Kinali District of West Pasaman . The study sample was an employee of PT . SBS ( Palm Fruit Extract ) accounted for 92 employees who serve as population , sample collection technique research instrument used was a questionnaire . To determine the effect of leadership style on employee job satisfaction is used by t test analysis techniques .Based on testing hypotheses derived tcount 8.603 > 1.661 ttabel value , meaning that Ho refused and H1 accepted . It can be concluded leadership style affects job satisfaction PT.SBS ( Palm Fruit Extract ) Kinali District of West Pasaman . The magnitude of the effect of leadership style on employee job satisfaction Based on the findings , the researchers suggest for the leadership and for further research , namely the need to improve job satisfaction while the remaining 45.1 % 34.9 % influenced by factors beyond 0leh from the education . Based on the research results , the researchers suggest for the employees always keep in working condition until the leaders were satisfied , one of which the employee is expected to work for always taking into account the work . For researchers selanjunya order also to examine other variables outside variables by researchers in order imflikasinya greater .  
PENGARUH STATUS SOSIAL EKONOMI ORANG TUA TERHADAP MINAT MELANJUTKAN PENDIDIKAN KE PERGURUAN TINGGI PADA SISWA KELAS XII SMKN 1 PADANG EMELIA, EMELIA; Dewita Hia,SPd.MM, Yulna; SUMARNI,MPd, SUMARNI,MPd
Pendidikan Ekonomi Vol 1, No 1 (2014): Jurnal Wisuda Ke 48 Mahasiswa Prodi Pendidikan Ekonomi
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                                                                                                                         ABSTRACK  Jenis penelitian ini adalah deskriptif dan asosiatif. Populasi penelitian ini adalah seluruh siswa kelas XII SMKN 1 Padang sebanyak 334 orang. Teknik penarikan sampel dengan proportional cluster sampling dengan jumlah sampel sebanyak 76 orang. Teknik analisis data: analisis deskriptif dan analisis induktif, yaitu uji regresi logistik

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